Sunmi Technology
SUNMI Technology is a Chinese Business IoT infrastructure provider that designs Android-based commercial hardware — including the CPad modular tablet, V3 mobile terminals, P3 payment terminals, and FLEX 3 displays — and runs them on proprietary SUNMI OS 4.0 with SUNMI AI, DMP, and SoftPOS platforms, serving 1.5M+ active merchants across 200+ countries.
- Company typePublic
- Founded2013
- HeadquartersShanghai, China
- Headcount501–1,000
- GTM typeB2B
- OfferingHardware or Manufacturing
What Sunmi Technology does
SUNMI Technology Group Co., Ltd. is a Chinese Business Internet of Things (BIoT) infrastructure provider that designs, manufactures, and markets Android-based commercial devices for merchants and enterprises worldwide. The company's product portfolio spans smart commercial tablets (CPad, CPad PAY), interactive displays (FLEX 3), mobile terminals (V3, V3 PLUS, V3 MIX, V3e), payment terminals (P3 Family, P3 AIR), desktop terminals (T3, T3 PRO, D3), industrial PDAs (L3), kiosks (K2), scales (S2), and a network category (80MM Label Printer, ESL, MINI AP). All hardware runs SUNMI OS 4.0, a proprietary Android-based operating system, and is managed centrally via SUNMI DMP (Device Management Platform). The software layer is anchored by SUNMI AI — a cloud-edge collaborative AI engine delivering Marketing AI (face attention, customer-flow analytics), Salesbuddy AI (multilingual sales assistant supporting six languages), and Checkout AI (product recognition with 99% accuracy and <0.1s latency) — alongside SUNMI SoftPOS, SUNMI Payment Solution, and SUNMI SUPER Solution.
SUNMI monetizes primarily through hardware sales of purpose-built commercial BIoT devices, with a growing recurring services layer including SUNMI Care warranty programs (Standard 3-year and Premium 5-year) and tiered SUNMI AI subscriptions, plus revenue share from channel and SaaS platform partners such as Toast, OPP/Worldline, Multisafepay, and Elzab. The company serves 1.5M+ active merchants across 100 subdivided industries in 200+ countries, supported by a 66,000+ partner ecosystem, 33,000+ apps, 240M+ cumulative downloads (as of December 31, 2025), and a physical channel of 100+ SUNMI Home experience centers across 15 country branches. On April 29, 2026, SUNMI completed its Hong Kong Stock Exchange listing (06810.HK), becoming the world's first publicly listed company in the Business IoT sector.
Sunmi Technology firmographics
Firmographics- Name
- Sunmi Technology
- Legal name
- SUNMI Technology Group Co., Ltd.
- Website
- https://sunmi.com
- Company type
- Public
- Founded year
- 2013
- Operating status
- Ipo
- Headcount range
- 501–1,000 employees
- Short description
- SUNMI Technology is a Chinese Business IoT infrastructure provider that designs Android-based commercial hardware — including the CPad modular tablet, V3 mobile terminals, P3 payment terminals, and FLEX 3 displays — and runs them on proprietary SUNMI OS 4.0 with SUNMI AI, DMP, and SoftPOS platforms, serving 1.5M+ active merchants across 200+ countries.
- Ownership category
- akta.pro rank
Sunmi Technology industry classification
Industry- Product category
- Commercial IoT Hardware (Smart POS Terminals)
- NAICS
- Computer and Peripheral Equipment Manufacturing (33411)
- SIC
- Computer Communications Equipment (3576)
- akta.pro primary industry
- Mobile Device Management & Security for Tablets/Ultrabooks (MDM/UEM, Device Encryption) (HDACAMAN)
- akta.pro secondary industry
- On-Device/Edge Foundation Models (Mobile/Embedded LLMs) (HDAAACAN)
Keywords
Where Sunmi Technology is headquartered
LocationHeadquarters
- HQ city
- Shanghai
- HQ country
- China
- HQ region
- Asia
Offices9 records
Markets served
Sunmi Technology business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Commercial IoT hardware sales: Primary revenue stream from the sale of BIoT (Business Internet of Things) hardware including CPad commercial tablets, FLEX 3 interactive displays, V3 mobile terminals, P3 payment terminals, T/D desktop terminals, K kiosks, L industrial PDAs, and accessories. SUNMI designs 'original commercial devices specifically for real-world business scenarios rather than modifying consumer products.'
