Altitude Signal

Name

Altitude Signal

Legal name

Altitude Signal, LLC

Website

https://altitudesignal.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Intelligent Transportation Systems (ITS) and Traffic Signal Distribution

NAICS

Other Measuring and Controlling Device Manufacturing (334519)

SIC

Electronic & Other Electrical Equipment (No Computer Equip) (3600), Transportation Services (4700)

akta.pro primary industry

Freeway & Ramp Management Systems (Ramp Metering, Lane Control Signals) (TLAJACAG)

Keywords

• Traffic signal distribution
• Intelligent transportation systems
• ITS hardware distribution
• Traffic detection systems
• Transportation management software

Headquarters

HQ city

Loveland

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. ITS Hardware Distribution: Distribution of traffic signal products including cabinets, controllers, detection systems, cameras, battery backup systems, LED lighting, pedestrian safety systems, and networking equipment to government agencies.
2. ITS Software Distribution: Distribution and deployment of intelligent transportation software platforms including Flow Labs AI analytics, SynchroGreen adaptive control, ITS Central management, and Scout controller software.
3. Technical Services and Support: On-demand setup, support, and training on ITS systems provided by certified field technicians. Includes installation services and ongoing maintenance support.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Altitude Signal distributes traffic signal and intelligent transportation system (ITS) hardware and software to government transportation agencies across the Mountain West, supported by IMSA Field II+ certified field technicians who provide on-demand setup, programming, installation, training, and ongoing technical support. The product portfolio spans Gridsmart AI-powered intersection detection, Cubic/Trafficware cabinets and controllers, Marathon Power UPS systems, EtherWAN networking, pedestrian safety systems, surveillance cameras, LED lighting, signal heads, radar speed displays, optical preemption, portable signals, and adaptive signal control / transportation analytics software (Flow Labs, SynchroGreen, ITS Central, Scout, Permit Central).

Product overview

Altitude Signal is an intelligent transportation systems (ITS) and traffic signal technology distributor serving the Mountain West region. The company distributes a comprehensive portfolio of hardware products and software platforms. Hardware products include Gridsmart intersection detection systems (with GS3 processor, FE3 bell cameras, and Performance+ software), Cubic Trafficware traffic signal cabinets and Commander controllers, Marathon battery backup systems, Availed RRFB pedestrian safety systems, i-PRO cameras, RTC school zone equipment, DURALIGHT LED products, McCain signal heads, ATS speed display signs, TOMAR optical preemption, Pelco hardware, and North America Traffic portable signals. Software platforms include Flow Labs AI analytics, SynchroGreen adaptive signal control, ITS Central transportation management, Scout controller software, and Permit Central digital permitting. The company also distributes EtherWAN hardened networking equipment. All products are supported by IMSA Field II+ certified technicians providing local distribution, installation, and training across Colorado, Idaho, Montana, Nevada, Utah, and Wyoming.

