Word by Word

What Word by Word does

Word by Word is a privately held medical content agency founded in 2010 and headquartered in Edina, Minnesota, operating as a Minnesota LLC. The firm produces regulatory-aware content for medical device manufacturers, with core service lines in medical writing (clinical reports, journal articles, case studies, economic value dossiers, annual FDA reports), medical content (press releases, email marketing, social media management, blog posts, product descriptions), and technical writing (user manuals, IFUs, SOPs, white papers, 510(k)-ready documentation). Add-on services include comprehensive editing and proofreading, slide decks, investor relations support, and website design using Squarespace and WordPress templates.

The company operates a consultative, sales-led distribution model that begins with free discovery consultations and moves into custom-quoted project work or monthly retainer arrangements; pricing is not publicly disclosed and is tailored to scope, complexity, and content type. The buyer profile is enterprise medical device firms, with named customers Francis Medical (referenced multiple times across social media and clinical report work) and Scanlan International (white paper development for value analysis committees). The firm is staffed at 1-10 employees, with primary contact Jodi Hill and team member Elaine cited in client testimonials.

On technology, Word by Word does not develop proprietary software. Its technology stack consists of third-party website platforms (Squarespace and WordPress), third-party fonts (Google Fonts, Adobe Fonts), integration tooling (Zapier), and addresses (Google Places API). Generative AI is used as a productivity layer for text-based content creation, with all AI-assisted output reviewed and edited by the human writing team prior to delivery.

Name

Word by Word

Legal name

Word by Word, LLC

Website

https://wbwcontent.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Word by Word is a medical content agency that provides medical writing, technical documentation, social media management, and website design services to medical device manufacturers. The Edina, Minnesota-based firm operates as a small private LLC serving clients such as Francis Medical and Scanlan International.

Ownership category

akta.pro rank

Product category

Medical Writing Services

NAICS

Other Publishers (51319), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Miscellaneous Publishing (2741)

akta.pro primary industry

Medical Writing & Publications (Clinical/Safety/HEOR) (HLAGALAG)

akta.pro secondary industry

Medical Writing & Clinical Documentation FSP (HLAGAOAC)

Keywords

• Medical writing services
• Technical content writing
• Medical device marketing
• Regulatory content strategy
• Healthcare content creation

Headquarters

HQ city

Edina

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Project-based Content Services: Flexible project-based pricing tailored to scope, complexity, and content type. Clients receive custom quotes based on their specific project requirements.
2. Monthly Retainer Contracts: Ongoing content management and strategy support through monthly retainer arrangements for clients requiring consistent content production and strategic support.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Word by Word is a medical and technical content agency that produces medical writing, technical writing, marketing content, and website design services exclusively for medical device manufacturers. Its work spans clinical reports, journal articles, FDA annual reports, 510(k)-ready documentation, IFUs, SOPs, white papers, social media campaigns, press releases, email marketing, and website design or refresh projects, with optional monthly retainer arrangements for ongoing content strategy.

Product overview

Word by Word is a medical and technical content agency offering a portfolio of four integrated service lines: Medical Writing (scientific and regulatory content including clinical reports, journal articles, case studies, economic value dossiers, and FDA annual reports), Medical Content (strategy, press releases, email marketing, social media, website design, and blog/product content), Technical Writing (user manuals, IFUs, SOPs, white papers, and 510(k)-ready documentation), and supplementary services (comprehensive editing and proofreading, slide decks, investor relations, and annual updates). The company also uses AI as a support tool in its content creation pipeline. No single unified software platform is described; rather, the offering is a service-based portfolio. The company reports 98% content compliance rate and 10+ years of content marketing experience.

Differentiator

Problem solved

Functional benefit

Products and services

• Medical Writing Scientifically grounded medical writing for medical device manufacturers, covering medical and scientific writing, clinical reports, journal articles and abstracts, case studies, economic value dossiers, and annual reports to the FDA. Designed for clarity and regulatory confidence.

Quantifiable outcome

• 98% Content Compliance Rate
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability2 records

Partnerships

Two partnerships are on record, tiered core.

• SquarespacecoreTechnology or IntegrationSquarespace serves as the website hosting platform, online store provider, email marketing provider, and analytics provider. Word by Word builds websites using Squarespace templates as the design framework.
• WordPresscoreTechnology or IntegrationWord by Word builds websites using WordPress templates as an alternative to Squarespace, customizing design, layout, and content for client brands.

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• Healthcare Success: Healthcare marketing agency specializing in digital content, SEO, and website design for medical practices and device companies. Comparable to Word by Word's website design and content marketing offerings for healthcare clients.
• Compass Healthcare Communications: Healthcare communications agency offering medical writing, marketing, and digital content for medical device and pharma clients. Direct peer across Word by Word's writing and content strategy service lines.
• Cactus Life Sciences: Global medical communications and scientific writing firm producing clinical, regulatory, and medico-marketing content for life sciences and medtech clients. Overlaps with Word by Word's medical writing, content strategy, and 510(k) documentation services.
• Trilogy Writing & Consulting: Boutique medical writing consultancy producing clinical and regulatory documents for medical device and pharma sponsors. Closely comparable in size, specialization, and service mix to Word by Word.
• Veristat: Medical writing and biostatistics CRO serving medical device and biopharma clients with regulatory and clinical documentation. Closely comparable to Word by Word's medical writing and 510(k) support offerings, but operating at much larger scale.
• ProEd Communications: Medical communications agency providing scientific content, marketing collateral, and digital strategy for healthcare and medtech clients. Comparable to Word by Word's combined writing and content/marketing scope.
• Health & Wellness Partners: Healthcare-focused medical communications and content agency delivering promotional and educational content for pharma and device companies. Overlaps with Word by Word's medical content and strategy services.
• Med Communications: Medical affairs and scientific communications agency offering medical writing, publications, and managed services to pharmaceutical and medical device companies. Directly comparable scope to Word by Word's clinical reports and content services.
• Sequence Inc: Regulatory affairs and medical writing firm serving medical device and life sciences clients with 510(k) and technical documentation. Direct peer for Word by Word's regulatory and technical writing offerings.

Broad incumbents

• Real Chemistry: Large healthcare marketing and communications firm (formerly W2O Group) offering medical writing, brand strategy, and analytics across pharma and medtech. Adjacent incumbent that competes for many of the same enterprise content budgets as Word by Word.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/word-by-word

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Word by Word