- SUNMI Care service contracts: Recurring service revenue from SUNMI Care Standard (3-year warranty, 7x24h support, 2000+ certified service network) and SUNMI Care Premium (extended 5-year warranty, replacement service) programs. Value-added services include spare parts purchase, repair services, and software debugging.
- SUNMI AI and platform services: SUNMI AI solutions (Marketing AI, Salesbuddy AI, Checkout AI) offered in three tiers (Starter, Standard, Professional) plus DMP (Device Management Platform) and SoftPOS platform services. Enterprise AI capabilities include algorithm customization for flexible AI integration.
- Channel partner and SaaS platform revenue: Revenue share and co-selling revenue from integrations with SaaS platforms (Toast, OPP/Worldline, Multisafepay, Elzab, etc.) and ISV partners who bundle SUNMI hardware with their software solutions for vertical market deployment.
- Developer and ecosystem services: Revenue from developer platform services including API access, development documentation, and debugging services for the ecosystem of 66,000+ partners and 33,000+ apps running on SUNMI devices.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | SUNMI AI Starter - Lightweight entry-level AI tier |
| Subscription | Annual | SUNMI AI Standard - Full coverage AI tier |
| Subscription | Annual | SUNMI AI Professional - Flagship AI tier |
| Other | Multi-year contract | SUNMI Care Standard - 3-year global warranty service |
| Other | Multi-year contract | SUNMI Care Premium - Value-added extended service |
Go-to-market motion4 records
Distribution channels7 records
Marketing channels10 records
Sunmi Technology product offering
Product offeringCore offering
Sunmi Technology designs, manufactures, and markets Android-based commercial hardware for the Business Internet of Things (BIoT) sector, including smart POS terminals, modular commercial tablets (CPad), interactive displays, industrial PDAs, kiosks, payment terminals, and accessories. The company layers proprietary software and services on top of its hardware, including the SUNMI OS 4.0 operating system, the SUNMI AI platform (Marketing AI, Salesbuddy AI, Checkout AI), the SUNMI DMP device management platform, the SUNMI SoftPOS platform, and SUNMI Care warranty/service programs. It sells to merchants and enterprises through direct sales, a global network of 66,000+ software and channel partners, and 100+ SUNMI Home branded showrooms.
Product overview
SUNMI Technology is a Business Internet of Things (B-IoT) infrastructure provider rather than a pure payment terminal manufacturer, offering a platform-plus-modules architecture built around Android-based commercial hardware and AI/Platform services. The portfolio centers on the CPad Smart Commercial Pad and CPad PAY (modular tablet payment devices) along with the FLEX 3 Interactive Display, complemented by extensive product families: V Series mobile terminals (V3 PLUS, V3 Family, V3 MIX, V3e), L Series industrial PDAs (L3, L2s PRO), P Series smart payment terminals (P3 Family, P3 AIR), T/D Series desktop terminals, S2 scale terminal, and K2 kiosk terminal. Network and accessories include the 80MM Label Printer, MINI AP, Electronic Shelf Label, and Sound Box. The software/AI layer comprises SUNMI OS 4.0 (Android-based OS), SUNMI AI (Marketing AI, Salesbuddy AI, Checkout AI), SUNMI DMP (Device Management Platform), SUNMI SoftPOS Platform, SUNMI Payment Solution, and SUNMI SUPER Solution, with SUNMI Care providing global warranty services and SUNMI Home offering physical experience centers in 100+ global locations. SUNMI serves 1.5+ million active merchants across 200+ countries and regions, 100 subdivided industries, with 33,000+ apps, 66,000+ partners, and 240M+ downloads.
Differentiator
Problem solved
Functional benefit
Brands
- SUNMI Home: Network of physical experience centers and showrooms globally where customers can experience SUNMI IoT products and solutions, with 100+ locations across China, Hong Kong, USA, France, Singapore, UAE, and other markets.
- SUNMI Care
- SUNMI AI
- SUNMI OS
Products and services
- SUNMI CPad Smart Commercial Pad Modular smart commercial tablet with magnetic ecosystem accessories enabling flexible combinations for various business scenarios, designed to consolidate checkout, payment, and service workflows on a single PAD. 2026 Red Dot Design Award winner.
- SUNMI CPad PAY Smart commercial pad integrating payment capabilities with the CPad modular ecosystem, offering seamless payment and service in one device. 2026 Red Dot Design Award winner.
- SUNMI FLEX 3 Interactive Display Interactive display with modular design for flexible combinations and personalized configurations, featuring responsive touch and HD screens in various sizes for retail, F&B, and other business scenarios. 2026 Red Dot Design Award winner.
