AIK Innebandy
AIK Innebandy is a Swedish floorball club in Solna operating 20+ teams from youth to elite senior levels (men's SSL, women's Allsvenskan) under the AIK multi-sport parent organization. Revenue derives from memberships, sponsorships, ticket/season pass sales, summer camps, and merchandise.
- Company typePrivate
- Founded1996
- HeadquartersSolna, Sweden
- Headcount1–10
- GTM typeB2C
- OfferingServices
What AIK Innebandy does
AIK Innebandy is a Swedish floorball (innebandy) sports club founded in 1996 and based in Solna, operating as a section within AIK (Allmänna Idrottsklubben), one of Sweden's oldest and most recognized multi-sport organizations (the parent dates to 1891). The club fields 20+ teams spanning the full competitive pyramid: a men's senior side in the Swedish Superligan (SSL, the country's top tier), a women's senior side that qualified for Allsvenskan 2026/2027 via playoff wins over Rosersberg and Huddinge IBS, an extensive boys' youth structure (P09, P11, P12/13, P14 Vit/Svart/Blå, P15 Vit/Svart, P16 Svart/Blå/Grön, P17, P18/19 Svart/Gul), a girls' youth structure (F14, F16 Blå, F16/17, F18/19, F19 Järvastaden), and recreational groups (AIK Motionär for 26+ and Motionär Dam). In April 2026 the club launched the AIK Innebandy Akademi for boys and girls born 2008–2011, adding a formal Junior and U16 elite development layer and engaging David Grossmann as head coach on a two-year contract.
The club's product surface combines participation programs (youth teams, Motionär, beginner "Prova på" trials, Trial Training at the Akademi in Solnahallen, annual Summer Camps) with competitive matchday output. Physical operations are anchored at Solnahallen as the primary home arena and Råstaparkhallen as a secondary venue, with Solna as the operational base. Distribution runs through two channels: in-arena ticket and season pass sales handled via the Clubmate (Svenskalag.se) platform, and subscription streaming of both Herr SSL and Dam Division 1 matches on play.innebandy.se for remote supporters. The technology layer is standard off-the-shelf: Clubmate/Svenskalag for website, member administration, and ticketing, and the league's shared streaming service for broadcast; no proprietary technology, apps, or APIs are disclosed.
Monetization is diversified across five identifiable streams documented by the club: annual membership fees (players, supporters, and "Hjärta" heart supporters), ticket and season pass sales, corporate sponsorships, Summer Camp fees, and merchandise/equipment sales through partners. The sponsorship ecosystem includes Adidas (apparel), Unihoc (equipment), STC (Svensk TräningsCentrum, training partner), Intersport (retail, with a Clubmedlem rebate loop), Scandic Hotels, SMW Elevator, ICA Nära Järvastaden, Ellenius Buss (transport), Svenska Spel Gräsroten, and Tranpenad. Specific pricing is not publicly disclosed; the entity is a non-profit idrottsförening and does not report revenue.
AIK Innebandy firmographics
Firmographics- Name
- AIK Innebandy
- Legal name
- AIK Innebandy
- Website
- https://aikinnebandy.se
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AIK Innebandy is a Swedish floorball club in Solna operating 20+ teams from youth to elite senior levels (men's SSL, women's Allsvenskan) under the AIK multi-sport parent organization. Revenue derives from memberships, sponsorships, ticket/season pass sales, summer camps, and merchandise.
- Ownership category
- akta.pro rank
AIK Innebandy industry classification
Industry- Product category
- Sports Club / Floorball Club Services
- NAICS
- Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (71394)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Youth Athlete Development & Long-Term Athlete Development (LTAD) (HSADAEAE)
- akta.pro secondary industries
- Youth & Amateur Sports Tournaments (MPAGAMAF), Intramural Sports & Recreational Leagues (EDALAIAC)
Keywords
Where AIK Innebandy is headquartered
LocationHeadquarters
- HQ city
- Solna
- HQ country
- Sweden
- HQ region
- Europe
Offices6 records
Markets served
AIK Innebandy business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain
Revenue model
- Membership fees: Annual membership fees for players, supporters and heart supporters
- Ticket and season pass sales: Revenue from match tickets and season passes for home games
- Sponsorships: Corporate sponsorships from multiple partners including equipment suppliers and local businesses
- Summer Camp fees: Revenue from youth summer camp programs
- Merchandise and equipment: Club merchandise and equipment sales through partners
Distribution channels3 records
Marketing channels5 records
AIK Innebandy product offering
Product offeringCore offering
AIK Innebandy is a Swedish floorball club offering competitive, developmental, and recreational floorball programs across all ages. Core offerings include senior men's and women's teams competing in Sweden's top leagues, structured youth teams (Pojkar and Flickor across multiple age groups), the AIK Akademi academy for elite youth development, AIK Summer Camp youth training programs, trial training (Provtränning) sessions, and adult recreational play through AIK Motionär groups. Supporting offerings include match ticketing, season passes, live match streaming, club memberships, and supporter programs.
