Abw Oikoartec Gmbh

What Abw Oikoartec Gmbh does

ABW oikoartec GmbH is a privately held German specialty retailer (GmbH) founded in 2006 and headquartered in Berlin-Neukölln, operating the ABW-Shop (abwshop.de) e-commerce platform alongside a physical retail and warehouse location. The company resells a curated catalog of 1,085+ products spanning rainwater harvesting (cisterns, filters, pumps, central management units), wastewater and greywater technology (small treatment plants, dry toilets, AQUALOOP recycling), stormwater infiltration, and natural building materials (lime, clay, silicate and casein paints; lime, clay and Tadelakt plasters; wood treatments; natural insulation). It carries brands such as Graf, Roth, Rewatec, Nautilus, Wisy, Intewa, 3P, Kreidezeit, Auro, and Livos, and has one disclosed own-brand product line — ABW Kalkfarbe Pro lime paint.

The business is a Fachhandel (specialist trade) rather than a technology developer: there is no proprietary hardware or software platform, and products are sourced from third-party manufacturers. Differentiated value-add lies in free online planning tools (Zisternenrechner and Versickerungsplaner, the latter built to DWA-A 138-1 / ATV 138 standards), an in-house knowledge library (Fachwissen Wassertechnik and Naturbaustoffe), a YouTube channel ('anders bauen & wohnen'), and paid professional services — rainwater management consulting at €95.40/hour, color mixing/reproduction, and on-site construction services for natural plasters. The company holds DIBt certifications on selected filters and tanks and operates DWA-A 102 / DWA-M 153 compliant rainwater treatment systems.

Revenue is generated primarily through one-time product sales (per-unit pricing with 19% VAT, plus shipping) across two equal-weight pillars — water technology and natural building materials — supplemented by hourly consulting (€95.40/hr) and per-container color mixing (€21.42/Gebinde). The customer base is fragmented across private homeowners, tradespeople/builders, landscape professionals, architects, and restoration specialists, with no disclosed enterprise or recurring-SaaS contracts. The company is founder/management-owned with no external investors, currently employs 1–10 people, and relocated its Berlin operations in 2025 under Managing Director Sven Hänichen, who received the Aqua-Award 2023.

Name

Abw Oikoartec Gmbh

Legal name

ABW oikoartec GmbH

Website

https://abwshop.de

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

ABW oikoartec GmbH is a Berlin-based specialty e-commerce retailer (ABW-Shop) selling rainwater management, wastewater technology, and natural building materials to private homeowners, tradespeople, builders, and restoration professionals across Germany.

Ownership category

akta.pro rank

Product category

Water Technology and Natural Building Materials Retail

akta.pro primary industry

HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ)

akta.pro secondary industry

Water & Home System Care (Water Softeners, Septic Treatments, Drain/Openers, Appliance Cleaners) (CRADAKAK)

Keywords

• Rainwater harvesting systems
• Wastewater treatment equipment
• Natural building materials
• Ecological paints and plasters
• Water management solutions

Headquarters

HQ city

Berlin-müggelheim

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Product sales - Water technology: Sale of water technology products including cisterns, rainwater filters, pumps, wastewater systems, seepage systems, and related accessories. Revenue is generated on a per-transaction basis with prices listed on the website for most items. Some products (e.g., custom or large-volume items) are sold quote-based.
2. Product sales - Natural building materials: Sale of natural building materials including natural paints, lime paints, clay plasters, wood treatments, insulation materials, and tools. Revenue generated on a per-transaction basis with per-unit pricing displayed on the website.
3. Consulting and professional services: Charged consulting services for rainwater management and natural building projects (€95.40/hour for water technology Beratung). Color mixing and color reproduction services (€21.42 per Gebinde for mixing by recipe, €65.45/hour for custom color matching). On-site construction services for natural plasters and finishes.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

ABW oikoartec GmbH operates the ABW-Shop, a specialist German retailer (online store plus physical showroom in Berlin-Neukölln) selling rainwater harvesting systems, wastewater treatment equipment, stormwater infiltration products, and natural/ecological building materials (paints, plasters, insulation, wood treatments). The company curates and resells branded products from manufacturers such as Graf, Roth, Rewatec, Nautilus, Wisy, Intewa, 3P, Kreidezeit, Auro, Livos, and also markets its own-brand Kalkfarbe ABW Pro lime paint. In parallel, it provides paid professional consulting (€95.40/hour) for rainwater management and natural building projects, a color-mixing service, and free online planning tools (Zisternenrechner, Versickerungsplaner) to support customer acquisition.