- SUNMI V3 PLUS Smart Mobile Terminal All-in-one mobile POS terminal combining industrial-grade barcode scanning, payment processing, and printing in a single durable device; integrates printing, barcode scanning, voice broadcast, and touch screens. 2026 Red Dot Design Award winner.
- SUNMI V3 Family Smart Mobile Terminal Family of V3 smart mobile terminals offering integrated functions of printing, barcode scanning, voice broadcast, and touch screens for various business scenarios.
- SUNMI L3 Industrial PDA Industrial PDA handheld computer that reads barcodes, RFID tags, and contactless cards, designed for efficient data collection and management in industrial and warehouse environments. 2026 Red Dot Design Award winner.
- SUNMI P3 Family Smart Payment Terminal Versatile payment terminal family usable on a checkout counter and in hand, accepting magnetic stripe cards, IC cards, NFC cards, and QR code payments; positioned as a pioneer for digital payment.
- SUNMI P3 AIR Smart Payment Terminal Compact smart payment terminal offering convenient in-hand payment capabilities within the P3 family of terminals.
- SUNMI T3 Family Smart Desktop Terminal Industry-leading, award-winning desktop POS terminal flagship of SUNMI, where power meets elegance at the counter for merchants pursuing high performance.
- SUNMI D3 Family Smart Desktop Terminal Desktop terminal for start-ups, integrating unique SUNMI design DNA and professional performance to meet store daily operation needs. Built for beginnings, ready for more.
- SUNMI K2 Smart Kiosk Terminal Self-service kiosk terminal applicable to restaurants, retail stores, hotels, and other sectors, improving operational efficiency and digital transformation.
- SUNMI S2 Smart Scale Terminal Smart scale terminal integrating weighing, checkout, printing, and other functions in one device for high efficiency in New Retail, with user-friendly UI for self-service weighing.
- SUNMI 80MM Label Printer Compact 80MM label printer with integrated scanner, combining thermal printing and scanning in a clutter-reducing design for retail environments. Connects to SUNMI's device management platform.
- SUNMI Electronic Shelf Label (ESL) IoT electronic shelf label from SUNMI's Network category connecting in-store devices for higher cost-effectiveness through digital operations.
- SUNMI MINI AP Small-sized IoT access point with extended reach to connect devices across the store.
- SUNMI OS 4.0 Proprietary Android-based operating system customized for commercial applications on SUNMI hardware, supporting the SUNMI DMP for remote device management across global deployments. 2024 iF Award winner.
- SUNMI AI Platform AI service platform for offline stores covering Marketing AI (face attention detection, customer flow analytics), Salesbuddy AI (multilingual AI sales assistant in 6 languages), and Checkout AI (product recognition at <0.1s with 99% accuracy). Available in three commercial tiers (Starter, Standard, Professional).
- SUNMI DMP (Device Management Platform) Device management platform supporting centralized monitoring, remote troubleshooting assistance with no geographic restrictions, and device lifecycle management.
- SUNMI SoftPOS Platform SoftPOS platform solution enabling software-based payment acceptance on compatible Android devices, eliminating the need for dedicated payment terminal hardware.
- SUNMI Payment Solution Diversified payment portfolio offering one-stop service applicable to multi-scenarios with omnichannel payment acceptance including bank cards, QR codes, and e-wallets.
- SUNMI SUPER Solution SUNMI solution for SMBs combining compact design and SaaS-Payment integration to empower digital transformation.
- SUNMI Care (Standard & Premium) 24/7 Technical Support & Lifecycle Services program covering SUNMI Care Standard (3-year warranty, 24/7 support, 2000+ certified service network) and SUNMI Care Premium (Extended 5-Year Warranty, Replacement Service with 70% shorter repair time).
- SUNMI Home Experience Centers Physical experience centers where merchants can try out SUNMI devices, get customized IoT solutions, access purchasing suggestions, and receive localized service. 100+ locations globally.
- SUNMI Digital Store One-stop digital store platform built with ecosystem partners for merchants to discover and purchase SUNMI solutions online.
- SUNMI Developer Program Developer platform enabling developers to use SUNMI's core capabilities to build digital solutions; includes SDKs, development documentation, debugging resources, and a service knowledge base.
Quantifiable outcome
- 1.5M+ active merchants served across 100 subdivided industries
- +13 more outcomes
Companies that use Sunmi Technology
Customer profileNamed customers39 records
Segments8 records
Ideal customer profiles4 records
Sunmi Technology technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability13 records
Feature7 records
Sunmi Technology partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered strategic, flagship, core and minor.
