24/7 Dink
24/7 Dink, now rebranded as Indianapolis Pickleball Club North (IPC North), operates indoor pickleball facilities across the Indianapolis metro under a multi-location membership, offering open play, lessons, leagues, and retail via the CourtReserve platform.
- Company typePrivate
- Founded2024
- HeadquartersFishers, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What 24/7 Dink does
24/7 Dink operated an indoor pickleball facility in the Indianapolis metro area and has been rebranded as Indianapolis Pickleball Club North (IPC North) following a partnership with the Indianapolis Pickleball Club. The company is now part of a three-location network — IPC North (Fishers), IPC East (Indianapolis), and IPC South (Greenwood) — unified under a single multi-location membership. Core offerings include indoor pickleball court access for open play, lessons, leagues, classes/clinics, private events, and an on-site Pro Shop selling paddles, balls, apparel, and accessories. The technology stack is intentionally lightweight: scheduling, open play registration, league management, and clinic bookings run on the third-party CourtReserve platform, which replaced the standalone 247 Dink app on February 15, 2025. The IPC branded "verified open play" system segments players into Casual, Intermediate, Competitive, and Advanced levels with skill assessments to support appropriate matchmaking, and is being phased into IPC North after already operating at IPC East and IPC South.
Revenue is generated through recurring monthly membership dues (granting access to all three IPC locations), programming and instruction fees (lessons, leagues, classes, clinics), one-time Pro Shop retail sales, and private event bookings. The customer base is direct-to-consumer, spanning casual recreational players seeking community and an introduction to the sport, intermediate players in structured leagues, competitive and advanced players in tournaments, and players seeking professional instruction. Marketing is conducted through the IPC website (primary membership acquisition channel with "Join Today" calls-to-action) and organic social on Facebook, Instagram, and YouTube. The company is privately held, founded in 2024, with 1-10 employees, and there are no disclosed funding rounds, investors, or revenue figures in the available data.
24/7 Dink firmographics
Firmographics- Name
- 24/7 Dink
- Legal name
- 24/7 Dink
- Website
- https://247dink.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- 24/7 Dink, now rebranded as Indianapolis Pickleball Club North (IPC North), operates indoor pickleball facilities across the Indianapolis metro under a multi-location membership, offering open play, lessons, leagues, and retail via the CourtReserve platform.
- Ownership category
- akta.pro rank
24/7 Dink industry classification
Industry- Product category
- Pickleball Club
- NAICS
- Fitness and Recreational Sports Centers (713940)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Arenas & Indoor Sports Centers (MPAKAEAB)
- akta.pro secondary industry
- Pickleball Equipment & Accessories Retail (CRAMAFAB)
Keywords
Where 24/7 Dink is headquartered
LocationHeadquarters
- HQ city
- Fishers
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
24/7 Dink business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain
Revenue model
- Membership Dues: Recurring membership fees providing access to all three IPC locations (North, East, South). Members can choose to play at one location or enjoy access to all three facilities.
- Programming and Lessons: Revenue from open play sessions, leagues, classes, clinics, and private lessons. Programming available at all three IPC locations.
- Pro Shop: Retail sales of pickleball equipment, accessories, and gear through the on-site Pro Shop.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Full Membership |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
24/7 Dink product offering
Product offeringCore offering
24/7 Dink operates an indoor pickleball facility providing court access, leveled open play sessions, professional lessons, classes and clinics, organized leagues, private events, and a retail Pro Shop for pickleball equipment. The facility is being rebranded as Indianapolis Pickleball Club North (IPC North) under a partnership with the Indianapolis Pickleball Club, providing members access to all three IPC locations (North, East, South) under a unified monthly membership.
Product overview
24/7 Dink was an indoor pickleball facility that has been rebranded as Indianapolis Pickleball Club North (IPC North). The offering consists of court access for open play, lessons, leagues, and private events, supported by a multi-location membership system. The product portfolio includes pickleball court facilities, professional instruction (lessons and clinics), competitive programming (leagues), and retail (Pro Shop), all now integrated under the unified IPC brand spanning three locations (North, East, South).
Differentiator
Problem solved
Functional benefit
Brands
- IPC East: Indianapolis Pickleball Club East location at 1650 Industry Drive, Indianapolis, IN 46219
- IPC South
- IPC North
Products and services
- Multi-Location Membership Recurring monthly subscription granting members access to indoor pickleball courts, open play, and programming across all three Indianapolis Pickleball Club facilities (IPC North in Fishers, IPC East in Indianapolis, IPC South in Greenwood). Members may play at one location or all three.
