Tycoon International Inc

What Tycoon International Inc does

Tycoon International Inc operates an enterprise competition programme that enables students aged 6-18 to start and run their first business through a digital platform. The product is delivered as the Tycoon International Enterprise Competition with two age-tiered variants — Tycoon Lower for ages 6-11 and Tycoon Upper for ages 12-18 — and runs alongside a free UK national competition at tycoon.com. Core technology consists of a web-based platform where students develop business plans, upload pitch videos, enter weekly sales figures, and compete on real-time leaderboards at school, trust, and national levels, combined with a Tycoon Bank loan-management system that issues and tracks repayment of startup loans (up to £1,000 in the UK, with the first £500 guaranteed internationally by the Peter Jones Foundation).

The business model is bifurcated by geography. In the UK, the competition is free for all primaries, secondaries, and FE colleges, with revenue effectively subsidised by the Peter Jones Foundation as the parent charitable organisation. Outside the UK, international schools pay a £2,500 subscription per school, which includes a 30-day money-back guarantee and two-working-day onboarding onto the platform after payment. Active international markets include the UAE, China, and Hong Kong. Distribution is community-led and event-driven: teachers register schools directly via the website, the Foundation runs webinars for prospective participants, and the annual awards ceremony hosted by Peter Jones CBE — previously held at Buckingham Palace and Windsor Castle — serves as the key participation motivator and brand flagship.

Tycoon International is operated by The Peter Jones Foundation for Enterprise, a UK-registered charity (no. 1110288) structured as a company limited by guarantee (05321690), headquartered at Palliser House, Palliser Road, London. The entity is private, non-listed, and structured as a not-for-profit. No funding rounds, headcount figures, or revenue figures are disclosed in the available data. The programme's positioning rests on the personal brand of Peter Jones CBE, the loan guarantee programme, and the prestige of the royal venue finals, with documented national winners in every year from 2016 through 2024 evidencing sustained annual operation.

Name

Tycoon International Inc

Legal name

Tycoon International

Website

https://tycoon-international.com

Company type

Private

Operating status

Operating

Short description

Tycoon International Inc runs an enterprise competition platform that enables students aged 6-18 to start and run businesses through a digital platform, serving schools in the UK (free) and internationally (£2,500 per school), under The Peter Jones Foundation.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. International School Licensing: International schools pay a £2,500 invoice for access to the Tycoon International platform, resources, and competition framework. The fee includes setup, a 30-day money-back guarantee trial, and ongoing platform access.
2. UK National Competition (Free): The UK-based Tycoon competition is described as free for all primaries, secondaries, and FE colleges across the UK. Revenue may come from other Foundation activities rather than direct school fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Tycoon International operates an international enterprise competition programme for students aged 6-18, delivered through a proprietary digital platform where students develop business plans, upload pitch videos, track weekly sales on leaderboards, and trade for profit. Schools register to participate; UK schools access the national competition free of charge, while international schools pay a £2,500 fee covering platform access, teaching resources, and competition framework, plus access to startup loans of up to £1,000 with the first £500 guaranteed by The Peter Jones Foundation.

Product overview

Tycoon International Inc operates the Tycoon International Enterprise Competition, a single unified educational competition platform rather than a modular software product. The offering consists of the Tycoon Digital Platform as the core technology infrastructure, supplemented by two competition tiers (Tycoon Lower for ages 6-11 and Tycoon Upper for ages 12-18), the Tycoon Start-up Loan program providing up to £1,000 in guaranteed loans, and the companion UK Tycoon Enterprise Competition. Students progress through a three-stage process: developing a business plan, trading to make profit, and writing an evaluation. The platform enables pitch video uploads and weekly sales leaderboards for competition tracking.

