Cookplay
Cookplay, founded in 2013, designs and sells premium porcelain tableware, stainless steel cutlery, and biodegradable EKO disposables under RAK Porcelain Europe S.A. via direct e-commerce and enterprise channels for chefs, hospitality, and design-conscious consumers.
- Company typePrivate
- Founded2013
- HeadquartersBilbao, Spain
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Cookplay does
Cookplay is a designer tableware brand founded in 2013 and operated as a consumer-facing label under RAK Porcelain Europe S.A., a Luxembourg-registered public limited company headquartered in Bettembourg. The company designs and sells premium porcelain collections (OCEANCOOK, TEARS, REX, JELLY, GOCHI, THE TABLET, SHELL LINE, YAYOI, JOMON, FLY, NAOTO), a stainless steel cutlery line (RAMA), and a 100% biodegradable and compostable disposable range (EKO). Its design philosophy ("Organic Modernity") emphasizes nature-inspired forms, and the brand has built credibility through partnerships with Michelin-starred chefs (e.g., La Chèvre d'Or, Chef Tom Meyer) and with Oceanografic Valencia for its 2025 OCEANCOOK collection on endangered marine species.
Cookplay monetizes exclusively through unit-level one-time sales of physical products, with individual items priced between approximately €15 and €42 and free EU shipping offered on orders above €50. Its go-to-market is product-led: a direct e-commerce storefront (cookplay.eu) handles consumer and business self-serve purchases, complemented by enterprise distribution through the parent RAK Porcelain Europe's sales infrastructure. Customer segments are hybrid — primary is professional chefs and fine-dining restaurants seeking distinctive presentation pieces, with secondary segments in premium home consumers and environmentally conscious businesses served by the EKO line. Marketing relies on organic social (Instagram, Facebook, X), annual catalogues, and chef/institutional collaborations rather than paid acquisition or subscriptions. The company has no disclosed AI capabilities, no fundraising history, and limited publicly available financial metrics.
Cookplay firmographics
Firmographics- Name
- Cookplay
- Website
- https://cookplay.eu
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Cookplay, founded in 2013, designs and sells premium porcelain tableware, stainless steel cutlery, and biodegradable EKO disposables under RAK Porcelain Europe S.A. via direct e-commerce and enterprise channels for chefs, hospitality, and design-conscious consumers.
- Ownership category
- akta.pro rank
Cookplay industry classification
Industry- Product category
- Designer Tableware
- NAICS
- Jewelry and Silverware Manufacturing (339910)
- SIC
- Cutlery, Handtools & General Hardware (3420)
- akta.pro primary industry
- Paper Tableware (Plates, Cups, Bowls) (CRAJAFAE)
- akta.pro secondary industries
- Disposable Tableware (Plates, Cups, Cutlery) (CRAJAGAG), Foodservice/To-Go Packaging (Cups, Clamshells, Cutlery) (IMALAHAM)
Keywords
Where Cookplay is headquartered
LocationHeadquarters
- HQ city
- Bilbao
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Cookplay business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Operations, Personnel
Revenue model
- Porcelain Tableware Sales: Sale of designer porcelain collections including OCEANCOOK, TEARS, REX, JELLY, GOCHI, THE TABLET, SHELL LINE, YAYOI, JOMON, FLY, and NAOTO. Products are sold at individual price points ranging from approximately €15 to €42.
- Cutlery Sales: Sale of Rama Collection stainless steel cutlery, designed with functionality and innovation for professional and residential use.
- EKO Disposable Products: Sale of biodegradable and compostable single-use tableware products targeting environmentally conscious consumers and businesses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Individual product purchases with volume-based options |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Cookplay product offering
Product offeringCore offering
Cookplay designs, develops and sells premium porcelain tableware collections (OCEANCOOK, TEARS, REX, JELLY, GOCHI, THE TABLET, SHELL LINE, YAYOI, JOMON, FLY, NAOTO), stainless steel cutlery (RAMA Collection) and a line of 100% biodegradable/compostable disposable tableware (EKO). Products are sold primarily through its own e-commerce platform cookplay.eu and supplied to professional chefs, fine-dining establishments, premium home consumers and environmentally conscious businesses via direct online sales and quotation-based business accounts.
Product overview
Cookplay is a tableware design company offering a diverse portfolio of porcelain collections and cutlery for the modern table. The product lineup includes multiple distinct porcelain collections (OCEANCOOK, TEARS, REX, JELLY, GOCHI, THE TABLET, SHELL LINE, YAYOI, JOMON, FLY, NAOTO) alongside the RAMA stainless steel cutlery line. The company also provides an eco-friendly EKO Disposable line featuring biodegradable and compostable versions of popular designs (EKO Jomon, EKO Nest, EKO Yayoi, EKO Fly). Collections range from sculptural art pieces to practical everyday dinnerware, targeting both professional chefs and design-conscious consumers. The 2025 OCEANCOOK collection, created in collaboration with Oceanografic Valencia, emphasizes ocean conservation themes.
Differentiator
Problem solved
Functional benefit
Products and services
- OCEANCOOK Collection Porcelain tableware collection inspired by the sea, designed for premium dining presentation in fine-dining and home settings.
- TEARS Collection Designer porcelain tableware collection offering distinctive tableware pieces for home and professional dining.
- REX Collection Designer porcelain tableware collection in the Cookplay portfolio.
- JELLY Collection Designer porcelain tableware collection in the Cookplay portfolio.
- GOCHI Collection Designer porcelain tableware collection in the Cookplay portfolio.
