4 Pos

What 4 Pos does

4POS is a Swiss-designed and engineered manufacturer of Point-of-Sale (POS) hardware, founded in 2002 as a collaboration of four European distributors and incorporated as 4POS AG in 2008. The company's portfolio spans integrated all-in-one POS terminals (PurePOS, EyePOS Pro, KeyPOS), modular POS systems (PPC-4000 SkyBOX, PPC-5100 GT), self-checkout and kiosk solutions (SmartGATE SCO and SLIM families), mobile POS tablets, and touchscreen monitors, all unified under the 360° STORE PLATFORM — a homogeneous system landscape designed to reduce retailer's Total Cost of Ownership through a minimum 5-year lifecycle guarantee. The most recent product launches (February 2026) include PRIME LINE (the world's first fully modular POS with swappable CPU and interfaces), EVOLVE self-checkout (circular-economy, inclusive design), and SYMPHONY self-order terminal (27-inch, full-glass, QSR-focused). Switzerland remains the global HQ (Baar), with a UK subsidiary in Liverpool; geographic reach covers 30+ countries including the US (Kroger) and selective Middle East deployments.

The business model combines POS hardware sales (terminals, modular systems, SCOs, monitors, peripherals) with a full lifecycle services stack: bespoke 5-step product development, project management, logistics, staging and rollout, and after-sales support via a dedicated Webportal. GTM is enterprise field sales targeting major retailers across Europe; go-to-market is reinforced through pan-European retail technology trade shows (EuroShop, EuroCIS, EHI Technologie Tage) and a Pan Oston Holding partnership. Customer segments are horizontal, anchored in stationary retail (grocery, discount, fashion, DIY, beauty, pharmacy, footwear) and now expanding into QSR. Most revenue is concentrated in enterprise relationships — including REWE (6,200 stores in 20 countries), ALDI Nord (5,200+ stores in 9 countries), Noventi (6,000 stores), Valora (2,724 stores), Douglas (2,000 stores), NKD (2,000 stores), and Migros (600+ stores).

Ownership and structure: Since the December 2022 sale to Pan Oston Holding (Netherlands), 4POS operates independently with Swiss headquarters. Rolf Thomann remains CEO, supported by a full C-suite (COO, CTO, CSO, CFO); Ralf Hovenga chairs the board. Effective July 2026, 4POS and Pan Oston took a minority stake in Berlin-based IT service provider migrasys (~150 employees), bundling POS technology, fulfillment, refurbishment and lifecycle services into a unified European retail technology alliance. ISO 9001:2015 certification (since 2010) underpins quality positioning. The company is privately held; no funding rounds, IPO, or external institutional investors are disclosed.

Name

4 Pos

Legal name

4POS AG

Website

https://4pos.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

11–50 employees

Short description

4POS AG, founded in 2002 and headquartered in Switzerland, designs and engineers Point-of-Sale (POS) hardware — integrated terminals, modular systems, self-checkout, and mobile POS — unified under its 360° STORE PLATFORM. The company sells to enterprise retailers across 30+ countries, with customers including REWE, ALDI Nord, Albert Heijn, Migros, Douglas, and Kroger.

Ownership category

akta.pro rank

Product category

Point-of-Sale Hardware

NAICS

Refrigeration Equipment and Supplies Merchant Wholesalers (423740)

SIC

Wholesale-Hardware (5072)

akta.pro primary industry

POS Terminals & All-in-One Retail Computers (HDACAKAA)

akta.pro secondary industries

Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB), POS Accessories & Spares (Cables, Stands, Cases, Replacement Parts) (HDACAKAL), POS Terminal Hardware (Countertop, Mobile, PIN Pads) (FSAMADAA), POS Installation, Maintenance & Field Services (FSAMADAJ)

Keywords

• Point-of-sale hardware
• Self-checkout systems
• Retail POS terminals
• Modular POS systems
• POS peripherals

