Bouvreuil meubles
Bouvreuil Meubles is a family-owned Quebec furniture retailer founded in 1979, operating a single showroom in Saint-Jean-sur-Richelieu and a Magento e-commerce storefront, serving residential and small-business customers across the South Shore of Montreal with multi-brand contemporary furniture and adjacent financing and protection services.
- Company typePrivate
- Founded1979
- HeadquartersSaint-jean-sur-richelieu, Canada
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Bouvreuil meubles does
Bouvreuil Meubles, legally Placements Bouvreuil Inc., is a family-owned Quebec furniture retailer founded in 1979 and headquartered in Saint-Jean-sur-Richelieu. The company operates a single retail showroom at 100 rue Moreau, near Highway 35 (Exit 45), serving the South Shore of Montreal within a 50km delivery radius, complemented by a Magento-based e-commerce storefront at bouvreuil.com. It carries a catalog of 40+ brands organized into three collections — Salon (living room), Salle à Manger (dining room), and Chambre (bedroom) — with a stated emphasis on Quebec-made manufacturers (Mobican, Romano, Elran, PEL International, Verbois, Matelas Mirabel, Meubles Nouveau Concept) anchored in a dedicated 'Fierté de chez nous' section, alongside Canadian and international brands (Decor-Rest, Jaymar, Donald Choi Home, Huppé, AMISCO, Durham, HJORT KNUDSEN).
The business operates a hybrid retail model spanning two customer segments. The primary segment is direct-to-consumer residential sales through the showroom, online catalog, and design advisory services, with pricing spanning roughly $299 to $9,199+ per item. A secondary B2B segment furnishes model homes, condos, hospitality venues (e.g., La Cache du Lac Champlain, 2017), and commercial spaces (e.g., Complexe funéraire Claude Le Sieur) for real estate developers and businesses in Quebec. Revenue mechanics include one-time furniture sales, transaction-fee financing arrangements via Fairstone Financial (6/12/24-month plans on purchases over $500), and managed-service protection plans via Excelsior's TOUTES TACHES 10-year stain coverage. Best-price guarantees and a 90-night mattress comfort trial are offered as conversion tools.
The company is privately held under Quebec incorporation, operates with a small named team of approximately 15 individuals across merchandising, sales, logistics, design advisory, and accounting functions, and shows no disclosed funding, M&A, or institutional ownership activity. Technology stack is conventional retail-grade (Magento commerce, Google Analytics, Google Maps geolocation), with no proprietary AI/ML, data, or platform differentiation. Geographic scope is regional Quebec, with the online storefront explicitly scoped for Canadian users only.
Bouvreuil meubles firmographics
Firmographics- Name
- Bouvreuil meubles
- Legal name
- Placements Bouvreuil Inc.
- Website
- https://bouvreuil.com
- Company type
- Private
- Founded year
- 1979
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Bouvreuil Meubles is a family-owned Quebec furniture retailer founded in 1979, operating a single showroom in Saint-Jean-sur-Richelieu and a Magento e-commerce storefront, serving residential and small-business customers across the South Shore of Montreal with multi-brand contemporary furniture and adjacent financing and protection services.
- Ownership category
- akta.pro rank
Bouvreuil meubles industry classification
Industry- Product category
- Furniture Retail
- NAICS
- Furniture Retailers (449110)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Furniture Stores (5712)
- akta.pro primary industry
- Dining Room Furniture Retail (Dining Tables, Chairs, Bar Stools, Buffets/Sideboards) (CRAIAAAB)
- akta.pro secondary industry
- Bedroom Furniture Retail (Beds, Dressers, Nightstands, Armoires) (CRAIAAAC)
Keywords
Where Bouvreuil meubles is headquartered
LocationHeadquarters
- HQ city
- Saint-jean-sur-richelieu
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Bouvreuil meubles business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Furniture Sales: One-time sale of furniture products including sofas, sectionals, dining sets, bedroom furniture, and accessories. Revenue generated from retail customers through in-store and online purchases.
- Financing Services: Interest-free financing plans (6, 12, and 24 months) offered through partnership with Fairstone Financial. Revenue generated from financing arrangements on purchases of $500 or more.
- Protection Plans: 10-year stain protection plan (TOUTES TACHES) offered through Excelsior partner. Revenue generated from prepaid service plan sales priced based on furniture value.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | 6-month interest-free financing |
| Transaction based/ take rate | Multi-year contract | 12 and 24-month financing plans |
| Unit Pricing | Pay-as-you-go | Stain protection plan (TOUTES TACHES) |
| Unit Pricing | Pay-as-you-go | Home delivery service |
| Other | Pay-as-you-go | Best price guarantee |
| Other | Pay-as-you-go | Comfort guarantee for mattresses |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels4 records
Bouvreuil meubles product offering
Product offeringCore offering
Bouvreuil Meubles is a Quebec-based contemporary home furniture retailer that sells living room, dining room, and bedroom furniture through a single physical showroom in Saint-Jean-sur-Richelieu and a Magento-based e-commerce platform. Its assortment includes sectionals, sofas, loveseats, armchairs, sofa-beds, dining sets, bedroom furniture, mattresses, and accessories sourced from over 40 brands, with a dedicated emphasis on Quebec-made manufacturers. The company complements furniture sales with complementary services including in-store design consultation, B2B project furnishing (model homes, condos, hospitality, commercial spaces), financing arrangements through Fairstone, and a 10-year stain protection plan through Excelsior.
