Almalusa Hotels

What Almalusa Hotels does

AlmaLusa Hotels is a privately held Portuguese boutique hotel collection operating under the legal entity Almasé, Lda (NIF: 514937440). The group operates three properties: AlmaLusa Baixa/Chiado and AlmaLusa Alfama in Lisbon (the latter with 25 rooms and suites in a 12th-century building featuring the heritage Arco das Portas do Mar), and AlmaLusa Comporta on the Alentejo coast, which adds seasonal event space. The portfolio is built on converting historic buildings into contemporary hospitality assets while preserving Portuguese identity through local artisan partnerships, Portuguese-sourced toiletries, and heritage elements, and serves a primarily consumer customer base — couples and romance travelers being the primary segment, with families, cruise passengers, and corporate/event clients as secondary segments.

Name

Almalusa Hotels

Legal name

Almasé, Lda

Website

https://almalusahotels.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

11–50 employees

Short description

AlmaLusa Hotels is a Portuguese boutique hotel collection operating three properties (two in Lisbon, one in Comporta) that convert historic buildings into contemporary stays, serving leisure couples, families, cruisers, and small corporate event groups with on-site F&B and curated local experiences.

Ownership category

akta.pro rank

Product category

Boutique Hotels

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels & Motels (7011), Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro primary industry

Historic & Heritage Full-Service Hotels (THAGAAAG)

akta.pro secondary industries

Urban & Downtown Full-Service Hotels (THAGAAAA), Hotel & Resort Restaurants (THAFACAH), Resort-Area Full-Service Hotels (Non–All-Inclusive) (THAGAAAD)

Keywords

• Boutique hotel accommodation
• Portuguese hospitality services
• Hotel concierge experiences
• Boutique event venues
• Themed restaurant dining

Headquarters

HQ city

Lisbon

HQ country

Portugal

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Room Bookings: Primary revenue from hotel room accommodations across three properties: AlmaLusa Baixa/Chiado, AlmaLusa Alfama (25 rooms/suites), and AlmaLusa Comporta. Revenue generated through direct bookings, OTAs, and travel agencies.
2. Food and Beverage: On-site restaurants and bars including Delfina Cantina Portuguesa, Delfina Café (Lisbon), The RoofTop Bar & Restaurant (Comporta, seasonal), and Library Bar & Restaurant (Comporta, winter). Revenue from meals, beverages, and catering services.
3. Meetings and Events: Event spaces available at AlmaLusa Comporta for business meetings, team building, workshops, presentations, and fashion shows. Includes tailored menus for groups.
4. Gift Vouchers: Sale of gift vouchers for hotel stays, restaurant meals, boutique products, and concierge experiences. Vouchers available from €25 for Comporta and general AlmaLusa services.
5. Ancillary Services: Additional paid services including VIP welcome packages (€30), romantic packages (€85), private airport transfers (€50-105), sunset sailing tours (€100 for 2 persons), private walking tours (€110 for 2 persons), and in-room massage services (€50-80).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

AlmaLusa Hotels operates a portfolio of three boutique hotels in Portugal (AlmaLusa Baixa/Chiado and AlmaLusa Alfama in Lisbon, and AlmaLusa Comporta on the coast), transforming historic buildings into contemporary accommodation. The portfolio bundles room stays with on-site restaurants, a 24/7 concierge, meeting and event spaces, gift vouchers, a loyalty programme, and paid add-on experiences such as airport transfers, sailing tours, walking tours and in-room massages.

Product overview

AlmaLusa Hotels is a Portuguese boutique hotel collection operating three properties across Portugal: AlmaLusa Baixa/Chiado and AlmaLusa Alfama in Lisbon, and AlmaLusa Comporta on the coast. The portfolio includes three restaurants — Delfina Café at Alfama, Delfina Cantina Portuguesa at Baixa/Chiado, and seasonal dining at Comporta (RoofTop Bar in summer, Library Bar in winter) — plus meeting and event spaces, a loyalty programme, and gift vouchers. The three hotels share a unified brand identity emphasizing Portuguese heritage, locally sourced amenities, and personalized service with 24/7 concierge support. Additional revenue streams include paid add-ons such as airport transfers, sailing tours, walking tours, spa treatments, and VIP welcome/romantic packages.