Headquarters

HQ city

Lucerne

HQ country

Switzerland

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. POS Hardware Sales: Sale of integrated POS terminals (PurePOS, KeyPOS, EyePOS), modular POS systems (PPC-4000 SkyBOX, PPC-5100 GT), touchscreens, displays, and customer-facing displays
2. Self-Checkout Solutions: Sale of SCO hardware including SmartGATE series (SCO-410, SCO-500, SCO-600) and SLIM SCO family for various retail environments
3. Peripherals and Accessories: Sale of USB hubs (P-USB BOX, UCB-213 PureHUB Plus), stands (FlexSTAND), and other peripheral devices for POS systems
4. Product Development Services: Bespoke solution development following 5-step process: analysis, evaluation, design development, prototype creation, and serial production for customized POS hardware
5. Project Management: Project leadership for POS rollouts including timeline planning, coordination of POS systems, scales, and self-checkout deployment across retail locations
6. Logistics Services: Reliable supply chain management ensuring timely delivery of POS hardware to desired addresses in perfect condition
7. Staging and Rollout: Complete installation service including component consolidation from manufacturers, system configuration, software installation, compliance verification, testing, and per-store delivery preparation
8. After-Sales Support: POS hardware repairs through customer's preferred service partner or 4POS global network, RMA processing via Aftersales Webportal

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

4POS designs, engineers and sells point-of-sale (POS) hardware for stationary retail, including integrated all-in-one POS terminals (PurePOS, KeyPOS, EyePOS), modular POS systems (PPC-4000 SkyBOX, PPC-5100 GT), self-checkout and kiosk terminals (SmartGATE SCO, SLIM family), touchscreen monitors (PureTOUCH, JustTOUCH) and peripherals (USB hubs, stands). The company also provides bespoke product development, project management, staging and rollout, logistics and after-sales support services to enterprise retailers.

Product overview

4POS is a Swiss-designed and engineered POS (Point of Sale) hardware provider for stationary retail. The product portfolio centers around the 360° STORE PLATFORM as the overarching platform, which enables a homogeneous system landscape for POS operations. The core product lines include: Integrated All-in-One POS terminals (PurePOS series with POS-213, POS-215, POS-222; EyePOS Pro series with POS-316; KeyPOS series with POS-520); Modular POS Systems (PPC-4000 SkyBOX, PPC-5100 GT); Self-Checkout and Kiosk solutions (SmartGATE series with SCO-410, SCO-500, SCO-600; SLIM family including Express, Curved, Flat, Balance Large, Balance Small); Mobile POS tablets (MPT-211 PureTAB); Touchscreen monitors and displays (MCM-209/213/215 PureTOUCH, MCM-41x JustTOUCH, MCM-422 JustTOUCH Wide II); Peripherals and stands (FlexSTAND, P-USB BOX, UCB-213 PureHUB Plus). All products feature a minimum 5-year lifecycle and are designed for demanding retail environments with Swiss engineering quality.

Differentiator

Problem solved

Functional benefit

Brands

• 360° STORE PLATFORM: A homogeneous system landscape platform for POS that enables retailers to operate efficiently and reduce costs. Supported by 4POS terminals, displays, POS and SCO solutions.
• PurePOS
• SkyBOX (PPC-4000)
• KeyPOS (POS-520)
• EyePOS
• SmartGATE SCO
• PureTOUCH
• SLIM Self-Checkout
• PRIME LINE
• EVOLVE
• SYMPHONY

