ASWH

What ASWH does

ASWH (v.v. ASWH, or Voetbalvereniging ASWH) is a Dutch amateur football association (vereniging) founded on August 1, 1929, and headquartered at Sportpark Schildman, Reeweg 75A, Hendrik-Ido-Ambacht, Netherlands. The club operates a comprehensive football pyramid spanning youth (JO7 mini's through JO19, plus girls' teams MO11-MO17), senior men's teams (ASWH 1 through ASWH 6, plus O23 squads), women's teams (VR1, VR18+, VR30+), and adapted programs for older adults (35+ Football and 60+ Walking Football). Its first team currently competes in the Vierde Divisie B (Fourth Division B) in the 2026/27 season, following relegation from the third division. The club's broader participant base across all teams numbers in the low thousands, against a localized Drechtsteden / Zuid-Holland catchment.

ASWH's operations are supported by a volunteer board, a Businessclub providing corporate sponsorship packages (named partners include Keukenline and Sportcentrum Dordrecht), and a Supportersclub offering €15 annual memberships that fund community events such as Bingo evenings, darts tournaments, and the annual Family Weekend. Revenue is generated primarily through CPI-indexed membership subscriptions, recurring corporate sponsorship via the Businessclub, Supportersclub fees, merchandise sold through the aswhwebshop.nl online storefront, and event income (e.g., Family Weekend BBQ at €12.50 per person). The club also participates in the ING and KNVB-backed 'Niemand buitenspel' social inclusion program, which provides fee support for low-income families.

The technology stack is operational rather than differentiated: Sportlink Services handles club administration, team management, match schedules, and results; Club-TV distributes match content; and the website (aswh.nl) and social channels (Facebook, Instagram, X) function as primary communication channels. Notable operational items include a 2026 renovation of Sportpark Schildman changing rooms (target: eight modernized rooms), an ARAG FairPlay Certification renewed in 2026, and an ongoing KNVB dispute led by a Kerngroep Weekendvoetbal coalition (of which ASWH clubs participate) against the federation's mixed Saturday/Sunday competition format. The club does not publish financial data and is governed as a member-owned non-profit association.

Name

ASWH

Legal name

v.v. ASWH (Voetbalvereniging ASWH)

Website

https://aswh.nl

Company type

Private

Founded year

1929

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

ASWH is a Dutch amateur football association (vereniging) founded in 1929, operating senior, youth, women's, 35+, and 60+ walking football teams at Sportpark Schildman in Hendrik-Ido-Ambacht, serving the local Drechtsteden community through membership subscriptions, sponsorships, and social programs.

Ownership category

akta.pro rank

Product category

Amateur Football Club Services

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industries

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF), Recreational & Intramural Sports Programs (MPAKACAG)

Keywords

• Amateur football club
• Youth football programs
• Women's football teams
• Walking football seniors
• Community sports association

Headquarters

HQ city

Hendrik-ido-ambacht

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Membership subscriptions: Annual membership fees (contributie) from players of all age groups, seniors, women, and walking football participants. Fees are adjusted annually based on consumer price index.
2. Businessclub sponsorships: Corporate sponsors pay to be part of the ASWH Businessclub, gaining visibility at matches and events. Sponsors like Keukenline and Sportcentrum Dordrecht have multi-year partnerships.
3. Supportersclub membership: Annual membership at €15 per year, providing access to events like Bingo evenings, dart tournaments, and the annual Family Weekend BBQ.
4. Merchandise sales: Online shop selling ASWH branded clothing and merchandise through aswhwebshop.nl.
5. Event revenue: Revenue from events including Family Weekend activities, BBQ parties (€12.50 p.p., €10 for supporters), and tournament entry fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

ASWH operates an amateur football club in Hendrik-Ido-Ambacht offering organized football participation across all age groups (JO7 mini's through seniors), including women's football, 35+ veterans, and 60+ Walking Football. The club runs an ASWH Voetbalschool (Football School) for youth development, a Businessclub for corporate sponsors, a Supportersclub for fans, and sells branded merchandise through its own webshop.

