Alternative Digitale

What Alternative Digitale does

Alternative Digitale S.A.S. is a privately-held French EdTech company founded in 2014 by Pierre Mathieu and Anne-Laure Vincent (Vincent departed October 2020), headquartered at 153 Avenue Parmentier, Paris (10th arrondissement). The company operates with a lean team of 1-10 employees and €20,000 registered capital, structured as a Société Anonyme Simplifiée with no disclosed external funding rounds. It publishes DiGiTT, a digital skills assessment and certification platform built on open-source software under GNU GPL 2, with the proprietary component being a 50-competency, 9-domain framework mapped to the European DIG COMP reference standard and co-developed with the Luxembourg Institute of Science and Technology (LIST). The platform comprises three integrated components: a 40-question diagnostic (Diag by DiGiTT) generating instant personal skill radar profiles, a 300-item curated content library (Digithèque, ~45 hours of training material) routed to users based on diagnostic results, and a 100-question proctored certification exam scored on a 1000-point scale (passing 500/1000) with a 3-year validity period. Secure exam delivery is handled through the open-source Safe Exam Browser, and a remote certification option extends delivery beyond physical exam centers.

The company's monetization rests on three distinct revenue streams. First, direct enterprise B2B sales deploy DiGiTT licenses (packs) to large organizations such as Air France KLM, France Télévisions (9,000-employee deployment, 92% usefulness rating), BNP Paribas, Orange, SNCF, Generali, and Pôle Emploi, with quoted pricing based on volume and customization, dedicated account teams, and LMS integrations (Syfadis, CrossKnowledge). Second, a B2B2C channel resells the certification through 130+ partner training organizations (notably ORSYS with 50+ DiGiTT-labeled courses, alongside Cegos and M2i Formation) under per-certified-trainee fees. Third, B2C individual certification is monetized through the French government's CPF (Mon Compte Formation) platform, where DiGiTT is fully eligible for state funding — providing subsidized direct-to-consumer access. The product portfolio also includes a sector-specific adaptation called DIAG'NUM (developed in partnership with OCAPIAT for the agrifood vertical) and a second validated certification, RS6372, focused on social media commercial skills.

Strategic positioning rests heavily on regulatory moats: the original DiGiTT certificate is registered in France Compétences' Répertoire Spécifique (code RS2636), and RS6372 was validated on July 20, 2023, both making the certifications CPF-eligible and difficult for new entrants to replicate without formal governmental approval. The company maintains membership in EdTech France, La French Tech, AFINEF, and Les Acteurs de la Compétence (ex-FFP), has signed responsible digital, diversity, and CPF sales ethics charters, and supports Bpifrance-funded initiatives. Customer segments are explicitly horizontal: Grands Comptes (large enterprises), TPE/PME (SMEs), training organizations, higher education institutions (IUT Paris Descartes, UTC, Kedge Business School, Gobelins), and individuals — with revenue mix distributed across direct enterprise sales, partner channel fees, and CPF-funded individual certifications.

Name

Alternative Digitale

Legal name

Alternative Digitale S.A.S.

Website

https://alternativedigitale.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Alternative Digitale is a Paris-based EdTech company that publishes DiGiTT, a digital skills assessment and certification platform built on the European DIG COMP framework. It serves French enterprises, training organizations, higher education institutions, and individuals via France's CPF funding system.

Ownership category

akta.pro rank

Product category

Digital Skills Assessment and Certification

NAICS

Computer Training (61142), Software Publishers (5132)

SIC

Services-Educational Services (8200), Services-Prepackaged Software (7372)

akta.pro primary industry

Credentialing, Digital Badges & Micro-Credential Platforms (EDAFADAF)

akta.pro secondary industries

Secure Browser, Device Lockdown & Exam Security Tools (EDAFADAI), Digital Assessment Platforms & Computer-Based Testing Authorities (EDADAFAK)

Keywords

• Digital skills certification
• Competency assessment platform
• E-learning certification
• Professional training assessment
• Digital transformation diagnostics

