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AMG Wealth Advisors

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Namestring
AMG Wealth Advisors
Legal namestring
Waterloo Capital d/b/a AMG Wealth Advisors
Company typeenum
Private
Founded yearint
2018
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersAustin, United States
HQ citystring
Austin
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
wealth management services, investment advisory, retirement planning, estate planning, financial transition planning
Industry1 code
1Investor Education, Research & Portfolio Analytics Services (Retail)
CodeFSAAAAAOPrimaryYes
NAICS code1 code
  • Portfolio Management and Investment Advice523940
SIC code1 code
  • Investment Advice6282
Product category
Wealth Management
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Investment Advisory Services
TypeSubscription Recurring
Description

SEC Registered Investment Adviser providing comprehensive wealth management services with a $10,000 minimum annual fee for clients with $1 million or more in investable assets. All Investment Advisory Services are provided by Waterloo Capital d/b/a AMG Wealth Advisors.

amgwealthadvisors.com
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Personnel, Operations, Marketing or Sales, Technology or R&D
Pricing details1 tier
1$1M+ investable assets with $10,000 minimum annual fee
ModelSubscriptionBilling cadenceAnnual
Notes

Clients must have $1 million or more in investable assets. The firm maintains a $10,000 minimum annual fee for personalized wealth management services.

amgwealthadvisors.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

AMG Wealth Advisors is a boutique, SEC Registered Investment Adviser that delivers personalized wealth management services to affluent individuals and families with $1 million or more in investable assets. Services include asset management, retirement planning, business succession planning, estate planning, tax planning, and financial transition planning, supported by a team-based advisory model and a proprietary Drawdown Patrol Investing methodology. All advisory services are provided under Waterloo Capital d/b/a AMG Wealth Advisors.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Drawdown Patrol methodology aims to capture 75% of upside and only 50% of downside in international markets
Product overview1 text field

AMG Wealth Advisors is a boutique wealth management firm offering a unified suite of advisory services rather than a software platform with distinct modules. The firm provides personalized financial planning and investment management through direct advisor relationships, serving affluent individuals and families with $1 million or more in investable assets. Services include asset management, retirement planning, estate planning, business succession planning, tax planning, and financial transition planning—all delivered through licensed advisors rather than discrete product lines.

Product and service6 records
1Asset Management
CategoryInvestment Advisory
Description

Investment management service delivering personalized portfolio strategies for affluent individuals and families, including the firm's proprietary Drawdown Patrol Investing methodology designed to capture upside while defending against downside risk.

2Retirement Planning
CategoryFinancial Planning
Description

Personalized retirement income planning services for clients nearing or in retirement, including portfolio drawdown strategy and lifestyle sustainability planning.

3Business Succession Planning
CategoryFinancial Planning
Description

Advisory service for business owners focused on succession, exit strategies, and managing financial proceeds from buying or selling a business.

4Estate Planning
CategoryFinancial Planning
Description

Estate planning and wealth preservation services designed to protect family wealth and enable multi-generational wealth transfer.

5Financial Transition Planning
CategoryFinancial Planning
Description

Financial planning service for clients navigating major life transitions including divorce, career changes, widowhood, and caregiving situations.

6Tax Planning
CategoryFinancial Planning
Description

Strategic tax planning services integrated with the firm's wealth management and investment advisory offering.

Scale indicator2 records

Each record includes

Type, Value, Description, Source

Partnership1 partner
Strategic tierMinorTypeStrategic or Co-development PartnerAnnounced on2023-10-01
Description

AMG Wealth Advisors is proud to partner with Community First! Village, sponsoring the construction of a home to help Austin neighbors find stability and housing. Community First! Village is a 51-acre community addressing chronic homelessness through permanent homes, shared spaces, and meaningful work opportunities.

Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Long-standing boutique RIA serving HNW individuals and families with comprehensive wealth, retirement, and estate planning. Closely mirrors AMG's team-based, multi-service HNW advisory model.

TypeBroad incumbent
Description

RIA aggregator and partnership platform for HNW-focused advisory firms. Represents both a competitor and a potential strategic/exit pathway for boutique firms like AMG.

TypeDirect peer
Description

Independent, fee-only RIA serving HNW individuals with a strong impact/values-aligned orientation and team-based advisor model. Highly comparable to AMG in business model, client profile, and boutique size.

TypeDirect peer
Description

Boutique RIA providing investment management, estate planning, and retirement planning to HNW households. Overlaps directly with AMG's service mix and client profile.

