AdStrat GmbH
AdStrat GmbH is a Hamburg-based, owner-managed performance marketing agency of nine specialists, delivering Google Ads, Microsoft Ads, and paid social campaigns with in-house creative services for German and DACH enterprise and mid-market clients.
- Company typePrivate
- Founded2016
- HeadquartersHamburg-wandsbek, Germany
- Headcount1–10
- GTM typeB2B
- OfferingServices
What AdStrat GmbH does
AdStrat GmbH is a Hamburg-based performance marketing agency founded in 2016 by Arne Rosemeyer, operating as an owner-managed, independent firm with a team of nine specialists. The company delivers three integrated service lines: Search Engine Advertising (Google Ads, Microsoft Ads, Shopping, YouTube, Performance Max, App Install), Paid Social Media (Meta/Facebook/Instagram, TikTok, LinkedIn), and Creative Services (in-house concept development, video and static ad production, AI-augmented content generation, and User Generated Content). AdStrat holds Google Premium Partner and Microsoft Elite Partner status, granting direct platform support, and extends its offering with add-on modules including Analytics and Reporting (Google Analytics, LookerStudio), Tracking (server-side, Google Tag Manager), Conversion Rate Optimization, Landing Page Consulting, and new-channel inventory (Reddit Ads, Spotify Audio Ads, Outbrain, Pinterest).
The company's underlying technology stack is third-party-led rather than proprietary: it executes campaigns through the major ad platforms, produces creative assets using AI video/image tooling for format adaptation, AI voice-overs, automated subtitling, and variant generation, and relies on LookerStudio, Excel, and Google Sheets for reporting. AdStrat's business model is professional services: retainers or project-based engagements for campaign management, plus consulting/coaching and conference speaking by CEO Arne Rosemeyer, with no public pricing. Customers span e-commerce, B2B lead generation, tourism, real estate, healthcare, SaaS, education, and nonprofit clients — notable logos include Hamburg Tourismus, Evernest, 1Komma5Grad, edding, OnlineDoctor, ChannelPilot, Sportfive, Nordakademie, ByteFM, Awork, Vabali, and Reeperbahn Festival. Geographic focus is Germany (DACH), with Hamburg as primary hub.
AdStrat GmbH firmographics
Firmographics- Name
- AdStrat GmbH
- Legal name
- AdStrat GmbH
- Website
- https://adstrat.de
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AdStrat GmbH is a Hamburg-based, owner-managed performance marketing agency of nine specialists, delivering Google Ads, Microsoft Ads, and paid social campaigns with in-house creative services for German and DACH enterprise and mid-market clients.
- Ownership category
- akta.pro rank
AdStrat GmbH industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising Agencies (54181), Media Buying Agencies (54183), Other Services Related to Advertising (541890)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Digital Performance Marketing (SEM, Paid Social, Programmatic) (BPAFAAAD)
- akta.pro secondary industries
- Paid Social Advertising (BPAFACAB), Feed/Product Listing Ads Management (Shopping, Catalog Ads) (BPAFACAK), Marketing Technology, AdTech & MarTech Services (BPAFAAAN)
Keywords
Where AdStrat GmbH is headquartered
LocationHeadquarters
- HQ city
- Hamburg-wandsbek
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
AdStrat GmbH business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Performance Marketing Agency Services: Full-service agency offering Search Engine Advertising (SEA) and Paid Social Media management. Services include campaign setup, optimization, analysis, strategy, content creation, and ongoing management. Revenue generated through professional service fees, likely retainer or project-based billing.
- Consulting & Coaching: Individual consulting and coaching services for performance marketing campaigns, workshops, and seminars conducted by CEO Arne Rosemeyer. Advisory on marketing budget optimization and ROAS improvement strategies.
- Speaker Engagements: Speaking services at conferences, in-house workshops, online events, and customer workshops/seminars.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Custom professional services pricing |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels8 records
AdStrat GmbH product offering
Product offeringCore offering
AdStrat GmbH is a Hamburg-based performance marketing agency that plans, sets up, implements, and optimises paid advertising campaigns for business clients. Core deliverables are Search Engine Advertising (Google Ads and Microsoft Ads including Shopping, YouTube and App Install), Paid Social Media campaigns (Meta/Facebook/Instagram, TikTok, LinkedIn), and in-house Creative Services for video, static, motion, AI-generated and UGC ad assets, supported by analytics, tracking, conversion optimisation and audit services.