Differentiator

Problem solved

Functional benefit

Products and services

• Tycoon International Enterprise Competition An international enterprise competition for schools and students aged 6-18 that enables young people to start and run their first business through the Tycoon Digital Platform, with the first £500 of their startup loan guaranteed by The Peter Jones Foundation. Targets international schools seeking world-class entrepreneurship education for their curriculum.
• Tycoon Enterprise Competition (UK) A free national enterprise competition for UK students aged 6-18 attending primary or secondary school, including Further Education colleges, alternative providers, and SEND schools. Includes access to teaching resources, lesson plans, and up to £1,000 Tycoon Start-up Loan, with the top student businesses invited to an annual awards ceremony hosted by Peter Jones CBE.
• Tycoon Digital Platform An innovative online platform enabling students to develop business plans, upload pitch videos, track weekly sales, and compete on leaderboards against other Tycoon businesses in their school, trust, and nationally. Sold to international schools as part of the £2,500 annual competition access fee; provided to UK schools as part of the free competition.

Quantifiable outcome

• Over 90% of Tycoon businesses make a profit
• +1 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and flagship.

• Peter Jones FoundationcoreStrategic or Co-development PartnerThe Peter Jones Foundation is the parent organization of Tycoon International. Founded by entrepreneur Peter Jones CBE (BBC Dragon's Den star), the Foundation runs the Tycoon Enterprise Competition. It provides the brand credibility, loan guarantees, and organizational structure for the programme. The Foundation's registered charity number is 1110288.
• Buckingham PalaceflagshipStrategic or Co-development PartnerBuckingham Palace has hosted prestigious Tycoon International finals and awards ceremonies, lending significant prestige to the competition and serving as a major motivator for student participants.
• Windsor CastleflagshipStrategic or Co-development PartnerWindsor Castle has hosted Tycoon International finals and awards ceremonies, providing an prestigious venue for the competition's culmination and enhancing the event's prestige.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• School Enterprise Challenge: Global enterprise education competition for schools run by Teach A Man To Fish, with international reach and a competition/awards structure for student-run school businesses. Highly comparable on school-based enterprise competition model and international school audience.
• Young Enterprise (UK): UK charity running enterprise and entrepreneurship programmes and competitions for students aged 4-19, including the YE Company Programme. Closest direct UK peer: similar K-12 enterprise education mission, school-facing GTM, and competition framework with regional/national finals.
• DECA: International association preparing emerging leaders and entrepreneurs in high schools and colleges, with chapter-based programmes and competitive events. Comparable on school-chapter distribution, competition framework, and extracurricular enterprise/leadership positioning for UCAS/CV enhancement.
• Network for Teaching Entrepreneurship (NFTE): US-founded non-profit running entrepreneurship education courses and a national youth business plan competition for high school students. Comparable on K-12 enterprise education, competition structure, and school-based delivery model.
• Junior Achievement (JA Worldwide): Global non-profit delivering work-readiness, financial literacy, and entrepreneurship programmes to K-12 students across 100+ countries. Highly comparable as an international enterprise-education competition platform targeting schools with curriculum and competitions.

Others

• Micro:bit Educational Foundation: Educational non-profit providing digital learning resources and competitions for schools globally. Comparable as a UK-headquartered education non-profit running school-facing programmes with international reach and competition components, though STEM-focused rather than enterprise.
• Social Enterprise UK: UK membership body promoting social enterprise, running school-facing programmes and competitions (e.g., Young Social Innovators, social enterprise awards). Comparable as UK-headquartered, school-engaged competition provider in the enterprise/social-impact education space, though broader scope.

Emerging players

• BizWorld Foundation: US non-profit delivering entrepreneurship education programmes and curriculum for primary and middle school students through schools. Comparable on K-12 enterprise education and curriculum-plus-competition model, though primarily US-focused.
• Enactus: Global non-profit running student social-enterprise and entrepreneurship programmes with a national/international competition (Enactus World Cup). Comparable competition-style format and youth entrepreneurship mission, though more weighted to university and social enterprise.

Regional players

• InvestIN: UK provider of career-experience and industry-insight programmes for students aged 12-18, including entrepreneurship streams. Comparable on UK student market, premium pricing, and CV/UCAS enhancement positioning, though programme-based rather than competition-based.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/PJFoundation
• YouTubeyoutube.com/channel/UC0zCrtsdeD3VmqIoytblkgA
• Facebooken-gb.facebook.com/PeterJonesFoundation
• Instagraminstagram.com/peterjonesfoundation/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tycoon International Inc