What Vrtta Green Solutions does

VRTTA (Vrtta Green Solutions Inc.) is a Montreal-headquartered B2B sustainability technology company that sells an integrated circular-economy product suite plus professional services to North American enterprise and mid-market customers. The platform architecture comprises three interconnected modules: GaDDi, a fleet management and route optimization system built on AI-powered, corridor-aware optimization with predictive maintenance (marketed at 98.5% accuracy), real-time telematics across the North American freight network, load and back-haul intelligence, fuel theft detection, and decarbonization/ESG reporting; Arivu, a sustainability intelligence and ESG reporting platform offering carbon footprint calculation, Digital Product Passports, and compliance tracking against EU DPP, CBAM, GHG Protocol, and adjacent frameworks; and Punar, a B2B circular material exchange connecting waste donors and receivers with built-in GHG reporting. A Sustainability Consulting practice spans 50+ sectors, covering ESG strategy, materiality assessments, Net-zero roadmaps, and compliance navigation (TCFD, GHG Protocol, ISO, CDP, SBTi, Ecovadis, BCorp).

Revenue mechanics combine SaaS subscriptions across the three platforms, professional-services fees from sustainability consulting, and transaction-based income from material reuse trades and carbon credit generation through Punar. Go-to-market is direct enterprise sales with demo requests and consultation bookings; pricing is quote-based with free assessments and no publicly disclosed tiers. Target customers are fleet operators and logistics carriers (GBT Logistics, Phoenix Logistics, Precision Truck Lines, Road Runner Logistics, Skyline Transport, Fateh, CCG), recycling/waste managers (RECO), and industrial/trading firms (Rumker). Operations are concentrated in the USA and Canada with a Quebec-area-code contact line. The company is privately held, with no disclosed funding rounds, headcount, founders, management team, patents, or partnership agreements in the source data, and two of three platforms (Arivu and Punar) are listed as "Coming Soon."

Name

Vrtta Green Solutions

Legal name

Vrtta Green Solutions Inc.

Website

https://vrtta.green

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

VRTTA is a Montreal-headquartered B2B sustainability technology company offering three integrated platforms—GaDDi (fleet management), Arivu (ESG reporting), and Punar (material exchange)—plus consulting services for fleet operators, logistics carriers, and industrial companies across North America.

Ownership category

akta.pro rank

Product category

Circular Economy and Freight Intelligence Software

NAICS

Environmental Consulting Services (541620)

akta.pro primary industry

ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)

akta.pro secondary industries

Enterprise Carbon Accounting & GHG Inventory Platforms (EUABAEAA), Climate Target-Setting, Transition Planning & Performance Management Platforms (EUABAEAF), Regulatory & Disclosure Strategy (CSRD/ESRS, ISSB/IFRS S2, SEC, TCFD) (EUABAKAH)

Keywords

• Fleet management software
• Circular material exchange
• ESG reporting platform
• Route optimization
• Sustainability consulting

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Platform Subscriptions (GaDDi, Punar, Arivu): SaaS platform subscriptions for fleet management, circular material exchange, and ESG reporting. Each platform works standalone but provides additional value when integrated with others.
2. Sustainability Consulting Services: Expert consulting services covering sustainability strategy, ESG compliance navigation, and environmental assessments. Implementation support from concept to execution with ongoing advisory.
3. Carbon Credits and Material Trading: Marketplace revenue from material reuse transactions and carbon credit generation through the Punar platform, turning waste cost centers into revenue streams.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels3 records

Core offering

Vrtta Green Solutions sells three interconnected B2B software platforms—GaDDi (fleet management and route optimization with corridor-scale visibility across the North American freight network), Arivu (sustainability intelligence and ESG reporting with carbon footprint calculation, Digital Product Passports, and EU DPP/CBAM compliance), and Punar (B2B circular material exchange connecting donors and receivers with built-in GHG reporting)—alongside Sustainability Consulting services covering strategy, ESG frameworks, and life-cycle assessments. Materials listed in Punar flow into GaDDi's transport layer and feed Arivu's compliance reports, creating a single closed-loop data pipeline across the circular economy workflow.

Product overview

Vrtta Green Solutions offers a platform-plus-modules architecture comprising three interconnected platforms—GaDDi (fleet management and route optimization), Arivu (sustainability intelligence and ESG reporting), and Punar (circular material exchange and reuse)—along with Sustainability Consulting services. The platforms are designed to work standalone or together as an integrated system: materials listed in Punar flow through GaDDi's route planner, and every exchange feeds into Arivu's compliance reports automatically, closing the loop on the circular economy workflow.

