Weelko
Weelko is a Spanish B2B distributor of professional wellness furniture and electronic beauty equipment, serving 3,500+ distributors globally across beauty, spa, physiotherapy, podiatry, and hairdressing sectors with 2,000+ SKUs from its Berga, Barcelona headquarters.
- Company typePrivate
- Founded2010
- HeadquartersBarcelona, Spain
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Weelko does
Weelko (legal entity: Weelko Barcelona, S.L.) is a privately held Spanish company founded in 2010 and headquartered in Berga, Barcelona, that designs, manufactures, and distributes professional wellness equipment and furniture across five verticals: beauty and aesthetic medicine, spa and wellness, physiotherapy, podiatry, and hairdressing. The company operates from a 20,000+ m² warehouse facility in Berga and serves over 3,500 distributors worldwide under three proprietary brands — WEELKO (primary), NAGGURA (wellness furniture), and HAIR (hairdressing). Product offerings span electric beds with 1-4 motor configurations and integrated heating (€990-€2,795), electronic beauty instruments including microdermabrasion, galvanic, ultrasound, high-frequency, and pressotherapy devices (€13-€2,207), waxing equipment, facial steamers, manicure tools, and accessories such as magnifying lamps, sterilisers, trolleys, and stools. The catalog comprises 2,000+ SKUs.
The business model is B2B wholesale distribution, with orders fulfilled within 24-48 hours of processing through a dedicated 24/7 B2B portal (b2b.weelko.com) that includes integrated incident management. A dropshipping option allows distributors to sell without holding inventory, with Weelko shipping directly to the end customer while the distributor retains warranty and support responsibility. The website is available in five languages (Spanish, English, French, German, Italian) and serves as both catalog and content hub. Marketing is conducted through the e-commerce platform, email newsletters, and industry trade presence. The company also references AI-enabled automated sales management tools for distributors, though no underlying model or proprietary capability is detailed.
The company is independently owned and operated with no disclosed external funding rounds, parent company, or investor participation. No leadership team is publicly disclosed, and no revenue, employee count, or audited financial figures have been made available. The headcount is described as '50+' on the company's about page. Founded year is stated as 2010, though a 2013 copyright notice on the Italian-language site suggests earlier commercial activity.
Weelko firmographics
Firmographics- Name
- Weelko
- Legal name
- Weelko Barcelona, S.L.
- Website
- https://weelko.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Weelko is a Spanish B2B distributor of professional wellness furniture and electronic beauty equipment, serving 3,500+ distributors globally across beauty, spa, physiotherapy, podiatry, and hairdressing sectors with 2,000+ SKUs from its Berga, Barcelona headquarters.
- Ownership category
- akta.pro rank
Weelko industry classification
Industry- Product category
- Professional Wellness and Beauty Equipment
- NAICS
- Furniture Merchant Wholesalers (42321), Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Furniture & Home Furnishings (5020)
- akta.pro primary industry
- Business Technology & Electronics Wholesale Clubs (B2B) (CRAEAEAF)
- akta.pro secondary industry
- Membership Wholesale Clubs (B2B & B2B2C) (CRAEAEAB)
Keywords
Where Weelko is headquartered
LocationHeadquarters
- HQ city
- Barcelona
- HQ country
- Spain
- HQ region
- Europe
Offices2 records
Markets served
Weelko business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Hardware Sales - Wellness Furniture: Sale of beds and furniture for beauty, spa, physiotherapy, and podiatry sectors. Products range from entry-level to premium electric beds with multiple motors and heating systems. Revenue is generated through B2B distributor network and direct sales.
- Electronic Beauty Instruments: Sale of professional-grade electronic aesthetic equipment including microdermabrasion devices, galvanic current units, high frequency machines, ultrasound equipment, and multifunction towers. Sold primarily to beauty centers and aesthetic clinics.
- Accessories and Consumables: Sale of accessories including waxing equipment, magnifying lamps, sterilisers, trolleys, stools, and replacement parts. These products complement the main furniture and equipment offerings.
- Dropshipping Services: Weelko offers dropshipping options for distributors who work in dropshipping mode, where Weelko ships directly to end customers while distributors manage sales.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Premium Electric Beds (4 motors with heating) |
| One time/ perpetual license | Pay-as-you-go | Mid-Range Electric Beds (3 motors) |
| Unit Pricing | Pay-as-you-go | Entry-Level Beds and Basic Equipment |
| One time/ perpetual license | Pay-as-you-go | Electronic Beauty Instruments |
| Unit Pricing | Pay-as-you-go | Essential Equipment Accessories |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Weelko product offering
Product offeringCore offering
Weelko designs and supplies professional wellness furniture and electronic beauty equipment (electric beds, spa tables, physiotherapy beds, podiatry chairs, and aesthetic devices) to a global B2B distributor network of over 3,500 resellers. The company operates from a 20,000+ m² warehouse in Berga, Barcelona, offering a 24/7 B2B ordering platform with 24–48 hour delivery and dropshipping support. Proprietary brands WEELKO, NAGGURA and HAIR cover the beauty, spa, physiotherapy, podiatry and hairdressing sectors with a catalog of 2,000+ products.
Product overview
Weelko is a wellness company offering furniture and technical equipment for aesthetics, spa, physiotherapy, podiatry, and hairdressing sectors through its own brands: WEELKO, NAGGURA, and HAIR. The product portfolio includes electric beds and chairs with multiple motor configurations (1-4 motors), heating systems, electronic beauty instruments (microdermabrasion, ultrasonic peeling, galvanic current, high frequency, vacuum & spray, electrostimulation, pressotherapy), waxing equipment, facial steamers, manicure tools, and essential professional equipment (magnifying lamps, sterilisers, trolleys, stools). The company operates from a 20,000+ m² warehouse in Europe and serves over 3,500 distributors with a B2B platform offering 24/7 ordering and integrated incident management. The product range spans from basic beds starting under €100 to advanced multifunction towers exceeding €1,000, covering both entry-level and professional-grade equipment for wellness professionals.