Product overview
Bouvreuil Meubles is a Quebec-based furniture retailer offering a diversified product portfolio organized into three main collections: Salon (living room), Salle à Manger (dining room), and Chambre (bedroom). The core offering includes sectionals, sofas, loveseats, armchairs, sofa-beds, tables, and storage furniture, with notable brands including the company's own Bouvreuil brand as well as Quebec manufacturers (Romano, Elran, PEL International, Mobican, Julien Beaudoin, Verbois, Matelas Mirabel) and other brands (Decor-Rest, Jaymar, Donald Choi Home, Fornirama, Amisco, HUPPÉ). The company also offers complementary services including B2B furniture design projects, interest-free financing through Fairstone Financial, and the TOUTES TACHES 10-year stain protection plan through Excelsior. Featured products include the ART-7000 (Elran) as the most customizable reclining collection, the OSLO and AVALON (Romano) for Quebec-made seating, and motorized/luxury options from various brands.
Differentiator
Problem solved
Functional benefit
Products and services
- Salon (Living Room) Collection Complete living room furniture assortment including sectionals, sofas, loveseats, armchairs, sofa-beds, TV furniture, libraries, living room tables, poufs and benches, and accent furniture for residential consumers.
- Salle à Manger (Dining Room) Collection Dining room furniture assortment including chairs, tables, counter stools, buffets, and benches for residential consumers.
- Chambre (Bedroom) Collection Bedroom furniture assortment including beds, dressers, nightstands, mattresses, and bedding for residential consumers.
- B2B Furniture Design and Decorating Services Turnkey furnishing, design, and accessorization service for real estate developers, construction firms, hospitality operators, and commercial clients (model homes, condos, hotels, spas, restaurants, funeral homes). Services include complete furnishing, styling, and accessorization projects managed through a single point of contact.
- Interest-Free Financing Plans Fairstone Financial financing arrangements for furniture purchases of $500 or more, including a 6-month interest-free installment plan and extended 12- and 24-month options. Online applications available with approval in minutes.
- TOUTES TACHES (All Stains) Protection Plan 10-year prepaid stain protection plan for upholstered furniture purchased at Bouvreuil, administered by Excelsior. Includes in-home stain removal by technicians or furniture replacement if repair is not possible, plus bonus 5-year coverage for motors in reclining furniture, burns/cuts/perforations on leather/bycast/vinyl, and heat stains on wood furniture.
- Home Delivery and In-Home Installation Service Regional furniture delivery service within a 50 km radius of the Saint-Jean-sur-Richelieu showroom for a $49.99 flat rate, with in-home delivery and installation available for $79.99. Free delivery on orders over $500 within the territory.
- 90-Night Mattress Comfort Guarantee Comfort trial program for mattresses purchased at Bouvreuil, allowing one exchange for an equal or higher priced mattress after a minimum 60-day trial with proper mattress protection. Subject to a $69.99 delivery fee; not applicable to final sales, floor models, or box springs.
- Local Best Price Guarantee Price-matching guarantee covering identical items found at a lower price within a 25 km radius and within 14 days of purchase, with refund of the price difference. Item must be new, identical, in stock, and sold by an authorized retailer with paper or web proof required.
Companies that use Bouvreuil meubles
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Bouvreuil meubles technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Bouvreuil meubles partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- ExcelsiorcoreExcelsior provides the TOUTES TACHES protection plan - a 10-year prepaid service plan protecting upholstered furniture against accidental stains. Includes additional 5-year coverage for motors in reclining furniture, burns/cuts on leather and vinyl, and heat rings on wood furniture. Technicians travel to customer homes for stain removal or furniture replacement if necessary.
- VerboiscoreQuebec-based furniture manufacturer featured in Bouvreuil's 'Fierté de chez nous' (Pride of Quebec) section, showcasing local Quebec furniture makers.
- Matelas MirabelcoreQuebec mattress manufacturer featured in the Fierté de chez nous section, supplying mattresses to Bouvreuil Meubles.
- MobicancoreSaint-Jean-sur-Richelieu-based furniture manufacturer specializing in dining tables, buffets, and TV stands. Featured prominently in Bouvreuil's furnishing projects including Les Loiselles and Habitations EnerGIK model homes.
- Meubles Nouveau ConceptcoreQuebec furniture manufacturer featured in the Fierté de chez nous section, part of Bouvreuil's local supplier network.
- Pel InternationalcoreQuebec manufacturer of reclining chairs and furniture. Products include the Tom rocking ottoman and Elie 3-movement chair with unique Pel pivoting system.
- RomanocoreMontreal furniture manufacturer since 1962, producing hand-crafted furniture with pure and elegant lines. Offers great variety of styles, configurations, fabrics and comfort levels. Products include the OSLO Scandinavian-inspired line and AVALON swivel chair.
