Albion Theatre Company

What Albion Theatre Company does

Albion Theatre Company is a professional, non-Equity, not-for-profit theater company founded in 2022 and based in St. Louis, Missouri. It specializes in producing live theatrical works drawn primarily from British and Irish playwrighting traditions — including Harold Pinter, Alan Ayckbourn, Brian Friel, and Conor McPherson — staged exclusively at the Kranzberg Black Box Theater at 501 N. Grand Blvd. The company mounts multiple productions per year, including upcoming titles such as The Birds (2025) and The Wasp (2026), with technical capabilities covering set, lighting, sound, and costume design plus accessibility services (audio description via MindsEye). Leadership is led by Founder and Artistic Director Robert Ashton, with Gwynneth Rausch as Managing Director and Livy Potthoff joining as Company/Production Manager in 2025.

The business model combines transactional ticket revenue with philanthropic and volunteer support. Advance tickets are sold through the Metrotix platform ($34 general / $24 student, plus fees) and at-the-door sales are available by card or cash, with industry-night pricing of $15 on Thursdays. As a registered 501(c)(3), the company also relies on a five-tiered donor program (Yorkshire $1-99, Excalibur $100-249, Red Dragon $250-499, Loch Ness $500-999, White Horse $1000+) processed via PayPal, and on a substantial volunteer workforce contributing box office, ushering, set building, technical, marketing, bookkeeping, and grant-writing labor. The customer base consists of St. Louis-area theatergoers, arts patrons, theater industry professionals, and community volunteers, with marketing distributed across social media, email newsletters, earned press coverage, and word-of-mouth.

The company is independently governed, with no parent organization, no funding rounds, and no disclosed headcount beyond a small leadership team and a board of directors with deep ties to the regional cultural and nonprofit ecosystem.

Name

Albion Theatre Company

Legal name

Albion Theatre Inc.

Website

https://albiontheatrestl.org

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Albion Theatre Company is a St. Louis-based, 501(c)(3) non-Equity theater company founded in 2022 that produces multiple live British and Irish plays annually at the Kranzberg Black Box Theater, funded through ticket sales, tiered donations, and volunteer labor.

Ownership category

akta.pro rank

Product category

Community Theater Productions

NAICS

Theater Companies and Dinner Theaters (71111), Theater Companies and Dinner Theaters (711110), Performing Arts Companies (7111)

akta.pro primary industry

Classical & Contemporary Theatre (Plays/Drama) (MPAGABAH)

akta.pro secondary industries

Regional & Repertory Theatre Companies (MPAGABAB), Theater, Musicals & Performing Arts (THAJAFAB), Theater & Performing Arts Ticketing (HSACALAC)

Keywords

• Live theatrical productions
• British and Irish drama
• Community theater
• Nonprofit performing arts
• Staged play productions

Headquarters

HQ city

St Louis

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Revenue model

1. Ticket Sales: Primary revenue stream from advance and at-the-door ticket sales for theatrical productions. Ticket prices range from $34-39 for general admission and $24-25 for students. Industry nights offered at $15. Sales processed through Metrotix platform and direct at-the-door payments.
2. Donations and Fundraising: As a 501(c)(3) not-for-profit, Albion Theatre relies on tax-deductible donations from supporters. Donation tiers include Yorkshire ($1-99), Excalibur ($100-249), Red Dragon ($250-499), Loch Ness ($500-999), and White Horse ($1000+). Donors receive recognition in programs and on website.
3. Volunteer Services: Volunteer contributions in areas including box office, ushering, set building, technical work, social media, bookkeeping, fundraising and grant writing, and program design support operations without direct monetary exchange.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Albion Theatre Company produces and stages live theatrical performances focused on classic and contemporary British and Irish plays at the Kranzberg Black Box Theater in St. Louis. As a professional, non-Equity, 501(c)(3) not-for-profit, it operates multiple productions per year sold through advance ticketing via Metrotix and at-the-door sales, supplemented by tax-deductible donations and volunteer contributions.

Product overview

Albion Theatre Company is a professional, non-Equity, not-for-profit theater company specializing in British theatre with occasional productions from Ireland. The company operates as a single unified theater producing live theatrical productions. Their portfolio consists of multiple play productions staged annually at the Kranzberg Black Box Theater in St. Louis, including productions of classic British plays (Harold Pinter's The Birthday Party, Alan Ayckbourn's Absent Friends and Woman in Mind) as well as contemporary works (The Wasp, The Birds, Mindgame). Productions run seasonally from September through June, with ticket sales managed through Metrotix platform and donations accepted via PayPal.

Differentiator

Problem solved

Functional benefit

Products and services

• The Wasp Live theatrical production of the Morgan Lloyd Malcolm play about two women from a troubled past meeting after 20 years. Features dark plot twists and a shocking revelation. Tickets $34 general admission and $24 students, with $15 Thursday Industry Nights.
• The Birds Live theatrical production of the Conor McPherson play adapted from Daphne du Maurier's short story, a sci-fi thriller set in a near-future world where massive flocks of birds conduct coordinated lethal attacks on humanity.
• Heroes Live theatrical production of the comedy by Gerald Sibleyras, translated by Tom Stoppard, set in 1959 and following three French WWI veterans making a bid for freedom. Inaugural production of the company.
• The Birthday Party Live theatrical production of Harold Pinter's 1958 classic combining realism and absurdism, humor and menace, set at an English seaside boarding house.
• Absent Friends Live theatrical production of Alan Ayckbourn's play described as both the saddest and funniest of his works, where a tea party reveals troubled relationships among friends.
• Mindgame Live theatrical production of the Ashley Horwitz thriller set in an asylum for the criminally insane, combining mystery, suspense, and dark humor.
• Molly Sweeney Live theatrical production of Brian Friel's drama telling the story of a blind woman persuaded to undergo an operation to restore sight, told through three character monologues.
• Woman in Mind Live theatrical production of Alan Ayckbourn's play about a housewife who experiences hallucinations after being knocked out by a garden rake, combining humor with poignancy.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• MetrotixcoreChannel Partner/ Reseller/ DistributorMetrotix serves as the primary online ticketing platform for advance ticket sales to Albion Theatre productions. Customers purchase tickets through Metrotix with additional service and facility fees applied at checkout.
• MindsEyeminorOthersMindsEye provides audio description services for accessibility, enabling visually impaired audience members to experience productions. Services offered at select performances, such as the June 21 matinee of The Wasp.
• Kranzberg Arts FoundationcoreStrategic or Co-development PartnerAlbion Theatre operates as a resident company at the Kranzberg Arts Foundation's Black Box Theater. The venue at 501 N. Grand Blvd provides the primary performance space for all productions.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/albionstl
• YouTubeyoutube.com/channel/UCXyVNSEefIsJPuRWbXbkkZQ
• Facebookfacebook.com/albiontheatre
• LinkedInlinkedin.com/company/albion-theatre
• Instagraminstagram.com/albionstl

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Albion Theatre Company