Hundred Hills

What Hundred Hills does

Hundred Hills is a privately held English sparkling wine producer founded in 2014 and owned by Stephen and Fiona Duckett, operating a single 17-hectare estate in the chalky Stonor Valley, Oxfordshire, between Oxford and Henley-on-Thames. The estate is segmented into ten distinct parcels of Chardonnay and Pinot Noir, all vinified separately before blending to express vintage and terroir. The portfolio spans core cuvées (Preamble, Signature Rosé, Blanc de Blancs, Blanc de Noirs), limited-release Illustration Series wines (First Edition, Hillside No.3, Zero Dosage, Rosé de Saignée, Library Releases), curated gift sets, and membership tiers. Customers include affluent UK wine enthusiasts, corporate gifting clients, and over 40 Michelin-starred restaurants and luxury hotels.

Production relies on minimalist winemaking in a state-of-the-art winery combining traditional oak casks, Rousseau oak casks, and stainless steel tanks, with per-vessel temperature control and natural night-cooling ventilation; sparkling wines undergo 30-72 months of lees aging and are stored in a 200,000-plus bottle barn built in 2019. Sustainable practices are embedded by design: vegan-friendly production, no fining, light eco-design bottles, Simonit and Sirch pruning, and the VineSignal project with Deep Planet AI (2020), which made Hundred Hills the first English vineyard to deploy low-orbit satellite and ground-sensor monitoring of soil and vine health to 1.5m depth, supported by the EU Horizon Project.

The business monetizes through direct e-commerce (£49.50-£450 per bottle, £99-£349 cases, magnums to £450), the Friends of Hundred Hills subscription at £600 per year, the premium Hundred Club at £5,000 with 100 personalized bottles, corporate gifting with custom notes and ribbons, and private events for 12-40 guests. B2B supply reaches 40-plus Michelin-starred restaurants (The Connaught, Claridge's, The Dorchester, Le Manoir aux Quat'Saisons, The Fat Duck, Alain Ducasse, Hélène Darroze, 67 Pall Mall, Raffles at the OWO) alongside luxury hotels. Distribution extends across the UK via e-commerce and cellar door, the EU via a dedicated warehouse with Italian partner Cuzziol GrandiVini, the US via hundredhillsUSA.wine, and event-driven tastings in Tokyo, Milan, and Paris through embassies and trade shows reaching 30-plus countries.

Name

Hundred Hills

Legal name

The Winery at Hundred Hills Limited

Website

https://hundredhills.wine

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Hundred Hills is a privately held English sparkling wine producer operating a single 17-hectare estate in Oxfordshire, crafting vintage sparkling wines from estate-grown Pinot Noir and Chardonnay. It serves affluent wine enthusiasts, corporate clients, and 40-plus Michelin-starred restaurants through e-commerce, membership, and B2B supply.

Ownership category

akta.pro rank

Product category

English Sparkling Wine

NAICS

Wineries (312130), Grape Vineyards (111332), Beer, Wine, and Liquor Retailers (44532)

SIC

Wholesale-Beer, Wine & Distilled Alcoholic Beverages (5180)

akta.pro primary industry

Wine Production & Winemaking (AFAFAAAB)

akta.pro secondary industries

Wineries & Vineyards (Tasting Rooms) (THAFALAE), Wine Tastings & Vineyard/Winery Tours (THAJAGAD), Fine Wine & Luxury Spirits Retail (CRANABAE)

Keywords

• English sparkling wine
• Vintage wines
• Wine memberships
• Vineyard tours
• Corporate wine gifting

Headquarters

HQ city

Oxford

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations

Revenue model

1. Direct Wine Sales: E-commerce sales of sparkling wines directly to consumers. Includes single bottles (£49.50-£450), cases (£99-£349), tasting sets (£129-£295), and magnum formats. Online shop with delivery throughout UK.
2. Friends of Hundred Hills Membership: Annual membership at £600 providing two deliveries of six-bottle cases (£300 value each), cellar door pricing on extras, free UK delivery, access to exclusive events, harvest visits, and limited edition wines.
3. Corporate Gifting: Personalized wine gifting service with custom notes, tasting cards, branded ribbons. Orders through website with preferred delivery dates. Larger campaigns with personalized ribbon printing in brand colours.
4. The 2026 Hundred Club: Premium membership at £5,000 for participation in winemaking journey from harvest to bottling. Creates 100 personalized bottles with custom labels. Includes harvest days, masterclasses, winery visits, and access to rare wines.
5. Private Events: Private dining experiences (12-20 guests) with guided winery tours, curated tastings, wine-paired lunches, and underground magnum cellar access. Wine tasting and canapé receptions (20-40 guests) with masterclasses.
6. Restaurant/Hotel Supply: B2B supply of wines to Michelin-starred restaurants and luxury hotels. Featured on wine lists of over 40 Michelin-starred establishments. Expansion into EU market with European warehouse.