Products and services

• POS-213 PurePOS All-in-one compact POS terminal with 13.5-inch capacitive touchscreen (3:2 format, 2256x1504 resolution). Fanless, energy-efficient design with Intel Apollo Lake or Core i3 (Kaby Lake) processor options. Designed for stationary retail checkout environments.
• POS-215 PurePOS All-in-one POS terminal with 15.1-inch touchscreen (4:3 format). Intel Tiger Lake processor. Fanless, maintenance-free design with USB-C connectivity. Part of the Pure product family for retail checkout.
• POS-222 PurePOS All-in-one POS terminal with 21.5-inch capacitive touchscreen (16:9 format, 1920x1080). Edge-to-edge display design with fanless, whisper-quiet operation. Intel Core i5 (Kaby Lake) processor.
• POS-316 EyePOS Pro Ultra-slim all-in-one POS terminal with 15.6-inch Full HD display. Intel Tiger Lake 11th generation processor. Aluminum housing with near-borderless display. VESA mount or flexible stand options.
• POS-520 KeyPOS Versatile all-in-one POS terminal with 15-inch touchscreen featuring unique Click&Slide, Dock&Lock docking concept. Functions as checkout, standalone register, self-checkout terminal or info kiosk. Intel Skylake platform, 35W TDP.
• PPC-4000 SkyBOX Modular POS system for demanding retail environments with high integration and extensive connectivity options. Intel Skylake/Kaby Lake platform. Minimum 5-year lifecycle guaranteed.
• PPC-5100 GT Proven modular POS system with high performance and extensive connectivity options. Expandable and versatile. Minimum 5-year lifecycle guaranteed.
• SCO-410 SmartGATE Info terminal/kiosk for customer information and engagement. Wall-mountable or freestanding. Touch screen for customer interaction and product information.
• SCO-500 SmartGATE Non-cash self-checkout terminal with narrow footprint for small space deployment. Flexible configuration including coupon scanner and impulse shelves. Ideal for FMCG and quick shopping.
• SCO-600 SmartGATE Full-featured self-checkout with cash and card payment options. Security scale and basket shelf integration. Modular component system for flexible checkout area planning.
• SLIM Express Self-Checkout Minimal footprint self-checkout with integrated hardware for small basket sizes. Designed for express stores and quick transactions.
• SLIM Curved Self-Checkout Self-checkout for small to medium size baskets with impulse add-ons and SAYS integration. Suitable for supermarket checkout applications.
• SLIM Flat Self-Checkout Compact self-checkout with small footprint and card-only payment. Designed for small to medium shoppers in non-food or DIY retail environments.
• SLIM Balance Large Self-Checkout Traditional style self-checkout with cash management and security scale integration. Suitable for large basket sizes.
• SLIM Balance Small Self-Checkout Kiosk-style self-checkout with cashless payment. Features AI top-mounted camera for enhanced monitoring.
• MPT-211 PureTAB Professional mobile POS tablet with 11.6-inch screen. Robust design that is mobile, lightweight and durable. Fast and energy-efficient for in-store retail use.
• MCM-209 PureTOUCH 9.7-inch touchscreen monitor with classic 4:3 format (1024x768 resolution) and anti-glare coated screen. Part of the MXM-2xx PureTOUCH series.
• MCM-213 PureTOUCH 13.5-inch touchscreen monitor with unique 3:2 format (2256x1504 resolution) and edge-to-edge design. Part of MXM-2xx series.
• MCM-215 PureTOUCH Series 15.1-inch touchscreen monitor with 1024x768 resolution. Part of MXM-2xx series.
• MCM-41x JustTOUCH Touchscreen monitor available in 15, 17, and 19-inch sizes with classic 4:3 format (1280x1024). Bezel-less and ergonomic design with versatile mounting options.
• MCM-422 JustTOUCH Wide II 21.5-inch touchscreen monitor with 16:9 widescreen format (1920x1080). Bezel-less, ergonomic display ideal for displaying comprehensive information with touch buttons and tables.
• FlexSTAND Flexible stand for flat panel displays up to 22 inches. Adjustable height and viewing angle with two joints. Black and white color options. Compatible with 4POS integrated POS systems and screens.
• P-USB BOX Versatile active USB hub (self-powered) with 4 standard USB and 4 powered USB ports. Integrated switching power supply. Compatible with 4POS systems and most POS systems from other manufacturers.
• UCB-213 PureHUB Plus Universal connectivity hub extending POS-213 PurePOS capabilities. Features 4 RS232 ports, LAN, cash drawer connection, and 9 USB ports.
• Bespoke POS Product Development Bespoke solution development following a 5-step process: analysis, evaluation, design development, prototype creation, and serial production for customized POS hardware tailored to retailer requirements.
• POS Project Management Project leadership for POS rollouts including timeline planning and coordination of POS systems, scales, and self-checkout deployment across retail locations.
• POS Staging and Rollout Service Complete installation service including component consolidation from manufacturers, system configuration, software installation, compliance verification, testing, and per-store delivery preparation.
• POS After-Sales Support POS hardware repairs through customer's preferred service partner or 4POS global network, with RMA processing via the 4POS Aftersales Webportal.

