WOBAU Wismar

Name

WOBAU Wismar

Legal name

Wohnungsbaugesellschaft mbH der Hansestadt Wismar

Website

https://wobau-wismar.de

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Municipal Housing Services

NAICS

Lessors of Residential Buildings and Dwellings (53111)

SIC

Real Estate Agents & Managers (For Others) (6531), Services-To Dwellings & Other Buildings (7340)

akta.pro industry

PRIMARYBPAJAFAA

Multifamily Apartment Property Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Residential Property Management

SECONDARYBPAJAGAE

Mixed-Use Property Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Commercial Property Management

Keywords

• Municipal housing management
• Residential property rental
• Senior housing services
• Commercial space leasing
• Tenant property services

Headquarters

HQ city

Wismar

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Residential and Commercial Rental Income: Primary revenue stream from renting apartments and commercial spaces to tenants in Wismar and surrounding areas. The company maintains a portfolio of residential units offered through its website with current listings.
2. Senior Living Services: Revenue from specialized senior living offerings including seniorengerechtes Wohnen (senior-friendly housing), altengerechtes Wohnen (age-appropriate housing), and Service Wohnen 70+.

Distribution channels2 records

Marketing channels5 records

Core offering

WOBAU Wismar is the municipal housing corporation of the Hanseatic City of Wismar that manages and rents residential apartments, commercial spaces, and senior-friendly housing units. It operates a property portfolio across multiple neighborhoods, providing tenant services including damage reporting, community programs at neighborhood meeting points (Quartierstreff), and care navigation events (PflegeKompass) in partnership with local institutions.

Product overview

WOBAU Wismar (Wohnungsbaugesellschaft mbH der Hansestadt Wismar) operates as a municipal housing company offering rental apartments and commercial spaces in Wismar. The portfolio includes core rental housing services, specialized senior living options (Seniorenwohnen), tenant services (Mieterservice), and community facilities like the Quartierstreff neighborhood meeting points. Additional services include energy-saving advice, care information events (PflegeKompass), and an event venue (Bauernscheune). The company functions as a traditional property management organization rather than a technology platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Mietwohnungen (Rental Apartments) Residential rental apartments available throughout Wismar, offered with current listings and an apartment search form (Wohnungsgesuch) for housing seekers. Targets individuals, couples, and families seeking long-term rental housing.
• Gewerberäume (Commercial Spaces) Commercial rental spaces available for businesses in Wismar. Pricing is handled through direct inquiry rather than public listing.
• Seniorenwohnen (Senior Housing) Senior-friendly living arrangements for elderly residents in Wismar, including age-appropriate housing (altengerechtes Wohnen), senior-friendly housing (seniorengerechtes Wohnen), and the Service Wohnen 70+ program providing additional support services for residents aged 70 and above.
• Mieterservice (Tenant Services) Comprehensive tenant service portal offering damage reporting (Schadensmeldung), concerns and complaints submission (Anliegen und Beschwerden), tenant magazines (Mietermagazine), forms (Formulare), and access to current projects for tenants of WOBAU Wismar.
• PflegeKompass (Care Navigation Events) Quarterly open meetings organized jointly with the Pflegestützpunkt des Landkreises Nordwestmecklenburg to provide orientation, information, and practical support for people navigating the nursing care and social welfare system, including a social consultant for individual guidance.
• Quartierstreff (Neighborhood Meeting Points) Neighborhood meeting points in Wendorf, Kagenmarkt, and Friedenshof districts that offer community activities including children's workshops, creative programs, reading sessions, nature printing projects, and youth programs to build community engagement across all age groups.
• Energiespar-Service (Energy Saving Service) Energy-saving tips and information service for tenants, including guidance on balcony power plants (Balkonkraftwerke) and strategies to manage the energy crisis. Targets tenants of WOBAU Wismar seeking to reduce household energy costs.
• Bauernscheune (Event Venue) Event venue space available for rent and community events, operated by WOBAU Wismar.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• Pflegestützpunkt des Landkreises NordwestmecklenburgcoreStrategic or Co-development PartnerWOBAU Wismar collaborates with the nursing support point of the district of Northwest Mecklenburg to organize and host the quarterly PflegeKompass events. These events provide orientation and practical support for people navigating the nursing and social welfare system, with participation from a social consultant.
• Büro für Chancengleichheit der Hansestadt WismarcoreStrategic or Co-development PartnerThe Office for Equal Opportunities of the Hanseatic City of Wismar partners with WOBAU Wismar to deliver monthly children's programs at the Quartierstreff Wendorf location, creating community spaces for children and youth regardless of origin, age, gender, or social background.
• DRK Kinder- und Jugendfreizeitzentrum (KJFZ)minorStrategic or Co-development PartnerThe German Red Cross (DRK) operates a Children's and Youth Recreation Center (KJFZ) at Friedrich-Techen-Straße 20 in Wismar, which remains open as an alternative youth center while the KJFZ program at Quartierstreff Wendorf is temporarily paused.
• Polizei Wismar (Wismar Police)coreStrategic or Co-development PartnerWismar Police officers hold regular office hours at WOBAU Wismar's Mieterkontaktstellen neighborhood contact points in Wendorf, Kagenmarkt, and Friedenshof, providing direct police liaison services to residents and contributing to neighborhood safety.
• Evb Wismar (Entsorgungs- und Baubetrieb Wismar)minorOthersInformation sharing partnership where WOBAU Wismar publishes disposal schedule changes and holiday-related waste collection shifts on its website for the benefit of its tenants.