- Open Play Sessions Leveled open play sessions booked via CourtReserve that match players with opponents at their assessed skill level (Casual, Intermediate, Competitive, or Advanced). Available at all three IPC locations, with IPC North transitioning to verified open play over time.
- Lessons & Instruction
Companies that use 24/7 Dink
Customer profileSegments4 records
Ideal customer profiles4 records
24/7 Dink technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature1 record
24/7 Dink partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Indianapolis Pickleball Clubcore24/7 Dink is being rebranded as IPC North, joining the Indianapolis Pickleball Club network. This partnership brings the 247 Dink mission and community to the Northside under the established IPC brand. The affiliation provides unified membership across IPC North, IPC East, and IPC South locations. Programming, booking (CourtReserve), and overall club experience will align with IPC standards while maintaining the heart of what made 247 Dink special.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
24/7 Dink competitors and assessment
Company assessmentEmerging players
- The Pickleball Club: Regional pickleball club operator offering memberships, open play, and programming. Comparable in scale and scope to IPC as an emerging dedicated pickleball venue operator.
- PB Courtside: Emerging indoor pickleball club focused on leveled open play and league programming, mirroring IPC's verified skill-level approach.
- The Pickle Lodge: Indoor pickleball venue combining courts with a social/bar atmosphere. Comparable to IPC's community-driven indoor pickleball positioning.
Others
- Selkirk Sport: Leading pickleball paddle and equipment brand. Comparable via the Pro Shop / retail line of IPC's business and shares the same end-customer base of indoor pickleball players.
- JOOLA: Pickleball and table tennis equipment manufacturer with a growing pickleball product line. Relevant as a potential supplier and brand partner for IPC's Pro Shop, serving the same player demographic.
Broad incumbents
- Life Time Fitness: National premium health club chain that has aggressively added indoor pickleball courts, leagues, and lessons to its existing member base. Represents the scaled incumbent encroaching on dedicated pickleball venues.
Direct peers
- Chicken N Pickle: Operates multi-location indoor pickleball complexes paired with restaurants and bars. Highly comparable to IPC's pickleball-plus-amenities model with a focus on community-driven social play.
- Pickleplex: Membership-based indoor pickleball facility operator with multi-court venues, leagues, and lessons. Directly comparable to IPC's per-court, per-facility operating model.
- Pickle & Social: Indoor pickleball and social club concept blending courts with food, beverage, and events. Operates in a similar niche to IPC's community-and-amenities positioning.
- Dill Dinkers: Growing pickleball-focused club franchise offering memberships, leagues, lessons, and open play. Closely matches IPC's programmatic, membership-based indoor pickleball model.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
24/7 Dink social profiles
Digital presence24/7 Dink financial estimates
Financial estimateRevenue estimate
Valuation estimate
24/7 Dink leadership team
Management profileNumber of profiles
24/7 Dink funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
24/7 Dink M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 24/7 Dink
What does 24/7 Dink do?
24/7 Dink operates an indoor pickleball facility providing court access, leveled open play sessions, professional lessons, classes and clinics, organized leagues, private events, and a retail Pro Shop for pickleball equipment. The facility is being rebranded as Indianapolis Pickleball Club North (IPC North) under a partnership with the Indianapolis Pickleball Club, providing members access to all three IPC locations (North, East, South) under a unified monthly membership.
Is 24/7 Dink a public or private company?
24/7 Dink is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 24/7 Dink founded?
24/7 Dink was founded in 2024. It employs 1 to 10 people.
Where is 24/7 Dink based?
24/7 Dink is headquartered in Fishers, United States, in the North America region.
How does 24/7 Dink make money?
Three revenue lines are on record. Membership Dues are the primary driver. The others are programming and Lessons and pro Shop.
Who are 24/7 Dink's main competitors?
Emerging players on record are The Pickleball Club, PB Courtside and The Pickle Lodge. Others are Selkirk Sport and JOOLA. Life Time Fitness is listed as a broad incumbent. Direct peers are Chicken N Pickle, Pickleplex, Pickle & Social and Dill Dinkers.
Does 24/7 Dink have an API?
No public API is recorded for 24/7 Dink.
What industry is 24/7 Dink in?
24/7 Dink's product category is Pickleball Club. Its primary akta.pro industry code is MPAKAEAB, Arenas & Indoor Sports Centers, with a secondary code of CRAMAFAB, Pickleball Equipment & Accessories Retail. Its NAICS code is 713940 and its SIC code is 7997.