Majic 102.1

What Majic 102.1 does

Majic 102.1 (legal call sign KMJQ, branded as Majic 102.1 / My Houston Majic) is a Houston, Texas-based FM radio station broadcasting on 102.1 FM, owned and operated by Interactive One, LLC under the Urban One (formerly Radio One) corporate umbrella. The station targets the Houston metropolitan African American adult audience with an urban contemporary R&B and soul music format, combining nationally syndicated programming — notably The Rickey Smiley Morning Show and The D.L. Hughley Weekend Show — with locally produced drive-time shows such as The Madd Hatta Show and Kandi Eastman 'The Sweet Talker' (weekdays 12pm–4pm). Its content extends beyond music into local news, traffic, celebrity interviews, community events coverage, faith-based devotionals (AV's Daily Power Point), and public affairs via The Public Affairs Podcast on Spotify.

The station's product surface combines a traditional over-the-air FM broadcast with digital distribution: website streaming at myhoustonmajic.com, a dedicated mobile app, Alexa / smart speaker integration, social media (Facebook, X, Instagram), an email newsletter, and an SMS text club. Community-facing products include the Buy Black HOU business directory, the Majic Mobile Text Club, and signature live events such as Majic Under The Stars (annual R&B concert) and Urban One's rebranded ONE Voyage cruise (in partnership with UNCF). The BMW Studio initiative represents a sponsor-integrated content segment. Underlying technology is conventional broadcast plus digital streaming; no proprietary software, APIs, patents, or AI/ML capabilities are disclosed.

Majic 102.1 generates revenue exclusively through advertising — on-air radio spots, digital/R1 advertising platform placements, event sponsorships, and branded content integrations (visible sponsors include BMW, Reliant, and 800-BadCrash). Content is free to listeners; there is no consumer-facing pricing. The station operates as one asset within Urban One's broader Houston cluster and benefits from syndicated content, cross-promotion, and national advertising relationships through the parent network. No independent headcount, station-level revenue, founding date, or standalone financials are disclosed in the available data.

Name

Majic 102.1

Legal name

Interactive One, LLC

Website

https://myhoustonmajic.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Majic 102.1 (KMJQ) is a Houston, Texas FM radio station owned by Interactive One, LLC (Urban One), serving African American adults with urban contemporary R&B music, syndicated and local programming, community events, and digital streaming via web, mobile app, and Alexa.

Ownership category

akta.pro rank

Product category

Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832)

akta.pro primary industry

Radio Network Distribution & Programming Services (Syndicators, Format Providers) (MPAIAEAH)

akta.pro secondary industries

Radio Program Syndication (Talk, Music, Sports) (MPABAMAE), Internet Radio & Streaming Broadcast Stations (Simulcast/Online-only) (MPAIAEAE)

Keywords

• Urban contemporary radio
• R&B music broadcasting
• Houston radio station
• African American media
• Community radio programming

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Radio Advertising: Revenue generated from advertising spots aired during radio programming, including local and national advertisers targeting the Houston metropolitan area audience.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Majic 102.1 (KMJQ) is a Houston-based urban contemporary FM radio station broadcasting R&B and soul music, local news, traffic updates, celebrity interviews, and community-focused programming at 102.1 FM. The station combines syndicated national shows (Rickey Smiley Morning Show, D.L. Hughley Weekend Show) with locally-produced content (The Madd Hatta Show, Kandi Eastman 'The Sweet Talker') and distributes content via over-the-air FM, online streaming, mobile app, Alexa, and podcast channels. Revenue is generated through on-air advertising sold against its Houston African American adult audience.

Product overview

Majic 102.1 (KMJQ) is a Houston, Texas-based radio station operating at 102.1 FM, primarily serving Black audiences with R&B and soul music programming. The station operates as a unified platform combining traditional broadcast radio with digital streaming services. Its core offering consists of live FM radio broadcast complemented by online streaming via its website and Alexa integration. Programming includes both syndicated national shows (The Rickey Smiley Morning Show, D.L. Hughley Weekend Show) and locally-produced content (The Madd Hatta Show, Kandi Eastman 'The Sweet Talker'). The station extends its reach through podcasts, a faith-based daily devotional segment (AV's Daily Power Point), and community-focused initiatives including the Buy Black HOU business directory. Annual events like Majic Under The Stars provide live entertainment experiences. The station is an Urban One brand, part of a larger radio broadcasting network.

Differentiator

Problem solved

Functional benefit

Brands

• BMW Studio: Studio branding and programming segment featuring Kandi Eastman The Sweet Talker

Products and services

• Majic 102.1 (KMJQ) FM Radio Broadcast

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Urban One / Radio OnecoreOthersMajic 102.1 is owned and operated by Urban One (also known as Radio One), one of the largest radio broadcasting companies in the United States targeting African American listeners. The station is part of the Interactive One digital network. Parent company provides syndicated content, national advertising relationships, and network programming including The Rickey Smiley Morning Show.

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• KQBT 93.7 The Beat: Houston-market mainstream urban/hip-hop FM station directly competing for African American listeners in the same DMA with a similar music-driven format.
• KCOH 1430 AM: Houston-area radio station with long-standing African American audience focus. Comparable as a Houston-market station serving a similar demographic with community-oriented programming.
• V-103 (WVEE) Atlanta: Urban One-owned urban contemporary station in Atlanta. Directly comparable as a sister Urban One station with identical format, syndicated talent strategy, and community-engagement playbook.
• 97.9 The Box (KBXX): Urban One sister station in the Houston cluster broadcasting Hip-Hop/R&B on 97.9 FM. Directly comparable as a same-parent, same-market urban format competitor for Houston listeners and advertisers.

Broad incumbents

• Cumulus Media: Major U.S. radio broadcast group with urban format stations in multiple markets. Comparable as a broad incumbent radio operator competing in the same national and local ad markets as Urban One.
• iHeartMedia Houston: iHeartMedia operates multiple Houston radio stations across formats and dominates the local advertising market. Comparable as a major incumbent in the same DMA competing for the same advertiser budgets.
• Audacy Houston: Audacy (formerly Entercom) operates multiple Houston radio stations and digital audio inventory. Comparable as a multi-station incumbent competing for both listeners and advertisers in the Houston market.
• iHeartMedia: Largest U.S. radio broadcaster and digital audio operator. Comparable at the corporate level as the dominant incumbent that competes with Urban One's stations for national advertising dollars across major DMAs.

Regional players

• KDAY 93.5 (Los Angeles): Los Angeles urban contemporary FM station. Comparable as a regional urban format operator in a different geography, useful as a benchmark for format performance and ad pricing.
• Hot 107.9 (Atlanta): Atlanta hip-hop/R&B FM station targeting African American listeners. Comparable as a regional format peer in a different DMA, useful for benchmarking ratings and digital extension strategies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Majic1021
• Facebookfacebook.com/myhoustonmajic
• Instagraminstagram.com/majic1021
• LinkedInlinkedin.com/company/majic-102.1

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Majic 102.1