Florals Studio

What Florals Studio does

Florals Studio is a direct-to-consumer e-commerce floral and gift delivery business founded in 2024 and headquartered in Bahria Town, Lahore, Pakistan. The company sells fresh flower bouquets, premium gift baskets, chocolate-and-flower combinations, signature cakes, teddy bears, and customized balloons through a Shopify-powered online storefront, with a catalog of approximately 199 SKUs and price points ranging from Rs. 2,999 for affordable bouquets up to Rs. 90,000 for luxury gift hampers. Its operations are built around same-day delivery in Lahore and Islamabad (orders before noon), midnight delivery (10 PM – 12 AM) in Lahore for surprise occasions, free delivery within Bahria Town, and select products delivered to Karachi.

The business serves three customer segments: individual consumers across Pakistan's major urban markets purchasing for personal occasions (birthdays, anniversaries, Valentine's, Eid, Mother's Day, Father's Day, get-well, congratulations, thank-you); overseas Pakistanis in the UAE, UK, Canada, and the US who send gifts home and pay via international debit/credit cards with photo-on-delivery confirmation; and a smaller corporate client segment with bulk ordering, invoicing, and GST compliance. Marketing is multi-channel — Facebook, Instagram, TikTok, YouTube, Pinterest, Twitter/X, WhatsApp Business, and a blog with 17+ SEO articles — and customer satisfaction is anchored by a 4.5-star Google rating over 100+ reviews.

The company is privately held, founder/owner-operated with 1–10 employees, and shows no evidence of external investors, parent company, or venture capital backing. Its competitive positioning rests on localized last-mile logistics, freshness guarantees, customization via WhatsApp, and a curated assortment of occasion-led collections rather than on proprietary technology. There is no disclosed AI/ML capability, no patents or trademarks, no M&A activity, and no published financial figures; the available evidence supports an early-stage, capital-light, geographically-concentrated D2C floral retailer.

Name

Florals Studio

Legal name

Florals Studio

Website

https://floralsstudio.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Florals Studio is a Lahore-based direct-to-consumer e-commerce flower and gift delivery business founded in 2024, selling bouquets, premium gift baskets, cakes, and add-ons via Shopify with same-day and midnight delivery across Pakistan and serving individual consumers, overseas diaspora, and corporate clients.

Ownership category

akta.pro rank

Product category

Online Florist & Gift Retail

NAICS

Florists (45931), Florists (4593), Florists (459310), Gift, Novelty, and Souvenir Retailers (459420)

akta.pro primary industry

Flowers, Gifts & Specialty Occasion Marketplaces (CRAFABAN)

akta.pro secondary industries

Event Floral Design & Arrangements (HSACAOAA), Wedding Design, Decor & Floral Planning (HSACABAH)

Keywords

• Fresh flower delivery
• Gift basket retail
• Same-day florist
• Occasion gifting
• Premium hampers

Headquarters

HQ city

Lahore

HQ country

Pakistan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: One-time product sales of flower bouquets, gift baskets, chocolate and flower combinations, premium luxury hampers, cakes, teddy bears, and customized balloons. Revenue generated through direct online transactions with prices ranging from approximately Rs.2,999 to Rs.90,000 per item depending on product type and customization level.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels9 records

Core offering

Florals Studio operates a direct-to-consumer e-commerce flower and gift business, selling handcrafted fresh-flower bouquets, themed gift baskets, premium luxury hampers, chocolate-and-flower arrangements, and add-on gifts (cakes, teddy bears, customized balloons). Orders are fulfilled through same-day, next-day, and midnight delivery in Lahore and Islamabad, with select coverage in Karachi and an international card-acceptance flow for overseas Pakistani diaspora ordering gifts for delivery within Pakistan.

Product overview

Florals Studio is a flower and gift retail business operating primarily as an e-commerce platform built on Shopify. The company offers a diverse portfolio of products organized into core offerings (flower bouquets, gift baskets, chocolate and flower combinations, and flower gift baskets), add-on products (signature cakes, teddy bears, and customized balloons), and seasonal/occasion collections (Valentine's Day, Mother's Day, Father's Day, Eid, anniversaries, birthdays, get well, congratulations, and thank you). The products range from affordable bouquets starting at Rs. 2,999 to premium luxury gift baskets with high-end items. The company also provides specialized delivery services including same-day delivery in Lahore and Islamabad, free delivery in Bahria Town, and midnight surprise delivery in Lahore.