- THE TABLET Collection Porcelain tableware collection in the Cookplay portfolio.
- SHELL LINE Collection Porcelain tableware collection featuring shell-inspired forms for serving and presentation.
- YAYOI Collection Designer porcelain tableware collection in the Cookplay portfolio.
- JOMON Collection Designer porcelain tableware collection in the Cookplay portfolio.
- FLY Collection Designer porcelain tableware collection in the Cookplay portfolio.
- NAOTO Collection Designer porcelain tableware collection in the Cookplay portfolio.
- RAMA Collection Stainless steel cutlery collection designed to complement Cookplay porcelain ranges across dining and table service.
- EKO Disposable Tableware Line 100% biodegradable and compostable disposable tableware line (EKO Jomon Supermini, EKO Jomon Medium, EKO Nest, EKO Yayoi Flat, EKO Yayoi Side, EKO Fly) for catering, event and large-scale foodservice use, distributed via EKO Shop and EKO Projects.
Companies that use Cookplay
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Cookplay technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Cookplay partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Oceanografic ValenciacoreCookplay collaborated with Oceanografic Valencia to create the OCEANCOOK 2025 collection, featuring designs themed 'Ode to Species in Danger.' This partnership brings the aquarium's marine conservation message into the tableware design, reflecting Cookplay's organic modernity philosophy.
Scale indicators1 record
Recent moves4 records
Expansion highlights4 records
Cookplay competitors and assessment
Company assessmentBroad incumbents
- Wedgwood: Iconic British porcelain brand (Fiskars group) with heritage designer tableware collections serving premium home and hospitality markets. Comparable premium positioning with broader legacy distribution.
- Villeroy & Boch: Major European porcelain and tableware group with broad portfolio spanning mid-market to premium designer collections (e.g., Manufacture Rock). Overlaps with Cookplay's premium and hospitality segments but operates at vastly greater scale across multiple price tiers.
- Iittala: Finnish design brand with iconic tableware and home collections (e.g., Aalto, Teema). Comparable design-led aesthetic and Scandinavian-inspired minimalism, but operates at broader scale within the Fiskars group portfolio.
- Steelite International: Major foodservice tableware supplier with strong fine dining and hospitality distribution. Comparable in supplying premium restaurants but at much higher volume and broader price tier than Cookplay's design-led approach.
Direct peers
- Seletti: Italian design house producing art-driven, contemporary porcelain and tableware collections targeting design-conscious consumers and hospitality venues. Highly comparable positioning to Cookplay's organic-modernity aesthetic and Michelin-aligned customer base.
- Rosenthal: Premium German porcelain manufacturer with designer collaborations (e.g., Versace, Walter Gropius) serving fine dining and premium home markets. Comparable in design-led premium tableware with strong European hospitality distribution.
- Revol Porcelain: French porcelain manufacturer specializing in culinary and tableware designs for professional kitchens and fine dining. Comparable chef-focused positioning, sustainability initiatives, and porcelain manufacturing heritage.
Emerging players
- Seletti Hybrid Tableware / BioComposites: Seletti and similar design brands are beginning to explore biodegradable disposable lines, mirroring Cookplay's EKO strategy. Represents an emerging competitive threat in design-driven sustainable disposable tableware.
- BioPak: Specialist in compostable foodservice packaging and tableware with strong sustainability credentials. Comparable to Cookplay's EKO line but operates at foodservice scale without a design-tableware brand umbrella.
- Kartell: Italian design brand extending into tableware with designer collaborations, comparable to Cookplay's designer collaboration model and premium positioning. Both target design-conscious consumers and aspirational hospitality clients.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights5 records
Customer concentration
Cookplay social profiles
Digital presenceCookplay financial estimates
Financial estimateRevenue estimate
Valuation estimate
Cookplay leadership team
Management profileNumber of profiles
Cookplay funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Cookplay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Cookplay
What does Cookplay do?
Cookplay designs, develops and sells premium porcelain tableware collections (OCEANCOOK, TEARS, REX, JELLY, GOCHI, THE TABLET, SHELL LINE, YAYOI, JOMON, FLY, NAOTO), stainless steel cutlery (RAMA Collection) and a line of 100% biodegradable/compostable disposable tableware (EKO). Products are sold primarily through its own e-commerce platform cookplay.eu and supplied to professional chefs, fine-dining establishments, premium home consumers and environmentally conscious businesses via direct online sales and quotation-based business accounts.
Is Cookplay a public or private company?
Cookplay is a private company. It is classified as corporate owned and is currently operating.
When was Cookplay founded?
Cookplay was founded in 2013. It employs 1 to 10 people.
Where is Cookplay based?
Cookplay is headquartered in Bilbao, Spain, in the Europe region.
How does Cookplay make money?
Three revenue lines are on record. Porcelain Tableware Sales are the primary driver. The others are cutlery Sales and EKO Disposable Products.
Who are Cookplay's main competitors?
Broad incumbents on record are Wedgwood, Villeroy & Boch, Iittala and Steelite International. Direct peers are Seletti, Rosenthal and Revol Porcelain. Emerging players are Seletti Hybrid Tableware / BioComposites, BioPak and Kartell.
Does Cookplay have an API?
No public API is recorded for Cookplay.
What industry is Cookplay in?
Cookplay's product category is Designer Tableware. Its primary akta.pro industry code is CRAJAFAE, Paper Tableware (Plates, Cups, Bowls), with a secondary code of CRAJAGAG, Disposable Tableware (Plates, Cups, Cutlery). Its NAICS code is 339910 and its SIC code is 3420.