Sitara Petroleum Service Limited

What Sitara Petroleum Service Limited does

Sitara Petroleum Service Limited is a Pakistani fuel and lubricant distributor operating as the largest dealer of Gas & Oil Pakistan Limited. Founded in 2010 and headquartered in Lahore, the company runs an integrated fuel retail and logistics business comprising 60+ company-operated fuel stations across three provinces (Punjab, Sindh, and Khyber Pakhtunkhwa) and a dedicated fuel logistics fleet of 320+ tankers handling both primary moves (refineries/ports to terminals) and secondary moves (terminals to retail stations). Its retail stations sell PMG 92, PMG 95 petrol, and HSD diesel meeting Euro IV/V standards, alongside ancillary services including Sitara Auto Services (SAS), convenience stores, car wash, food & dining, and clean restrooms. The company also distributes automotive and industrial lubricants to manufacturing plants, construction sites, power plants, and agricultural operations.

The company monetizes primarily through fuel retail margins (transaction-based revenue per litre), lubricant sales, fuel logistics transportation fees (serving both its own network and external Oil Marketing Companies), and a dealer/business-partner model where land owners provide sites and Sitara manages operations. Its technology stack centers on digital fleet tracking and monitoring across the 320+ tanker fleet, temperature-compensated fuel dispensers for accurate metering, and real-time cold chain temperature/location monitoring infrastructure. The company is preparing for an IPO on the Pakistan Stock Exchange to raise PKR 3.2 billion (USD 11.4 million) — projected to be the second largest listing in Pakistan in the past four years — to fund expansion to 100 fuel stations and 450 tankers by 2026, a 30,000 MT oil storage terminal near Faisalabad, and a strategic transition from dealer to licensed Oil Marketing Company (OMC) by FY2028. Future expansion projects include cold chain logistics, EV charging stations, grain storage silos, mobile crane services, and TBR tyre manufacturing. Sitara Chemical Industries Ltd. is the largest shareholder at 34.3%, with the Sponsor Group controlling approximately 65% of the 35 million issued shares.

Name

Sitara Petroleum Service Limited

Legal name

Sitara Petroleum Service Limited

Website

https://sitarapetroleum.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

51–100 employees

Short description

Sitara Petroleum Service Limited is Pakistan's largest dealer of Gas & Oil Pakistan Limited, operating 60+ retail fuel stations and a 320+ tanker logistics fleet across three provinces, with diversified lubricants, auto services, and planned expansion into cold chain, EV, and tyre manufacturing.

Ownership category

akta.pro rank

Product category

Fuel Retail and Logistics

NAICS

Gasoline Stations with Convenience Stores (45711), Petroleum Bulk Stations and Terminals (424710), Gasoline Stations and Fuel Dealers (457)

SIC

Retail-Auto Dealers & Gasoline Stations (5500), Wholesale-Petroleum Bulk Stations & Terminals (5171)

akta.pro primary industry

Retail Service Station Operations (Company-Owned & Dealer-Operated) (EUALAIAA)

akta.pro secondary industries

Convenience Retail & Foodservice at Forecourts (C-Store/QSR) (EUALAIAE), Crude Oil & Petroleum Products Tanker Transport (TLADALAA), Liquid Bulk Petroleum Terminals (Crude, Refined Products) (TLAHABAH), Commercial & Fleet Fueling (Cardlock, On-Site Tanks, Bulk Delivery) (EUALAIAD)

Keywords

• Fuel retail stations
• Fuel logistics transportation
• Petroleum product distribution
• Automotive industrial lubricants
• Oil marketing services