Product overview
AIK Innebandy is a Swedish floorball (innebandy) sports club based in Solna, Sweden, affiliated with the AIK (Allmänna Idrottsklubben) sports club founded in 1891. The club offers a comprehensive range of floorball programs across multiple levels. The core offerings include competitive senior teams (Men's SSL and Women's Allsvenskan), extensive youth development programs (boys and girls teams from P11 through HJ/JAS and F14 through F18/19), an AIK Akademi academy program for youth born 2008-2011, trial training sessions, and summer camp programs. The club competes in various leagues including the Swedish Superligan (SSL) for men's team and Allsvenskan for women's team.
Differentiator
Problem solved
Functional benefit
Products and services
- Herr (Men's SSL Senior Team) The club's senior men's floorball team competing in the Swedish Superligan (SSL), Sweden's top national division of floorball; for elite male players and supporters of AIK Innebandy.
- Dam (Women's Senior Team) AIK Innebandy's senior women's floorball team competing in Allsvenskan; for elite female players and supporters.
- Youth Teams (Pojkar / Flickor) Multiple youth floorball teams for boys (P11, P12/13, P14, P15, P16, P17, P18/19) and girls (F14, F16, F18/19 plus F19 Järvastaden) competing in age-group leagues and tournaments; for boys and girls aged approximately 6-19 in the Stockholm/Solna area.
- AIK Akademi (Academy Program) Elite youth academy program for boys and girls born 2008-2011, with separate Junior and U16 academy tracks providing structured elite floorball development.
- AIK Innebandy Summer Camp Annual summer training camp combining floorball skill development with social activities for youth players; registration is open by announcement each year.
- Provtränning (Trial Training) Trial training sessions at AIK Akademie in Solnahallen for prospective players to experience the club's training environment before joining a team or the academy.
- AIK Motionär (Adult Recreational Group) Recreational floorball programs for adults aged 26+ (AIK Motionär) and a separate women's recreational group (AIK Motionär DAM), providing organized non-competitive play for adults wanting social and fitness participation.
- Match Tickets and Season Passes Online purchase of individual match tickets and season passes via the Clubmate ticketing platform for attending AIK Innebandy home games.
- AIK IBF Membership (Player and Heart Supporter) Annual club membership for players and heart-supporters (Hjärta stödmedlem), plus the Klubb 1996 supporters' club, offering members a formal relationship with the club.
- Live Match Streaming (Herr SSL and Dam Division 1) Subscription-based live streaming of AIK Herr SSL and AIK Dam Division 1 matches via play.innebandy.se, enabling remote supporters to follow the team.
Companies that use AIK Innebandy
Customer profileSegments4 records
Ideal customer profiles4 records
AIK Innebandy technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AIK Innebandy partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor.
- SMW ElevatorminorSponsor of AIK Innebandy with logo presence on the website sponsors section
- AdidasminorOfficial equipment and apparel partner providing footwear and sportswear
- UnihocminorOfficial floorball stick and equipment supplier
- Scandic HotelsminorHotel partner with logo presence on website
- ICA Nära JärvastadenminorLocal grocery store sponsor
- IntersportminorOfficial sporting goods retailer partner; members can support club through Clubmedlem program
- TranpenadminorSponsor with logo presence on website
- Ellenius BussminorTransportation sponsor for away matches
- Svenska Spel GräsrotenminorGrassroots sports support program through Svenska Spel
- STC (Svensk TräningsCentrum)minorOfficial training partner providing strength and conditioning support
Scale indicators3 records
Recent moves7 records
Expansion highlights7 records
AIK Innebandy competitors and assessment
Company assessmentDirect peers
- Huddinge IBS: Stockholm-area floorball club named as AIK Innebandy's women's playoff opponent. Comparable in regional competitive context and women's program stage.