Quantifiable outcome

• Optimized Total Cost of Ownership through homogeneous system landscape
• +2 more outcomes

Named customers16 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• migrasyscoreImplementation/ SI/ Consulting Partner · 1 July 2026Pan Oston Holding companies (4POS and Pan Oston) participate in migrasys, a leading German IT service provider. migrasys provides fulfillment, staging, and installation services for 4POS hardware across Germany, handling thousands of devices annually. They operate 6,300+ sqm of logistics, production, and service space at Berlin locations.
• Pan OstoncoreStrategic or Co-development Partner · 1 December 2022Pan Oston acquired all shares of 4POS in December 2022. 4POS remains independently operated with headquarters in Switzerland. Rolf Thomann continues as CEO and is also a board member of Pan Oston Holding. Companies jointly exhibit at trade shows (EuroShop, EuroCIS) and develop products together including the EVOLVE self-checkout platform and SYMPHONY self-order terminals.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Posiflex Technology: Posiflex is a global manufacturer of POS terminals, self-order kiosks, and POS peripherals, directly competing with 4POS in modular POS hardware and self-service solutions for retail and hospitality.
• NCR Voyix: NCR Voyix is one of the largest global providers of enterprise POS hardware and software for retail and hospitality, directly competing with 4POS in fixed POS terminals, self-checkout, and integrated retail solutions for major retailers worldwide.
• Toshiba Global Commerce Solutions: Toshiba Global Commerce Solutions is a leading provider of integrated POS hardware, self-checkout systems, and retail software, competing directly with 4POS in the grocery and big-box retail segments across global markets.
• Elo Touch Solutions: Elo Touch Solutions manufactures touchscreen monitors, POS terminals, and self-service solutions, directly overlapping with 4POS's PurePOS, PureTOUCH, and self-checkout product families across the same enterprise retail customer base.
• Diebold Nixdorf: Diebold Nixdorf is a major global provider of POS hardware, self-checkout, and retail technology solutions, directly competing with 4POS in enterprise retail deployments including grocery, discount, and specialty retail across Europe and globally.

Emerging players

• Pax Global Technology: PAX is a global provider of payment terminals and integrated POS solutions with growing enterprise retail presence, competing with 4POS in the overlap between POS hardware and payment-terminal categories.
• Sunmi Technology: Sunmi is a Chinese-headquartered POS hardware and Android-based smart commercial device maker, increasingly competing with 4POS in mobile POS, self-checkout, and integrated terminal offerings, particularly in cost-sensitive deployments.

Broad incumbents

• HP (Point of Sale Solutions): HP offers a broad portfolio of retail hardware including POS terminals, receipt printers, and barcode scanners as part of its wider enterprise computing business, competing with 4POS as a larger incumbent serving similar retail customers.
• Fujitsu Frontech: Fujitsu Frontech is part of the broader Fujitsu group and provides POS hardware, self-checkout systems, and retail peripherals, competing with 4POS as a larger diversified incumbent with global reach.
• Zebra Technologies: Zebra Technologies provides mobile computing, barcode scanning, RFID, and retail technology solutions including POS peripherals and self-checkout hardware; named 4POS technology partner, Zebra overlaps with 4POS in the broader retail hardware ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/4pos-ag

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 4 Pos