Headquarters

HQ city

Lahore

HQ country

Pakistan

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Fuel Retail: Revenue generated from retail sale of petroleum products (PMG 92, PMG 95, HSD diesel) through 60+ company-owned and dealer-operated fuel stations across 3 provinces in Pakistan. Includes ancillary retail services at stations.
2. Automotive and Industrial Lubricants: Sale of automotive engine oils and industrial lubricants through fuel station network and direct B2B channels to manufacturing plants, construction sites, and agricultural sectors.
3. Fuel Logistics and Transportation: Transportation of fuel via 320+ company-owned tankers for primary moves (refineries/ports to terminals) and secondary moves (terminals to retail stations). Serves both own network and other major Oil Marketing Companies.
4. Dealer/Business Partner Model: Land owners provide sites for fuel station development; Sitara manages operations. Revenue share or dealer margin model generating income from fuel throughput and ancillary services.
5. Future Tyre Manufacturing: Planned Truck and Bus Radial (TBR) tyre manufacturing facility to support transportation and logistics sectors, reducing import dependency.

Go-to-market motion2 records

Distribution channels5 records

Marketing channels8 records

Core offering

Sitara Petroleum Service Limited is the largest dealer of Gas & Oil Pakistan Limited, operating 60+ retail fuel stations across three Pakistani provinces and a fleet of 320+ fuel tankers. It retails PMG 92, PMG 95 and HSD diesel, distributes automotive and industrial lubricants, and provides fuel transportation logistics to other Oil Marketing Companies, with ancillary station services such as auto care, convenience stores, car wash, food and dining, and restrooms.

Product overview

Sitara Petroleum Service Limited operates an integrated fuel retail and logistics business in Pakistan. The core offerings include 60+ retail fuel stations selling PMG 92, PMG 95 petrol and HSD diesel, supported by a fleet of 320+ fuel tankers for logistics. Adjacent services include automotive and industrial lubricants, Sitara Auto Services (SAS) for vehicle maintenance, convenience stores, car wash, restrooms, and food & dining. The company is preparing for IPO with future projects in cold chain logistics, EV charging stations, grain storage, mobile cranes, and tyre manufacturing.

Differentiator

Problem solved

Functional benefit

Brands

• Sitara Auto Services (SAS): Auto service centers providing comprehensive maintenance, quick repairs, and genuine care for vehicles with expert technicians and transparent pricing.
• Convenience Stores
• Automotive and Industrial Lubricants
• Sitara Mobile App

Products and services

• Retail Fuel Stations Network of 60+ company-managed retail fuel stations across 3 provinces in Pakistan offering petrol (PMG 92, PMG 95), diesel (HSD) and ancillary station services to motorists and travelers.
• PMG 92 (Petrol) 92 RON premium grade petrol optimized for modern engines with improved combustion, fuel economy and reduced emissions, targeted at sedans, hatchbacks and daily-use vehicles.
• PMG 95 (Petrol) 95 RON high-octane petrol with built-in detergents that prevent knocking and pre-ignition, designed for luxury, performance, turbocharged and imported vehicles.
• HSD (Diesel) Premium diesel fuel meeting Euro IV/V emission standards with high lubricity to reduce engine wear, designed for trucks, buses, generators and fleet vehicles.
• Fuel Logistics & Transportation Pakistan's largest dedicated fuel logistics service operating 320+ tankers for primary moves (refineries/ports to terminals) and secondary moves (terminals to retail stations), serving both the own network and external Oil Marketing Companies.
• Automotive Engine Oils Advanced engine oils formulated for modern engines providing protection, reduced friction, thermal stability and optimal lubrication for petrol and diesel engines.
• Industrial Lubricants Heavy-duty industrial lubricants for extreme environments, suitable for compressors, turbines, gear systems and hydraulic equipment, sold to manufacturing, mining, construction and agriculture customers.
• Sitara Auto Services (SAS) Professional auto maintenance and repair services including oil changes, brake service, battery checks, tire rotation and computerized diagnostics at select fuel station locations.
• Convenience Stores 24/7 retail convenience stores at select fuel stations offering snacks, beverages, daily essentials and travel accessories with digital payment options.
• Car Wash & Detailing Eco-friendly vehicle cleaning services including exterior wash, interior cleaning and total wash packages with touch-free automatic and manual options at select stations.
• Food & Dining Dining areas at select stations offering freshly prepared meals, snacks and beverages including local Pakistani cuisine and continental options.
• Sitara Mobile App Mobile application enabling self-service fuel ordering, booking of auto services and accessing station services digitally.

