ColorKam

What ColorKam does

ColorKam is the direct-to-consumer e-commerce retail division of Kampel Enterprises, Inc. (KEI), a privately held, 4th-generation family-owned specialty chemicals manufacturer headquartered at 8930 Carlisle Rd., Wellsville, PA. The company sells color-matched caulks, laminate repair fillers, silicone sealants, and wood repair epoxies to two primary customer segments: professional kitchen-and-bath contractors and DIY homeowners. Its flagship product is SeamFil, a laminate repair paste developed in the late 1940s and trademarked in 1959, sold in 20 standard colors or custom-matched to specific laminate patterns from Wilsonart, Formica, Nevamar, and Pionite. The portfolio has expanded over decades to include ColorFlex and ColorFlex II (custom-colored acrylic latex caulking, with 219 standard colors), KamSil (RTV silicone sealant), FloorFil (HPL flooring repair), WoodFil EPOXY, and proprietary solvents (SF-99, FF-99) plus a SeamFil Retarder 944 additive.

The underlying technology stack is a proprietary formulation and color-matching capability, not software: 65+ years of accumulated chemistry know-how, a curated standard color library, manufacturer-specific cross-reference guides, and small-batch production processes that ensure product freshness. ColorKam monetizes this primarily through one-time product sales priced in the $5–$100 range, with explicit add-on fees for custom color matching ($15.50 for ColorFlex, $26.95 for SeamFil) and tiered bulk discounts for high-volume buyers. The go-to-market is product-led growth via the colorkam.com storefront — featuring color search, mixing guides, application-based navigation, and an extensive how-to video library — supplemented by a multi-decade US distributor network for trade-channel reach. Lead times of 3–5 business days for SeamFil and 5–8 business days for ColorFlex, plus ground-only shipping on certain solvents, are explicit operational constraints on the model.

Name

ColorKam

Legal name

Kampel Enterprises, Inc.

Website

https://colorkam.com

Company type

Private

Founded year

1954

Operating status

Operating

Short description

ColorKam is the online retail division of Kampel Enterprises, a 4th-generation family-owned manufacturer selling color-matched laminate repair fillers, colored caulks, silicone sealants, and wood repair epoxies to contractors and DIY homeowners across the US via its e-commerce site and distributor network.

Ownership category

akta.pro rank

NAICS

Paint and Coating Manufacturing (325510)

SIC

Adhesives & Sealants (2891)

akta.pro primary industry

Color Matching, Tinting & Colorant Systems (IMAEAHAL)

akta.pro secondary industry

Color Masterbatches & Dispersions (IMAEAHAK)

Keywords

• Laminate repair products
• Colored caulking supplies
• Wood repair epoxy
• Custom color matching
• Surface repair sealants

Headquarters

HQ city

Wellsville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Revenue model

1. Product Sales - E-commerce: Direct-to-consumer and contractor sales through colorkam.com website. Products include laminate repair (SeamFil, FloorFil), colored caulking (ColorFlex, ColorFlex II), silicone sealant (KamSil), wood repair (WoodFil), and accessories.
2. Custom Color Matching Services: Custom color mixing charges for ColorFlex ($15.50 per custom color), SeamFil ($26.95 per custom color), and other products where exact color matching to customer samples is required.
3. Distributor Sales: Products sold through distributors across the US market. SeamFil has been sold through distributors since the mid-1960s.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

ColorKam is the online retail division of Kampel Enterprises, Inc. (KEI) and sells color-matched laminate repair fillers (SeamFil, FloorFil), custom colored caulking (ColorFlex, ColorFlex II), silicone sealant (KamSil), and wood repair epoxy (WoodFil) for countertop, flooring, and kitchen/bath repair applications. The company also offers accessories such as proprietary solvents, retarders, putty knives, and bundled kit/combo boxes, and provides a custom color matching service that blends standard colors to match specific laminate, solid surface, stone, paint, tile, or wallpaper samples.

Product overview

ColorKam is an online retailer of Kampel Enterprises' kitchen and bath repair and sealing products. The product portfolio is organized into four core product lines: SeamFil (original laminate repair paste for countertops and furniture), ColorFlex and ColorFlex II (colored acrylic latex caulking products for sealing gaps and corners in interiors, with ColorFlex II featuring adhesive qualities and glossy finish), KamSil (100% RTV silicone sealant for countertops), and FloorFil (laminate floor repair for HPL flooring). WoodFil EPOXY provides wood repair and rebuilding capability. The products are supported by accessory items including solvents (SF-99, FF-99), SeamFil Retarder 944, and application tools. Multiple kit/bundle options (SeamFil Kit Box, FloorFil Combo Box, SeamFil Combo Box, Complete SeamFil Standard Line) provide comprehensive repair solutions. All products offer extensive color matching capabilities with hundreds of standard colors and custom color matching services. The company serves both contractors and DIY homeowners in the kitchen and bath market.

Differentiator

Problem solved

Functional benefit

Segments3 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves9 records

Expansion highlights4 records

Broad incumbents

• 3M: 3M offers a broad portfolio of adhesives, sealants, and DIY repair products (e.g., Scotch-Weld, ScotchBlue). Comparable to ColorKam as a broad incumbent in adhesives/sealants and DIY repair, though without ColorKam's color-matching specialization.
• Momentive Performance Materials (GE Silicones): Momentive manufactures silicone sealants (including the former GE-branded lines) used in kitchen, bath, and construction applications. Comparable to ColorKam's KamSil silicone offering, but as a broad incumbent rather than a color-matched specialty retailer.
• Sika: Sika is a global specialty chemicals company with broad portfolios in sealants, adhesives, and construction chemicals. It is comparable to ColorKam as a broad incumbent competing in the same sealant/caulk space, though it does not focus on color-matched laminate repair.
• Rust-Oleum: Rust-Oleum is a leading specialty coatings and sealants brand covering paints, coatings, and repair products for home and industrial use. Comparable to ColorKam as a broad incumbent in coatings and surface repair, though it does not specialize in color-matched laminate repair.

Direct peers

• Sashco: Sashco manufactures specialty caulks and sealants (e.g., Big Stretch, Lexel, Through the Roof) targeted at both pros and serious DIYers. Overlap with ColorKam is direct in colored/specialty caulking for kitchens and baths, with a similar premium, niche brand positioning.
• Red Devil: Red Devil produces a broad line of caulks, sealants, patching compounds, and painter's tools aimed at contractors and DIYers. It is comparable to ColorKam in the caulk/sealant and surface-repair categories, particularly in kitchen/bath and paint-prep use cases.
• DAP Products: DAP is a major US manufacturer of caulks, sealants, adhesives, and patch & repair products (including Kwik Seal, Alex Plus, Plastic Wood). It overlaps with ColorKam's caulking and wood-repair categories and competes for the same contractor and DIY shelf at home improvement retailers.
• Custom Building Products: Custom Building Products makes tile and stone installation products, including color-matched grouts, caulks, and sealants. Its color-matched grout/custom-color offerings overlap directly with ColorKam's color-matching value proposition in the kitchen/bath surface category.
• Titebond: Titebond (Franklin International) makes specialty adhesives and sealants for construction, woodworking, and flooring. Its flooring and wood-repair product lines overlap with FloorFil and WoodFil, and it shares ColorKam's pro-grade specialty positioning.

Emerging players

• ColorRite: ColorRite produces custom color-matched touch-up products, primarily for automotive finishes, but applies the same color-matching-by-customer-sample approach as ColorKam. Comparable as a niche, color-matching-driven specialty product company targeting DIY repair customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ColorKam