Differentiator

Problem solved

Functional benefit

Products and services

• AlmaLusa Baixa/Chiado

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core and minor.

• Guestcentric GroupcoreTechnology or IntegrationTechnology partner providing reservation engine and booking platform services. Guestcentric operates under AlmaLusa's authority with written instructions on data processing. Contract in place for provision of reservation services.
• TripltripcoreTechnology or IntegrationTechnical operator for AlmaLusa loyalty program. Tripltrip provides the mobile application platform through which loyalty members register (using code ALMA), access discounts, and manage their membership benefits.
• Small Portuguese HotelsminorChannel Partner/ Reseller/ DistributorDistribution partner featuring AlmaLusa properties in their curated portfolio of Portuguese boutique hotels.
• J.MAK HospitalityminorChannel Partner/ Reseller/ DistributorHospitality portfolio partner representing AlmaLusa Alfama in their collection of curated properties.
• Duco Travel SummitminorChannel Partner/ Reseller/ DistributorTravel industry platform featuring AlmaLusa properties in their hotel collection.
• Tablet HotelsminorChannel Partner/ Reseller/ DistributorCurated hotel booking platform featuring AlmaLusa Alfama in their Lisbon hotel selection.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Vila Galé Hotels: Major Portuguese hotel chain operating more than 30 properties across Portugal and Brazil. Comparable as a domestically headquartered multi-property hotel operator competing for the same inbound leisure and corporate demand, though at a substantially larger and less boutique-focused scale.
• Pestana Hotels & Resorts: Largest Portuguese hotel group with a broad portfolio spanning luxury to budget, including heritage properties (Pousadas). Comparable as a Portuguese-domiciled hospitality operator with overlapping Lisbon and regional footprint, but at much larger scale.
• Pousadas de Portugal: Network of historic Portuguese hotels operated under a heritage-monument concept. Comparable through the heritage-building positioning and Portuguese cultural identity, though operating at national scale under a distinct brand model.

Direct peers

• Sublime Comporta: Luxury boutique hotel in Comporta's Grandola region offering similar countryside/coastal positioning, F&B, and design-led accommodation. The closest direct competitor to AlmaLusa Comporta within the same destination.
• Corpo Santo Lisbon Historical Hotel: Boutique heritage hotel in central Lisbon housed in a historically significant building, offering a similar narrative of transformed historic architecture with contemporary design and curated guest experiences.
• Santiago de Alfama Boutique Hotel: Small boutique hotel in Lisbon's Alfama district with heritage character and similar room count. Directly comparable as a competitor for the same culturally motivated travellers in the same neighbourhood.
• Memmo Alfama Hotel: Boutique hotel located in Lisbon's Alfama district with similar room scale and heritage-building character. Directly comparable as an urban Lisbon boutique competitor targeting design-conscious travellers in the same neighbourhood as AlmaLusa Alfama.
• Valverde Hotel Lisboa: Relais & Châteaux-affiliated boutique hotel on Lisbon's Avenida da Liberdade. Comparable as a small, design-led urban boutique with a strong F&B proposition and curated guest experience positioning.

Regional players

• Casa do Conto / Porto hotels (e.g., The Yeatman): Heritage- and design-led boutique hotel operators in Porto targeting culturally motivated luxury travellers. Comparable through similar heritage-building positioning and Portuguese cultural narrative, though serving the northern Portugal market rather than Lisbon/Comporta.
• Vila Joya (Algarve): Relais & Châteaux boutique resort on the Algarve coast. Comparable as a high-end Portuguese coastal boutique property with strong F&B and concierge, but operating in a different (southern) region than AlmaLusa's Lisbon/Comporta focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/almalusahotels
• Instagraminstagram.com/almalusahotels
• LinkedInlinkedin.com/company/almalusa-hotels

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Almalusa Hotels