Differentiator
Problem solved
Functional benefit
Brands
- WEELKO: The company's primary brand for wellness equipment and furniture for aesthetics, spa, physiotherapy, podiatry, and hairdressing sectors.
- NAGGURA
- HAIR
Products and services
- Beauty Beds Electric aesthetic chairs and beds with 1–4 motors, PU upholstery in various colors, with or without heating systems, designed for beauty and aesthetic medicine centers.
- Spa Beds SPA and wellness tables featuring warm wood elements and minimalist design for spa environments.
- Physiotherapy Beds Beds and equipment designed for physiotherapy and osteopathy treatments, with adjustable positioning for various techniques.
- Podiatry Chairs Specialized chairs for podiatry with high postural performance, reclining backrests, and independent wide-apart leg-holders for foot health care.
- Electronic Beauty Instruments Professional aesthetic devices including microdermabrasion, ultrasonic peeling, galvanic current, high frequency, vacuum & spray, electrostimulation, and pressotherapy equipment for beauty centers and aesthetic clinics.
- Facial Steamers Steam equipment for facial treatments in aesthetic and beauty centers.
- Waxing Equipment Wax heaters including single, double, and digital models for professional hair removal treatments.
- Manicure Equipment Equipment and accessories for professional manicure treatments.
- Essential Equipment (Magnifying Lamps, Sterilisers, Trolleys, Stools) Support equipment including magnifying lamps, sterilisers, trolleys, and stools for professional use in beauty, spa, physiotherapy, podiatry and hairdressing settings.
Quantifiable outcome
- Delivery times of 24-48 hours from order processing to customer delivery
- +1 more outcomes
Companies that use Weelko
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles2 records
Weelko technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Weelko partnerships and signals
Strategic signalScale indicators6 records
Recent moves5 records
Expansion highlights5 records
Weelko competitors and assessment
Company assessmentBroad incumbents
- Beauty Systems Group (BSG): US-based broad-line distributor of professional beauty products and equipment owned by Henkel. Comparable to Weelko as a large-scale B2B distributor serving salons and spas with a wider portfolio including consumables and electronics beyond Weelko's equipment focus.
- SalonCentric: US multi-brand distributor of professional salon and spa products and equipment. Overlaps with Weelko as a B2B distribution platform for professional beauty/spa operators, though SalonCentric is geographically US-focused and broader in assortment.
Direct peers
- Gharieni Group: Germany-based manufacturer of premium spa, wellness, and medical-wellness equipment including treatment beds and loungers. Comparable as a European specialist manufacturer selling through international B2B distribution into the same spa/physiotherapy/wellness verticals as Weelko.
- Lemi Group: Italian manufacturer of professional spa, beauty, and wellness furniture (treatment tables, spa beds, pedicure chairs). Direct overlap with Weelko's beauty/spa/podiatry bed portfolio and similar European B2B distribution model serving distributors and spas globally.
- Kaemark: US-based manufacturer of salon and spa furniture (styling chairs, pedicure spas, treatment tables). Comparable as a specialist B2B manufacturer serving the same end-clinic and salon categories as Weelko, with multi-decade operating history.
- Takara Belmont: Japan-headquartered manufacturer of professional salon, spa, and barber furniture with global distribution. Overlaps with Weelko on hairdressing/salon furniture and aesthetic treatment chairs; serves similar distributor-led channels in the professional wellness category.
- Pibbs Industries: US manufacturer of professional salon furniture and equipment, including styling chairs and spa/beauty treatment furniture. Comparable to Weelko's hairdressing and beauty furniture lines and similar B2B wholesale distribution model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Weelko social profiles
Digital presenceWeelko financial estimates
Financial estimateRevenue estimate
Valuation estimate
Weelko leadership team
Management profileNumber of profiles
Weelko funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Weelko M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Weelko
What does Weelko do?
Weelko designs and supplies professional wellness furniture and electronic beauty equipment (electric beds, spa tables, physiotherapy beds, podiatry chairs, and aesthetic devices) to a global B2B distributor network of over 3,500 resellers. The company operates from a 20,000+ m² warehouse in Berga, Barcelona, offering a 24/7 B2B ordering platform with 24–48 hour delivery and dropshipping support. Proprietary brands WEELKO, NAGGURA and HAIR cover the beauty, spa, physiotherapy, podiatry and hairdressing sectors with a catalog of 2,000+ products.
Is Weelko a public or private company?
Weelko is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Weelko founded?
Weelko was founded in 2010. It employs 11 to 50 people.
Where is Weelko based?
Weelko is headquartered in Barcelona, Spain, in the Europe region.
How does Weelko make money?
Four revenue lines are on record. Hardware Sales - Wellness Furniture is the primary driver. The others are electronic Beauty Instruments, accessories and Consumables and dropshipping Services.
Who are Weelko's main competitors?
Broad incumbents on record are Beauty Systems Group (BSG) and SalonCentric. Direct peers are Gharieni Group, Lemi Group, Kaemark, Takara Belmont and Pibbs Industries.
Does Weelko have an API?
No public API is recorded for Weelko.
What industry is Weelko in?
Weelko's product category is Professional Wellness and Beauty Equipment. Its primary akta.pro industry code is CRAEAEAF, Business Technology & Electronics Wholesale Clubs (B2B), with a secondary code of CRAEAEAB, Membership Wholesale Clubs (B2B & B2B2C). Its NAICS code is 42321 and its SIC code is 5040.