Bradley Van Der Straeten
Bradley Van Der Straeten is a six-person London residential architecture and interior design studio founded in 2010 by George Bradley and Ewald Van Der Straeten, delivering refurbishments, extensions, and Passivhaus new builds for private homeowner clients primarily across London and the South East.
- Company typePrivate
- Founded2010
- HeadquartersCity Of London, United Kingdom
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Bradley Van Der Straeten does
Bradley Van Der Straeten is a London-based residential architecture and interior design studio founded in 2010 by George Bradley and Ewald Van Der Straeten. The firm operates from Mare Street Studios in East London and is structured as a small partnership-style practice with approximately six named professionals, including architects and interior designers. It is privately held, founder-controlled, and has not raised external capital.
The studio delivers refurbishments, extensions, and new-build residential projects for private clients, with a particular specialism in Passivhaus and low-energy design evidenced by its Shepperton new-build project. Projects are concentrated in London and the South East, with selective commissions further afield such as Bristol in the Southwest. The portfolio centres on high-design family homes, retrofit of period and contemporary houses, and architect-led interiors, and the firm has won multiple British Homes Awards (2020, 2023, 2024) and the AJ Retrofit Award in 2024.
Revenue is generated through project-based professional fees, charged as a percentage of construction cost or fixed-fee under RIBA work stages, with no disclosed figures. The firm supplements its client work with editorial exposure in titles such as the Financial Times, Dezeen, and House & Garden, and operates the 'Another Architecture' podcast as a brand and thought-leadership channel. There is no AI/ML capability, no disclosed software product, and no recurring revenue stream; the model is fundamentally fee-for-service project delivery.
Bradley Van Der Straeten firmographics
Firmographics- Name
- Bradley Van Der Straeten
- Legal name
- Bradley Van Der Straeten
- Website
- https://b-vds.co.uk
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bradley Van Der Straeten is a six-person London residential architecture and interior design studio founded in 2010 by George Bradley and Ewald Van Der Straeten, delivering refurbishments, extensions, and Passivhaus new builds for private homeowner clients primarily across London and the South East.
- Ownership category
- akta.pro rank
Bradley Van Der Straeten industry classification
Industry- Product category
- Residential Architecture Services
- NAICS
- Architectural Services (541310), Interior Design Services (541410), Residential Remodelers (236118)
- SIC
- General Bldg Contractors - Residential Bldgs (1520)
- akta.pro primary industry
- Luxury Whole-Home Renovation (High-End Finishes & Custom Build) (HSAPAEAI)
- akta.pro secondary industries
- Architectural Reconfiguration & Structural Alterations (HSAPAEAB), Whole-Home Interior Renovation (Non-Structural) (HSAPAEAC)
Keywords
Where Bradley Van Der Straeten is headquartered
LocationHeadquarters
- HQ city
- City Of London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Bradley Van Der Straeten business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Architecture and Interior Design Services: Project-based professional fees for residential architecture services including feasibility studies, planning applications, technical design, interior design, and construction administration. Revenue generated through one-time project fees rather than recurring revenue.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Bradley Van Der Straeten product offering
Product offeringCore offering
Bradley Van Der Straeten is a London-based residential architecture and interior design studio providing full-service design for private homeowners. The studio specialises in home refurbishments, extensions, new builds, and Passivhaus-certified sustainable design, with a strong focus on creating colourful, characterful spaces through a collaborative design workshop process led by the studio's directors.
Product overview
Bradley Van Der Straeten is an award-winning London-based residential architecture studio specializing in refurbishing, extending, and building homes for private clients. The studio offers integrated residential architecture and interior design services, encompassing full project delivery from initial concept through construction completion. Their portfolio includes renovations (e.g., Hawthorn House, Mazarine), extensions (e.g., The Judd, Tonal Terrace), new builds (e.g., London Passivhaus), and Passivhaus-certified sustainable designs. The studio was awarded Interior Designer of the Year at the 2024 British Homes Awards and operates from Mare Street Studios in London.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Architecture Services Full-service residential architecture for private clients covering concept design, planning applications, technical design, and construction administration for refurbishments, extensions, and new builds.
- Interior Design Interior architecture and design service covering joinery design, lighting design, colour palettes, material selection, and finishes specification, delivered as part of comprehensive home design projects.
- Home Renovation Projects Complete home renovation design services including period property refurbishments, Victorian terrace renovations, and mid-century modern house transformations. Notable projects include Hawthorn House, The Venetian Pantry, and Mazarine.
- Home Extension Design Design services for side return extensions, rear extensions, double-storey extensions, and loft conversions. Projects include The Judd, Tonal Terrace, and Vault House.