Pricing tiers

Go-to-market motion3 records

Distribution channels6 records

Marketing channels9 records

Core offering

Hundred Hills produces vintage English sparkling wines from a single 17-hectare estate in the chalky Stonor Valley of Oxfordshire, crafted exclusively from estate-grown Chardonnay and Pinot Noir using parcel-by-parcel vinification and traditional-method production with extended lees aging. The business offers its wines through direct-to-consumer e-commerce, a cellar door, a £600/year Friends of Hundred Hills membership, a £5,000 Hundred Club winemaking experience, corporate gifting services, and B2B supply to over 40 Michelin-starred restaurants and luxury hotels.

Product overview

Hundred Hills is a single-estate English sparkling wine producer from Oxfordshire, England, offering a portfolio of vintage sparkling wines across multiple tiers. The product range includes core wines (Preamble No.2, Signature Rosé, Blanc de Blancs, Blanc de Noirs, Preamble Rosé), limited edition Illustration Series releases (First Edition, Hillside No.3, Illustration No.1), specialty wines (Zero Dosage, Rosé de Saignée, Rosé de Blancs, Dreaming Spires, Library Releases), gift sets and multi-bottle cases, membership programs (Friends of Hundred Hills at £600/year, The 2026 Hundred Club at £5,000), and corporate services (private dining, wine tastings, personalized gifting). The wines are crafted exclusively from Pinot Noir and Chardonnay grapes from the estate's 17-hectare vineyard in the Stonor Valley.

Differentiator

Problem solved

Functional benefit

Brands

• The Illustration Series: Wines where the blend is selected to showcase a pure expression of the vintage, including First Edition and Hillside No.3.
• Preamble
• Friends of Hundred Hills
• The Hundred Club
• The Gifting Cupboard

Products and services

• Preamble No.2 2021 Late-harvested English sparkling wine combining Pinot Noir and Chardonnay, designed as an approachable introduction to the Hundred Hills range. Targeted at wine enthusiasts and hospitality customers.
• Signature Rosé Assemblage rosé sparkling wine in a bright, fresh signature style with delicate red berry fruit, floral notes, and vibrant acidity, available across vintages.
• Blanc de Blancs Single-parcel sparkling wine from the Hill Top Chardonnay vineyard, showcasing chalk valley terroir across multiple vintages including 2018 and 2020.
• Blanc de Noirs White sparkling wine crafted entirely from Pinot Noir grapes from the single Hillside parcel, available in 2019 and 2021 vintages.
• First Edition 2018 Illustration Series release showcasing pure expression of the 2018 vintage from the steep Amphitheatre Chardonnay parcel with intense minerality.
• Hillside No.3 2019 Illustration Series release representing a very late harvested third-pass selection from south-facing vineyard parcels, expressing the long cool 2019 season.
• Zero Dosage 2018 Sparkling wine produced without any addition of dosage sugars, allowing structural notes to shine through. Produced from the 2018 vintage.
• Rosé de Saignée 2021 Single-parcel 'bled' rosé made using traditional saignée approach from the south-facing Hillside Pinot Noir parcel; production limited to 900 bottles.
• Rosé de Blancs 2020 Rosé sparkling wine crafted from an entirely Chardonnay blend with a small red wine component for color and flavor, from the 2020 vintage.
• Dreaming Spires Rosé 2019 Late-harvested Pinot Noir and Chardonnay sparkling rosé with extended hangtime producing confit fruit character, from the 2019 vintage.
• Illustration No.1 2018 First-pass selection of ripest grapes finished in extra-brut form, part of The Illustration Series showcasing pure vintage expression from 2018.
• Blanc de Blancs Library Release 2018

Quantifiable outcome

• Wines rated among finest English wines by Jancis Robinson MW, with Blanc de Noirs 2019 rated as 'best English fizz' and Blanc de Blancs as 'best English BdB'
• +2 more outcomes

