Vegas Theatre Company
Vegas Theatre Company is a Nevada nonprofit operating an 80-seat black box theatre in the Las Vegas 18b Arts District, producing seasonal live theatrical productions, offering A3 Youth Theatre education tuition, and renting the venue to external producers, artists, and educators.
- Company typePrivate
- Founded2003
- HeadquartersNorth Las Vegas, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Vegas Theatre Company does
Vegas Theatre Company is a Nevada nonprofit theatre organization founded in 2003 (originally as Cockroach Theatre Company) and operating since 2013 as the resident company of an 80-seat black box theatre inside Art Square in the Las Vegas 18b Arts District. The company produces seasonal live theatrical productions — including contemporary plays, devised works, world premieres, and Las Vegas premieres — while also offering an in-house tuition-based youth theatre education program (A3 Youth Theatre / Alchemy Arts Academy, launched 2022) with monthly tiers between $200 and $300, and renting its venue to external producers, promoters, artists, and educators on a starting-rate basis of $1,000 per four-hour block. Core technology is conventional live-theatre infrastructure: a configurable 80-seat (60–95 capacity) black box with preset lighting, sound system, projection equipment, green room, and dressing room; supporting SaaS consists of OvationTix for ticketing and donations, Square for tuition payments, and Constant Contact for newsletter distribution, with no proprietary software or mobile app.
The revenue model is multi-stream and nonprofit in nature: ticket sales from in-house productions, theatre rental fees from external users, recurring A3 tuition across five subscription tiers, and donations solicited through the website. Operations are lean — staff of 1–10 is entirely volunteer, with dozens of additional volunteers, and cast and crew compensated via per-production contract stipends — keeping the cost base low but also capping scalability. Go-to-market is community-led and event-driven: marketing relies on the company's website (theatre.vegas), Instagram, Facebook, YouTube, TikTok, and a Constant Contact newsletter to drive ticket sales, A3 enrollment, rental inquiries, and donations within the Las Vegas Arts District catchment. Strategic positioning is reinforced by co-production partnerships with Nevada Conservatory Theatre, A PublicFit Theatre Company, Opera Las Vegas, Sin City Opera, Combustible Theatre, and Fallout Fringe, which extend programming reach and share production risk.
Vegas Theatre Company firmographics
Firmographics- Name
- Vegas Theatre Company
- Legal name
- Vegas Theatre Company
- Website
- https://theatre.vegas
- Company type
- Private
- Founded year
- 2003
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Vegas Theatre Company is a Nevada nonprofit operating an 80-seat black box theatre in the Las Vegas 18b Arts District, producing seasonal live theatrical productions, offering A3 Youth Theatre education tuition, and renting the venue to external producers, artists, and educators.
- Ownership category
- akta.pro rank
Vegas Theatre Company industry classification
Industry- Product category
- Live Theatre & Performing Arts
- NAICS
- Theater Companies and Dinner Theaters (71111)
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Theater & Performing Arts Venue Operations (Playhouses, Opera Houses) (MPAGALAB)
- akta.pro secondary industry
- Theatre Education, Training & Conservatories (MPAGABAN)
Keywords
Where Vegas Theatre Company is headquartered
LocationHeadquarters
- HQ city
- North Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Vegas Theatre Company business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Ticket Sales: Revenue from ticketed theatrical performances and productions held at the venue.
- Theatre Rentals: Rental of the intimate performance space to external producers, promoters, artists, educators, and event planners. Starting rate of $1000 for a four-hour time block, with additional costs for technicians and designers.
- A3 Youth Theatre Tuition: Educational program tuition with five tier levels ranging from $200 to $300, providing classes, rehearsals, one-on-one training, headshots, guest speakers, and master classes.
- Donations: Accepts donations through the website to support VTC operations and programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Theatre Rental - 4 Hour Block |
| Subscription | Monthly | A3 Youth Theatre - Tier 1 Artist |
| Subscription | Monthly | A3 Youth Theatre - Tier 2 Artist & Parent Package |
| Subscription | Monthly | A3 Youth Theatre - Tier 3 Artist & Parent Package |
| Subscription | Monthly | A3 Youth Theatre - Tier 4 Artist & Parent Package |
| Subscription | Monthly | A3 Youth Theatre - Tier 5 Artist & Parent Package |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Vegas Theatre Company product offering
Product offeringCore offering
Vegas Theatre Company operates an 80-seat black box theatre in Las Vegas's 18b Arts District, producing seasonal live theatrical productions featuring contemporary plays, classics, devised works, and Las Vegas premieres. It rents its intimate performance venue to external producers, promoters, artists, and educators, and runs the A3 Youth Theatre (Alchemy Arts Academy) program, a tiered monthly tuition education program offering acting classes, rehearsals, one-on-one mentorship, headshots, guest speakers, and master classes for young artists.
