What Rose Pharmacy does

Rose Pharmacy is a UK-based community pharmacy operating as Rose Healthcare Limited from a single physical location at 24 Creek Road, Greenwich, London, established in 2005. The business is GPhC-regulated (Registration 2036424) with Amerjeet Mudan as the registered owner, and operates under NHS contractual status for community pharmacy services. The pharmacy serves NHS patients, private patients, and care home residents through both in-person and digital channels, offering NHS prescription dispensing, Pharmacy First consultations, travel vaccinations, weight management services, men's and women's health clinics, diagnostics, flu vaccinations, and care home medication management.

The technology platform consists of an online consultation intake system, integration with the NHS Electronic Prescription Service (EPS) for digital prescription processing, and video consultation capability via third-party tools (FaceTime, WhatsApp Video, Google Meet, Microsoft Teams, Zoom). A 24/7, 365-day prescription collection service distinguishes the operation from typical community pharmacy hours. The product portfolio spans prescription medications across therapeutic areas including weight loss (Orlistat, Wegovy, Mounjaro), acid reflux (Lansoprazole, Famotidine), erectile dysfunction (Sildenafil, Tadalafil, Vitaros), infections (Nitrofurantoin, Trimethoprim, Ciprofloxacin), respiratory (Ventolin), and pain management (Naproxen), with home delivery via Royal Mail Tracked 24/48 across the UK.

Revenue is generated through five streams: NHS prescription dispensing at the standard £9.90 per-item fee (from April 2025), private prescription transactions (ranging from £5.99 for Famotidine to £160 for Mounjaro), clinical consultation fees, over-the-counter product sales, and facilitation of NHS Prepayment Certificates. The go-to-market motion is sales-led through the physical premises and website (rosepharmacy.co.uk) with online booking, supported by Google Business presence and email communication. Pricing is publicly disclosed across the product catalog, with free delivery thresholds at £40-£60 depending on product category.

Name

Rose Pharmacy

Legal name

Rose Healthcare Limited

Website

https://rosepharmacy.co.uk

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Community Pharmacy Services

NAICS

Pharmacies and Drug Retailers (456110)

SIC

Retail-Drug Stores And Proprietary Stores (5912)

akta.pro primary industry

Retail & Community Pharmacies (Chain/Independent) (HLAFALAA)

akta.pro secondary industries

Mail-Order & Home Delivery Pharmacies (HLAFALAD), Pharmacy & Health Essentials Delivery (CRAFAFAI)

Keywords

• Community pharmacy services
• Prescription dispensing
• Travel health clinic
• Weight management clinic
• NHS pharmacy services

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. NHS Prescription Dispensing: Dispensing NHS prescriptions at the standard NHS charge of £9.90 per item (from April 2025). Revenue from accepting NHS exemptions and prepayment certificates.
2. Private Prescriptions: Dispensing private prescriptions for prescription-only medicines supplied following clinical assessment.
3. Clinical Services: Charges for private clinical consultations including travel clinic, weight management, men's health, women's health, and other clinical services.
4. Over-the-Counter Products: Sale of non-prescription medicines and pharmacy products including supplements and health items.
5. NHS Prepayment Certificates: Processing and facilitating NHS Prescription Prepayment Certificates (PPC) and HRT PPC, saving patients money on regular prescriptions.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Rose Pharmacy is a UK community pharmacy dispensing NHS and private prescriptions and providing a range of private clinical services (travel clinic, weight management, men's and women's health, diagnostics, flu vaccinations, care home services) through both in-clinic and online consultations. Patients can book online, complete digital health assessments, obtain prescription-only medicines without a GP visit, and receive home delivery across the UK. The pharmacy also operates 24/7 prescription collection 365 days a year from its Greenwich location.

