What Zeppelin CZ s.r.o. does

Zeppelin CZ s.r.o. is the authorized Caterpillar dealer in the Czech Republic, representing the Cat brand since 1969 and operating as a wholly-owned subsidiary of the Zeppelin GmbH group (Germany). The company supplies, rents, and services Caterpillar construction equipment, engines, and energy systems to construction companies, contractors, industrial operators, government and public-sector buyers (including NBU, Civil Aviation Authority, and Ministry of Defence-certified segments), and eco-conscious customers. It also distributes complementary equipment brands (e.g., Morooka tracked dumpers) and offers related services such as drone-based aerial mapping and surveying.

The business is organized around multiple revenue lines: new and used equipment sales, a 16-branch rental fleet of approximately 1,800 machines (with 7 additional branches in Slovakia), spare parts, service and maintenance, equipment financing, and an Energy Systems division covering gas generator sets and related power solutions. Zeppelin CZ integrates Caterpillar's technology stack — including VisionLink telematics, Remote Troubleshoot, Cat Command remote operation, Cat People Detection, Driver Safety System, and Rear Object Detection — into both sales and rental offerings. The "EcoRent" program targets sustainability-focused customers, while "Mezi stroji" represents an owned content channel launched in 2025/2026.

The go-to-market is a direct B2B field-sales model supported by a dense branch network across the Czech Republic (16 rental branches plus additional service/sales locations) and certified institutional credibility (ISO, NBU, Civil Aviation, Ministry of Defence). Revenue mechanics combine transactional equipment sales, recurring parts/service/financing income, and utilization-driven rental income, creating a diversified mix that ties earnings to both Czech construction/infrastructure capex and the longer-cycle energy and industrial segments.

Name

Zeppelin CZ s.r.o.

Legal name

Zeppelin CZ s.r.o.

Website

https://zeppelin.cz

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

251–500 employees

Short description

Zeppelin CZ s.r.o. is the authorized Caterpillar dealer in the Czech Republic since 1969, supplying, renting, and servicing Cat construction equipment, engines, and energy systems across a 16-branch network and a 1,800-machine rental fleet.

Ownership category

akta.pro rank

Headquarters

HQ city

Modletice

HQ country

Czechia

HQ region

Europe

Offices15 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. New construction equipment sales (Cat): Sale of new Caterpillar construction machines including excavators, loaders, dumpers, graders, scrapers, pipe layers, dozers, and road equipment. Authorized Cat dealer for Czech Republic.
2. Used construction equipment sales: Sale of certified used construction machines Cat with verified quality and condition.
3. Equipment rental (Půjčovna strojů): Short and long-term rental of construction equipment, small machinery, work platforms, containers, trailers, and accessories through 16 branches across Czech Republic. Also includes EcoRent environmentally friendly machine category.
4. Spare parts sales: Sale of genuine Cat spare parts through 15 branches, online via parts.cat.com, and phone order lines (800 37 37 37).
5. Service and maintenance: Comprehensive service network including field service and workshop service centers. Includes S.O.S. laboratory for operational fluid analysis, remote troubleshooting, and remote flash updates.
6. Energy systems: Division providing energy systems including power balance services, industrial engines, compact energy centers, rotary UPS, motor-generators, locomotive engines, gas engines, cogeneration units, hybrid solutions, and resistive load. Full project delivery from design through installation to servicing.
7. Equipment financing: Facilitates equipment financing through Caterpillar Financial Services ČR and various leasing companies offering operating and financial leases.
8. ENERGENCY power supply service: Comprehensive temporary electricity supply service including design, transport, installation, cabling, fuel delivery, and inspection reports. Covers power range 22-1,600 kVA.
9. Aerial mapping / drone services: Drone-based terrain mapping and 3D modeling service using DJI Matrice 4E with RTK technology, including data processing via Propeller platform.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels10 records

Core offering

Zeppelin CZ s.r.o. is the authorized Caterpillar dealer for the Czech Republic, supplying new and used Cat construction equipment, renting a 1,800-unit fleet of construction machinery, and servicing Cat equipment across 15+ branches. The company also operates an Energy Systems division delivering motor generators, cogeneration, hybrid solutions, and emergency backup power, alongside Cat-branded technologies (VisionLink, Cat Grade, Cat Command) and financing through Caterpillar Financial Services ČR.

Product overview

Zeppelin CZ s.r.o. is an authorized dealer of Caterpillar construction machines and energy systems in the Czech Republic. The company operates a multi-divisional structure offering: (1) NEW - sale of new Cat construction equipment including excavators, loaders, dump trucks, graders, dozers, and road machinery; (2) USED - verified pre-owned Cat machines; (3) RENT (Půjčovna strojů) - equipment rental with 1,800 machines across 16 Czech and 7 Slovak branches, including EcoRent eco-friendly program and ENERGENCY backup power service; (4) PS - service, spare parts, and maintenance with remote diagnostics; (5) ES - energy systems including motor generators, gas engines, cogeneration, and hybrid solutions; (6) SMART - Cat Technologies including Grade, Assist, Detect, Payload, Compact, and Command systems. Additional services include financing, aerial drone surveying, and the Mezi stroji online magazine.