- Qualcomm TechnologiesstrategicWink, Sunmi, and Qualcomm Technologies announced a collaboration to enhance biometric, identity-driven payments on Sunmi's Android-based devices. The new solution enables secure, fast facial, palm, and voice authentication, supporting both attended and unattended payment scenarios, and aims to improve payment security and user experience. Qualcomm provides the underlying chipset platform for SUNMI devices.
- WinkstrategicWink, Sunmi, and Qualcomm Technologies announced a three-way collaboration to enhance biometric, identity-driven payments on Sunmi's Android-based devices. The new solution enables secure, fast facial, palm, and voice authentication, supporting both attended and unattended payment scenarios.
- OPP (Worldline Group)flagshipOPP, part of the Worldline Group, and SUNMI announced a strategic partnership to provide integrated payment solutions across Europe for SaaS platforms, enabling support for in-store and omnichannel payment experiences. The collaboration aims to simplify payment monetization for software providers and resellers, enhancing deployment speed and reducing technical complexity.
- Commercial Bank of EthiopiaflagshipStrategic partnership ceremony held at GITEX GLOBAL 2025 to expand Global SUNMI Network. The CPad was deployed at Commercial Bank of Ethiopia to enable cashless banking services in the Middle East and Africa. SUNMI also held partnership ceremonies with nearly 20 global collaborators to expand across retail, hospitality, finance, and healthcare sectors.
- GoogleflagshipGoogle recognized SUNMI as its first Android Enterprise Gold Partner in Asia Pacific and one of the few companies to obtain AER (Android Enterprise Recommended) certification, validating the security and enterprise-readiness of its devices for North American enterprise clients.
- ToastflagshipWith Toast, SUNMI provides North American restaurateurs with integrated digital solutions. The partnership serves 10,000+ restaurants across North America with SUNMI hardware bundled into Toast's restaurant management platform.
- MultisafepaycoreEnd-to-end payment solutions partnership for fintech merchant deployments. Multisafepay is featured as a customer case with SUNMI's all-in-one payment hardware supporting their payment platform.
- ElzabcoreAll-in-one device partnership helping Elzab achieve 30% cost reduction and 40% space savings in retail/finance operations. Elzab is featured as a case study in the SUNMI customer cases library.
- AndoccoreFintech customer service partnership improving security, simplifying processes, reducing costs and enhancing customer loyalty. Featured as a case study in the SUNMI customer cases library.
- CaspitcoreIsraeli channel partner providing a checkout solution integrating QR code payment and receipt printing for restaurateurs and retail business owners in Israel. Featured as a case study.
- DatalogiccoreDatalogic is a leading in-counter barcode scanner company. Industry coverage notes a notable collaboration between Datalogic and Diebold Nixdorf in the in-counter barcode scanners space, which is adjacent to SUNMI's product portfolio.
- Sathapana BankcoreSathapana Bank customer case study shows partnership for significantly improved payment efficiency and better customer experience in fintech. Featured in the SUNMI customer cases library.
- StorehubflagshipStorehub partnership covers 15,000+ stores. SUNMI provides hardware to Storehub which serves F&B restaurants with improved operational efficiency and service through efficient checkout and printing.
- KE51minorDigitally-managed supermarket chain with reshaped shopping experience; fewer than 10 stores. Featured as a customer case.
Scale indicators11 records
Recent moves7 records
Expansion highlights7 records
Sunmi Technology competitors and assessment
Company assessmentBroad incumbents
- Toast: US restaurant POS platform that bundles third-party hardware (including SUNMI's) with its software. Comparable as a BIoT-enabled restaurant commerce stack, but Toast owns the software/merchant relationship while SUNMI supplies the device layer — making them simultaneously partner and potential competitor.
- NCR Voyix: Long-established US POS and self-checkout hardware/software vendor serving large retail, hospitality, and banking customers. Comparable to SUNMI's enterprise T/D/K-series and self-service kiosk offerings at the high end of the market, but with a much broader legacy software portfolio.
- Block (Square): US-based commerce and financial services platform whose Square hardware and software stack competes with SUNMI in mobile POS and integrated payments for SMB merchants globally. Overlaps in target customer and product category, though distribution is software-led.
- Clover (First Data / Fiserv): US SMB-focused POS hardware and software platform owned by Fiserv. Comparable in combining proprietary hardware with app/partner ecosystem for small merchants, and a reference point for SUNMI's SUNMI SUPER SMB solution and Digital Store distribution model.