Product overview

ABW Oikoartec GmbH operates a specialized e-commerce platform (abwshop.de) offering a comprehensive portfolio of rainwater management, wastewater technology, and natural building materials. The product range includes underground cisterns and tanks from brands like Graf, Roth, Rewatec, and Nautilus; rainwater filtration and pumping systems; complete rainwater management central units; infiltration systems including tunnel drainage (DRAINMAX) and modular blocks (EcoBloc); small wastewater treatment plants; greywater recycling (AQUALOOP); and dry toilets. The natural building materials segment encompasses ecological paints (lime, clay, silicate, casein), natural plasters including Tadelakt and decorative plasters, wood treatment products, clay building materials, and natural insulation. Services include professional color mixing, rainwater management consulting, and free planning tools (cistern calculator and infiltration planner) for system design.

Differentiator

Problem solved

Functional benefit

Brands

• Kalkfarbe ABW Pro: Own-brand 100% ecological lime paint for interior and exterior use, available in 5L and 10L containers.

Quantifiable outcome

• Systems can be dimensioned using free tools (Zisternenrechner, Versickerungsplaner) to optimize tank size and reduce upfront costs
• +1 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Roth Werke GmbH: Roth manufactures rainwater systems, small wastewater treatment plants (Kleinkläranlagen), and building products in Germany. Products such as Roth Sammelgruben and SBR systems are sold through ABW, but Roth's wider portfolio and direct sales make it a broad incumbent.
• Premier Tech Water & Environment: Premier Tech is an international provider of water and wastewater treatment solutions, including the small wastewater treatment plants (SBR-based) that ABW resells. Operates at much larger scale and broader geography than ABW.
• Otto Graf GmbH: Graf is one of Germany's largest manufacturers of rainwater tanks, infiltration systems, and wastewater products with both direct and dealer sales channels. A key supplier whose products ABW resells, but its broader portfolio and scale make it a broader incumbent in the same category.

Direct peers

• Mall GmbH: Mall GmbH is a German specialist for rainwater harvesting, wastewater treatment, and infiltration systems, offering overlapping product categories (cisterns, separators, treatment plants) to similar municipal, commercial, and residential customers. Directly competes with ABW in the German Fachhandel water technology segment.
• 4rain GmbH: 4rain is a German online rainwater specialist retailer selling cisterns, filters, pumps, and complete rainwater systems to DIY homeowners and tradespeople. Highly comparable business model and product mix to ABW's water technology e-commerce vertical.

Others

• Auro Pflanzenchemie AG: Auro is a German manufacturer of ecological paints, wood finishes, and natural building care products. A supplier whose products ABW resells; Auro also maintains its own direct and dealer sales channels that compete for the same end customer.
• Kreidezeit Naturfarben GmbH: Kreidezeit is a German manufacturer of natural paints, plasters, and ecological building materials. A core supplier to ABW whose products form a large portion of ABW's natural building materials range, and which also sells direct and through other dealers.
• Livos Pflanzenchemie GmbH & Co. KG: Livos is a German manufacturer of natural wood finishes, oils, waxes, and paints. A supplier whose products ABW carries in its natural building materials range, with overlapping end customers in ecological renovation.

Emerging players

• Wisy AG: Wisy is a German specialist manufacturer of high-quality rainwater filters and the Wisy Sigma/Multimat rainwater management units. A key supplier to ABW whose products overlap heavily with ABW's rainwater offering.
• 3P Technik Filtersysteme GmbH: 3P Technik is a German manufacturer of rainwater filters and pre-filtration products, including the Rainus and cistern filters ABW sells. Niche specialist whose products intersect with ABW's water technology catalog.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@anders-bauen-und-wohnen
• LinkedInlinkedin.com/company/abw-oikoartec-gmbh

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Abw Oikoartec Gmbh