Product overview
Vegas Theatre Company is a single-venue theatre organization operating an 80-seat black box theatre in Las Vegas's 18b Arts District. The company offers three main service offerings: live theatrical productions (seasonal shows featuring contemporary plays, world premieres, and Las Vegas premieres), theatre space rentals (intimate 60-95 seat venue with full amenities available for outside producers and events), and A3 Youth Theatre (Alchemy Arts Academy), a youth education program providing acting training and mentorship with tiered tuition structures.
Differentiator
Problem solved
Functional benefit
Products and services
- Live Theatrical Productions Seasonal theatrical productions featuring contemporary plays, classics, devised works, and Las Vegas premieres performed in an intimate 80-seat black box theatre within the 18b Arts District. Open to general audiences and supported by an all-volunteer staff with cast and crew paid on contract stipends.
- Theatre Space Rentals Rental of an intimate 60-95 seat black box performance venue featuring a bar, preset lighting board, sound system, high ceilings, heat and air conditioning, green room, dressing room, and projection equipment. Available to external producers, promoters, artists, performers, educators, and non-profits. Starting rate of $1,000 for a four-hour time block, with technician and designer services available at additional cost.
- A3 Youth Theatre (Alchemy Arts Academy) Youth theatre education program offering acting training, one-on-one mentorship, and performance opportunities for young artists. Features five tuition tiers ($200-$300/month) providing four weekly sessions of classes and rehearsals, one-on-one training, yearly headshots, guest speakers, and master classes. Higher tiers include parent benefits such as reserved seats, program recognition, complimentary tickets, video thank-yous, pre-show photos, social media spotlight, and Amazon gift cards, plus discounted tuition for additional artists.
Companies that use Vegas Theatre Company
Customer profileSegments3 records
Ideal customer profiles3 records
Vegas Theatre Company technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Vegas Theatre Company partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Alchemy Arts Academy (A3)coreA teen theatre educational company partnered with Vegas Theatre Company. Sean Critchfield and Hannah Hines co-founded A3 in 2022 and partnered with VTC to provide youth theatre education and professional development for young artists.
- Nevada Conservatory TheatrecoreCo-production partnership for productions including Disgraced (2016-2017) and Happy Days (2023-2024). Also partnered for Venus in Fur (2014-2015).
- A PublicFit Theatre CompanycoreCo-production partnership for Dancing at Lughnasa (2023-2024 season).
- Opera Las VegasminorCo-production partnership for 27 by Ricky Ian Gordon (2018-2019 season).
- Sin City OperaminorCo-production partnership for Gianni Schicchi by Giacomo Puccini (2018-2019 season).
- Combustible TheatreminorCo-production partnership for Selma 65 (2020-2021 season).
- Fallout FringeminorAssociation partnership for Fallout Fringe Festival debut of The House on Watch Hill (2024-2025 season).
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Vegas Theatre Company competitors and assessment
Company assessmentDirect peers
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks4 records
Key highlights5 records
Customer concentration
Vegas Theatre Company social profiles
Digital presenceVegas Theatre Company financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vegas Theatre Company leadership team
Management profileNumber of profiles
Profiles3 records
Vegas Theatre Company subsidiaries and ownership
Company hierarchySubsidiaries1 record
Vegas Theatre Company funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vegas Theatre Company M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vegas Theatre Company
What does Vegas Theatre Company do?
Vegas Theatre Company operates an 80-seat black box theatre in Las Vegas's 18b Arts District, producing seasonal live theatrical productions featuring contemporary plays, classics, devised works, and Las Vegas premieres. It rents its intimate performance venue to external producers, promoters, artists, and educators, and runs the A3 Youth Theatre (Alchemy Arts Academy) program, a tiered monthly tuition education program offering acting classes, rehearsals, one-on-one mentorship, headshots, guest speakers, and master classes for young artists.
Is Vegas Theatre Company a public or private company?
Vegas Theatre Company is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Vegas Theatre Company founded?
Vegas Theatre Company was founded in 2003. It employs 1 to 10 people.
Where is Vegas Theatre Company based?
Vegas Theatre Company is headquartered in North Las Vegas, United States, in the North America region.
How does Vegas Theatre Company make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are theatre Rentals, A3 Youth Theatre Tuition and donations.
Who are Vegas Theatre Company's main competitors?
A PublicFit Theatre Company is listed as a direct peer.
Does Vegas Theatre Company have an API?
No public API is recorded for Vegas Theatre Company.
What industry is Vegas Theatre Company in?
Vegas Theatre Company's product category is Live Theatre & Performing Arts. Its primary akta.pro industry code is MPAGALAB, Theater & Performing Arts Venue Operations (Playhouses, Opera Houses), with a secondary code of MPAGABAN, Theatre Education, Training & Conservatories. Its NAICS code is 71111 and its SIC code is 7900.