TypeBroad incumbent
Description

Large national RIA providing comprehensive financial planning, investment management, and tax/estate services to HNW clients. Adjacent incumbent competitor to AMG with overlapping service lines.

TypeBroad incumbent
Description

National RIA platform serving HNW clients through a network of advisor teams. Competes with AMG for HNW mandates while offering the scale and resources AMG lacks.

TypeBroad incumbent
Description

Large national RIA offering wealth management, retirement planning, and estate services to HNW individuals. Direct competitor for AMG's service categories at significantly larger scale.

TypeDirect peer
Description

Independent, fee-only RIA serving HNW clients with comprehensive financial planning and investment management. Comparable to AMG in fee-only structure, HNW minimums, and team-based delivery.

TypeDirect peer
Description

Fee-only boutique RIA providing comprehensive financial planning to HNW households. Comparable to AMG in service breadth, HNW focus, and fee-only subscription-style engagements.

TypeBroad incumbent
Description

One of the largest independent RIAs in the US, serving HNW and ultra-HNW clients with comprehensive wealth management. Competes with AMG for the same client segment but at much greater scale and brand recognition.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers1 record

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

AMG Wealth Advisors

Wealth Managementamgwealthadvisors.com

AMG Wealth Advisors firmographics

Firmographics
Name
AMG Wealth Advisors
Legal name
Waterloo Capital d/b/a AMG Wealth Advisors
Website
https://amgwealthadvisors.com
Company type
Private
Founded year
2018
Operating status
Operating
Headcount range
1–10 employees
Ownership category
akta.pro rank

AMG Wealth Advisors industry classification

Industry
Product category
Wealth Management
NAICS
Portfolio Management and Investment Advice (523940)
SIC
Investment Advice (6282)
akta.pro primary industry
Investor Education, Research & Portfolio Analytics Services (Retail) (FSAAAAAO)

Keywords

  • Wealth management services
  • Investment advisory
  • Retirement planning
  • Estate planning
  • Financial transition planning

Where AMG Wealth Advisors is headquartered

Location

Headquarters

HQ city
Austin
HQ country
United States
HQ region
North America

Offices1 record

Markets served

AMG Wealth Advisors business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

  1. Investment Advisory Services: SEC Registered Investment Adviser providing comprehensive wealth management services with a $10,000 minimum annual fee for clients with $1 million or more in investable assets. All Investment Advisory Services are provided by Waterloo Capital d/b/a AMG Wealth Advisors.

Pricing tiers

ModelBillingPrice
SubscriptionAnnual$1M+ investable assets with $10,000 minimum annual fee

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

AMG Wealth Advisors product offering

Product offering

Core offering

AMG Wealth Advisors is a boutique, SEC Registered Investment Adviser that delivers personalized wealth management services to affluent individuals and families with $1 million or more in investable assets. Services include asset management, retirement planning, business succession planning, estate planning, tax planning, and financial transition planning, supported by a team-based advisory model and a proprietary Drawdown Patrol Investing methodology. All advisory services are provided under Waterloo Capital d/b/a AMG Wealth Advisors.

Product overview

AMG Wealth Advisors is a boutique wealth management firm offering a unified suite of advisory services rather than a software platform with distinct modules. The firm provides personalized financial planning and investment management through direct advisor relationships, serving affluent individuals and families with $1 million or more in investable assets. Services include asset management, retirement planning, estate planning, business succession planning, tax planning, and financial transition planning—all delivered through licensed advisors rather than discrete product lines.

Differentiator

Problem solved

Functional benefit

Products and services

  • Asset Management Investment management service delivering personalized portfolio strategies for affluent individuals and families, including the firm's proprietary Drawdown Patrol Investing methodology designed to capture upside while defending against downside risk.
  • Retirement Planning Personalized retirement income planning services for clients nearing or in retirement, including portfolio drawdown strategy and lifestyle sustainability planning.
  • Business Succession Planning Advisory service for business owners focused on succession, exit strategies, and managing financial proceeds from buying or selling a business.
  • Estate Planning Estate planning and wealth preservation services designed to protect family wealth and enable multi-generational wealth transfer.
  • Financial Transition Planning Financial planning service for clients navigating major life transitions including divorce, career changes, widowhood, and caregiving situations.
  • Tax Planning Strategic tax planning services integrated with the firm's wealth management and investment advisory offering.

