7artisans
Shenzhen-based optical imaging company founded in 2016 that designs and manufactures photographic and cinema lenses, adapters, and filters, serving professional and enthusiast photographers, cinematographers, and industrial customers across domestic Chinese e-commerce channels and an international online storefront.
- Company typePrivate
- Founded2016
- HeadquartersShenzhen, China
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What 7artisans does
7artisans (legal name: 深圳市七工匠光电科技有限公司 / Shenzhen 7Artisans Photoelectric Technology Co., Ltd.) is a Shenzhen-headquartered optical imaging company founded in 2016 that designs and manufactures camera lenses for the photography and cinematography markets. The product portfolio comprises manual focus, autofocus, and cinema lenses organized into multiple proprietary series — Infinite (无限), Sprite (精灵), Vision (幻梦), Spectrum (光谱), Hope (希望), Floral Bloom (繁花), Dream (梦想), and Firefly (萤火) — together with adapters, filters, microphones, and customized industrial optical solutions.
The company's lens designs cover focal lengths from 6mm ultra-wide to 135mm telephoto, with maximum apertures reaching F1.25 in still photography (M 75mm F1.25 II) and T1.05 in cinema (Vision series), supported by in-house optical engineering that deploys ED, ASPH, and high-refractive-index glass elements. Technical differentiators include a parfocal 24-96mm T2.9 S35 zoom with zero focus breathing, STM silent stepper motors in autofocus lenses, 2:1 macro magnification cinema primes with 330-degree focus throws, and proprietary PL-mount adapter kits designed for cross-system interoperability with E, Z, R, and L mirrorless mounts.
Revenue is generated through three streams: hardware sales of consumer and professional lenses and accessories, professional services for industrial lens customization, and accessory sales (filters, adapters, microphones). Distribution is hybrid — direct-to-consumer via official flagship stores on JD.com, Tmall, and Douyin, an authorized dealer network covering 18 Chinese provinces, and international online sales through an English-language storefront. The company is privately held with no disclosed venture capital or institutional backing and has not publicly disclosed financial figures; go-to-market is product-led, leveraging trade show presence (CP+), a global sample gallery, and co-photography community programs.
7artisans firmographics
Firmographics- Name
- 7artisans
- Legal name
- 深圳市七工匠光电科技有限公司
- Website
- https://7artisans.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Shenzhen-based optical imaging company founded in 2016 that designs and manufactures photographic and cinema lenses, adapters, and filters, serving professional and enthusiast photographers, cinematographers, and industrial customers across domestic Chinese e-commerce channels and an international online storefront.
- Ownership category
- akta.pro rank
7artisans industry classification
Industry- Product category
- Camera Lenses and Optical Equipment
- NAICS
- Photographic Equipment and Supplies Merchant Wholesalers (423410)
- SIC
- Photographic Equipment & Supplies (3861)
- akta.pro primary industry
- Lenses & Optical Accessories (Lenses, Filters, Adapters, Teleconverters) (CRACAPAF)
Keywords
Where 7artisans is headquartered
LocationHeadquarters
- HQ city
- Shenzhen
- HQ country
- China
- HQ region
- Asia
Offices1 record
Markets served
7artisans business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Lens Sales: Primary revenue from manufacturing and selling camera lenses including manual focus, auto focus, and cinema lenses to photographers and videographers worldwide
- Lens Customization Services: Industrial lens customization services for specialized optical requirements, including successful case collaborations with various clients
- Accessories and Adapters: Sales of lens filters, adapters (PL mount adapters, autofocus adapters, close-up adapters), and other photography accessories
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
7artisans product offering
Product offeringCore offering
7artisans designs, manufactures, and sells camera lenses for photography and cinematography, including manual focus lenses (such as rangefinder M-mount series), autofocus lenses for mirrorless systems, and a multi-series cinema lens lineup with T-stops from T1.05 to T2.9. It also sells related accessories such as filters, mount adapters, and a PL-mount adapter kit, and provides industrial lens customization services for specialized applications. Products are sold directly through flagship stores on JD.com, Tmall, and Douyin, as well as through a regional dealer network and international online channels.
Product overview
7artisans is a Shenzhen-based optical imaging technology company founded in 2016, specializing in end-to-end development and manufacturing of camera lenses. The product portfolio centers on three core lens categories: cinema lenses (电影镜头) covering seven distinct series (无限/Infinite, 精灵/Sprite, 幻梦/Vision, 光谱/Spectrum, 希望/Hope, 繁花/Floral Bloom, 梦想/Dream), auto focus lenses (自动对焦镜头) for full-frame and APS-C formats, and manual focus lenses (手动对焦镜头) including rangefinder M-mount and specialty series. Accessories include adapters, filters, and microphones. The company also offers lens customization services for industrial applications. Notable product families include the Vision series (幻梦系列) with T1.05 maximum aperture for entry-level cinema, the Spectrum series (光谱系列) with three golden focal lengths, the Infinite series (无限系列) professional cinema set spanning 16-135mm, and the M-mount manual focus lenses for Leica rangefinder cameras featuring ultra-fast apertures up to F1.25.