Product overview
AdStrat GmbH is a Hamburg-based performance marketing agency founded in 2016, offering a unified service portfolio centered on three core offerings: Search Engine Advertising (SEA), Paid Social Media, and Content Creation/Creative Services. The SEA service (built on Google Premium and Microsoft Elite Partner status) and Paid Social service (spanning Meta, TikTok, and LinkedIn) form the campaign management core, while Content Creation provides in-house creative production including AI-powered video and image generation. Additional modules including Analytics & Reporting, Tracking Services, Conversion Rate Optimization, and supplementary channels (Outbrain Ads, Reddit Ads, Spotify Audio Ads) extend the core capabilities. The company operates as a service-based agency rather than a software product, delivering strategy, implementation, and optimization services to clients.
Differentiator
Problem solved
Functional benefit
Products and services
- Search Engine Advertising (SEA) Managed performance marketing service for search engine advertising on Google Ads and Microsoft Ads, including Search, Shopping, Display, YouTube, Performance Max, Discovery and App Install campaigns. Includes analysis, strategy, setup, implementation and ongoing optimisation for business clients seeking measurable paid-search performance.
- Paid Social Media Performance campaigns on social media platforms including Meta (Facebook and Instagram), TikTok and LinkedIn, providing targeted audience reach and engagement for business clients across B2C, B2B and recruiting use cases.
- Content Creation / Creative Services In-house creative production for performance advertising including strategic concept development, video ads for YouTube/Instagram/TikTok, static creatives, motion design, AI-generated video and image content, AI voice-overs, automated subtitling and translation, and UGC strategy.
- Paid Social Ads Audits Independent audit of paid social campaigns across Meta, TikTok and LinkedIn to identify potential, weaknesses and optimisation opportunities for prospective and existing clients.
- Google Ads Audits Independent audit service for existing Google Ads accounts and campaigns to identify potential, weaknesses and optimisation opportunities.
- Microsoft Ads Audits Independent audit service for Microsoft/Bing Ads accounts, used particularly in conjunction with Google Ads activities to identify potential, weaknesses and optimisation opportunities.
- Tracking Services Implementation of server-side tracking and Google Tag Manager-based tracking solutions delivered in collaboration with tracking specialists, providing comprehensive tracking infrastructure for client campaigns.
- SEO Services Search engine optimisation consulting delivered through partner freelancers, enabling holistic marketing strategy integration alongside paid campaigns.
- Outbrain Ads Native advertising service for content recommendations on news sites via Outbrain, used for reach building and retargeting campaigns as part of a broader paid-media mix.
- Reddit Ads Advertising service targeting Reddit's engaged community users with detailed demographic, interest and browsing-behaviour targeting as part of a broader paid-media mix.
- Spotify Audio Ads
Quantifiable outcome
- CPLs (Cost Per Lead) significantly reduced for Evernest across all customer groups while maintaining quality
- +3 more outcomes
Companies that use AdStrat GmbH
Customer profileNamed customers13 records
Segments4 records
Ideal customer profiles4 records
AdStrat GmbH technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability6 records
Feature3 records
AdStrat GmbH partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and minor.
- GooglecoreGoogle Premium Partner status providing direct access to Google Ads representatives and exclusive optimization capabilities for client campaigns. Agency ID: 2609500927. Enables specialized support in Google Ads, YouTube Ads, Shopping campaigns, and Performance Max campaigns.
- Microsoft AdvertisingcoreMicrosoft Elite Partner status enabling enhanced support for Microsoft Advertising network campaigns spanning Bing, Yahoo, and AOL in Germany. Provides LinkedIn targeting integration and mirroring capabilities for Google Ads campaigns.
- SEO Freelancers (Strategic Partners)minorCooperation with experienced SEO freelancers to provide comprehensive digital marketing services beyond core SEA/Paid Social offerings. Referrals for SEO projects when clients require search optimization services.