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. DiGiTT Certification and Assessment Platform (B2B Enterprise): Alternative Digitale sells enterprise licenses to large organizations (Grands comptes) and SMEs for deploying the DiGiTT diagnostic and certification platform across their workforce. Pricing is based on the number of licenses (packs) purchased, with customization options available as add-ons. The company provides a dedicated project team for enterprise deployments and offers personalized question sets and platform branding.
2. DiGiTT Certification for Training Organizations (B2B2C): Training organizations (organismes de formation) integrate DiGiTT into their course offerings. The certification RS6372 (Développer l'activité commerciale par les réseaux sociaux) is available through 130+ partner training organizations, with the certification eligible for CPF funding. Alternative Digitale earns revenue through certification fees per certified trainee and partnership licensing arrangements.
3. Individual Certification via CPF (B2C): Individuals can directly access the DiGiTT certification through the French government CPF (Mon Compte Formation) platform, where the certification is fully covered. This provides a direct-to-consumer revenue channel subsidized by the French state training fund.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Alternative Digitale publishes DiGiTT, a digital skills assessment and certification platform that combines a 40-question diagnostic (Diag by DiGiTT), a 90-minute proctored certification exam (Certificat DiGiTT), and a personalized content library (Digithèque). The platform is built on a proprietary framework of 50 competencies across 9 digital transformation domains, mapped to the European DIG COMP standard. Certifications are registered with France Compétences (RS2636 and RS6372) and eligible for CPF funding.

Product overview

Alternative Digitale offers a unified digital skills certification and assessment ecosystem centered on the DiGiTT platform. The portfolio consists of three core pillars: (1) Diag by DiGiTT — a 40-question self-diagnostic delivering instant scoring and personalized remediation via the MyDiGiTT portal; (2) the Certificat DiGiTT — a 90-minute proctored exam (500/1000 pass score, valid 3 years) registered in France Compétences' Répertoire Spécifique (RS2636) and CPF-eligible; and (3) the Digithèque — a library of 300+ curated pedagogical resources (~45 hours). These are delivered as a unified Parcours Certifiant DiGiTT pathway. Two additional products extend the platform: DIAG'NUM — a sector-specific (agri-food) adaptation with OCAPIAT, and RS6372 certification — a social-media-focused commercial skills certification validated by France Compétences (July 2023). A remote certification option enables distance proctoring. The platform is also available in English and German for enterprise deployments.

Differentiator

Problem solved

Functional benefit

Brands

• DiGiTT: Digital skills certification framework and certificate assessing 50 key digital competencies across 9 major themes of digital transformation
• Diag by DiGiTT
• MyDiGiTT
• Digithèque
• DIAG'NUM

Products and services

• DiGiTT Platform
• Diag by DiGiTT
• Certificat DiGiTT
• Certification RS6372 – Développer l'activité commerciale par les réseaux sociaux
• DIAG'NUM
• Parcours Certifiant DiGiTT
• Remote Certification

Quantifiable outcome

• 92% of France Télévisions employees found the DiGiTT approach useful; overall device satisfaction rated 7.5/10
• +2 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability1 record

Feature5 records

Partnerships

Nine partnerships are on record, tiered minor and core.