Differentiator

Problem solved

Functional benefit

Products and services

• Gridsmart Detection System Award-winning 360-degree vision-based intersection detection system using bell cameras and the GS3 processor with AI-powered computer vision neural networks. Tracks all road users including bicycles and pedestrians for presence detection, situational awareness, and traffic signal performance measures. Buy America and BABA compliant.
• Traffic Signal Cabinets Cubic | Trafficware traffic signal cabinets complying with NEMA TS1, TS2, and ATC standards. Standard NEMA TS2 cabinets are stocked locally in Northern Nevada to reduce lead times for Mountain West agencies.
• Commander Traffic Controller Compact ATC-standard traffic signal controller from Cubic | Trafficware available in shelf-mount or rack-mount configurations, supporting Scout trafficware software, NTCIP, CV2X, TSP protocols, and ATC cabinets.
• Scout Controller Software Traffic signal controller software supporting NTCIP, CV2X, TSP, and ATC cabinets with expanded parameters for complex overlaps, FYAs, VRU safety, and a user-friendly web interface. #FreeTheMibs compliant.
• Marathon UPS Systems High-performance battery backup systems for transportation applications and extreme temperature environments. Available in line-interactive or double-conversion series with lead acid or hybrid-supercapacitor (Graphene) battery technology, 10-year manufacturer warranty, and maintenance-free operation.
• Availed RRFB Pedestrian Safety Systems Solar-powered AV-400 Rectangular Rapid Flashing Beacon systems with custom solar mounting brackets, high-efficiency LED modules, and ultra-low power controllers. Lightbars exceed MUTCD requirements by up to 5x with 5-year warranty.
• i-PRO PTZ Cameras Video surveillance PTZ cameras from i-PRO Americas (spun off from Panasonic security in 2022) with industry-leading picture quality, mission-critical reliability, and 7-year warranty. Recommended as the ITS camera solution for traffic monitoring.
• RTC Manufacturing School Zone Equipment School zone warning and pedestrian safety systems including intelligent flasher systems with RTC AP22 Time Switch, cellular communication, and Guardian monitoring. Managed via the RTCConnect cloud platform for real-time maintenance alerts. American-owned, manufactured in Arlington, TX since 1987.
• DURALIGHT LED Products LED traffic signal lamps, LED street luminaires, LED area lighting products, LED blank-out and lane control signs, and LED internally illuminated street name signs under TraStar's DURALIGHT brand.
• McCain Signal Heads SWARCO McCain traffic signal housings providing durable, low-maintenance housing for LED modules and incandescent optical assemblies. Compliant with ITE, Caltrans, and state DOT standards, with extensive configuration options including backplates, visors, and signal assemblies.
• All Traffic Solutions Speed Display Signs Portable radar speed displays and variable message signs from All Traffic Solutions. Managed via TraffiCloud cloud-based solution for remote equipment management.
• TOMAR STROBECOM II Optical Preemption Optical preemption system designed to help emergency vehicles reach destinations quickly and safely by communicating with traffic control systems to provide green lights at intersections, with optional confirmation lights.
• Pelco Signal Hardware Traffic and utility mounting hardware from Pelco Products, including signal bracketing, clamps, poles, and bases — the industry standard for traffic signal hardware.
• North America Traffic Portable Signals Automated Flagger Assistance Devices (AFAD) and Portable Traffic Signals including PTL2.4x for continuous operation in work zones covering lane closures and intersections, using solar, LED, and battery technology.
• Flow Labs AI Platform Transportation analytics platform combining connected vehicle and agency infrastructure data using predictive AI and digital twin simulations to provide traffic, speed, travel time, and safety analysis without field hardware.
• SynchroGreen Adaptive Traffic Signal Control Real-time adaptive traffic signal control technology from Cubic that optimizes signal timing (cycle length, offset, and splits) for regular traffic flow or unplanned surges due to accidents, road closures, or special events.
• ITS Central Transportation Management Software Transnomis flagship map-centric web-based transportation management system integrating VMS, RWIS, count stations, travel time, traffic signal controllers, CCTV/detection, permitting, and incident management.
• Permit Central Digital road permit platform by Transnomis for government agencies to streamline permitting processes from application through payment and approval.
• EtherWAN Networking Solutions Hardened Ethernet, PoE, and fiber connectivity products designed for harsh ITS environments. Includes switches, radios, cell modems, and management software (eVue, ELite, MINT) for traffic signal networks, with IMSA-certified training, ATC and NEMA credentials, and deployment support.

Quantifiable outcome

• Reduced bucket truck install time with FE3 Bell Camera
• +1 more outcomes

Named customers3 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core and flagship.