Differentiator

Problem solved

Functional benefit

Products and services

• Flower Bouquets Handcrafted fresh flower arrangements featuring roses, lilies, chrysanthemums, orchids, and seasonal blooms in various sizes and color combinations, designed for personal gifting occasions across Pakistan.
• Gift Baskets Curated gift baskets combining fresh flowers with gourmet items, chocolates, teddy bears, and other treats presented in decorative reusable containers for celebrations and appreciation gifting.
• Premium Gift Baskets Luxury hampers with upscale items including designer perfumes, premium chocolates (Ferrero Rocher, Lindt), elegant home decor, and premium floral arrangements, positioned for high-profile occasions and corporate gifting up to Rs. 90,000.
• Chocolate and Flower Bouquets Combined flower and chocolate arrangements pairing fresh blooms with premium imported chocolates, designed for romantic occasions and celebrations such as Valentine's Day and anniversaries.
• Flower Gift Baskets Fresh flower arrangements presented in decorative reusable baskets so recipients can display blooms immediately without needing a vase; positioned for anniversaries and romantic gifting.
• Signature Cakes Assorted cakes including mixed fruit cake, KitKat chocolate cake, Ferrero Rocher cake, chocolate fudge cake, and strawberry cheesecake, available as add-on gifts with delivery in Lahore, Islamabad, and Karachi.
• Teddy Bears Plush teddy bears in mini to large sizes, sold as companion gifts alongside flower arrangements and gift baskets for romantic and celebratory occasions.
• Customized Balloons Customized balloon arrangements including confetti balloons and balloon bouquets for celebrations, typically combined with flowers and teddy bears.
• Affordable Flower Bouquets Budget-friendly flower bouquets starting from Rs. 2,999, featuring seasonal flowers with the same quality and freshness standards as premium collections, targeting value-conscious individual buyers.
• Valentine's Day Collection Themed romantic bouquets and gift sets for Valentine's Day featuring red roses, heart-shaped arrangements, and luxury gift baskets designed for the Valentine's Day occasion.
• Mother's Day Collection Specialized arrangements for Mother's Day featuring pink and pastel flowers, gift baskets with premium chocolates, and luxury gift boxes aimed at family gifting to mothers.
• Father's Day Collection Masculine-themed floral arrangements and gift baskets designed for Father's Day, featuring blue color schemes and premium chocolates combined with cakes.
• Eid ul Fitr Collection Eid-themed floral arrangements and gift hampers including Eidi gift boxes with cosmetics, bangles, chocolates, and flowers for Eid celebrations.
• Anniversary Collection Romantic bouquets and luxury arrangements designed for anniversary celebrations, featuring red roses, orchids, and mixed floral designs paired with chocolates or cakes.
• Birthday Collection Celebratory bouquets and gift baskets designed for birthday occasions, featuring vibrant colors and cheerful mixed arrangements often combined with teddy bears and balloons.
• Get Well Soon Collection Cheerful and uplifting floral arrangements designed to brighten someone's recovery, featuring soft pastels and calming colors for hospital, home, or care-facility delivery.
• Congratulations Collection Floral arrangements and gift baskets designed to celebrate professional achievements, promotions, graduations, and milestones, suitable for both personal and corporate recipients.
• Thank You Collection Elegant floral arrangements designed to express gratitude and appreciation across personal, professional, and corporate contexts.
• Midnight Delivery Service Special delivery service allowing flowers to arrive at midnight (10 PM – 12 AM) for surprise moments such as birthdays and anniversaries, available across Lahore.

Quantifiable outcome

• Flowers typically last 5-7 days with proper care, some varieties lasting 10+ days
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• FlowerAura: India-based online florist and gifting platform selling fresh flowers, cakes, personalized gifts, and plants with same-day and midnight delivery options—closely mirroring Florals Studio's bouquet-plus-hamper model, occasion collections, and surprise-delivery positioning.
• IGP (Indian Gifting Portal): Vertically integrated online gifting marketplace offering flowers, cakes, personalized gifts, and same-day/midnight delivery across India and to 100+ countries—comparable to Florals Studio's bouquet-and-add-on structure, occasion collections, and diaspora gifting orientation.
• Ferns N Petals: India's largest online flower and gift retailer (FNP), operating a vertically integrated e-commerce model selling bouquets, gift hampers, cakes, and personalized gifts with same-day delivery across India and internationally—directly comparable to Florals Studio's product mix, pricing ladder, and cross-border gifting focus, just at vastly larger scale.
• Winni: India-headquartered online gifting platform specializing in cakes, flowers, and personalized gifts with same-day and midnight delivery—comparable assortment (flowers + cakes + teddies + combos) and direct-to-consumer e-commerce model targeting occasion-driven purchases.

Broad incumbents

• Teleflora: U.S.-based floral relay network that fulfills hand-arranged bouquets through member florists with same-day delivery—operates the same retail-florist-with-delivery model as Florals Studio, but as an established incumbent with national scale and a member-florist network.
• Interflora: Global floral relay network connecting local florists for same-day delivery across multiple countries—a broader incumbent operating in the same retail florist category with extensive international reach comparable to Florals Studio's diaspora cross-border service.
• 1-800-Flowers.com: U.S.-listed incumbent in online floral and gift retail with a wide bouquet-plus-gift assortment, same-day delivery via a florist network, and corporate gifting programs—a broader scaled analog of Florals Studio's D2C flower-and-hamper model.

Emerging players

• OyeHappy: India-based online gifting brand offering flowers, cakes, personalized gifts, and experiences—overlaps with Florals Studio on bouquet-and-occasion gifting but with more emphasis on experiences and a younger, urban customer base.
• The Bouqs Co. U.S.-based online florist offering farm-to-door fresh bouquets and gift bundles with subscription options—a comparable digitally native flower retailer with similar bouquet-led product mix and occasion-driven merchandising, though in a different geography.

Regional players

• TCS Sentiments Express: TCS's Pakistani flower and gift delivery service leveraging TCS's national courier infrastructure for nationwide same-day gifting—directly competitive in the Pakistani floral D2C market with much broader geographic reach than Florals Studio's Lahore/Islamabad focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights7 records

Customer concentration

• Xx.com/FloralsStudio
• YouTubeyoutube.com/@FloralsStudio
• Facebookfacebook.com/profile.php?id=61557188224441
• Instagraminstagram.com/floralstudio.pk
• Pinterestpin.it/4JrseL3bE
• TikToktiktok.com/@floralsstudio.com?_r=1&_t=ZS-92H1LygfqZm

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Florals Studio