Gateway Center Arena
Gateway Center Arena @ College Park is a municipally owned 5,000-seat sports and entertainment venue in College Park, Georgia, hosting the Atlanta Dream (WNBA), College Park Skyhawks (NBA G League), and LOVB Atlanta, alongside concerts, tournaments, and corporate events at the airport-adjacent Gateway Campus.
- Company typePrivate
- Founded2019
- HeadquartersCollege Park, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Gateway Center Arena does
Gateway Center Arena @ College Park is a municipal sports and entertainment venue owned and operated by the City of College Park, Georgia, that opened in 2019 as part of the integrated Gateway Campus. The arena seats approximately 5,000 in its standard configuration and serves as the home venue for the Atlanta Dream (WNBA), the College Park Skyhawks (NBA G League affiliate of the Atlanta Hawks), and LOVB Atlanta (League One Volleyball Pro). Beyond professional sports, the venue hosts concerts, boxing events (including an IBF World Featherweight Championship), professional wrestling, college tournaments (SWAC Basketball Tournament, Georgia Coaches Association All-Star Classic), and corporate/private events bookable through an RFP process. The facility is operated by the Georgia International Convention Center (GICC) and shares its campus with Georgia's largest ballroom (40,000 sq ft), a 400,000 sq ft convention center, six on-site LEED-certified hotels, and 2,000 parking spaces.
The underlying technology stack is operational rather than platform-oriented: theatrical lighting, A/V systems, WiFi, high-speed fiber optic internet, a CyberLock electronic key system with full-time security and CCTV monitoring, cashless payment infrastructure, ParkMobile pre-pay parking, two ChargePoint EV charging stations, and Ticketmaster for ticketing. A unique physical asset is the direct ATL SkyTrain connection to Hartsfield-Jackson Atlanta International Airport, making the arena the first U.S. convention center campus directly connected to a major international airport. Food and beverage is exclusively operated by Proof of the Pudding @ GICC, which runs four concession stands, portable bars, and a 9,800 sq ft culinary arts center capable of producing 4,000 meals simultaneously.
The business model combines four revenue streams: ticket sales (single-game, season, and group via Ticketmaster and on-site box office), venue rental and event booking (RFP-based for corporate and private events), food and beverage (exclusively captured through the Proof of the Pudding catering and concessions contract), and parking ($10-$20 flat rate). Go-to-market operates on two parallel motions: direct-to-consumer ticketing for sports fans and event attendees, and event-driven RFP booking for corporate event planners, conventions, and professional sports teams. Marketing relies on organic social (Facebook, Instagram, X), email newsletters, the company website event calendar, press releases distributed through agency-of-record Phase 3 Media, community events, and partner cross-promotion with the anchor sports teams.
Gateway Center Arena firmographics
Firmographics- Name
- Gateway Center Arena
- Legal name
- The Gateway Center Arena @ College Park
- Website
- https://gatewaycenterarena.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Gateway Center Arena @ College Park is a municipally owned 5,000-seat sports and entertainment venue in College Park, Georgia, hosting the Atlanta Dream (WNBA), College Park Skyhawks (NBA G League), and LOVB Atlanta, alongside concerts, tournaments, and corporate events at the airport-adjacent Gateway Campus.
- Ownership category
- akta.pro rank
Gateway Center Arena industry classification
Industry- Product category
- Sports & Entertainment Venue
- NAICS
- Spectator Sports (7112)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Arenas & Indoor Sports Centers (MPAKAEAB)
- akta.pro secondary industries
- Sports & Arena Event Venues (Stadiums, Arenas) (THAHAAAF), Combat Sports Venues (Arenas, Halls) (MPAKAEAK)
Keywords
Where Gateway Center Arena is headquartered
LocationHeadquarters
- HQ city
- College Park
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Gateway Center Arena business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Operations, Personnel, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Ticket Sales: Revenue from single-game tickets, season tickets, and group sales for sporting events, concerts, and entertainment
- Venue Rental and Event Booking: Booking fees from corporate events, conventions, graduations, family events, and private rentals through RFP process
- Food and Beverage: Concession sales and catering services provided exclusively by Proof of the Pudding @ GICC
- Parking: Flat-rate parking fees ranging from $10-$20 depending on event, with pre-pay options via ParkMobile
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Parking rates for basketball games |
| Other | Pay-as-you-go | Box office ticket pricing |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Gateway Center Arena product offering
Product offeringCore offering
Gateway Center Arena is a 5,000-seat multipurpose sports and entertainment venue that hosts professional basketball games (WNBA Atlanta Dream and NBA G League College Park Skyhawks), professional volleyball (LOVB Atlanta), concerts, boxing, wrestling tournaments, family shows, graduations, conventions, and private corporate events. The venue is operated as part of the Georgia International Convention Center campus and offers on-site concessions and full-service catering through its exclusive partner Proof of the Pudding @ GICC.
Product overview
Gateway Center Arena @ College Park is a state-of-the-art 5,000-seat multipurpose sports and entertainment venue operated by the Georgia International Convention Center (GICC), Georgia's second largest convention center. The venue hosts professional sports (WNBA's Atlanta Dream, NBA G League's College Park Skyhawks, LOVB Pro volleyball), concerts, family events, graduations, and conventions. Food and beverage is exclusively provided by Proof of the Pudding @ GICC (CulinAero), with a state-of-the-art 9,800 sq ft culinary arts center and capacity for 4,000 meals. The broader Gateway Campus includes three LEED-certified convention hotels and is connected to Hartsfield-Jackson Atlanta International Airport via the free ATL SkyTrain.
