Reside

What Reside does

Reside Worldwide, Inc. is a Seattle-based hospitality management firm that converts under-utilized multi-family and adaptive-reuse properties into professionally operated, apartment-style hotel accommodations under the "Reside, A Wyndham Residence" and Trademark Collection by Wyndham brands. Its proprietary model combines domain expertise in residential hospitality with a 10-year strategic partnership with Wyndham Hotels & Resorts, giving Reside-branded properties access to Wyndham's global booking platform, distribution network of 10,000 properties, and 115 million-member Wyndham Rewards loyalty program. Reside signs long-term hospitality management agreements (rather than master leases) with property owners and developers, supplying on-site 24/7 operations, sales and revenue management, marketing, asset management, and financial services, and claims to stabilize new buildings within roughly three months and deliver up to a 100% increase in multi-family NOI. Its portfolio includes The Beekman Tower (179 rooms, NYC), Broadway Plaza (145 rooms, Rochester), Reside Navy Yard (81 units, Washington DC), Papago Scottsdale, The Heid Lofts (96 units, Philadelphia), Reside Craftsman (110 units, Los Angeles), and Reside Seattle Downtown, with additional markets (Chicago, Denver, Cleveland) announced.

The company also operates ABODA by Reside, a global alternative-accommodations aggregation business covering over 1 million unique, globally compliant accommodation options across 60+ countries and 19,000 cities, supporting extended-stay and corporate-housing demand. Reside is privately held, was acquired by LPT Aperture Holdings in February 2026 in connection with that parent's IPO-track strategy, and is led by CEO Lee Curtis and President Walter "J.R." Dembiec. Its go-to-market is enterprise field sales targeting building owners, developers, and real-estate investors via a five-step partnership funnel from consultation through full-service management; pricing is not publicly disclosed but is structured around managed-services fees tied to property-level NOI performance.

Name

Reside

Legal name

Reside Worldwide, Inc.

Website

https://partnerwithreside.com

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Short description

Reside is a Seattle-based hospitality management firm that converts multi-family properties into Wyndham-branded apartment-style hotels under long-term management agreements, serving building owners, developers, and extended-stay travelers across the U.S. and globally via its ABODA platform.

Ownership category

akta.pro rank

Product category

Hospitality property management

NAICS

Hotels (except Casino Hotels) and Motels (72111), Accommodation (721), Residential Property Managers (531311), Lessors of Residential Buildings and Dwellings (53111)

SIC

Hotels & Motels (7011), Operators Of Apartment Buildings (6513), Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Extended-Stay Brand Residences (Managed Residences) (THAGAEAM)

akta.pro secondary industries

Corporate Extended-Stay Housing (Relocation & Project-Based) (THAMAFAA), Co-Living Property Management (BPAJAFAJ)

Keywords

• Hospitality property management
• Extended stay accommodations
• Apartment-style hotels
• Multi-family hospitality
• Alternative accommodations

Headquarters

HQ city

Seattle

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Hospitality Management Services: Reside engages with property owners as the operator and manager to maximize revenue by transforming properties into optimized assets. The company signs long-term hospitality management agreements rather than master leases, eliminating landlord exposure to operator credit risk and aligning performance with NOI delivery.
2. Property Portfolio Operations: Operating a portfolio of branded properties including apartment-style accommodations under the Wyndham Residence and Trademark Collection brands, generating revenue through guest stays, extended stays, and corporate housing.
3. Alternative Accommodations Aggregation: Reside aggregates over 1,000,000 unique globally-compliant accommodation options in over 60 countries, providing diversified operations across the alternative accommodations market.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Reside converts under-utilized multi-family real estate into professionally managed, apartment-style hotel accommodations operated under long-term hospitality management agreements. Through its 10-year partnership with Wyndham Hotels & Resorts, the company manages branded properties under the "Reside, A Wyndham Residence" and Trademark Collection by Wyndham flags, providing sales strategy, marketing, revenue management, 24/7 on-site operations, and full-service hotel and asset management for property owners, developers, and investors.

Product overview

Reside operates a portfolio of apartment-style hospitality properties under the 'Reside, A Wyndham Residence' brand, in partnership with Wyndham Hotels & Resorts. The offering combines residential real estate with hotel-style hospitality services, targeting extended-stay travelers and multifamily property owners. Properties include both company-operated branded locations (Beekman Tower, Broadway Plaza, Reside Navy Yard, Papago Scottsdale, The Heid Lofts, Reside Craftsman) and expansion properties. The portfolio spans major U.S. markets including New York, Washington D.C., Philadelphia, Los Angeles, Seattle, Scottsdale, and Rochester. Additional services include comprehensive hotel management, asset management, and financial management for property owners and developers.

Differentiator

Problem solved

Functional benefit

Brands

• ABODA by Reside: Global alternative accommodations brand; formerly ABODA Global Housing Management.

