UpperworthStudios

What UpperworthStudios does

Upperworth Studios is a privately-held boutique interior design firm founded in 2016 by Kristy Unger and Karen van Eeden, each bringing 20+ years of hospitality design experience. The company operates from two studios — Studio UK (directed by Karen van Eeden) and Studio Europe in Berlin (directed by Kristy Unger) — and delivers projects across approximately 25 countries, with a portfolio concentrated in luxury hospitality and high-end residential, alongside selective work in spa and wellness, food and beverage, luxury retail, and co-living.

The firm's two core service lines are full-service interior design (concept through to on-site completion) and technical design documentation, the latter offered both as part of full-service projects and as a standalone service to third-party architects and designers. Its approach is described as grounded in curiosity, research, listening, discovery and vision creation, with both co-founders personally overseeing every project. Notable enterprise clients include Waldorf Astoria Cairo, Hilton (multiple properties), The Dorchester Collection, IHG, Hyatt, Corinthia Hotels, Marriott, Graduate Hotels, and Marine & Lawn.

Upperworth Studios runs a relationship-driven, sales-led go-to-market: projects are sourced through direct founder engagement, referrals, and industry event presence (HI-Design, Sleepover Ibiza), with marketing anchored on a portfolio website and 'Beyond the Studio' blog. The firm maintains strategic working partnerships with specialist collaborators including Fox Linton Associates (spa), G1 Architecture, XCO2 (sustainability), Acrylicize (art installations), and Big Impact (sustainable printing). It is founder-owned with no disclosed external investors, parent company, or funding rounds.

Name

UpperworthStudios

Legal name

Upperworth Studios

Website

https://upperworthstudios.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Interior Design Services

NAICS

Interior Design Services (54141), Interior Design Services (541410)

akta.pro primary industry

Interior Design Services (BPAHAKAB)

Keywords

• Hospitality interior design
• Luxury hotel design
• Residential interior design
• Spa wellness design
• Design documentation services

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Interior Design Services: Full-service interior design from conceptual start to project completion on site. Services include interior design for hospitality, Spa + Wellness, F&B experiences, residential and retail sectors. The firm also provides technical design and documentation delivery services for architects and designers, and standalone documentation services.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Upperworth Studios is an international interior design firm offering full-service interior design and technical documentation services for the high-end hospitality, residential, spa and wellness, food and beverage, and retail sectors. Services span from conceptual design through to completion on site, with two core offerings: Interior Design (full-service creative design) and Documentation (technical design documentation for architects, designers and full-service projects).

Product overview

Upperworth Studios is an international interior design firm offering two primary service offerings: Interior Design and Documentation. Their Interior Design service covers hospitality, spa and wellness, food and beverage experiences, residential and retail sectors, providing full-service design from concept through to completion. The Documentation service offers stand-alone technical design documentation for architects and designers as well as comprehensive documentation for full-service projects. Founded in 2016 by directors Kristy Unger and Karen van Eeden, the studio works on projects ranging from boutique hotels to luxury residential developments, with a portfolio spanning 25 countries.

Differentiator

Problem solved

Functional benefit

Named customers13 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered notable and minor.

• Fox Linton AssociatesnotableStrategic or Co-development PartnerCollaborated with Fox Linton Associates on the Coworth Park Spa project, an eco-certified spa that was one of the first environmentally-designed spas in the UK.
• G1 ArchitecturenotableStrategic or Co-development PartnerPartnered with G1 Architecture on the Mekele Hilton Hotel project in Ethiopia, combining interior design with architectural expertise.
• XCO2minorStrategic or Co-development PartnerEnvironmental and services consultants featured in Q&A interview discussing sustainability in hospitality design. Upperworth Studios collaborates with XCO2 on projects requiring environmental and sustainability expertise.
• AcrylicizeminorStrategic or Co-development PartnerAward-winning studio of artists, designers and craftspeople featured in Q&A interview. Upperworth Studios works with Acrylicize for art installations in hospitality projects.
• Big ImpactminorStrategic or Co-development PartnerDutch inkjet printing company specialising in sustainable solutions featured in Q&A interview. Upperworth Studios works with Big Impact for wallcoverings and sustainable printing applications in hospitality projects.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Richmond International: Richmond International is a UK-based interior design firm specializing in luxury hotels, restaurants, and residences. Direct peer given shared UK hospitality-design DNA and similar engagement size.
• David Collins Studio: London-based luxury interior design studio known for high-end hospitality, residential, and retail work. Direct peer sharing UK base, luxury hospitality focus, and founder-led creative identity.
• Fox Linton Associates: Fox Linton Associates is a UK-based luxury interior design firm with strong hospitality credentials, including co-design of the award-winning Coworth Park Spa with Upperworth. Direct peer given near-identical luxury hospitality/residential specialism.
• Pierre-Yves Rochon (PYR): PYR is a leading French luxury hospitality and F&B interior design studio with a global project footprint. Direct peer given shared luxury hospitality sector focus and similar boutique, founder-led profile.
• Hirsch Bedner Associates (HBA): HBA is the largest global hospitality interior design firm, working with virtually every major luxury hotel brand. Direct peer given overlapping client set (Waldorf Astoria, Hilton, etc.) and similar hospitality-specialist focus.
• 1508 London: 1508 London is a luxury interior design studio serving high-end hospitality and residential clients across the UK and internationally. Direct peer given premium hospitality/residential dual focus and boutique scale.
• Martin Brudnizki Design Studio: MBDS is a London-based interior design and architecture studio serving luxury hotels, restaurants, and private members' clubs globally. Direct peer sharing UK hospitality focus and founder-led creative model.
• Champalimaud Design: Champalimaud is a New York-based luxury hospitality and residential interior design studio serving flagship hotel brands globally. Direct peer given parallel luxury hotel brand portfolio and project scale.
• Yabu Pushelberg: Yabu Pushelberg is a Toronto-based international luxury interior design firm serving hotel, residential, and retail clients. Directly comparable given luxury hospitality/residential mix and global project delivery.

Broad incumbents

• Gensler: Gensler is the world's largest architecture and design firm with a substantial hospitality interiors practice. Broad incumbent given overlapping hospitality-interiors work and global scale, though it operates across many verticals beyond Upperworth's specialty.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks4 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/11233297

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UpperworthStudios