Differentiator

Problem solved

Functional benefit

Brands

• GaDDi: Fleet management and route optimization platform with intelligence layers for fueling, fleet, load, predictive maintenance, and decarbonization.
• Arivu
• Punar
• GaDDi

Products and services

• GaDDi GaDDi is a fleet management and route optimization platform that delivers corridor-scale visibility, optimization, and predictive insight across the North American freight network through five integrated intelligence layers: Fueling Intelligence (optimized fuel stops, dynamic routing, fuel theft detection), Fleet Intelligence (fleet analytics, performance monitoring, operational efficiency), Load Intelligence (empty miles reduction, load optimization, back-haul planning), Predictive Maintenance (98.5% accuracy equipment risk detection, vehicle health monitoring, downtime risk reduction), and Decarbonization Strategy (emissions reduction, alternate propulsion readiness, ESG-aligned corridor reporting). It automates invoicing and financial operations and provides fleet-wide efficiency scoring. Targeted at long-haul logistics carriers and fleet operators.
• Arivu Arivu is a sustainability intelligence and ESG reporting platform that calculates product and building carbon footprints, generates Digital Product Passports across supply chains, tracks organizational sustainability metrics, benchmarks performance against industry peers, and supports compliance with EU DPP, CBAM, GHG Protocol, and other global ESG frameworks. Targeted at enterprises pursuing sustainability reporting and compliance across sectors.
• Punar Punar is a circular material exchange and reuse platform that connects B2B donors and receivers for material reuse, manages material listings, requests, and allocations, schedules and tracks pickups between partners, monitors ESG impact with built-in GHG reporting, and builds long-term partnerships for recurring material flows. Targeted at industrial and manufacturing companies with surplus material streams and at receivers seeking secondary inputs.
• Sustainability Consulting Services Sustainability consulting services covering sustainability strategy development (goal setting, materiality assessments, Net-Zero roadmaps), ESG compliance navigation across TCFD, GHG Protocol, ISO, CDP, SBTi, Ecovadis, and BCorp, and environmental assessments including life-cycle assessments, product footprints, and organizational GHG inventories. Delivered across 50+ sectors with implementation support from concept to execution and ongoing advisory.

Quantifiable outcome

• ~40% of fleet kilometres run empty; GaDDi reduces empty miles through intelligent load planning
• +3 more outcomes

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature7 records

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Salesforce Net Zero Cloud: CRM giant's carbon-accounting and sustainability module targeting large enterprises for Scope 3 emissions, ESG reporting, and supplier engagement. Comparable to Arivu on enterprise carbon and disclosure workflows but bundled into a much broader platform.
• Workiva: Public, large-scale ESG and financial reporting platform used by thousands of enterprises for sustainability, audit, and regulatory disclosures. Overlaps with Arivu on ESG reporting but serves a much broader mandate.

Direct peers

• Sweep: ESG data platform for enterprises to centralize carbon, supplier engagement, and disclosure workflows. Comparable to Arivu on ESG data architecture and multi-framework compliance support.
• Samsara: Public IoT and fleet management platform offering telematics, route optimization, fuel management, and maintenance intelligence for commercial fleets. Directly comparable to VRTTA's GaDDi module in target buyer (fleet operators), core capabilities, and go-to-market motion.
• Motive: AI-powered fleet management platform serving trucking and logistics with telematics, driver safety, fuel, and workflow automation. Comparable to GaDDi across North American long-haul fleet buyers and overlapping feature set (routing, maintenance, fuel).
• Circulor: Supply-chain traceability and circular-materials platform tracking raw materials, recycled content, and Scope 3 emissions across industrial value chains. Directly comparable to VRTTA's Punar module on B2B material reuse and ESG data capture.
• Measurabl: Sustainability and ESG data management platform with carbon accounting, benchmarking, and disclosure workflows for enterprises. Comparable to Arivu on the asset-heavy/real estate and broader sustainability buyer overlap.
• Persefoni: Climate management and accounting platform for enterprises, focused on GHG inventory and decarbonization planning across financial portfolios and operations. Comparable to Arivu on enterprise-grade carbon accounting and net-zero roadmaps.
• Geotab: Leading commercial telematics provider with fleet analytics, route optimization, and sustainability/ev management modules. Closely comparable to GaDDi on telematics-grade fleet intelligence and North American enterprise coverage.
• Watershed: Enterprise climate platform covering carbon accounting (Scopes 1-3), GHG inventory, ESG disclosure, and sustainability reporting. Directly comparable to VRTTA's Arivu platform on carbon footprinting and compliance reporting.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Vrtta Green Solutions