Product overview

Rose Pharmacy is a UK-based community pharmacy providing NHS and private clinical services through a digital platform combined with in-clinic care. The offering consists of an online prescription ordering and consultation system, NHS services (including Pharmacy First), private clinical services across multiple specialty areas (travel health, weight management, men's health, women's health, diagnostics, flu vaccinations, podiatry), and a broad portfolio of prescription medications covering therapeutic areas including acid reflux, weight loss, pain management, respiratory health, infections, urology, dermatology, and sexual health. The core product is the integrated online consultation and prescription service that enables patients to complete health assessments, receive clinical review by pharmacists, and obtain medications with home delivery. The pharmacy operates 24/7 prescription collection and offers both in-clinic and online consultation options.

Differentiator

Problem solved

Functional benefit

Products and services

• Online Prescription Service Digital prescription ordering and management system allowing patients to order NHS and private prescriptions online with home delivery.
• Online Consultation Platform Patient-facing consultation intake system for condition assessment, collecting health information, medical history, and consent for clinical review by pharmacists.
• Pharmacy First (NHS) NHS England service enabling patients to access treatment for specific conditions without a GP prescription, directly through the pharmacy.
• Travel Clinic Vaccination and travel health advisory service for individuals travelling abroad, providing required and recommended travel vaccines.
• Weight Loss Clinic Weight management service offering prescription weight loss medications including Orlistat, Wegovy, and Mounjaro, with eligibility assessment and video verification.
• Men's Health Clinic Private consultation service for men's health conditions including erectile dysfunction and male hair loss.
• Women's Health Clinic Private consultation service for women's health conditions including urinary tract infections and contraception.
• Contraception Service (NHS) NHS-funded contraception advisory and supply service.
• Diagnostics & Screening Health screening and diagnostic services for various conditions.
• Flu Vaccinations Seasonal influenza vaccination service.
• Care Home Services Prescription and medication management services for care home residents.
• Emergency Supply Emergency prescription medication supply service for urgent medication needs without a current prescription.
• International Prescriptions Service for considering prescriptions issued outside the UK, subject to verification and professional assessment under UK medicines legislation.
• Home Delivery Prescription and medication delivery service via Royal Mail Tracked 24/48 to UK addresses, with free delivery on orders over £40.
• Orlistat 120mg Weight-loss medication (gastrointestinal lipase inhibitor) for patients with BMI above 30, preventing absorption of dietary fat.
• Wegovy (semaglutide) GLP-1 receptor agonist injectable for weight loss in adults with obesity or overweight with weight-related medical problems.
• Mounjaro (tirzepatide) Dual GIP and GLP-1 receptor agonist injectable for type 2 diabetes management and off-label weight loss.
• Lansoprazole Proton pump inhibitor (PPI) for reducing stomach acid, used to treat acid reflux, heartburn, and stomach ulcers.
• Famotidine Histamine H2 receptor blocker for neutralising stomach acid, treating acid reflux, stomach ulcers, and dyspepsia.
• Naproxen Nonsteroidal anti-inflammatory drug (NSAID) for relieving pain and inflammation associated with conditions such as back pain, arthritis, and headaches.
• Ventolin Evohaler (salbutamol) Fast-acting bronchodilator inhaler for relieving asthma and COPD symptoms by opening airways.
• Ciprofloxacin 500mg Quinolone antibiotic for treating bacterial infections including traveller's diarrhoea, chest infections, urinary infections, and bone infections.
• Xifaxanta 250mg (rifaximin) Gut-selective antibiotic for treating traveller's diarrhoea caused by E. coli bacteria, acting locally without bloodstream absorption.
• Acetazolamide 250mg Carbonic anhydrase inhibitor for preventing and relieving altitude sickness symptoms, also used for glaucoma and epilepsy.
• Nitrofurantoin Antibiotic for treating urinary tract infections and cystitis, effective against bladder bacteria.
• Trimethoprim Antibiotic for treating bladder cystitis and urinary tract infections by stopping bacterial DNA synthesis.
• Tamsulosin 0.4mg Selective alpha-1a receptor antagonist for improving urinary flow in men with benign prostatic hyperplasia (BPH).
• Allopurinol Xanthine oxidase inhibitor for lowering uric acid levels to prevent gout attacks and treat kidney stones.
• Finasteride 5-alpha reductase inhibitor (DHT blocker) for treating male pattern baldness by reducing conversion of testosterone to DHT.
• Sildenafil (Viagra) PDE5 inhibitor for treating erectile dysfunction by increasing blood flow to the penis.
• Tadalafil PDE5 inhibitor for erectile dysfunction and benign prostatic hyperplasia symptoms, known as the 'weekend pill' with up to 36-hour duration.
• Vitaros Cream (alprostadil) Topical prostaglandin cream applied to the penis for treating erectile dysfunction with rapid onset (5-30 minutes).
• Proctosedyl Ointment Dual-action hemorrhoid treatment containing cinchocaine (local anesthetic) and hydrocortisone (corticosteroid) for internal and external hemorrhoids.
• Proctosedyl Suppositories Hydrocortisone and cinchocaine suppositories for reducing swelling, pain, and inflammation of internal hemorrhoids.
• Scheriproct Ointment Dual-action steroid ointment containing prednisolone and cinchocaine for fast relief of hemorrhoid lumps.
• Uniroid HC Ointment Dual-action hemorrhoid treatment with hydrocortisone (anti-inflammatory) and cinchocaine (local anesthetic) for internal and external use.
• Xyloproct Ointment Combination medication with lidocaine (local anesthetic) and hydrocortisone (corticosteroid) for relieving hemorrhoid pain, itching, and inflammation.
• Podiatrist / Chiropodist Foot health services delivered by independent third-party clinicians using pharmacy premises.