Differentiator
Problem solved
Functional benefit
Brands
- Gateway Campus Center: The integrated campus combining Gateway Center Arena, Georgia International Convention Center, and six hotels.
Products and services
- Gateway Center Arena @ College Park State-of-the-art 5,000-seat multipurpose sports and entertainment venue in Metro Atlanta's Southside, located a two-minute SkyTrain ride from Hartsfield-Jackson Atlanta International Airport. Hosts professional sports teams (WNBA Atlanta Dream, NBA G League College Park Skyhawks, LOVB Atlanta volleyball), concerts, family shows, graduations, boxing, wrestling, conventions, and private events. Operated by the Georgia International Convention Center (GICC).
- Catering and Concessions by Proof of the Pudding @ GICC Exclusive on-site catering and concession service for the Gateway Center Arena, provided by Proof of the Pudding @ GICC (also known as CulinAero). Operates four concession stands and portable bars throughout the concourse, and provides full catering for meetings, banquets, and events through a state-of-the-art 9,800 sq ft culinary arts center with capacity to serve 4,000 meals at one time. Sources 98% of produce from Georgia and surrounding states. Beverage offerings include Coca-Cola products.
Quantifiable outcome
- 11 home sell-outs in 2023 season in only 16 games - league-leading attendance in WNBA
- +2 more outcomes
Companies that use Gateway Center Arena
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles3 records
Gateway Center Arena technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature5 records
Gateway Center Arena partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- Georgia International Convention Center (GICC)coreGICC operates Gateway Center Arena as part of the Gateway Campus. GICC is Georgia's second largest convention center with 400,000 total square feet, 150,000 sq ft exhibit space, and Georgia's largest ballroom at 40,000 sq ft.
- Proof of the Pudding @ GICCcoreExclusive food and beverage provider for Gateway Center Arena. Award-winning catering team provides concessions, banquets, and event catering. They added service to Gateway Center Arena with their grand opening in 2019. 98% of produce sourced from Georgia and surrounding states.
- Loving Arms Transitional Outreach Inc.minorLocal non-profit organization providing concessions support at Gateway Arena during Atlanta Dream games. LATO provides staff for Post Oaks concessions stand, and POP/GICC donates 10% of sales to support underserved communities.
- Atlanta DreamcoreWNBA professional women's basketball team. Southeast's only WNBA franchise, playing home games at Gateway Center Arena. Established in 2008, qualified for playoffs in 9 of first 15 seasons.
- College Park SkyhawkscoreNBA G League affiliate of Atlanta Hawks. Owned and operated by Atlanta Hawks with ownership team including Grammy Award-winning artist 2 Chainz. Host games at Gateway Center Arena.
- League One Volleyball (LOVB)coreLOVB Atlanta professional women's indoor volleyball team plays home games at Gateway Center Arena in the LOVB Pro league.
- Atlanta HawkscoreNBA team whose G League affiliate (College Park Skyhawks) is based at Gateway Center Arena. Hosted preseason game against New Orleans Pelicans at venue in October 2023.
- Hartsfield-Jackson Atlanta International AirportcoreWorld's busiest airport serving 100+ million passengers annually. Gateway Center Arena is located one-quarter mile from airport with direct ATL SkyTrain connection.
- MARTA Transit SystemcoreAtlanta's rapid transit system. Gateway Center Arena accessible via free ATL SkyTrain connection from Airport station.
- Coca-ColaminorBeverage partner providing variety of Coke products for concessions throughout the arena.
- ATL Airport District CVBminorConvention and visitors bureau for group housing coordination and hotel booking assistance for events.
- Hotel Partners (AC Hotel, Marriott, Renaissance, SpringHill Suites, Home2 Suites, Tru)coreSix Gateway Campus hotels including AC Hotel Atlanta Airport Gateway (403 rooms), Atlanta Airport Marriott Gateway (204 rooms), Renaissance Atlanta Airport Gateway (147 rooms), and SpringHill Suites (147 rooms). All LEED-certified.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Gateway Center Arena competitors and assessment
Company assessmentMarket position
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Gateway Center Arena social profiles
Digital presenceGateway Center Arena financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gateway Center Arena leadership team
Management profileNumber of profiles
Profiles1 record
Gateway Center Arena funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gateway Center Arena M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gateway Center Arena
What does Gateway Center Arena do?
Gateway Center Arena is a 5,000-seat multipurpose sports and entertainment venue that hosts professional basketball games (WNBA Atlanta Dream and NBA G League College Park Skyhawks), professional volleyball (LOVB Atlanta), concerts, boxing, wrestling tournaments, family shows, graduations, conventions, and private corporate events. The venue is operated as part of the Georgia International Convention Center campus and offers on-site concessions and full-service catering through its exclusive partner Proof of the Pudding @ GICC.
Is Gateway Center Arena a public or private company?
Gateway Center Arena is a private company. It is classified as state government owned and is currently operating.
When was Gateway Center Arena founded?
Gateway Center Arena was founded in 2019. It employs 51 to 100 people.
Where is Gateway Center Arena based?
Gateway Center Arena is headquartered in College Park, United States, in the North America region.
How does Gateway Center Arena make money?
Four revenue lines are on record. Ticket Sales are the primary driver. The others are venue Rental and Event Booking, food and Beverage and parking.
Does Gateway Center Arena have an API?
No public API is recorded for Gateway Center Arena.
What industry is Gateway Center Arena in?
Gateway Center Arena's product category is Sports & Entertainment Venue. Its primary akta.pro industry code is MPAKAEAB, Arenas & Indoor Sports Centers, with a secondary code of THAHAAAF, Sports & Arena Event Venues (Stadiums, Arenas). Its NAICS code is 7112 and its SIC code is 7900.