• Gridsmart (Cubic)coreTechnology or IntegrationAltitude Signal is the Mountain West distributor for Gridsmart intersection detection systems. Gridsmart pioneered the world's first single-camera solution for intersection detection. Their GS3 processor with AI-powered computer vision and FE3 Bell Cameras provide 360-degree detection. All products are Buy America and BABA compliant.
• EtherWAN SystemscoreChannel Partner/ Reseller/ DistributorAltitude Signal is an exclusive EtherWAN distributor for the Mountain West region. EtherWAN is the market leader in ITS and traffic signal networks with hardened-grade switches, radios, cell modems, and management software. The partnership provides IMSA-certified training, ATC and NEMA credentials, and support during all deployment stages.
• Marathon PowerflagshipTechnology or IntegrationPartnering with Marathon Power allows Altitude to deliver next-generation traffic backup solutions driven by cutting-edge hybrid-capacitor technology. Marathon's Hybrid Supercap UPS system uses Graphene supercapacitor cells with over 3KWh of energy storage, 10-year manufacturer warranty, and maintenance-free operation in extreme temperatures.
• Flow LabscoreTechnology or IntegrationFlow Labs combines connected vehicle and agency infrastructure data to create roadway activity analytics. Using predictive AI and digital twin simulations, the platform empowers engineers to make data-driven signal timing and operations improvements without field hardware.
• Cubic TrafficwarecoreTechnology or IntegrationCubic Trafficware provides traffic signal cabinets (NEMA TS1, TS2, ATC compliant), Commander controllers, SynchroGreen adaptive signal control, and Scout controller software. Altitude distributes these products with local configuration and deployment support.
• TransnomiscoreTechnology or IntegrationTransnomis provides ITS Central transportation management software and Permit Central digital road permit platform. ITS Central integrates VMS, RWIS, Count Stations, Traffic Signals, CCTV/Detection and other devices into a map-centric web solution.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• SWARCO: SWARCO (including McCain) is a global manufacturer of traffic signal heads, controllers, and ITS solutions. It is one of Altitude Signal's distributed brands (McCain signal heads) and a broader incumbent competing for the same agency specification decisions.
• Q-Free: Q-Free is a global ITS provider offering adaptive signal control, traffic management software, and connected vehicle solutions. It competes in the same agency-facing ITS and signal-control software category where Altitude Signal distributes SynchroGreen and ITS Central.
• Iteris: Iteris is a larger, publicly recognized ITS vendor offering detection sensors, traffic management software, and smart-mobility services. It competes with Altitude Signal in adjacent technology areas (especially detection and analytics) and is one of the manufacturers whose products Altitude Signal distributes or could substitute.
• Trafficware / Gridsmart (Cubic): Gridsmart (Cubic) is the manufacturer of the AI-powered intersection detection system that Altitude Signal exclusively distributes in the Mountain West. It is comparable both as a principal vendor and as a direct-to-agency incumbent for intersection detection technology.
• Eberle Design (EDI): Eberle Design manufactures traffic detection products (induction loops, radar, video) and intersection safety equipment. It overlaps with Altitude Signal's distribution of detection systems like Gridsmart and is a competing upstream supplier to ITS agencies.
• Cubic Transportation Systems: Cubic owns Trafficware (cabinets, controllers, SynchroGreen, Scout) and Gridsmart, two of Altitude Signal's most important vendor partners. Cubic is both a key supplier and a broader ITS incumbent whose products and direct sales activities shape the competitive environment for Altitude Signal.

Others

• EtherWAN Systems: EtherWAN is a manufacturer of hardened networking equipment for ITS and traffic signal networks, and is an exclusive Mountain West distributor partner of Altitude Signal. It is comparable as a key upstream supplier whose product line defines a major share of Altitude Signal's networking revenue.

Direct peers

• Temple, Inc. Temple distributes traffic signal cabinets, controllers, and ITS equipment nationally and operates a regional depot network with certified technicians. It overlaps directly with Altitude Signal's distribution-plus-services model, particularly in traffic cabinet and controller sales.
• Control Technologies: Control Technologies is an ITS and traffic products distributor with a regional depot model, factory-certified technicians, and a comparable product portfolio spanning cabinets, controllers, detection, and networking. It mirrors Altitude Signal's positioning as a local, service-oriented regional ITS distributor.
• Western Systems: Western Systems is a regional value-added distributor of traffic signal, ITS, and traffic management products across the western United States. It competes most directly with Altitude Signal by offering similar agency-facing hardware distribution, integration support, and certified field services in overlapping state markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/altitudesignal

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Altitude Signal