- Tracking Freelancer (Strategic Partner)minorClose collaboration with a tracking specialist freelancer for server-side tracking implementation and Google Tag Manager setup. Provides comprehensive tracking solutions for clients.
Scale indicators3 records
Recent moves1 record
AdStrat GmbH competitors and assessment
Company assessmentDirect peers
- Kolibri Online Marketing: German performance marketing agency specializing in Google Ads, Microsoft Ads and Paid Social campaign management for mid-market and enterprise clients, closely overlapping AdStrat's core offering.
- Pilot: Hamburg-based performance marketing agency offering SEA, Paid Social and data-driven campaign management for enterprise clients, directly comparable to AdStrat in geography, service mix and target market.
- Lunapark: Independent German full-service digital agency providing SEA, Paid Social and content services, comparable to AdStrat in scope, scale and positioning within the DACH agency landscape.
- Tribecamp: German independent performance marketing agency offering Google Ads and Paid Social services, comparable to AdStrat in ownership structure (owner-managed), service mix and mid-market focus.
- adseed: German performance marketing agency offering Google Ads, Microsoft Ads and Paid Social campaign management, overlapping with AdStrat's core performance services for mid-market clients.
Broad incumbents
- Performics: Global performance marketing agency network operating in Germany, competing for the same SEM and Paid Social budgets as AdStrat but with international scale and broader service portfolio.
- Dept: Global digital agency with German operations providing performance marketing, creative, and technology services at much larger scale, competing for the same enterprise clients as AdStrat but with a much broader portfolio.
- Dentsu Germany: Global advertising group with German operations including performance marketing capabilities, competing with AdStrat for enterprise media budgets but operating at a much larger scale.
- GroupM Germany: Global media investment group operating major agencies (Wavemaker, Essence, Mindshare) in Germany providing performance and media-buying services at scale, a broader incumbent alternative to specialist agencies like AdStrat.
Emerging players
- Reachhero: Hamburg-headquartered creator and influencer marketing platform with performance focus, partially overlapping AdStrat's Paid Social and UGC service offerings.
Market position
Strengths5 records
Weaknesses5 records
Key risks5 records
Key highlights1 record
Customer concentration
AdStrat GmbH social profiles
Digital presenceAdStrat GmbH financial estimates
Financial estimateRevenue estimate
Valuation estimate
AdStrat GmbH leadership team
Management profileNumber of profiles
Profiles10 records
AdStrat GmbH funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AdStrat GmbH M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AdStrat GmbH
What does AdStrat GmbH do?
AdStrat GmbH is a Hamburg-based performance marketing agency that plans, sets up, implements, and optimises paid advertising campaigns for business clients. Core deliverables are Search Engine Advertising (Google Ads and Microsoft Ads including Shopping, YouTube and App Install), Paid Social Media campaigns (Meta/Facebook/Instagram, TikTok, LinkedIn), and in-house Creative Services for video, static, motion, AI-generated and UGC ad assets, supported by analytics, tracking, conversion optimisation and audit services.
Is AdStrat GmbH a public or private company?
AdStrat GmbH is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AdStrat GmbH founded?
AdStrat GmbH was founded in 2016. It employs 1 to 10 people.
Where is AdStrat GmbH based?
AdStrat GmbH is headquartered in Hamburg-wandsbek, Germany, in the Europe region.
How does AdStrat GmbH make money?
Three revenue lines are on record. Performance Marketing Agency Services are the primary driver. The others are consulting & Coaching and speaker Engagements.
Who are AdStrat GmbH's main competitors?
Direct peers on record are Kolibri Online Marketing, Pilot, Lunapark, Tribecamp and adseed. Broad incumbents are Performics, Dept, Dentsu Germany and GroupM Germany. Reachhero is listed as an emerging player.
Does AdStrat GmbH have an API?
No public API is recorded for AdStrat GmbH.
What industry is AdStrat GmbH in?
AdStrat GmbH's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFAAAD, Digital Performance Marketing (SEM, Paid Social, Programmatic), with a secondary code of BPAFACAB, Paid Social Advertising. Its NAICS code is 54181 and its SIC code is 7311.