- New Build Homes Custom new build residential design services including Passivhaus-certified homes and contemporary pavilion-style houses. Projects include London Passivhaus and Garden Cottage.
- Passivhaus Design Energy-efficient building design service following Passivhaus certification standards, using high insulation, airtight envelopes, solar gains, thermal bridge-free design, and mechanical ventilation with heat recovery (MVHR) systems.
Quantifiable outcome
- Multiple award wins including Interior Designer of the Year 2024 British Homes Awards, AJ Retrofit and Re-Use award 2024, and Transformation of the Year British Homes Awards
- +2 more outcomes
Companies that use Bradley Van Der Straeten
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles2 records
Bradley Van Der Straeten technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Bradley Van Der Straeten partnerships and signals
Strategic signalScale indicators4 records
Recent moves5 records
Expansion highlights5 records
Bradley Van Der Straeten competitors and assessment
Company assessmentDirect peers
- Proctor & Shaw: London residential architecture studio with a sustainability-led design philosophy and similar focus on refurbishments, extensions and new-build homes for private clients. Comparable in project types and ecological design positioning.
- Emil Eve Architects: East London boutique residential architecture practice working on extensions, refurbishments and bespoke homes for private clients. Closely comparable in studio size, geography, and project typology.
- Architecture for London: London studio specialising in Passivhaus and low-energy residential architecture for private clients. Highly comparable on sustainable-design credentials and the specific Passivhaus new-build and retrofit niche that BVDS serves.
- RISE Design Studio: UK architecture practice with a strong sustainability and Passivhaus orientation serving private residential clients. Overlaps directly with BVDS on energy-efficient retrofit and new-build design positioning.
- De Rosee Sa: London-based residential architecture studio of comparable small-team size, focused on high-end private homes, extensions and refurbishments, with similar editorial coverage and award pedigree. Direct competitor for the same mid-market and high-net-worth private client base in London.
- Coffey Architects: London architecture practice with significant residential portfolio including period property refurbishments and contemporary extensions. Comparable in residential focus and award-winning London project delivery.
- Hayhurst & Co. London architecture practice combining residential work with sustainability and community-focused projects. Comparable small-studio profile with similar residential retrofit and new-build offerings for private clients.
- nimtim architects: South London residential architecture studio delivering extensions, refurbishments and new-build homes for private clients. Similar boutique scale, project typology, and design-led positioning.
Others
- The Modern House: Editorial-led estate agency and design publication that has featured BVDS projects and serves the same high-end London residential audience. Functions as a referral channel and brand amplifier rather than direct competitor, but operates in the same curated design-residential ecosystem.
Broad incumbents
- Foster + Partners: Global architecture incumbent with a residential portfolio and growing focus on high-end sustainable housing. Represents a much larger incumbent competing for premium private residential commissions with overlapping sustainability capabilities.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Bradley Van Der Straeten social profiles
Digital presenceBradley Van Der Straeten financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bradley Van Der Straeten leadership team
Management profileNumber of profiles
Profiles5 records
Bradley Van Der Straeten funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bradley Van Der Straeten M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bradley Van Der Straeten
What does Bradley Van Der Straeten do?
Bradley Van Der Straeten is a London-based residential architecture and interior design studio providing full-service design for private homeowners. The studio specialises in home refurbishments, extensions, new builds, and Passivhaus-certified sustainable design, with a strong focus on creating colourful, characterful spaces through a collaborative design workshop process led by the studio's directors.
Is Bradley Van Der Straeten a public or private company?
Bradley Van Der Straeten is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bradley Van Der Straeten founded?
Bradley Van Der Straeten was founded in 2010. It employs 1 to 10 people.
Where is Bradley Van Der Straeten based?
Bradley Van Der Straeten is headquartered in City Of London, United Kingdom, in the Europe region.
How does Bradley Van Der Straeten make money?
One revenue line is on record: architecture and Interior Design Services.
Who are Bradley Van Der Straeten's main competitors?
Direct peers on record are Proctor & Shaw, Emil Eve Architects, Architecture for London, RISE Design Studio, De Rosee Sa, Coffey Architects, Hayhurst & Co. and nimtim architects. The Modern House is listed as an others. Foster + Partners is listed as a broad incumbent.
Does Bradley Van Der Straeten have an API?
No public API is recorded for Bradley Van Der Straeten.
What industry is Bradley Van Der Straeten in?
Bradley Van Der Straeten's product category is Residential Architecture Services. Its primary akta.pro industry code is HSAPAEAI, Luxury Whole-Home Renovation (High-End Finishes & Custom Build), with a secondary code of HSAPAEAB, Architectural Reconfiguration & Structural Alterations. Its NAICS code is 541310 and its SIC code is 1520.