Differentiator
Problem solved
Functional benefit
Brands
- Vision Series (幻梦系列): Entry-level cinema lenses with large aperture T1.05 for creative filmmaking
- Spectrum Series (光谱系列)
- Sprite Series (精灵系列)
- Hope Prime (希望系列)
- Dream Series (梦想系列)
- Floral Bloom Series (繁花系列)
- INFINTE Series (无限系列)
- Firefly Series (萤火系列)
Products and services
- Cinema Lenses
Companies that use 7artisans
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
7artisans technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
7artisans partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CP+ Camera and Photo Imaging Showcore7Artisans participated as an exhibitor at CP+ 2026 in Yokohama, Japan - the world's largest annual photo gear exhibition - where they announced new lenses alongside major manufacturers including Sigma, Tamron, and Brightin Star. This event is a key platform for product launches and industry visibility.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
7artisans competitors and assessment
Company assessmentDirect peers
- Sigma Corporation: Japanese manufacturer of photographic and cinema lenses for multiple mirrorless and DSLR mounts. Direct peer exhibiting alongside 7Artisans at CP+ 2026, competing in AF, MF and cinema segments with global brand recognition.
- Brightin Star: Chinese lens manufacturer producing manual focus and autofocus lenses for mirrorless systems. Exhibited alongside 7Artisans at CP+ 2026, competing in the same accessible-price third-party lens category.
- Venus Optics (Laowa): Chinese manufacturer specializing in unique manual focus lenses including ultra-wide, macro and cine lenses. Comparable niche positioning in specialty manual focus optics with global photographer community following.
- Samyang Optics (Rokinon): Korean lens manufacturer offering manual focus and autofocus photographic and cinema lenses at accessible price points across multiple mounts. Direct competitor in the third-party affordable cinema and MF segment.
- Meike: Chinese manufacturer of manual focus, autofocus and cinema lenses for DSLR and mirrorless systems. Comparable in origin, target customer (independent photographers and filmmakers), and price-positioning.
- SLR Magic: Hong Kong-based manufacturer of compact manual focus and cinema lenses for mirrorless systems including E, MFT and Micro Four Thirds. Comparable niche-cinema and specialty-MF positioning targeting independent filmmakers.
- Viltrox: Chinese manufacturer of AF lenses for Sony E, Nikon Z, Canon R and Fuji X mounts plus cine and monitor products. Closest direct peer in terms of origin, business model, product mix, and target customer base.
- Tamron: Japanese third-party lens manufacturer producing AF and zoom lenses for Sony E, Nikon Z, Canon R and other mirrorless mounts. Direct competitor in the accessible-price third-party lens segment at CP+ 2026.
- Tokina: Japanese third-party lens maker producing photographic and cinema lenses for multiple mounts. Competes with 7Artisans in the AF and specialty MF segment with comparable accessible-price positioning.
Broad incumbents
- Carl Zeiss (Zeiss): German premium optical manufacturer producing photographic (Loxia, Otus, Batis) and cinema (Compact Prime, Supreme Prime) lenses. Broad incumbent competitor at the high end of the cinema and MF lens market where 7Artisans' premium products also compete.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
7artisans social profiles
Digital presence7artisans financial estimates
Financial estimateRevenue estimate
Valuation estimate
7artisans leadership team
Management profileNumber of profiles
7artisans funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
7artisans M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 7artisans
What does 7artisans do?
7artisans designs, manufactures, and sells camera lenses for photography and cinematography, including manual focus lenses (such as rangefinder M-mount series), autofocus lenses for mirrorless systems, and a multi-series cinema lens lineup with T-stops from T1.05 to T2.9. It also sells related accessories such as filters, mount adapters, and a PL-mount adapter kit, and provides industrial lens customization services for specialized applications. Products are sold directly through flagship stores on JD.com, Tmall, and Douyin, as well as through a regional dealer network and international online channels.
Is 7artisans a public or private company?
7artisans is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 7artisans founded?
7artisans was founded in 2016. It employs 51 to 100 people.
Where is 7artisans based?
7artisans is headquartered in Shenzhen, China, in the Asia region.
How does 7artisans make money?
Three revenue lines are on record. Lens Sales are the primary driver. The others are lens Customization Services and accessories and Adapters.
Who are 7artisans's main competitors?
Direct peers on record are Sigma Corporation, Brightin Star, Venus Optics (Laowa), Samyang Optics (Rokinon), Meike, SLR Magic, Viltrox, Tamron and Tokina. Carl Zeiss (Zeiss) is listed as a broad incumbent.
Does 7artisans have an API?
No public API is recorded for 7artisans.
What industry is 7artisans in?
7artisans's product category is Camera Lenses and Optical Equipment. Its primary akta.pro industry code is CRACAPAF, Lenses & Optical Accessories (Lenses, Filters, Adapters, Teleconverters). Its NAICS code is 423410 and its SIC code is 3861.