Agencies Saudi Arabian Arabia Company

What Agencies Saudi Arabian Arabia Company does

The Local Agency is a Riyadh-headquartered, full-service creative agency founded in 2015 by Dalal Almutlaq and Tamim Alsecait, operating from Altakhasusi, Tafaseel Center. It delivers branding, marketing strategy, social media management, campaign development, content production, event management, and public relations services to Saudi-based brands and multinationals entering the Saudi market, with a disclosed portfolio spanning food and beverage (Nolma, Limaz, Aloula, Noho, Pret A Manger, First Mills), real estate (Ajbal, AREIC), cultural sector (Anbarah), and media/publishing (VCP).

The agency's service stack covers brand strategy, naming and identity, brand architecture and guidelines, packaging and merchandise design, social media content creation, community management, copywriting, media buying, campaign key visuals and video production, photography and motion graphics, event booth design and on-ground management, and PR including crisis management and thought leadership. It operates without a proprietary technology platform and discloses no AI/ML capabilities, integrations, APIs, or patents; delivery is service-led via a consultative direct-sales model with website-based contact intake, phone (+966 50 412 2998), and email ([email protected]).

Revenue is generated on a professional services, project-based or retainer basis through quote-based pricing, with no public pricing or revenue disclosures. The firm is privately held, founder-owned, and has not reported any external funding rounds, acquisitions, or strategic investors. Customer concentration risk is moderate given ten named logos across multiple sectors, though the project-based model implies episodic revenue. The agency positions its competitive differentiation on combining deep Saudi cultural insight with world-class creative execution, targeting Saudi Arabian brands, startups, and B2B-to-B2C transitioning clients.

Name

Agencies Saudi Arabian Arabia Company

Legal name

The Local Agency

Website

https://thelocal.design

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

The Local Agency is a Riyadh-based, full-service creative agency founded in 2015 that delivers branding, marketing, social media, campaign, event, and PR services primarily to Saudi Arabian brands and multinationals entering Saudi Arabia.

Ownership category

akta.pro rank

Product category

Creative & Branding Agency Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (54182), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industry

Marketing Localization (Campaign, Web, App, Social) (MPAAANAB)

Keywords

• Branding agency services
• Marketing strategy consulting
• Social media management
• Creative campaign development
• Public relations services

Headquarters

HQ city

Ar Riyadh

HQ country

Saudi Arabia

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Creative Agency Services: Project-based professional services revenue generated through branding, marketing strategy, social media management, campaign production, event management, public relations, and related creative services. Clients engage the agency for custom brand development, visual identity creation, and marketing campaign execution on a project or retainer basis.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

The Local Agency is a full-service creative agency providing branding, marketing strategy, social media management, campaign development, production, event management, and public relations services to brands operating in or entering Saudi Arabia. Services are delivered as integrated creative projects or retainers, combining localized cultural insight with international creative execution.

Product overview

The Local Agency is a full-service branding and marketing agency offering a comprehensive suite of services centered around brand development, strategy, and communication. The agency operates as a single integrated offering combining branding services (naming, identity, packaging), social media management, campaign development, content production, event management, public relations, and marketing strategy. The company was established in 2015 and serves clients across various sectors including food & beverage, real estate, culture, and corporate industries in Saudi Arabia.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Strategy Services
• Branding Services
• Social Media Services
• Campaign Development
• Production Services
• Event Services
• Public Relations Services
• Marketing Services

Quantifiable outcome

• Nolma achieved distribution in major supermarkets within first six months with 35% sales increase in key markets and 50% follower growth within three months
• +1 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights4 records

Direct peers

• Leo Burnett Middle East: Global creative network with substantial Saudi and Gulf presence offering integrated brand, digital, and campaign services. Competes for the same Saudi-localized brand transformation work as The Local Agency.
• FP7 McCann (McCann Worldgroup MENA): Leading full-service creative network in the MENA region, headquartered with major operations in Saudi Arabia. Directly competes for the same enterprise rebranding, campaign, and integrated marketing mandates that The Local Agency targets.
• Havas Middle East: Global communications group with active Middle East and Saudi operations spanning creative, media, and health. Competes for the same full-service mandates as The Local Agency.
• Impact BBDO (Omnicom): BBDO's regional Middle East network with offices across the Gulf. Directly competes for creative, digital, and integrated brand mandates in the Saudi market.
• Serviceplan Arabia: Europe's largest independent agency group with established Arabian operations, offering integrated creative and digital services. Competes for the same Saudi enterprise and localization mandates.
• VMLY&R (WPP): Global brand and customer experience agency within WPP with Middle East operations. Competes for full-stack brand strategy and creative mandates across Saudi Arabia.
• Horizon FCB (IPG): FCB's Middle East regional network covering integrated advertising, digital, and brand work across the Gulf. Targets similar Saudi enterprise and government accounts as The Local Agency.
• Ogilvy Middle East: WPP-owned global agency network with strong Middle East operations covering branding, advertising, PR, and digital. Targets the same Saudi enterprise and government clients that The Local Agency serves.
• Saatchi & Saatchi MENA (Publicis): Publicis-owned global creative brand with Middle East operations delivering brand strategy and integrated campaigns. Competes for Saudi enterprise branding work.

Regional players

• Tarek Atrissi Design: Saudi Arabia-based boutique branding and design studio offering naming, identity, and packaging design. Closest geographic and category peer at the boutique scale, competing for the same F&B and consumer brand mandates.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-local-agency-saudi-arabia

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agencies Saudi Arabian Arabia Company