Spitz Mediterranean Street Food

Name

Spitz Mediterranean Street Food

Legal name

Spitz Restaurant

Website

https://spitz-restaurant.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Fast Casual Mediterranean Restaurant

NAICS

Limited-Service Restaurants (722513), Caterers (72232)

SIC

Retail-Eating & Drinking Places (5810), Retail-Eating Places (5812)

akta.pro primary industry

Mediterranean & Middle Eastern Fast Casual (THAFABAD)

akta.pro secondary industry

Specialty & Dietary Catering (Vegan, Kosher, Halal, Allergy-Friendly) (HSACAGAH)

Keywords

• Mediterranean restaurant
• Fast casual dining
• Gyro wraps bowls
• Mediterranean catering
• Restaurant franchise

Headquarters

HQ city

Frisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Restaurant Dine-In and Takeout Sales: Primary revenue from food and beverage sales across 36 franchise locations, including dine-in, takeout, and delivery orders placed directly or through third-party platforms.
2. Catering Services: Catering revenue from Build Your Own Buffet (minimum 10 people), Party Platters, and Lunchboxes with delivery and pickup options. Members receive 3% Spitz cash back on catering orders.
3. Franchise Royalty Fees: Franchisees pay a 6% royalty fee on sales plus additional marketing fees. Initial franchise fee is $35,000 per location with total investment ranging from $594,000 to $1.2 million.
4. Mobile App Orders: Direct ordering through Spitz's proprietary mobile app with up to 25% savings vs. Uber Eats and DoorDash, driving higher margin direct orders.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Spitz Mediterranean Street Food operates a fast-casual restaurant chain serving handcrafted Mediterranean street food — including gyros, wraps, bowls, salads, wings, and house-made sauces — across 36 franchise locations in 10 U.S. states. The offering is delivered through an integrated ecosystem combining dine-in service, takeout, delivery, catering, a proprietary mobile app (iOS/Android), and the SpitzFam Rewards loyalty program, with each location featuring a full bar, local art, games, and dog-friendly patios.

Product overview

Spitz Mediterranean Street Food operates a fast-casual restaurant chain offering a unified product portfolio centered on Mediterranean street food. The core offering includes gyros, wraps, bowls, salads, wings, and house-made sauces, available through an integrated ecosystem comprising the Spitz App (mobile ordering), Online Ordering System (web-based), SpitzFam Rewards (loyalty program), and Catering Services. The company also offers a franchise program branded as 'famchise,' providing operators with integrated app, CRM, loyalty, and marketing infrastructure. All components are interconnected through a proprietary solution covering ordering, loyalty, and customer management.

Differentiator

Problem solved

Functional benefit

Brands

• SpitzFam Rewards: Loyalty program offering points on every purchase, birthday rewards, exclusive member deals, and early access to limited-time menu items.
• Famchise

Products and services

• Spitz Mobile App Proprietary mobile application for iOS and Android enabling direct pickup and delivery ordering with savings up to 25% versus Uber Eats and DoorDash, integrated loyalty point tracking, and reward redemption. Targeted at individual consumers and families.
• SpitzFam Rewards Free-to-join customer loyalty program offering 1 point per $2 spent, 20% off first order, birthday rewards, exclusive member-only discounts, and early access to limited-time offerings. Targeted at frequent Spitz diners and Spitz app users.
• Spitz Catering Group catering service with three formats — Build Your Own Buffet (customizable for groups of 10+), Party Platters, and Lunchboxes — available for delivery and pickup. Targeted at offices, event planners, and hosts of weddings, parties, and corporate events.
• Famchise (Franchise Program) Owner-operator franchise offering ('famchise') providing entrepreneurs with a recognized Mediterranean brand, integrated app/CRM/loyalty/marketing infrastructure, and operational systems. Initial franchise fee $35,000 plus 6% royalty on sales; total investment $594,000 to $1.2 million per location. Qualification requirements: $200,000 minimum liquid capital and $750,000 net worth per location. Targeted at prospective franchisees and multi-unit restaurant operators.
• Spitz Online Ordering System Web-based ordering platform enabling pickup, delivery, and catering orders. Integrated with SpitzFam Rewards and the Spitz mobile app for a seamless customer experience across ordering channels. Targeted at individual consumers and corporate catering customers.
• Spitz Restaurant Menu (Gyros, Wraps, Bowls, Salads, Wings, Street Cart Fries) From-scratch Mediterranean street food menu featuring gyros, wraps, bowls, salads, wings, and signature Street Cart Fries with handmade sauces and toppings, available across all 36 franchise locations for dine-in, takeout, and delivery. Targeted at individual consumers, families, and groups with omnivore, vegetarian, vegan, and gluten-free diners.

Quantifiable outcome

• Average gross sales of $1.88M per location
• +3 more outcomes

Named customers2 records

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature2 records

Scale indicators8 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Panera Bread: Panera is a large US fast-casual chain specializing in soups, salads, sandwiches, and bowls with a loyalty program. Competes with Spitz for lunch traffic and the health-conscious casual diner segment.
• Sweetgreen: Sweetgreen is a publicly traded fast-casual salad/bowl concept with 200+ US locations. Not Mediterranean-specific but competes in the same fast-casual customizable-bowl category targeting health-conscious diners.
• Chipotle Mexican Grill: Chipotle is the dominant fast-casual customizable-bowl concept with 3,500+ US locations. Competes for the same fast-casual bowl/wrap customer occasion even though cuisine category differs.
• Just Salad: Just Salad is a fast-casual chain operating 100+ locations across the US with bowls, wraps, and salads. Competes with Spitz for the health-conscious, customizable fast-casual diner.

Direct peers

• Cava Group: Cava is the largest and most visible Mediterranean fast-casual chain in the US, operating 400+ locations and now publicly traded. It directly competes with Spitz on Mediterranean bowls, pitas, and wraps with similar value propositions around fresh, customizable ingredients.
• Taziki's Mediterranean Cafe: Taziki's is a Mediterranean fast-casual chain with 90+ US locations offering gyros, pitas, and bowls. Very close comparable concept to Spitz with similar price point and customer demographic.
• Pita Mediterranean Street Food: Pita Mediterranean Street Food is a fast-casual Mediterranean franchise with 50+ US locations. Closely comparable to Spitz in concept (Mediterranean street food), scale, franchise model, and price point.
• Zoës Kitchen: Zoës Kitchen is a Mediterranean fast-casual chain (acquired by Cava Group) operating ~200 locations. Closely comparable concept offering Mediterranean bowls, pitas, and plates with similar price points.
• The Kebab Shop: The Kebab Shop is a Mediterranean/Mediterranean-inspired fast-casual chain with locations primarily in California, focused on customizable donairs, kebabs, and rice bowls. Comparable concept, format, and customer base to Spitz.
• Garbanzo Mediterranean Fresh: Garbanzo is a direct Mediterranean fast-casual peer operating ~40+ locations across the US offering authentic shawarma, falafel, and gyro items. Closely comparable concept, scale, and target demographic to Spitz.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/profile.php?id=61574726192659
• Instagraminstagram.com/spitzpics
• Xx.com/spitztweets

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spitz Mediterranean Street Food