Quantifiable outcome

  • Drawdown Patrol methodology aims to capture 75% of upside and only 50% of downside in international markets

Companies that use AMG Wealth Advisors

Customer profile

Named customers1 record

Segments4 records

Ideal customer profiles4 records

AMG Wealth Advisors technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

AMG Wealth Advisors partnerships and signals

Strategic signal

Partnerships

One partnership is on record.

  • Community First! VillageminorStrategic or Co-development Partner · 1 October 2023AMG Wealth Advisors is proud to partner with Community First! Village, sponsoring the construction of a home to help Austin neighbors find stability and housing. Community First! Village is a 51-acre community addressing chronic homelessness through permanent homes, shared spaces, and meaningful work opportunities.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

AMG Wealth Advisors competitors and assessment

Company assessment

Direct peers

  • Halbert Hargrove: Long-standing boutique RIA serving HNW individuals and families with comprehensive wealth, retirement, and estate planning. Closely mirrors AMG's team-based, multi-service HNW advisory model.
  • Abacus Wealth Partners: Independent, fee-only RIA serving HNW individuals with a strong impact/values-aligned orientation and team-based advisor model. Highly comparable to AMG in business model, client profile, and boutique size.
  • Signature Estate & Investment Advisors: Boutique RIA providing investment management, estate planning, and retirement planning to HNW households. Overlaps directly with AMG's service mix and client profile.
  • Altfest Personal Wealth Management: Independent, fee-only RIA serving HNW clients with comprehensive financial planning and investment management. Comparable to AMG in fee-only structure, HNW minimums, and team-based delivery.
  • Modera Wealth Management: Fee-only boutique RIA providing comprehensive financial planning to HNW households. Comparable to AMG in service breadth, HNW focus, and fee-only subscription-style engagements.

Broad incumbents

  • Focus Financial Partners: RIA aggregator and partnership platform for HNW-focused advisory firms. Represents both a competitor and a potential strategic/exit pathway for boutique firms like AMG.
  • Mariner Wealth Advisors: Large national RIA providing comprehensive financial planning, investment management, and tax/estate services to HNW clients. Adjacent incumbent competitor to AMG with overlapping service lines.
  • Hightower Advisors: National RIA platform serving HNW clients through a network of advisor teams. Competes with AMG for HNW mandates while offering the scale and resources AMG lacks.
  • Edelman Financial Engines: Large national RIA offering wealth management, retirement planning, and estate services to HNW individuals. Direct competitor for AMG's service categories at significantly larger scale.
  • Creative Planning: One of the largest independent RIAs in the US, serving HNW and ultra-HNW clients with comprehensive wealth management. Competes with AMG for the same client segment but at much greater scale and brand recognition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

AMG Wealth Advisors social profiles

Digital presence

AMG Wealth Advisors financial estimates

Financial estimate

Revenue estimate

Valuation estimate

AMG Wealth Advisors leadership team

Management profile

Number of profiles

Profiles3 records

AMG Wealth Advisors funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

AMG Wealth Advisors M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about AMG Wealth Advisors

What does AMG Wealth Advisors do?

AMG Wealth Advisors is a boutique, SEC Registered Investment Adviser that delivers personalized wealth management services to affluent individuals and families with $1 million or more in investable assets. Services include asset management, retirement planning, business succession planning, estate planning, tax planning, and financial transition planning, supported by a team-based advisory model and a proprietary Drawdown Patrol Investing methodology. All advisory services are provided under Waterloo Capital d/b/a AMG Wealth Advisors.

Is AMG Wealth Advisors a public or private company?

AMG Wealth Advisors is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was AMG Wealth Advisors founded?

AMG Wealth Advisors was founded in 2018. It employs 1 to 10 people.

Where is AMG Wealth Advisors based?

AMG Wealth Advisors is headquartered in Austin, United States, in the North America region.

How does AMG Wealth Advisors make money?

One revenue line is on record: investment Advisory Services.

Who are AMG Wealth Advisors's main competitors?

Direct peers on record are Halbert Hargrove, Abacus Wealth Partners, Signature Estate & Investment Advisors, Altfest Personal Wealth Management and Modera Wealth Management. Broad incumbents are Focus Financial Partners, Mariner Wealth Advisors, Hightower Advisors, Edelman Financial Engines and Creative Planning.

Does AMG Wealth Advisors have an API?

No public API is recorded for AMG Wealth Advisors.

What industry is AMG Wealth Advisors in?

AMG Wealth Advisors's product category is Wealth Management. Its primary akta.pro industry code is FSAAAAAO, Investor Education, Research & Portfolio Analytics Services (Retail). Its NAICS code is 523940 and its SIC code is 6282.

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