Differentiator

Problem solved

Functional benefit

Brands

• EcoRent: Environmentally friendly equipment rental program offering machines meeting latest emission standards, hybrid and electric drives, and low-noise technology suitable for protected areas and city centers.
• ENERGENCY

Products and services

• New Caterpillar Construction Machines Full range of new Cat branded construction machinery including excavators, wheel loaders, skid steer loaders, articulated trucks, graders, scrapers, pipe layers, dozers, compactors, and road equipment. Sold as authorized Cat dealer for Czech Republic to construction companies, contractors, and government entities.
• Used Construction Machines (Použité stroje) Verified pre-owned Cat construction machines and equipment for sale, including dozers, wheel excavators, mini excavators, loaders, tracked excavators, skid steer loaders, backhoe loaders, telescopic handlers, rollers, and mini dumpers with confirmed quality and condition.
• Equipment Rental (Půjčovna strojů)

Segments7 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability5 records

Feature13 records

Partnerships

Three partnerships are on record, tiered core.

• Morooka Europe GmbHcoreTechnology or Integration · 20 November 2023Zeppelin CZ became an authorized dealer of Morooka crawler dumpers in autumn 2023. The partnership covers sales, warranty, post-warranty service, and spare parts supply for Morooka models MST with payloads from 4 to 20 tonnes.
• Caterpillar Inc.coreTechnology or IntegrationZeppelin CZ is the authorized dealer of Caterpillar construction machines and energy systems in the Czech Republic since 1969. The partnership includes new equipment sales, spare parts, service, Cat Remote Services (Remote Troubleshoot, Remote Flash), VisionLink telematics, and Cat Financial Services financing.
• SITECH ČRcoreTechnology or IntegrationSITECH ČR collaborates with Zeppelin CZ for equipping compact excavators with 2D (laser) and 3D (GPS or total station) technology systems for advanced machine control and precision excavation.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Boels Rental: Pan-European equipment rental company with operations across the Netherlands, Germany, Belgium, Austria, and increasingly CEE. Directly competes with Zeppelin CZ's Půjčovna strojů in construction equipment rental SKUs and benefits from cross-border fleet rebalancing.
• Loxam: One of Europe's largest equipment rental operators with broad geographic coverage including Western and parts of Central Europe. Competes with Půjčovna strojů on standardized rental offerings and large project accounts across CEE construction markets.
• Zeppelin GmbH: German parent company and sister Caterpillar dealer with the same business model (new/used Cat equipment sales, rental, service, energy systems). Directly comparable in scope, OEM dependency, and customer base, but operates in Germany rather than Czech Republic.
• Wacker Neuson: German-headquartered manufacturer and direct seller of compact construction equipment (excavators, wheel loaders, dumpers) with a strong European dealer/rental footprint. Competes head-to-head with Zeppelin CZ's compact and rental offerings across similar construction and landscaping customers.

Broad incumbents

• Komatsu: Global construction equipment OEM with its own dealer network in Central Europe. While not a dealer itself, Komatsu's dealer partners compete directly against Zeppelin CZ's Cat franchise for the same construction, quarrying, and mining customers.
• Manitou Group: French manufacturer of material handling, aerial work platforms, and rough-terrain equipment. Operates its own dealer network across Europe and competes with Zeppelin CZ in telehandlers, aerial platforms (relevant to Půjčovna strojů rental fleet), and selected construction segments.
• JCB: UK-based construction and agricultural equipment OEM with extensive European dealer network. JCB dealers compete with Zeppelin CZ particularly in compact and mid-sized excavator, loader, and backhoe segments in Czech Republic.
• Volvo Construction Equipment: Major construction equipment OEM with established dealer presence in Czech Republic and Slovakia. Volvo CE dealers offer competing new equipment, rental, and aftermarket services targeting the same construction and infrastructure customers.
• Liebherr: Family-owned Swiss-German manufacturer of construction equipment, mining trucks, and crawler cranes. Sells directly and through regional partners, competing with Zeppelin CZ on premium earthmoving, quarry, and large infrastructure projects.
• Doosan Bobcat: Global compact equipment manufacturer (Bobcat skid steers, compact excavators, mini track loaders) with a European dealer network. Directly competes with Zeppelin CZ's compact equipment, EcoRent, and rental offerings among construction and landscaping customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/caterpillarCZ
• Facebookfacebook.com/ZeppelinCZ
• LinkedInlinkedin.com/company/zeppelin-cz
• Instagraminstagram.com/zeppelin_czech

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zeppelin CZ s.r.o.