Named customers19 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Cuzziol GrandiViniminorChannel Partner/ Reseller/ Distributor · 1 January 2024Italian distribution partner for Hundred Hills wines. Hosted spectacular tasting with Hundred Hills at Stazione Centrale in Milan, showcasing Blanc de Blancs No.2 2018 to Italian wine trade and enthusiasts.
• RiedelminorStrategic or Co-development Partner · 1 January 2024Partnership to find perfect glassware for Hundred Hills wines, specifically the rare Rosé de Saignée 2021. Tasted wine in several Riedel glasses over multiple rounds until Performance Pinot Noir glass was selected as ideal partner. Maximilian Riedel personally enjoys Hundred Hills at Gleneagles Hotel.
• British Embassy ParisminorStrategic or Co-development Partner · 1 January 2023Hosted Hundred Hills wines at British Ambassador's residence for events celebrating British trade and diplomacy. Events held at the residence once home to Napoleon's sister. Featured at The Britishton Ball for 300 years of the embassy and at launch of UK wine exports to Europe.
• Department for Business and TrademinorGTM or Marketing Partner · 1 January 2023UK government department that invited Hundred Hills to pour wines at British Ambassador's residence for international attendees from over 30 countries, welcoming them with Hillside No.3 2019 as part of UK trade promotion activities.
• L'OsierminorGTM or Marketing Partner · 1 January 2023Three-Michelin-star restaurant in Tokyo owned by Taku Iguro, hosting English Wine Masterclass and Tasting featuring Hundred Hills. Renowned Japanese sommelier showcased wines to guests who were impressed by purity, precision and delicate mousse.
• CoravinminorStrategic or Co-development Partner · 1 January 2023Coravin team visited Hundred Hills to share wine using the Coravin preservation system. Hundred Hills uses Coravin to keep limited edition wines and magnums perfectly fresh for guests visiting the winery.
• Wyn WineminorStrategic or Co-development Partner · 1 January 2022Visionary new project celebrating craftsmanship, creativity, and beauty of English sparklings. Wyn Wine created limited edition bottle (120 units) featuring First Edition 2018 with sculptural artwork by artist Sonya Derviz. Includes essay from writer Henry Jeffreys on England's transformation into leading sparkling wine region.
• Deep PlanetcoreStrategic or Co-development Partner · 1 January 2020VineSignal project collaboration using satellite data and AI to monitor soil, nutrients, and vine health to depths of 1.5m. Hundred Hills was the first vineyard in England to actively use low orbit satellite data collection for viticultural monitoring. The project aims to improve sustainable viticulture practices and help vineyards worldwide tackle climate change.

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Bollinger: Bollinger is a long-established Champagne house with a similar gastronomic positioning and presence in Michelin-starred restaurants globally. Sets the upper benchmark for the kind of ultra-premium sparkling wine placement Hundred Hills is targeting internationally.
• Pol Roger: Pol Roger is a heritage Champagne house with strong prestige restaurant and hotel placements in the UK (including The Dorchester). Comparable to Hundred Hills as a benchmark for luxury gastronomic sparkling wine distribution and hospitality partnerships.

Direct peers

• Nyetimber: Nyetimber is one of the most established English sparkling wine producers, also making exclusively vintage traditional-method sparkling wines from estate vineyards and placed in top UK restaurants and hotels. Most directly comparable to Hundred Hills on product, channel, and premium positioning.
• Gusbourne Estate: Gusbourne produces premium English sparkling wines from Kent and West Sussex estates under a similar vintage-only, single-estate philosophy. Comparable to Hundred Hills across product range, hospitality channel, and DTC membership model.
• Chapel Down: Chapel Down is one of the largest and most recognizable English wine brands, with a broad sparkling and still wine range, DTC sales, hospitality, and gift channels. Operates in the same English sparkling category but at significantly larger scale and broader reach than Hundred Hills.
• Coates & Seely: Coates & Seely is a boutique Hampshire English sparkling wine producer with a premium, low-volume model and a strong on-trade presence. Closely comparable to Hundred Hills on estate size, premium positioning, and limited production philosophy.
• Hambledon Vineyard: Hambledon is a Hampshire-based English sparkling wine producer also focused on traditional-method sparkling wines from a single estate. Comparable to Hundred Hills on winemaking approach, single-estate model, and premium positioning.
• Black Chalk Wine: Black Chalk is a small Hampshire-based English sparkling wine producer focused on vintage traditional-method sparkling wines from a single estate. Directly comparable to Hundred Hills on production approach, scale, and DTC premium positioning.
• Ridgeview Wine Estate: Ridgeview is a Sussex-based English sparkling wine producer with a comparable premium positioning, DTC membership, and restaurant-led distribution. Direct competitor to Hundred Hills in the same traditional-method English sparkling category.

Emerging players

• Roebuck Estates: Roebuck Estates is a newer English sparkling wine producer in Sussex with a premium positioning and DTC focus. Comparable to Hundred Hills on product category and target customer, though at an earlier commercial stage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/hundredhillswine
• LinkedInlinkedin.com/company/hundredhillswine

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hundred Hills