- Storvreta IBK: Established SSL men's floorball club with a renowned youth academy that feeds the senior team. A direct comparator for AIK's Academy program and men's SSL performance trajectory.
- Djurgårdens IF Innebandy: Floorball section of Djurgårdens IF, a Stockholm multi-sport club. Direct structural analog to AIK Innebandy as a multi-sport club's floorball section operating in the same Stockholm/Solna region.
- IK Sirius Innebandy: Uppsala-based SSL floorball club explicitly named in AIK Innebandy's match schedule (IFU Arena as away venue). Competes in the same men's SSL division and operates a comparable academy and youth pathway model.
- Växjö IBK: SSL floorball club with strong academy and women's program. A relevant comparator for AIK Innebandy's dual-track men's/women's elite ambitions.
- Hovslätts IK: SSL men's floorball club explicitly named as an AIK Innebandy opponent in match results. Comparable as a mid-sized SSL competitor with similar youth pipeline focus.
- Pixbo Wallenstam IBK: Top Swedish SSL floorball club with a fully integrated women's program and robust youth academy. Mirrors AIK Innebandy's senior + youth + women's multi-tier structure.
- Falun IBK: One of Sweden's most successful SSL floorball clubs with a deep academy and youth structure. Directly comparable to AIK Innebandy in sport, league tier, and academy-driven talent development strategy.
Others
- Unihoc: AIK Innebandy's official floorball stick and equipment supplier, and one of the leading global floorball equipment brands. An ecosystem/enabling peer whose brand and product roadmap shape the competitive floorball equipment landscape AIK competes within.
Regional players
- GAIS Innebandy: Floorball section of GAIS, a Gothenburg-based multi-sport club. Comparable as a multi-sport club structure with floorball section, though operating in a different Swedish region than AIK Innebandy.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
AIK Innebandy social profiles
Digital presenceAIK Innebandy financial estimates
Financial estimateRevenue estimate
Valuation estimate
AIK Innebandy leadership team
Management profileNumber of profiles
Profiles9 records
AIK Innebandy funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AIK Innebandy M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AIK Innebandy
What does AIK Innebandy do?
AIK Innebandy is a Swedish floorball club offering competitive, developmental, and recreational floorball programs across all ages. Core offerings include senior men's and women's teams competing in Sweden's top leagues, structured youth teams (Pojkar and Flickor across multiple age groups), the AIK Akademi academy for elite youth development, AIK Summer Camp youth training programs, trial training (Provtränning) sessions, and adult recreational play through AIK Motionär groups. Supporting offerings include match ticketing, season passes, live match streaming, club memberships, and supporter programs.
Is AIK Innebandy a public or private company?
AIK Innebandy is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was AIK Innebandy founded?
AIK Innebandy was founded in 1996. It employs 1 to 10 people.
Where is AIK Innebandy based?
AIK Innebandy is headquartered in Solna, Sweden, in the Europe region.
How does AIK Innebandy make money?
Five revenue lines are on record. Membership fees are the primary driver. The others are ticket and season pass sales, sponsorships, summer Camp fees and merchandise and equipment.
Who are AIK Innebandy's main competitors?
Direct peers on record are Huddinge IBS, Storvreta IBK, Djurgårdens IF Innebandy, IK Sirius Innebandy, Växjö IBK, Hovslätts IK, Pixbo Wallenstam IBK and Falun IBK. Unihoc is listed as an others. GAIS Innebandy is listed as a regional player.
Does AIK Innebandy have an API?
No public API is recorded for AIK Innebandy.
What industry is AIK Innebandy in?
AIK Innebandy's product category is Sports Club / Floorball Club Services. Its primary akta.pro industry code is HSADAEAE, Youth Athlete Development & Long-Term Athlete Development (LTAD), with a secondary code of MPAGAMAF, Youth & Amateur Sports Tournaments. Its NAICS code is 611620 and its SIC code is 7997.