Waterwel B.V.

Name

Waterwel B.V.

Legal name

Waterwel B.V.

Website

https://waterwel.nl

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Custom Swimming Pool Construction

NAICS

Water Supply and Irrigation Systems (22131)

akta.pro primary industry

Water Features Design & Installation (Ponds, Fountains, Waterfalls) (HSAIABAE)

akta.pro secondary industry

Sprinkler System Installation (New Systems) (HSAIAEAB)

Keywords

• Custom pool construction
• Swimming pool installation
• Garden irrigation systems
• Koi pond construction
• Wellness installations

Headquarters

HQ city

Barneveld

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Custom Swimming Pool Design & Construction: Full-service custom pool building including bouwkundig (structural concrete), prefab, PPC, RVS, tiled, and indoor pools. Revenue is project-based, quoted per custom design. Covers the full lifecycle from advice and 3D design through construction and handover.
2. Pool Options & Accessories: Sale and installation of pool options including lamellen afdekking (slatted covers), adjustable floors, jetstreams/counter-currents, outdoor showers, underwater lighting, heating systems (heat pumps, solar collectors), and automatic cleaners. Revenue is included in overall project value or sold as add-ons.
3. Garden Irrigation Systems: Design, installation, and maintenance of automated garden irrigation systems including sprinkler systems, pumps, borehole water purification, water aeration, and rainwater harvesting. Project-based revenue.
4. Pond & Koi Pond Construction: Design and construction of decorative ponds, Koi ponds, swimming ponds, and bio-pools. Revenue is project-based.
5. Wellness Products (Jacuzzi, Sauna, Steam Cabin): Sale and installation of jacuzzis (including HotSpring, Serena Spa, Drop Spa brands), custom-built jacuzzis, indoor and infrared saunas, steam cabins, and outdoor showers. Products sold either as standalone items or as part of a larger pool project.
6. Service, Maintenance & Renovation: Ongoing maintenance contracts and renovation services for existing pools, including water quality control, cleaning, repairs, and full renovations. Maintenance contracts provide recurring service revenue.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Waterwel B.V. is a Dutch company that designs, constructs, and installs custom swimming pools, garden irrigation systems, ornamental and koi ponds, and wellness installations for residential clients. The firm offers end-to-end project delivery, from design and engineering through installation and after-sales servicing, operating from its headquarters in Barneveld, Netherlands.

Product overview

Waterwel B.V. is a Dutch specialist in custom-designed swimming pools, irrigation systems, ponds, and wellness products, operating since 1999 from Barneveld. The core product portfolio centers on custom-built (bouwkundig) and prefabricated swimming pools in various types: overloopzwembad (overflow), infinity edge, hoogwaterlijn (high-waterline), biopool (biological), plunge pool, and indoor pools. These are complemented by a wellness division offering jacuzzis (from Serena Spa and Drop Spa), saunas, and steam cabins, as well as garden ponds including koi ponds, decorative ponds, and natural swimming ponds. The company also provides garden irrigation systems, pool accessories (EVAstream Move swim machine, HydroStar countercurrent turbine, lamellen pool covers, underwater lighting), smart pool control technology, and VBEX heat pumps. Services include pool construction, renovation, and maintenance contracts. Products are positioned as luxury custom solutions with options for various finishes (tiles, mosaic, foil) and smart technology integration.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Swimming Pool Construction
• Garden Irrigation Systems
• Koi Pond Construction
• Wellness Installations
• Pool Equipment Supply

Quantifiable outcome

• Heat pumps reduce energy costs for pool heating by approximately 50% compared to traditional boiler heating (COP 5.5, using 1 kWh to produce 5.5 kWh heat)
• +1 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability4 records

Feature6 records

Partnerships

Four partnerships are on record, tiered core.

• Binder (HydroStar)coreTechnology or IntegrationWaterwel partners with Binder, manufacturer of the HydroStar counter-current turbine. The HydroStar has received the Golden Wave Award for its patented turbine technology that creates a natural-feeling wide water current without point loads. Waterwel installs and offers the HydroStar in both new and existing pools.
• EVAstreamcoreTechnology or IntegrationWaterwel offers the EVAstream Move, the world's only powerful mobile swim machine with wireless lithium-ion battery technology, adjustable flow up to 6.1 m/s and 250 m³/h water displacement. The product is controlled via waterproof remote or smartphone web app.
• VBEX (Heat Pumps)coreTechnology or IntegrationWaterwel installs VBEX heat pumps for pool heating. VBEX Full Inverter heat pumps have a COP of 5.5 and feature unique side-airflow design, very low noise, and high efficiency. The new line introduced features improved design, quieter operation, and higher yield.
• AlkorplancoreTechnology or IntegrationWaterwel uses Alkorplan pool foil for waterproofing pools. Alkorplan black pool foil was used in a renovation project in Epe, providing a chic and sleek appearance with a natural look for pool interiors.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Hayward Industries: Hayward is a global pool equipment manufacturer (pumps, heaters, automation) increasingly adding AI-driven smart pool control — overlapping with Waterwel's smart pool control and equipment installation business as both supplier and future competitor.
• Riviera Pool: Riviera Pool is a large German manufacturer of prefabricated and modular pools distributed across Europe, representing a broader incumbent whose prefab pool lines compete with Waterwel's prefab and PPC pools.
• Fluidra (AstralPool): Fluidra is a global pool equipment and water technology major whose pumps, heat pumps, and pool automation systems are installed by many Dutch pool builders, including potentially Waterwel — a broad incumbent supplying the category Waterwel operates in.

Direct peers

• Compass Pools: Compass Pools sells ceramic composite prefabricated pools across the Netherlands and Europe, competing most directly with Waterwel's PPC and prefab pool offerings.
• Desjoyaux Pools: Desjoyaux is a major European pool manufacturer and installer with Dutch operations, offering both standard and custom residential pools — a direct competitor to Waterwel's custom and prefab pool business.
• Poolservice Nederland: Poolservice Nederland offers pool installation, renovation, and ongoing maintenance across the Netherlands, directly comparable to Waterwel's service-and-maintenance revenue stream.
• Aqua-Techniek: Aqua-Techniek provides Dutch pool construction, water treatment, and maintenance services — directly competing with Waterwel's pool building, biopool filtration, and service contract business.
• Starline Zwembaden: Starline is one of the largest Dutch custom pool and wellness builders, offering bespoke concrete pools, saunas, and spa installations for residential customers — a direct competitor to Waterwel's core pool construction and wellness offering.
• Pool Supreme: Pool Supreme designs and installs custom pools, swim spas, and wellness products for Dutch homeowners, overlapping with Waterwel's premium residential pool and jacuzzi offerings.
• Van der Heijden Zwembaden: Van der Heijden is a Dutch full-service pool builder covering custom pools, renovation, and maintenance across the Netherlands, directly comparable to Waterwel's end-to-end pool service model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/people/Waterwel/100063614165110
• LinkedInlinkedin.com/company/waterwel-b-v
• Instagraminstagram.com/waterwel_
• Pinterestnl.pinterest.com/Waterwel/_created

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Waterwel B.V.