• EdTech FranceminorGTM or Marketing Partner · 17 September 2021EdTech France, an association representing over 280 EdTech companies with the ambition of making France the leading EdTech nation, supported Alternative Digitale's presence at the eLearning Expo 2021. Alternative Digitale is a member of EdTech France.
• OCAPIAT (Opérateur de Compétences)coreStrategic or Co-development Partner · 9 March 2021OCAPIAT partnered with Alternative Digitale to launch DIAG'NUM, an ambitious digital transformation support program for companies in the food, agriculture, and related sectors. OCAPIAT represents 50 professional branches and federates 180,000 companies. DIAG'NUM is a customized adaptation of the DiGiTT framework, featuring 56 questions across 6 themes (HR, sales/marketing, collaborative work, IT/finance, production, traceability), accessible via OCAPIAT's CAMP'NUM training platform.
• ORSYScoreChannel Partner/ Reseller/ Distributor · 20 November 2020Alternative Digitale and ORSYS have maintained a longstanding partnership, renewed for 2021, under which ORSYS offers over 50 DiGiTT-labeled training courses from its catalogue of 2,000+ programs. In 2024, the partnership was expanded to include the new RS6372 social media certification. ORSYS is France's leading digital skills training provider with over 45 years of experience. The partnership includes a three-step certifiable parcours: diagnostic, training, and certification, delivered via ORSYS's CrossKnowledge LMS platform.
• OPCO Partners (Opco Atlas, Opco Santé, Afdas, Uniformation, Opco Ep, Akto, Ocapiat, Opco 2i, Constructys, Opco Mobilité, Opcommerce)coreChannel Partner/ Reseller/ DistributorAlternative Digitale works with all major French OPCOs (Opérateurs de Compétences) to support the professional training and digital transformation of companies across France. These government-recognized skills operators help finance and deploy DiGiTT-based training programs for their member companies.
• LIST (Luxembourg Institute of Science and Technology)minorStrategic or Co-development PartnerAlternative Digitale collaborates with the Luxembourg LIST for the scientific development of the DiGiTT platform, ensuring alignment with international standards (QTI, SCORM) and the European DIG COMP framework for digital competency assessment.
• Les Acteurs de la Compétence (formerly FFP)minorGTM or Marketing PartnerAlternative Digitale is a member of Les Acteurs de la Compétence, a federation of over 1,200 training companies that promotes quality training standards. The company participates in initiatives such as the CPF ethics charter promoted by this federation.
• Cnam (Conservatoire National des Arts et Métiers)minorStrategic or Co-development PartnerAlternative Digitale partners with Cnam for innovation in digital skills assessment and training, contributing to the broader French professional education ecosystem.
• AFINEFminorGTM or Marketing PartnerAlternative Digitale is a member of AFINEF, the French association for digital education and training providers.
• La French TechminorGTM or Marketing PartnerAlternative Digitale is a member of La French Tech, the French Tech ecosystem that supports and promotes innovative French tech companies internationally.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Cegos: Global training and professional development major with strong French presence. Direct overlap with DiGiTT in corporate digital skills upskilling, and also referenced as a DiGiTT training-organisation partner.
• M2i Formation: Major French IT and digital training organisation. Cited as a DiGiTT partner while also offering its own competing certifications, making it both a peer and a channel partner.
• Coursera: Global online learning and credentialing platform offering professional certificates and assessments; overlaps with DiGiTT in credentialing for digital skills, but operates at much larger scale with university-backed content.
• Skillsoft: Global digital learning and skills assessment platform serving enterprises; competes with DiGiTT in workforce digital skills benchmarking and certification, but at much larger scale and broader scope.
• ORSYS: France's leading digital and IT training provider (2,000+ courses). Both a channel partner (50+ DiGiTT-labeled courses) and a broader incumbent offering generalist training that overlaps with DiGiTT's digital skills curriculum.

Direct peers

• Pluralsight: Tech and digital skills assessment + learning platform for professionals and enterprises; closely comparable to DiGiTT's diagnostic-and-certification model for digital competencies, although with a more technical/IT focus and global reach.
• OpenClassrooms: France-headquartered online education platform offering CPF-eligible diplomas and certifications in digital skills; competes with DiGiTT for the same French CPF-funded learner audience and enterprise customers.

Emerging players

• Speexx: Digital skills assessment and language training platform serving global enterprises; similar diagnostic + personalised learning + certification model as DiGiTT, with comparable mid-market enterprise positioning.
• GlobalExam: French online assessment and certification platform for language and professional skills; comparable EdTech business model with proctored exams, CPF eligibility and a similar SMB-to-enterprise customer base.

Regional players

• Eval&Go: French online assessment platform offering computer-based testing and certification tools to training organisations; comparable to DiGiTT's proctored exam delivery layer (Safe Exam Browser usage).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/alternativedigitale

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alternative Digitale