- ElrancoreQuebec manufacturer offering highly customizable furniture including the ART-7000 collection with 4 armrest styles, 3 back heights, 2 seat styles, and multiple configuration options at same price.
- Decor-RestcoreFurniture brand featured in current promotions at Bouvreuil. Products include the Suze sofa line with multiple leg and finish options.
- HuppécoreQuebec lighting and furniture manufacturer. Products featured include lighting fixtures that complement upholstered furniture collections.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Bouvreuil meubles competitors and assessment
Company assessmentDirect peers
- Structube: Quebec-headquartered contemporary furniture retailer with showrooms across Canada. Competes in the same modern/contemporary furniture category, with similar price points and direct-to-consumer model.
- Meubles Tanguay: Quebec family-owned furniture retailer founded in 1964 with multiple showrooms serving similar demographics in Quebec. Comparable contemporary furniture assortment, B2B project services, and Quebec-made brand portfolio.
- Maison Corbeil: Premium Quebec contemporary furniture retailer with showrooms in greater Montreal. Overlaps directly on Bouvreuil's contemporary sofa/dining offering and Quebec-made product emphasis, targeting similar middle-to-upper income consumers.
- Brault & Martineau: Major Quebec-based furniture retailer operating multiple showrooms across the province with similar multi-room furniture assortments, in-house design services, and Quebec-made brand emphasis. Most directly comparable by geography, customer segment, and product breadth.
- EQ3: Canadian contemporary furniture retailer and manufacturer with showrooms across Canada and US. Overlaps on modern sofa, dining, and bedroom categories with similar design-led positioning and Quebec-made ethos.
- Mobilia: Quebec-based contemporary furniture retailer with multiple showrooms in the province. Direct overlap on modern sofa, dining, and bedroom categories targeting similar design-conscious Quebec consumers.
Broad incumbents
- Wayfair Canada: Online-first furniture and home furnishings retailer serving all of Canada. Competes on selection, pricing, and convenience; represents the digital competitive threat against Bouvreuil's Magento e-commerce platform.
- IKEA Canada: Global furniture giant with multiple Quebec locations including Montreal. Competes broadly across all categories Bouvreuil carries, but at lower price points and self-service model. Sets the competitive floor on price and assortment.
- Leon's Furniture: Canada's largest furniture retailer with national footprint. Competes across all of Bouvreuil's categories but at much larger scale, with broader assortment and stronger omnichannel capabilities.
Regional players
- Linen Chest: Quebec-based home furnishings retailer offering furniture, bedding, and decor across multiple Quebec showrooms. Adjacent competitor overlapping on mattress and bedroom categories with shared regional customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Bouvreuil meubles social profiles
Digital presenceBouvreuil meubles financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bouvreuil meubles leadership team
Management profileNumber of profiles
Profiles4 records
Bouvreuil meubles funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bouvreuil meubles M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bouvreuil meubles
What does Bouvreuil meubles do?
Bouvreuil Meubles is a Quebec-based contemporary home furniture retailer that sells living room, dining room, and bedroom furniture through a single physical showroom in Saint-Jean-sur-Richelieu and a Magento-based e-commerce platform. Its assortment includes sectionals, sofas, loveseats, armchairs, sofa-beds, dining sets, bedroom furniture, mattresses, and accessories sourced from over 40 brands, with a dedicated emphasis on Quebec-made manufacturers. The company complements furniture sales with complementary services including in-store design consultation, B2B project furnishing (model homes, condos, hospitality, commercial spaces), financing arrangements through Fairstone, and a 10-year stain protection plan through Excelsior.
Is Bouvreuil meubles a public or private company?
Bouvreuil meubles is a private company. It is classified as family owned and is currently operating.
When was Bouvreuil meubles founded?
Bouvreuil meubles was founded in 1979. It employs 11 to 50 people.
Where is Bouvreuil meubles based?
Bouvreuil meubles is headquartered in Saint-jean-sur-richelieu, Canada, in the North America region.
How does Bouvreuil meubles make money?
Three revenue lines are on record. Furniture Sales are the primary driver. The others are financing Services and protection Plans.
Who are Bouvreuil meubles's main competitors?
Direct peers on record are Structube, Meubles Tanguay, Maison Corbeil, Brault & Martineau, EQ3 and Mobilia. Broad incumbents are Wayfair Canada, IKEA Canada and Leon's Furniture. Linen Chest is listed as a regional player.
Does Bouvreuil meubles have an API?
No public API is recorded for Bouvreuil meubles.
What industry is Bouvreuil meubles in?
Bouvreuil meubles's product category is Furniture Retail. Its primary akta.pro industry code is CRAIAAAB, Dining Room Furniture Retail (Dining Tables, Chairs, Bar Stools, Buffets/Sideboards), with a secondary code of CRAIAAAC, Bedroom Furniture Retail (Beds, Dressers, Nightstands, Armoires). Its NAICS code is 449110 and its SIC code is 5700.