Product overview

ASWH (Algemeen Sportieve Vereniging Hendrik-Ido-Ambacht) is a Dutch amateur football club offering a comprehensive range of football programs. The club operates a multi-level structure including a football school for youth development, youth teams (JO7 through JO19, plus girls' teams MO11 through MO17), senior teams (first team through sixth team), women's football (including VR30+ and VR18+ leagues), and special programs for 35+ and 60+ Walking Football. The club is based at Sportpark Schildman and maintains an active Businessclub for sponsors.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• VR30-2 achieved undefeated season as champions
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles5 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

Eight partnerships are on record, tiered core and minor.

• INGcoreStrategic or Co-development Partner · 1 January 2026ING partners with ASWH and KNVB on the 'Niemand buitenspel' (Nobody on the Sidelines) program to help children from low-income families afford football membership. ING provides a financial contact person at the club to help families navigate available support schemes and regulations.
• KNVBcoreStrategic or Co-development PartnerRoyal Dutch Football Association. ASWH participates in KNVB-organized competitions and leagues. The KNVB also supports the 'Niemand buitenspel' program and provides guidelines for referee education.
• SchuldenlabNLminorStrategic or Co-development PartnerSocial partner in the 'Niemand buitenspel' program, helping connect families with financial support mechanisms for children's sports participation.
• De VoorzieningenWijzerminorStrategic or Co-development PartnerPartner organization that helps families find available municipal support schemes to afford sports club membership.
• KeukenlineminorChannel Partner/ Reseller/ DistributorKitchen supplier that has extended its sponsorship with the ASWH Businessclub for the upcoming season.
• Sportcentrum DordrechtminorChannel Partner/ Reseller/ DistributorSports center that has extended its sponsorship with the ASWH Businessclub for the upcoming season.
• Supportersclub ASWHcoreGTM or Marketing PartnerOrganized supporters group with €15 annual membership. Supports youth teams, organizes Bingo evenings, darts tournaments, and the Family Weekend. Provides financial contributions for team outings and championship celebrations.
• Businessclub ASWHcoreGTM or Marketing PartnerCorporate sponsor network that provides financial support and marketing partnerships for the club. Organizes events like the annual Haringparty (herring party).

Scale indicators4 records

Recent moves7 records

Expansion highlights10 records

Direct peers

• HHC Hardenberg: Amateur club from Hardenberg that competed in the Tweede Divisie and offers comparable full-scope programming including youth development, women's football, and senior teams.
• VV Katwijk: Amateur football club from Katwijk (Zuid-Holland) competing in the top amateur tiers of Dutch football. Highly comparable as a community-rooted vereniging with a large first-team following, multiple youth teams, and a businessclub structure similar to ASWH.
• SV Spakenburg: Famous amateur club from Spakenburg with a history of competing at the top amateur levels and broad community programming. Highly comparable organizational profile to ASWH.
• FC Lisse: Amateur football club from Lisse (Zuid-Holland) operating in similar amateur divisions. Comparable organizational structure: community vereniging with multi-age teams, women's football, and local sponsorship base.
• Quick Boys: Amateur football club from Katwijk competing at top amateur level with similar structure to ASWH: broad youth academy, senior teams, women's football, and a strong businessclub/sponsorship model.
• IJsselmeervogels: Prominent amateur football club from Spakenburg competing in the Tweede Divisie. Comparable as a community-owned vereniging with broad multi-age programming, strong volunteer base, and significant regional following.
• Sparta Nijkerk: Amateur football club from Nijkerk with similar structure: vereniging model, broad youth and senior team structure, and competing in comparable KNVB amateur divisions.
• VV Noordwijk: Amateur football club from Noordwijk (Zuid-Holland) competing in similar divisions with comparable community vereniging structure, youth academy, and women's football programming.
• FC Rijnvogels: Amateur club from Katwijk competing in similar lower amateur divisions. Comparable as a community-rooted vereniging with multi-age programming.

Others

• KNVB (Koninklijke Nederlandse Voetbalbond): Royal Dutch Football Association that governs the leagues ASWH competes in. Relevant as the regulatory ecosystem participant that structures competitions, certification programs (ARAG FairPlay), and social initiatives (Niemand buitenspel) ASWH relies on.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/vv_ASWH
• Facebookfacebook.com/vvaswh
• Instagraminstagram.com/vv_aswh
• LinkedInlinkedin.com/company/aswh

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASWH