VABA
- Company typePrivate
- Founded-
- HeadquartersVelbert, Germany
- Headcount11–50
- GTM typeB2C
- OfferingServices
VABA firmographics
Firmographics- Name
- VABA
- Legal name
- VABA GmbH
- Website
- https://vaba-gmbh.de
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
VABA industry classification
Industry- Product category
- Doors and Exterior Building Products
- NAICS
- Home Centers (444110), Other Building Material Dealers (44418)
- SIC
- General Bldg Contractors - Residential Bldgs (1520), Retail-Lumber & Other Building Materials Dealers (5211)
- akta.pro primary industry
- Kitchen & Bath Installation & Project Services (Retail + Install) (CRAIAFAH)
Keywords
Where VABA is headquartered
LocationHeadquarters
- HQ city
- Velbert
- HQ country
- Germany
- HQ region
- Europe
Offices2 records
Markets served
VABA business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure
Revenue model
- Product Sales (Doors, Windows, Awnings, Terrace Roofs): VABA sells premium entrance doors, windows, awnings (markisen), and terrace roofs from multiple European manufacturers including Inotherm, Pirnar, Schüco, and Sorpetaler. Products are sold with installation services included at a fixed price.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Custom door quotation with included installation |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
VABA product offering
Product offeringCore offering
VABA GmbH supplies and installs premium entrance doors, windows, awnings (Markisen), and terrace roofs (Terrassendächer) for residential properties in Germany's Ruhr region. The company operates a multi-brand showroom model featuring products from European manufacturers including Inotherm, Pirnar, Schüco, and Sorpetaler, with each sale bundled with professional measurement, delivery, and installation at a fixed price.
Product overview
VABA is a German specialist retailer and installer of exterior building products, operating on a multi-brand, multi-category platform model. The core offering centers on entrance doors (Haustüren) from multiple manufacturers including Inotherm, Doors, Pirnar, Fennen, Adoro, Graute, Groke, Höning, Schüco, and Sorpetaler, complemented by multi-family house doors and apartment entrance doors. The second major category comprises awnings (Markisen) spanning balcony/terrace awnings, pergola awnings, window/facade awnings, freestanding awnings, privacy screens, glass roof awnings, and commercial/hospitality solutions. The third category includes terrace roofing systems (Terrassendächer) such as adjustable louvered roofs, retractable canopies with glass sliding roofs, and glass roofs, plus canopies (Vordächer). VABA also provides an online door configurator tool for customization. Installation services are offered throughout the ~70km radius around Velbert and Haan.
Differentiator
Problem solved
Functional benefit
Products and services
- Entrance Doors (Haustüren)
Companies that use VABA
Customer profileSegments2 records
Ideal customer profiles2 records
VABA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
VABA partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- InothermcoreInotherm is a premium entrance door manufacturer whose products are featured and sold through VABA's showrooms. VABA serves as a dealer/showcase for Inotherm doors in the Velbert/Haan region.
- PirnarcorePremium Slovenian door manufacturer. Pirnar doors are featured as a brand option in VABA's product portfolio, displayed in their showroom.
- SchücocoreGerman system provider for windows, doors, and façade solutions. Schüco products are available through VABA as a trusted supplier brand.
- SorpetalercoreGerman door manufacturer specializing in high-quality residential entrance doors. Sorpetaler products are part of VABA's product offerings.
- KlaibercoreKlaiber is a manufacturer of awnings and terrace roofing systems. Their GP-series pergola products and related shading solutions are featured on VABA's website.
Scale indicators2 records
Expansion highlights5 records
VABA competitors and assessment
Company assessmentBroad incumbents
- Hornbach: Major German home improvement retailer with strong project and trade customer focus. Competes with VABA on doors, windows, and awnings through both retail and online channels at scale, typically at mid-market price points.
- Warema: Leading German manufacturer of sun shading systems, awnings, and outdoor living products. Comparable to VABA's awning and terrace roof categories at the manufacturer level, with a broad partner dealer network across Germany.
- Schüco: Large German system provider for windows, doors, and facades with a partner dealer network. Overlaps VABA on door and window categories but operates at much greater scale and as a manufacturer rather than retail installer.
- OBI: Large German home improvement chain with stores across Germany. Overlaps with VABA in doors, windows, awnings, and terrace coverings, though typically at value-tier price points and a more DIY-oriented customer experience.
- markilux: Premium German awning manufacturer with strong brand recognition and dealer network in Germany. Overlaps directly with VABA's awning and pergola offerings at a comparable premium price tier, though as a manufacturer-led brand.
- Bauhaus: Germany's largest home improvement and DIY chain, selling doors, windows, awnings, and related installation services across nationwide stores. VABA's broadest competitor by category overlap, though at a different price and self-service service tier.
Direct peers
- Biffar: German premium entrance door manufacturer offering production plus own installation services. Comparable as a vertically integrated German door specialist combining product and installation under one brand, similar to VABA's bundled service model.
- Klaiber: German manufacturer of awnings, pergolas, and terrace roof systems (including the GP series featured on VABA's site). Directly comparable as VABA's awning and terrace roof supplier, competing for the same premium outdoor living category.
- Inotherm: Premium European aluminum entrance door manufacturer with a dealer showroom network across Germany. Directly comparable as both a supplier to VABA and a competitor in the premium door segment, with overlapping showroom-led customer experiences.
- Pirnar: Premium Slovenian-German entrance door manufacturer with branded showrooms and a dealer network. Comparable to VABA's premium positioning and entrance door focus, though primarily manufacturer-led with showrooms rather than retailer-led installation.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
VABA social profiles
Digital presenceVABA financial estimates
Financial estimateRevenue estimate
Valuation estimate
VABA leadership team
Management profileNumber of profiles
Profiles1 record
VABA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VABA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VABA
What does VABA do?
VABA GmbH supplies and installs premium entrance doors, windows, awnings (Markisen), and terrace roofs (Terrassendächer) for residential properties in Germany's Ruhr region. The company operates a multi-brand showroom model featuring products from European manufacturers including Inotherm, Pirnar, Schüco, and Sorpetaler, with each sale bundled with professional measurement, delivery, and installation at a fixed price.
Is VABA a public or private company?
VABA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VABA founded?
VABA was founded in -1. It employs 11 to 50 people.
Where is VABA based?
VABA is headquartered in Velbert, Germany, in the Europe region.
How does VABA make money?
One revenue line is on record: product Sales (Doors, Windows, Awnings, Terrace Roofs).
Who are VABA's main competitors?
Broad incumbents on record are Hornbach, Warema, Schüco, OBI, markilux and Bauhaus. Direct peers are Biffar, Klaiber, Inotherm and Pirnar.
Does VABA have an API?
No public API is recorded for VABA.
What industry is VABA in?
VABA's product category is Doors and Exterior Building Products. Its primary akta.pro industry code is CRAIAFAH, Kitchen & Bath Installation & Project Services (Retail + Install). Its NAICS code is 444110 and its SIC code is 1520.