Name

Charles Schwab Foundation

Legal name

Charles Schwab Foundation

Website

https://schwabmoneywise.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Financial Education Philanthropy

NAICS

Grantmaking Foundations (813211), Educational Support Services (61171)

akta.pro primary industry

Private Foundations (BPAGAKAA)

akta.pro secondary industries

Community Foundations (BPAGAKAB), Personal Finance & Financial Literacy for Students (EDAMAIAH)

Keywords

• Financial education platform
• Nonprofit foundation
• Financial literacy tools
• Community grant programs
• Philanthropy initiatives

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Foundation Funding: Charles Schwab Foundation is a 501(c)(3) nonprofit private foundation funded by The Charles Schwab Corporation. The foundation does not generate revenue from its educational activities but instead distributes funds through grant programs to support financial literacy initiatives.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Charles Schwab Foundation is a 501(c)(3) nonprofit private foundation that operates the Schwab Moneywise platform, a free online financial education resource offering articles, interactive calculators, worksheets, a spending tracker, a financial fitness quiz, and a Money Talk editorial column. The foundation also runs youth-focused education programs (Schwab Moneywise Teens, Moneywise America, and the Teaching Kids Program) and distributes Schwab Moneywise Momentum Grants to nonprofits and educational institutions that deliver financial literacy in their communities.

Product overview

Charles Schwab Foundation operates Schwab Moneywise, a comprehensive free financial education platform providing resources for individuals across all life stages—from starting out to retirement. The platform includes a dedicated teen section (Schwab Moneywise Teens), interactive tools (calculators, worksheets, spending tracker, financial fitness quiz), educational content (Money Talk column, Teaching Kids program with age-specific curriculum), and various savings/investing guides. The foundation also administers grant programs including Schwab Moneywise Momentum Grants (up to $2M annually) and Dollars for Doers (employee volunteer program). The foundation partners with organizations like Junior Achievement USA to expand financial education access through Experiential Learning Centers enhanced with AI-powered tools.

Differentiator

Problem solved

Functional benefit

Brands

• Schwab Moneywise: Financial education platform offering resources on budgeting, saving, investing, credit, debt management, estate planning, and retirement.

Products and services

• Schwab Moneywise Free online financial education platform providing articles, interactive tools (financial calculators, worksheets, a spending tracker, and a financial fitness quiz), life-stage guidance, and a Money Talk editorial column for individual consumers seeking to improve their financial knowledge and habits.
• Schwab Moneywise Teens Financial education program designed for teens, offering age-appropriate content on earning, saving, budgeting, and credit, delivered through the Schwab Moneywise platform for teen audiences and the adults who support them.
• Moneywise America Community financial literacy program operated in partnership with Junior Achievement (and related youth-serving organizations) to deliver structured financial education to young people in schools, clubs, and community settings.
• Teaching Kids Program Educational resource program that equips parents and educators with tools, lessons, and guidance to teach children foundational money concepts, accessible through the Schwab Moneywise platform.

Quantifiable outcome

• 700,000+ students reached annually through Junior Achievement Experiential Learning Centers
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Utah Valley UniversitycoreStrategic or Co-development Partner · 5 May 2026Charles Schwab Foundation provided a multi-year grant to establish the FinTech Center at Utah Valley University's Woodbury School of Business. The center bridges traditional finance education with emerging technologies like AI, data analytics, and digital automation through experiential, hands-on learning. The foundation also provides mentorship, industry connections, and real-world project opportunities for students.
• Junior Achievement USAcoreStrategic or Co-development Partner · 18 February 2026Charles Schwab Foundation announced a three-year, $1.5 million grant to Junior Achievement USA to support the national rollout of Experiential Learning Centers that prepare students for financial and career success. The funding helps Junior Achievement open up to six new centers annually and enhance programs with AI-powered tools, building on a partnership spanning more than 30 years.
• Moneywise AmericaminorStrategic or Co-development PartnerMoneywise America is a program under the Charles Schwab Foundation umbrella, providing financial education resources and tools.
• Points of LightminorOthersCharles Schwab has been recognized by Points of Light as one of America's 50 most community-minded companies (Civic 50) for nine years running.

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Others

• Junior Achievement USA: Junior Achievement USA is the largest grantee/operating partner of Charles Schwab Foundation (30+ year partnership, $1.5M three-year grant). It is included as a peer because it is the primary delivery vehicle for the foundation's student-reach outcomes rather than a direct competitor.

Direct peers

• T. Rowe Price Foundation: T. Rowe Price Foundation is the charitable arm of T. Rowe Price Group, focused on financial education and youth empowerment. It shares Charles Schwab Foundation's focus on financial literacy for underserved and youth populations, with comparable funding structures from a parent investment firm.
• Foundation for Financial Planning: The Foundation for Financial Planning is a 501(c)(3) focused on pro bono financial planning and financial literacy education. It competes for the same donor pool and educational nonprofit partnerships as Charles Schwab Foundation.
• Fidelity Charitable: Fidelity Charitable is the donor-advised fund arm of Fidelity Investments, a major financial services firm. Like Charles Schwab Foundation, it operates as a charitable entity funded by a major brokerage parent, distributing grants and providing financial education resources to consumers.
• Vanguard Charitable Endowment Program: Vanguard Charitable is the donor-advised fund affiliate of The Vanguard Group. It mirrors Charles Schwab Foundation's structure as a grantmaking arm of a major asset management parent and similarly supports financial literacy through educational initiatives and grantmaking.
• National Endowment for Financial Education (NEFE): NEFE is a private nonprofit foundation dedicated exclusively to financial literacy research, education, and public policy. As a free-standing financial literacy foundation, it directly competes with the educational mission of Charles Schwab Foundation and Moneywise.

Broad incumbents

• Bank of America Charitable Foundation: Bank of America Charitable Foundation operates a broader corporate philanthropy portfolio. It overlaps on financial education and youth economic mobility initiatives, with comparable corporate-funder foundation structure to Charles Schwab Foundation.
• Wells Fargo Foundation: Wells Fargo Foundation administers corporate giving including financial education and economic mobility programs. As a broad incumbent bank-affiliated foundation, it shares Charles Schwab Foundation's corporate-philanthropy model and overlapping mission areas.
• JPMorgan Chase Foundation: JPMorgan Chase Foundation is the philanthropic arm of JPMorgan Chase, running workforce and financial capability programs at significantly larger scale. It overlaps with Charles Schwab Foundation on financial education, career readiness, and nonprofit grantmaking, but at substantially greater scale.
• Morgan Stanley Foundation: Morgan Stanley Foundation supports youth and workforce development initiatives, with financial education components. It mirrors Charles Schwab Foundation's structure as a brokerage-affiliated corporate foundation targeting student and workforce financial capability.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/build-relation/newsletter-follow?entityUrn=7070061364186075136

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Charles Schwab Foundation