Quantifiable outcome

• 24/7 prescription collection 365 days a year
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor and core.

• Royal MailminorOthersDelivery partner for shipping medications to patients across the UK. Rose Pharmacy uses Royal Mail Tracked 24 and Tracked 48 services for parcel delivery.
• Electronic Prescription Service (EPS)coreTechnology or IntegrationIntegration with NHS Electronic Prescription Service for digital prescription processing and management.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• LloydsPharmacy: Major UK high street pharmacy chain providing NHS prescriptions, online pharmacy services, and private clinical consultations. Competes directly with Rose Pharmacy across online dispensing, travel clinic, and weight management services.
• Boots Pharmacy: Largest UK pharmacy chain operating thousands of stores plus a major online pharmacy. Directly comparable retail pharmacy services, NHS dispensing, private clinical services, and online prescribing, but at vastly greater scale and with a national footprint.
• Well Pharmacy: One of the UK's largest independent pharmacy chains with hundreds of branches and online pharmacy services. Competes across NHS dispensing, online prescriptions, and private clinical services.
• Rowlands Pharmacy: UK community pharmacy chain with national branch network offering NHS prescriptions, private services, and clinical consultations. Direct comparable on community pharmacy model and clinical service menu.
• Superdrug Pharmacy: UK high street health and beauty retailer with pharmacy counters offering NHS dispensing, travel vaccinations, and weight management services. Comparable retail pharmacy footprint and clinical service offering.

Emerging players

• PrivateDoc: UK online prescribing service offering private consultations and prescription medications across multiple conditions. Comparable digital-first independent prescriber model with home delivery.
• Simple Online Pharmacy: UK-based online pharmacy offering NHS prescriptions, weight loss treatments, and private clinical services. Comparable digital prescribing model targeting UK consumers with home delivery.

Direct peers

• Pharmacy2U: UK's largest online-only pharmacy, dispensing NHS prescriptions via mail-order and offering private online doctor and weight loss services. Highly comparable digital-first model, NHS contract, and home delivery approach to Rose Pharmacy's online channel.
• HealthExpress: Online clinic providing private prescriptions and consultations for conditions such as weight loss, ED, and travel health. Comparable online-only prescribing model and condition coverage to Rose Pharmacy's private services.
• Chemist4U: UK online pharmacy providing NHS prescriptions, online consultations, and a broad range of prescription and OTC medicines with home delivery. Closely comparable e-commerce pharmacy model targeting UK consumers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RosePharmacy02084691711
• LinkedInlinkedin.com/company/rose-pharmacy

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rose Pharmacy