Verenso

What Verenso does

Verenso is the Dutch professional medical association (vereniging) representing specialists in elderly care medicine (specialisten ouderengeneeskunde), headquartered in Utrecht, the Netherlands. As the sole professional association for this medical specialty in the Netherlands, it serves elderly care physicians working in nursing homes, geriatric rehabilitation centers, primary care settings, and community-based elderly care. The organization operates through 17 regional chapters covering all Dutch provinces and maintains seven standing committees covering accreditation, authorization, specialized training (kaderopleidingen), congress organization, national visitation, journal editing, and guideline development.

Its core offerings include the RAILZ (Richtlijnen voor Artsen in de Langdurige Zorg) guideline program, the Tijdschrift voor Ouderengeneeskunde professional journal published approximately five times per year, and an annual research grant (Verenso-beurs) of €10,000. Verenso develops and maintains over 80 clinical guidelines and practical guidance documents through its Werkgroep Richtlijn Ontwikkeling, with the Richtlijnendatabase integrated into Vilans' InterventieZoekhulp platform for broader distribution. The association organizes two major annual congresses (Voorjaarscongres and Najaarscongres) plus the annual RAILZ-symposium, and awards the Jan Stoopprijs for outstanding contributions to the field. It is affiliated with KNMG, the Dutch Medical Association, for collective physician representation.

Verenso operates as a non-profit membership organization funded primarily through membership dues paid by specialist ouderengeneeskunde practitioners, with additional revenue from non-member congress and event fees. Specific membership fee amounts are not publicly disclosed. The organization is governed by a board chaired by Jacqueline de Groot (scheduled to step down 10 September 2026) and a director (Nanda Hauet), with a small professional bureau (11-50 employees). The Convenant MGZ co-signed in September 2024 with LHV, ActiZ, InEen, VGN, and ZN formalizes the specialty's role across 31 zorgkantoorregio's and signals ongoing scope positioning under the 'Specialist ouderengeneeskunde 2030' strategic initiative.

Name

Verenso

Legal name

Vereniging van specialisten ouderengeneeskunde

Website

https://verenso.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Verenso is the Dutch professional medical association representing specialists in elderly care medicine (specialisten ouderengeneeskunde), serving practitioners across the Netherlands through clinical guidelines (RAILZ), accreditation, continuing education, advocacy, and an annual congress and journal.

Ownership category

akta.pro rank

Product category

Professional Medical Association

NAICS

Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Skilled Nursing Facilities (SNF) (HLAFAFAB)

Keywords

• Elderly care medicine
• Professional medical association
• Clinical guidelines
• Medical accreditation
• Healthcare advocacy

Headquarters

HQ city

Utrecht

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Marketing channels8 records

Core offering

Verenso is a Dutch professional association (vereniging) representing specialists in elderly care medicine (specialisten ouderengeneeskunde). It delivers advocacy, clinical guideline development (RAILZ), accreditation, continuing education, peer visitation, research grants, and a professional journal to its physician members across the Netherlands.

Product overview

Verenso is the professional association of specialists in elderly care medicine (Vereniging van specialisten ouderengeneeskunde) in the Netherlands, offering a unified platform of professional development services rather than a traditional product portfolio. The core offerings include the RAILZ guideline program for physicians in long-term care, the Tijdschrift voor Ouderengeneeskunde (TvO) professional journal, and the annual Verenso-beurs research grant program worth €10,000. The organization operates through seven standing committees covering accreditation, authorization, specialized training, congress organization, visitation, journal editing, and guideline development. Verenso also organizes regular congresses including the Voorjaarscongres and RAILZ-symposium, and publishes guidance documents such as the Handreiking financiering palliatieve zorg.

Differentiator

Problem solved

Functional benefit

Brands

• Verenso-beurs: Annual research grant of €10,000 for scientific research by members
• RAILZ
• Tijdschrift voor Ouderengeneeskunde
• SKILZ

Products and services

• RAILZ (Richtlijnen voor Artsen in de Langdurige Zorg)
• Tijdschrift voor Ouderengeneeskunde (TvO)
• Verenso-beurs
• Voorjaarscongres
• RAILZ-symposium: Samenwerken aan passende zorg

Quantifiable outcome

• Verenso maintains comprehensive databases of over 80 clinical guidelines and practical guidance documents for elderly care medicine practice

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, major and minor.

