109

What 109 does

109 is a French audiovisual equipment rental and technical event production company headquartered in Saint Herblain, near Nantes. Founded in 2016, it operates as a B2B prestataire technique événementiel serving event organizers, corporate clients, and producers across Western France — including Nantes, Rennes, Saint-Malo, and Paris. The company is built around two integrated offerings: (1) usage-based rental of professional AV equipment across seven categories — Sonorisation (audio), Éclairage (lighting), Vidéo (cameras, LED walls, projectors, media servers, switchers), Electricité (power distribution), Structure (rigging), Mobilier (event furniture), and Régie technique (technical control including Starlink connectivity); and (2) professional services covering Technique, Scénographie, Roadshows, and Digital & Studio.

The technology stack is third-party professional AV hardware and software rather than proprietary IP. Inventory spans major brands — Samsung professional displays (150+ screens, 80+ QM55C 4K units), Epson laser projectors (including four EBL1755U 15k-lumen and the newer EB-PU2220B 20k-lumen), Blackmagic Design ATEM and Roland switchers, Allen & Heath SQ5 consoles, L-Acoustics audio, Pioneer CDJs, Modulo Pi media servers, and EcoFlow portable batteries — with integrations into DaVinci Resolve, Samsung MagicInfo, OBS Studio, YouTube Live, Facebook Live, and DJ software (Rekordbox, Serato, Traktor). Mobile production capability is supported by vehicles and Starlink satellite connectivity for remote sites.

Commercially, 109 generates revenue through per-event, quote-based equipment rental bundled with optional delivery, setup, and technical crew services. Customer segments are horizontal — corporate event organizers (primary), concert and festival producers, and trade show professionals — with pricing provided on request via email or contact form and no public list rates. Marketing is concentrated on the company website catalog plus Instagram, LinkedIn, and Facebook, while bookings close through direct email/phone sales. Ownership is private and undisclosed, with no parent, funding rounds, or M&A activity in the source material.

Name

109

Legal name

109

Website

https://109.fr

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

109 is a French audiovisual equipment rental and technical event production company based in Saint Herblain, serving corporate, concert, and trade show organizers across Western France with sound, lighting, video, and event infrastructure plus scenography and roadshow services.

Ownership category

akta.pro rank

Product category

Event Technical Production and Audiovisual Equipment Rental

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Miscellaneous Equipment Rental & Leasing (7350)

akta.pro primary industry

Backline & Musical Instrument Rentals (Concert/Performance Support) (THAHAEAL)

akta.pro secondary industry

Conferences & Conventions Operations Services (Registration, AV, Logistics) (MPAGAGAM)

Keywords

• Audiovisual equipment rental
• Event technical production
• Sound lighting video
• Scenography services
• Digital event services

Headquarters

HQ city

Saint-herblain

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Equipment Rental: Rental of audiovisual equipment including sound systems, lighting, video equipment, electrical distribution, structures, furniture, and technical control equipment. Rental duration typically per event with delivery and setup services.
2. Technical Event Services: Full-service technical event support including technique, scenography, roadshows, and digital/studio services for professional events.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

109 is a French event technical service provider based in Saint Herblain that rents professional audiovisual equipment and delivers technical event production services. The rental catalog covers sound systems, lighting rigs, video equipment (cameras, monitors, LED walls, projectors, media servers), electrical distribution, structural rigging, and event furniture, complemented by technical service lines including event technique, scenography, roadshows, and digital/studio production. Delivery, setup, and on-site technical expertise are available across Western France including Nantes, Rennes, Saint-Malo, Paris, and Brittany.

Product overview

109 is a French audiovisual equipment rental company (prestataire technique événementiel) based in Saint Herblain, offering comprehensive equipment rental and technical services for events. The company operates a multi-category product portfolio organized into: Sonorisation (audio equipment including speakers, mixing consoles, DJ gear, microphones), Éclairage (lighting with LED pars, moving heads, consoles), Vidéo (cameras, monitors, LED walls, projectors, media servers, video switchers), Electricité (power distribution equipment), Structure (rigging), Mobilier (event furniture), and Régie technique (technical control equipment including laptops, monitors, intercoms, Starlink connectivity). Services include Technique, Scénographie, Roadshows, and Digital & Studio. The product ecosystem integrates with various software platforms including Samsung MagicInfo for digital signage, DaVinci Resolve for post-production, streaming platforms (YouTube Live, Facebook), DJ software (Rekordbox, Serato, Traktor), and ModuloPlayer for media server control. Major equipment brands include Samsung, Blackmagic Design, Roland, AnalogWay, Epson, Pioneer, Allen & Heath, L-Acoustics, Genelec, and Modulo Pi.

Differentiator

Problem solved

Functional benefit

Products and services

• Technique (Technical Event Services)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Scale indicators6 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• GL events: GL events is a major French-listed event services group covering venue management, event organization, and AV equipment rental through subsidiaries including Dushow and Live! by GL events. It is a broad incumbent with extensive overlap in AV rental services and significantly larger scale than 109.
• PRG (Production Resource Group): PRG is one of the world's largest audiovisual production and equipment rental companies, offering sound, lighting, video, and rigging for concerts, corporate events, and broadcast globally. It is a broader incumbent operating at significantly greater scale than 109 with overlapping capabilities across all of 109's product categories.
• Solotech: Solotech is a North American audiovisual and lighting equipment rental and production services company serving concerts, corporate events, and broadcast. It is comparable to 109 as a large-scale AV rental incumbent with overlapping service lines (sound, lighting, video) though operating across a different geographic footprint.

Others

• NEXO: NEXO is a French professional loudspeaker manufacturer serving the live event and installation markets. It is comparable to 109 as a French pro-audio industry participant whose products appear in event rental inventories, though NEXO sells equipment rather than providing rental services.
• L-Acoustics: L-Acoustics is a French professional audio manufacturer whose loudspeaker systems are referenced in 109's inventory. As a key equipment supplier and French industry peer in the event production ecosystem, it shares the Western European pro-audio market context though it sells rather than rents equipment.

Direct peers

• Stageco: Stageco is a Belgian-based specialist in staging, rigging structures, and event infrastructure. It is comparable to 109 in providing structural and technical event infrastructure for concerts, festivals, and large-scale productions across Europe.
• Novelty: Novelty is a leading French audiovisual equipment rental and technical event services company. It directly competes with 109 in providing sound, lighting, video, and staging rentals to corporate events, concerts, and trade shows across France, with comparable business model and customer segments.
• Magnum: Magnum is a European audiovisual equipment rental specialist offering sound, lighting, video, and staging for live events. It is highly comparable to 109 as a mid-sized regional-to-European AV rental player serving similar corporate, concert, and exhibition clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/109.fr
• LinkedInlinkedin.com/company/company109
• Instagraminstagram.com/109_event_media_system

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 109