Products and services

• Reside, A Wyndham Residence Branded apartment-style hospitality product operated by Reside in long-term partnership with Wyndham Hotels & Resorts; provides professionally managed extended-stay accommodations with hotel-style amenities, full kitchens, in-suite laundry, 24/7 on-site staff, and access to Wyndham Rewards for multifamily and hospitality property owners and for the guests they attract.
• Hotel Management Services Comprehensive outsourced hotel management offering covering hotel operations (sales strategy, marketing, revenue management), planning (project management, design oversight), asset management (financial analysis, franchise services), and financial management (accounting, payroll, tax solutions), delivered to property owners and developers under long-term hospitality management agreements.
• ABODA by Reside Global alternative accommodations brand aggregating more than 1,000,000 unique globally-compliant accommodation options in 60 countries, providing extended-stay, corporate housing, and flexible-living inventory that supplements Reside's owned/managed property portfolio.

Quantifiable outcome

• Up to 100% increase in multi-family NOI for property owners
• +5 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Two partnerships are on record, tiered flagship.

• Tony Maras (Heid Lofts Owner Representative)Others · 1 January 2026Tony Maras served as owner representative for The Heid Lofts property in Philadelphia, representing the ownership entity partnering with Reside and Wyndham for the property's grand opening in January 2026.
• Wyndham Hotels & ResortsflagshipStrategic or Co-development Partner · 1 October 2024A 10-year partnership formally introduced in October 2024 to expand branded residential hospitality properties across major U.S. cities. Wyndham provides its global booking platform, brand affiliation (Wyndham Residence, Trademark Collection), and access to 115 million loyalty rewards members. Reside provides operational expertise, property management, and the 'Reside, A Wyndham Residence' brand. Properties opened include locations in New York, Washington DC, Houston, Scottsdale, Rochester MN, Seattle, Philadelphia, and Los Angeles, with planned expansion to Chicago, Denver, and Cleveland.

Scale indicators8 records

Recent moves9 records

Expansion highlights4 records

Broad incumbents

• Airbnb: Airbnb's alternative-accommodation platform encompasses whole-home and apartment-style listings worldwide, including a growing monthly-stay segment. While Airbnb is a marketplace and not a direct operator, it competes for the same extended-stay traveler demand that Reside serves through its Wyndham-branded apartments.
• Hilton (Apartment Collection by Hilton): Hilton's Apartment Collection offers branded extended-stay apartment-style product globally, putting Hilton in direct competition with Reside's Wyndham Residence concept. Hilton's global distribution, loyalty program, and brand standards compete head-to-head with the Wyndham relationship that anchors Reside's GTM.
• Oakwood (Oakwood Worldwide / Ascott): Oakwood, now part of The Ascott Limited (CapitaLand), operates a global portfolio of serviced apartments and extended-stay properties. As a much larger incumbent, Oakwood overlaps with Reside's apartment-style offering but serves primarily longer corporate stays in major gateway cities worldwide.

Direct peers

• Sonder: Sonder operates a global portfolio of apartment-style hotel properties with hotel-quality amenities, directly mirroring Reside's core offering. Both companies target extended-stay travelers and lease/manage multifamily buildings for hospitality use, though Sonder emphasizes tech-enabled self-service versus Reside's people-first on-site staffing.
• Synergy Global Housing: Synergy provides global corporate housing and serviced apartments, particularly for relocating employees and project-based extended stays. Comparable to Reside in serving corporate clients, though Synergy focuses on longer-term assignment housing versus Reside's hotel-branded short-to-mid stays.
• Blueground: Blueground leases and manages furnished apartments across major global cities for stays of 30+ nights, targeting corporate and extended-stay travelers. While Blueground focuses on month-plus stays and uses master leases rather than management agreements, it directly competes for the same traveler and owner segments as Reside.
• Kasa Living: Kasa operates professionally managed apartment-style accommodations in more than 40 U.S. markets, partnering with real estate owners to convert multifamily units into short-stay hospitality product. Like Reside, Kasa targets business and leisure travelers seeking apartment-style stays with hotel-style consistency.
• BridgeStreet Global Hospitality: BridgeStreet is a corporate housing and serviced-apartment operator serving global business travelers. Reside's CEO Lee Curtis and President J.R. Dembiec both previously held senior roles at BridgeStreet, and the two compete directly for extended-stay and corporate-housing demand.

Others

• CIVANA Wellness Resort (adaptive-reuse hospitality operator set): Broader set of adaptive-reuse and hospitality-conversion operators (e.g., Placemakr, Locale, Stay Alfred) share Reside's playbook of converting under-utilized or new-build multifamily buildings into branded short-stay accommodations. These adjacent operators validate the category but most operate independently rather than under a major hotel brand affiliation.

Emerging players

• WhyHotel: WhyHotel converts newly built multifamily units into pop-up hotel accommodations during lease-up phases, partnering with developers to bridge stabilized hospitality demand with apartment supply. Conceptually close to Reside's developer-facing value proposition, though WhyHotel focuses specifically on lease-up windows rather than long-term hospitality management.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RESIDEWorldwide
• LinkedInlinkedin.com/company/reside-a-wyndham-residence

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Reside