- Fujitsu Frontech: Japanese POS and self-checkout hardware manufacturer with deep APAC retail and banking relationships. Comparable to SUNMI in self-service kiosks and payment terminals, particularly in Japan and broader APAC, but with a more traditional embedded-systems DNA.
Direct peers
- BBPOS: Hong Kong-based maker of mobile POS hardware including the popular Chipper and WisePAD lines. Directly comparable to SUNMI's V-series mobile terminals and SoftPOS strategy; both target fintechs, acquirers, and SMB merchants with compact Android devices.
- Verifone: Global leader in payment terminals and POS hardware. Directly comparable to SUNMI's P3, T3, and V3 terminal families in retail and F&B deployments; competes head-to-head for large enterprise and acquiring bank customers worldwide.
- PAX Global Technology: Hong Kong-listed manufacturer of Android and traditional electronic payment terminals. Closest direct peer to SUNMI — same Android POS hardware DNA, overlapping merchant customer base, and competing in the same international retail and acquiring channels.
- Ingenico (Worldline): European payment terminal giant whose parent Worldline is also a SUNMI distribution partner via OPP. Competes in integrated payment hardware and software for retail and acquiring, and represents both a competitor and channel partner — a structural tension in SUNMI's European growth.
- Newland Payment Technology: Chinese-headquartered payment terminal manufacturer with strong presence in EMEA and APAC. Comparable Android POS portfolio and similar SMB-to-enterprise merchant focus, making it one of the closest direct rivals in international markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Sunmi Technology social profiles
Digital presenceSunmi Technology compliance and trust
Trust signalCompliance4 records
Sunmi Technology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sunmi Technology leadership team
Management profileNumber of profiles
Profiles2 records
Sunmi Technology funding detail
Funding detailFunding overview
Funding rounds6 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sunmi Technology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sunmi Technology
What does Sunmi Technology do?
Sunmi Technology designs, manufactures, and markets Android-based commercial hardware for the Business Internet of Things (BIoT) sector, including smart POS terminals, modular commercial tablets (CPad), interactive displays, industrial PDAs, kiosks, payment terminals, and accessories. The company layers proprietary software and services on top of its hardware, including the SUNMI OS 4.0 operating system, the SUNMI AI platform (Marketing AI, Salesbuddy AI, Checkout AI), the SUNMI DMP device management platform, the SUNMI SoftPOS platform, and SUNMI Care warranty/service programs. It sells to merchants and enterprises through direct sales, a global network of 66,000+ software and channel partners, and 100+ SUNMI Home branded showrooms.
Is Sunmi Technology a public or private company?
Sunmi Technology is a public company. It is classified as public and is currently ipo.
When was Sunmi Technology founded?
Sunmi Technology was founded in 2013. It employs 501 to 1,000 people.
Where is Sunmi Technology based?
Sunmi Technology is headquartered in Shanghai, China, in the Asia region.
How does Sunmi Technology make money?
Five revenue lines are on record. Commercial IoT hardware sales are the primary driver. The others are SUNMI Care service contracts, SUNMI AI and platform services, channel partner and SaaS platform revenue and developer and ecosystem services.
Who are Sunmi Technology's main competitors?
Broad incumbents on record are Toast, NCR Voyix, Block (Square), Clover (First Data / Fiserv) and Fujitsu Frontech. Direct peers are BBPOS, Verifone, PAX Global Technology, Ingenico (Worldline) and Newland Payment Technology.
Does Sunmi Technology have an API?
Yes. SUNMI provides a Developer platform (developer.sunmi.com) for building digital solutions using SUNMI's core capabilities. The platform includes development documentation, software debugging resources, and supports integration with SUNMI OS 4.0, the Device Management Platform (DMP), SUNMI SoftPOS, and SUNMI AI services. Developers can access SDKs, documentation, and a service knowledge base to build commercial IoT applications on Android-based SUNMI hardware. Developer documentation is at developer.sunmi.com/en-US.
What industry is Sunmi Technology in?
Sunmi Technology's product category is Commercial IoT Hardware (Smart POS Terminals). Its primary akta.pro industry code is HDACAMAN, Mobile Device Management & Security for Tablets/Ultrabooks (MDM/UEM, Device Encryption), with a secondary code of HDAAACAN, On-Device/Edge Foundation Models (Mobile/Embedded LLMs). Its NAICS code is 33411 and its SIC code is 3576.