Quantifiable outcome

• Largest dealer of Gas & Oil Pakistan Limited — 61 fuel stations and 320+ tankers
• +4 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Gas & Oil Pakistan LimitedcoreStrategic or Co-development PartnerSitara Petroleum is the largest dealer of Gas & Oil Pakistan Limited, operating 61 fuel stations and a fleet of 320 oil tankers as a key distribution partner. This relationship forms the core of Sitara's existing business operations.

Scale indicators9 records

Recent moves7 records

Expansion highlights9 records

Others

• Indus Motor Company (Toyota dealership network): Indus Motor is a Toyota distributor and Capital Smart Motors (referenced on Sitara's website) sits adjacent to Sitara fuel stations. Comparable as a Pakistani auto-adjacent ecosystem player that benefits from co-location with Sitara retail sites.
• Sitara Chemical Industries Ltd. Sitara Chemical Industries is the parent company and largest shareholder (34.3%) of Sitara Petroleum. Not a direct competitor but provides group-level industrial chemicals adjacency, capital backing, and shared brand equity relevant for evaluating Sitara Petroleum's group dynamics.

Direct peers

• Attock Petroleum Limited: Attock is a mid-tier licensed Pakistani OMC operating retail fuel stations and lubricants. Closely comparable in scale, multi-product offering, and OMC-plus-lubricants business mix that Sitara is targeting as it pursues OMC status.
• Hascol Petroleum Limited: Hascol is a licensed Pakistani OMC operating a retail fuel station network across Pakistan. Most directly comparable to Sitara in terms of retail station-led model, multi-product fuel offering, and exposure to Pakistan's fuel price regulation regime.

Broad incumbents

• Pakistan State Oil (PSO): PSO is the largest state-owned OMC in Pakistan with the country's most extensive fuel station network. Comparable as the dominant benchmark in Pakistani fuel retail against which Sitara's 60-station footprint is measured, though significantly larger and vertically integrated into refining.
• Gas & Oil Pakistan Limited (GO): GO is Sitara's primary fuel supply partner and a licensed OMC operating its own retail network. Direct overlap in retail fuel and lubricants, but GO is the supplier side of Sitara's business model and an OMC that Sitara aspires to become by FY2028.
• Shell Pakistan Limited: Shell operates branded retail fuel stations across Pakistan alongside lubricants and convenience retail. Comparable for the forecourt convenience-store-plus-fuel model Sitara is building, though as a multinational subsidiary with global procurement advantages.
• Byco Petroleum Pakistan (Cnergyico): Byco/Cnergyico is a vertically integrated Pakistani OMC with refining and retail operations. Comparable for the retail fuel station operations Sitara runs, though much larger and with upstream refining capacity Sitara does not have.
• TotalEnergies Marketing Pakistan: TotalEnergies operates branded retail fuel stations and lubricants in Pakistan. Comparable for the international-brand forecourt-with-convenience-retail model, though smaller network than PSO and at a different premium positioning.

Regional players

• Bharat Petroleum Corporation (BPCL, India): BPCL is an Indian OMC with retail stations, fuel logistics, and lubricants comparable to Sitara's planned full-stack model. Regional peer operating in a similar South Asian regulatory and price-controlled fuel market, useful as a comparable for the OMC economics Sitara is targeting.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/sitarapetroleum
• Facebookfacebook.com/share/17UWMV5hNy
• LinkedInlinkedin.com/company/sitara-petroleum
• Instagraminstagram.com/sitarapetroleumlimited

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sitara Petroleum Service Limited