Coester

Name

Coester

Legal name

Coester Real Estate Services

Website

https://coester.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Mortgage and Nonmortgage Loan Brokers (522310)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Buyer Representation Services (BPAJAAAJ)

akta.pro secondary industry

Residential Mortgage Brokerage (Purchase & Refinance) (FSAEAEAA)

Keywords

• Residential real estate brokerage
• Buyer representation services
• Home seller services
• DMV housing market
• Specialized property services

Headquarters

HQ city

Gaithersburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Buyer's Agent Commission: Commission-based representation for home buyers in DC, Maryland, and Northern Virginia. Agents earn a percentage of the transaction price upon successful closing.
2. Listing/Seller Agent Commission: Commission-based representation for home sellers, including CMA preparation, marketing, MLS listing, negotiation, and closing coordination.
3. Rental Services: Guidance for renters and landlords across the DMV market, including tenant representation, landlord consultation, and property positioning.
4. Specialized Real Estate Services: Additional services including foreclosure guidance, divorce sales, tired landlord solutions, cash offers, first-time buyer guidance, VA loans, and relocation services.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels6 records

Core offering

Coester Real Estate Services is a licensed residential real estate brokerage serving Washington DC, Maryland, and Northern Virginia, providing buyer representation, seller listing representation, rental assistance, and a free hand-prepared Comparative Market Analysis (CMA). The brokerage is powered by Jason Mitchell Group and offers specialized real estate services for foreclosure prevention, divorce sales, VA loan buyers, tired landlords, cash offers, first-time buyers, and relocations in the DMV market.

Product overview

Coester Real Estate is a human-led real estate brokerage operating across Washington DC, Maryland, and Northern Virginia, offering a unified service model centered on buyer representation, seller services, and rental assistance. The core offering combines Comparative Market Analysis (CMA) preparation by licensed brokers, financing guidance, and specialized services for complex situations including foreclosure prevention, divorce sales, tired landlord scenarios, cash offers, and VA loan support. Media content including The Real Estate Report (weekly TV show) supports market visibility and client education. The brokerage operates as part of the Jason Mitchell Group network with an intake process-driven approach rather than a technology platform.

Differentiator

Problem solved

Functional benefit

Brands

• Real Estate Connection (REC): A Gaithersburg-based brokerage operated under the Coester umbrella, referenced as a separate brand offering real estate services.

Products and services

• Real Estate Buyer's Representation Full-service buyer representation across DC, Maryland, and Northern Virginia covering home searches, financing referrals, property tours, offer strategy, negotiation, inspections, and closing coordination.
• Home Seller Services Comprehensive listing services including pricing guidance, professional photography, MLS exposure, open house strategy, staging recommendations, marketing plan, and negotiation support for the DMV market.
• Rental Services Rental search assistance and landlord representation across apartments, condominiums, townhomes, and single-family homes in DC, Maryland, and Northern Virginia.
• Comparative Market Analysis (CMA) Hand-prepared market valuations by licensed brokers providing comparable sales analysis, market context, and recommended list pricing for DMV properties.
• Financing & Mortgage Guidance Real estate financing guidance covering conventional loans, FHA loans, jumbo financing, pre-approval strategy, down payment assistance programs, rate locks, and loan structure recommendations for DMV buyers.
• VA Loan Services Specialized guidance for veterans, active-duty service members, and military families navigating VA home buying in Northern Virginia, Washington DC, and Maryland, including eligibility understanding and lender strategy.
• Foreclosure Prevention Services Guidance for homeowners facing foreclosure including options review for traditional sale, short sale strategy, cash offer pathways, and as-is selling strategies across Maryland, DC, and Virginia.
• Cash Offers Program Direct cash offer pathways for homeowners who need speed, certainty, or property condition flexibility, covering inherited homes, major repairs, foreclosure pressure, divorce sales, tired landlord situations, relocations, vacant properties, and estate administration.
• Divorce Sale Services Structured approach for divorce-related property sales including court coordination, neutral representation, timeline planning, and guidance on traditional listing versus faster sale options across DC, Maryland, and Northern Virginia.
• Tired Landlord Services Exit strategy services for rental property owners including evaluation of selling versus holding, cash offer comparison, 1031 exchange planning, tenant issue resolution, and deferred maintenance assessment.
• First-Time Buyer Guidance Educational resources and guidance for first-time homebuyers covering financing preparation, search strategy, neighborhood evaluation, offer terms, and competitive market navigation in the DMV.
• Relocation Services Long-distance move planning, area comparisons, and market orientation services for individuals and families relocating to the DMV region.

Quantifiable outcome

• Free CMA delivered within 24 hours
• +1 more outcomes

Named customers6 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Jason Mitchell GroupcoreStrategic or Co-development PartnerCoester Real Estate Services is powered by Jason Mitchell Group, providing full brokerage support behind every client engagement. This partnership gives the company the backing of a full-service brokerage operation, including compliance, technology, marketing support, and operational infrastructure.

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• RE/MAX: Global franchise brokerage with strong DMV presence. Comparable buyer/seller representation model and geographic coverage, competing for the same pool of mid-market residential clients in Montgomery County, Fairfax, and surrounding submarkets.
• Redfin: Tech-enabled brokerage with active operations in the DMV. Competes for buyer and seller clients through a digital-first model and reduced-commission offering, putting pricing pressure on traditional brokerages like Coester.
• Keller Williams Realty: Large franchise brokerage with substantial agent counts in the DMV. Comparable commission-based model and broad residential coverage, though operating under a franchise system rather than as an independent local brand like Coester.
• eXp Realty: Cloud-based brokerage with a large DMV agent roster. Competes for agent recruitment with a low-overhead, revenue-share model that contrasts with Coester's traditional office-based brokerage structure.
• Compass: Tech-enabled national real estate brokerage with significant DMV presence. Competes directly for agent recruitment and listings in DC, Maryland, and Northern Virginia, offering a proprietary platform (e.g., Compass AI tools) that contrasts with Coester's traditional setup.

Direct peers

• Washington Fine Properties: Boutique DMV luxury brokerage. Comparable independent, locally branded model focused on high-end buyer/seller representation in Washington DC, Bethesda, and Northern Virginia neighborhoods that overlap with Coester's coverage.
• Berkshire Hathaway HomeServices PenFed Realty: Mid-Atlantic residential brokerage with significant DMV footprint and military/VA lending heritage. Comparable in serving military families and offering buyer/seller representation across the same Maryland, DC, and Northern Virginia markets.
• TTR Sotheby's International Realty: Luxury-leaning DMV brokerage operating across DC, Maryland, and Northern Virginia. Comparable service model (full-service buyer/seller representation) and overlapping coverage of affluent submarkets like Bethesda, Georgetown, and McLean where Coester also lists.
• Long & Foster Real Estate: Historic Mid-Atlantic residential brokerage with deep roots in the DMV. Directly comparable in business model (commission-based buyer/seller representation) and geographic footprint, making it one of Coester's most relevant local competitors.

Regional players

• Samson Properties: Virginia-headquartered independent brokerage with strong Northern Virginia presence. Comparable locally rooted brokerage model with full service buyer/seller representation in Fairfax, Arlington, and Loudoun County markets served by Coester.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Instagraminstagram.com/coester.homes
• LinkedInlinkedin.com/company/real-estate-connection

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coester