• NVAVG (Nederlandse Vereniging van Artsen voor Verstandelijk Gehandicapten)coreStrategic or Co-development Partner · 2 September 2024Verenso collaborates with NVAVG on joint guideline development (RAILZ), policy advocacy for vulnerable patients, and shared positions on healthcare system modernization. The organizations jointly publish videos on the Wet zorg en dwang (Wzd) and work together on small-scale living arrangements and medical-generalistic care issues.
• LHV (Landelijke Huisartsen Vereniging)coreStrategic or Co-development Partner · 2 September 2024Verenso and LHV are co-signatories of the Convenant MGZ (Convenant Samenwerking Medisch Generalistische Zorg), which establishes agreements on task division between elderly care physicians and general practitioners for patients with long-term care (Wlz) indications.
• ActiZmajorStrategic or Co-development Partner · 2 September 2024ActiZ is a signatory of the Convenant MGZ, collaborating with Verenso on healthcare organization agreements for long-term care treatment and elderly care medicine services.
• InEenmajorStrategic or Co-development Partner · 2 September 2024InEen represents primary care organizations and is a signatory of the Convenant MGZ, working with Verenso on regional cooperation in primary care settings.
• VGN (Vereniging Gehandicaptenzorg Nederland)majorStrategic or Co-development Partner · 2 September 2024VGN represents disability care organizations and collaborates with Verenso through the Convenant MGZ on medical-generalistic care for patients with long-term care indications.
• ZN (Zorgverzekeraars Nederland)majorStrategic or Co-development Partner · 2 September 2024ZN represents health insurers in the Netherlands and collaborates with Verenso through the Convenant MGZ framework, particularly regarding care office (zorgkantoor) regions and contracting of elderly care medicine services.
• VilanscoreTechnology or IntegrationThe Verenso Richtlijnendatabase is integrated into Vilans' InterventieZoekhulp platform, providing access to clinical guidelines and practical guidance for healthcare professionals. Vilans also offers practical support including brochures and advisors for regional cooperation initiatives.
• KNMG (Koninklijke Nederlandsche Maatschappij tot Bevordering der Geneeskunst)coreStrategic or Co-development PartnerVerenso is affiliated with the KNMG, the Dutch Medical Association, which represents physicians across all specialties in the Netherlands. This affiliation provides collective representation and policy influence in Dutch healthcare.
• PalliawebminorStrategic or Co-development PartnerVerenso participates in the development and publication of financing guides for palliative care through Palliaweb, supporting healthcare providers in understanding palliative care funding mechanisms in the Netherlands.
• SCEMminorImplementation/ SI/ Consulting PartnerSCEM (Sport, Cultuur & Evenementen Management) provides congress organization services for Verenso's annual congresses, managing registration, venue, and logistics.
• FMS (Federatie Medisch Specialisten)minorStrategic or Co-development PartnerVerenso participates in external guideline development led by FMS, such as the guideline on Faecal Incontinence, with Verenso member Paul van Houten serving as a working group member.
• NDF (Nederlandse Diabetes Federatie)minorStrategic or Co-development PartnerVerenso participates in diabetes care standards development through the Module Zorg op maat voor ouderen met diabetes, contributing elderly care medicine expertise to diabetes care guidelines for elderly patients.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• NVAVG (Nederlandse Vereniging van Artsen voor Verstandelijk Gehandicapten): Dutch professional association for physicians caring for people with intellectual disabilities. Closely comparable model: similar size, similar scope (advocacy, guidelines, RAILZ co-development), and active partnership with Verenso on policy and joint guideline work.
• British Geriatrics Society: UK professional membership association for healthcare professionals in geriatric medicine. Functionally analogous to Verenso at the specialty society level — clinical guidelines, education, congresses, advocacy — but operating in the UK healthcare system.

Regional players

• UEMS-Geriatrics Section: Geriatrics section of the European Union of Medical Specialists. Comparable in setting pan-European standards for the specialty, but supranational in scope and focused on training/qualification harmonization rather than direct member services.

Broad incumbents

• American Geriatrics Society: US national professional society for geriatricians and geriatrics health professionals. Similar mission (advocacy, education, clinical guidelines, journal publication) at a much larger scale and US regulatory context.
• KNMG (Koninklijke Nederlandsche Maatschappij tot Bevordering der Geneeskunst): Royal Dutch Medical Association and Verenso's umbrella organization. Comparable as a Dutch professional medical association, but operates at a much broader scale across all physician specialties rather than focusing on elderly care.
• LHV (Landelijke Huisartsen Vereniging): National association for Dutch general practitioners. Comparable as a Dutch specialty medical association, with overlapping membership interests in elderly care and co-signatory status with Verenso on the Convenant MGZ.

Emerging players

• EAMA (European Academy for Medicine of Ageing): European-level academic network for advanced training in geriatric medicine. Comparable in its educational and standards-setting focus, but operates across Europe and emphasizes academic advanced training rather than national professional representation.

Others

• ActiZ: Dutch trade association for healthcare provider organizations in elderly care, disability care, and home care. Adjacent peer as a Convenant MGZ co-signatory and counterpart representing provider organizations rather than physicians.
• Vilans: Dutch national knowledge organization for long-term care. Comparable as a long-term care knowledge and standards body, and a direct Verenso partner integrating the Richtlijnendatabase into Vilans' InterventieZoekhulp platform.
• ZN (Zorgverzekeraars Nederland): Dutch association of health insurers. A Convenant MGZ co-signatory and critical counterpart in contracting and funding of elderly care medicine services; comparable as a major Dutch healthcare stakeholder rather than a peer association.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/verenso

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Verenso