Recent moves5 records

Expansion highlights5 records

Direct peers

• WBG Leipzig (Leipziger Wohnungs- und Baugesellschaft): Municipal housing company of the City of Leipzig managing ~36,000 units. Direct operating peer — same East German municipal Wohnungsbaugesellschaft structure — though serving a larger, growing city rather than Wismar's smaller market.
• SAGA Siedlungs-Aktiengesellschaft Hamburg: Hamburg's municipal housing company managing ~140,000 units. Operates the same German public-housing model with residential and senior living offerings, serving as a strong structural and operational peer to WOBAU Wismar.
• Gewobag: Berlin's municipal housing company (landeseigene Wohnungsbaugesellschaft) managing ~75,000 units. Closest comparable in operating model — publicly owned, multifamily rental focus, broad tenant services — to WOBAU Wismar, just at materially larger scale.
• degewo: Berlin municipal housing company managing ~80,000 units. Same legal/operating model as WOBAU (kommunale Wohnungsbaugesellschaft) with multifamily rental focus and tenant-facing services; comparable along business model and regulatory positioning.
• GESOBAU: Berlin municipal housing company (~46,000 units). Same German kommunale Wohnungsbaugesellschaft model — publicly owned, multifamily-focused, tenant services — and a particularly close operating peer to WOBAU.
• HOWOGE: Berlin's municipal housing group (~80,000 units). Directly comparable structure — city-owned Wohnungsbaugesellschaft providing residential and senior-friendly housing under public mandate — making it a near-analogue to WOBAU Wismar.

Broad incumbents

• Vonovia: Germany's largest private residential landlord with ~500,000+ units. Compares to WOBAU on product (multifamily rental housing) and customer base, but operates nationally, is for-profit, and is not bound by municipal rent caps.
• LEG Immobilien: NRW-focused residential landlord (~165,000 units). Comparable product offering (multifamily rental) and tenant base, though LEG is a private listed operator with broader geographic reach than WOBAU's Wismar focus.
• Deutsche Wohnen: Major German residential landlord (~150,000 units) focused on metropolitan multifamily housing. Comparable on product and customer, but operates at scale with private-sector cost discipline rather than WOBAU's municipal mandate.

Others

• Wohnungsgenossenschaften Deutschland (sector): German housing cooperatives (Wohnungsgenossenschaften) operate under a similar affordable-housing ethos with member-based governance, providing a thematic structural peer to WOBAU's publicly owned, mission-driven rental model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/playlist?list=PL3rQ9ou5JBEjw_AhslhAHMfsFiN1XFOym

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about WOBAU Wismar