What Bimal Sunce Doo does

BIMAL SUNCE d.o.o. is a Serbian private limited company that refines and bottles edible sunflower and blended vegetable oils as part of the BIMAL Group. Operating from a 130,000-tonne-capacity factory in Sombor (Serbia) on a site with origins dating to 1972, the company was acquired by BIMAL Group in 2019 from NOVO SUNCE and rebranded. Its principal branded product is the SUNCE 100% sunflower oil range, distributed across the Serbian and regional markets.

The underlying technology centres on oilseed processing — automated silos with continuous temperature and humidity monitoring, a 150-control quality assurance system, and refining of sunflower, soybean, and rapeseed into crude oil, refined oils, protein meal, and non-GMO lecithin. Output is sold under multiple brands (BIMAL, SUNCE, SANI, ŠEF KUHINJE, AGRAGOLD) across three customer segments: retail consumers (bottled oils), the HoReCa sector (thermal-stable specialty oils), and industrial buyers (bulk delivery via IBC containers, truck cisterns, and flexi tanks). International certifications include IFS, Halal, Kosher, GMP+, and non-GMO via Danube Soy Association membership.

The revenue model is direct sales-led: branded retail distribution in BiH and Serbia, quote-based bulk pricing for industrial customers, and selective participation in international private-label channels (e.g., PLMA Amsterdam). The entity is wholly owned by BIMAL Group, which in turn is controlled by Austrian conglomerate STUDEN&CO Holding, and is not separately listed. Group consolidated revenue exceeds 150 million euros annually, anchored in BIMAL SUNCE's refining output and complemented by the BEČEJKA animal feed business acquired in 2021.

Name

Bimal Sunce Doo

Legal name

BIMAL SUNCE d.o.o.

Website

https://bimal-group.com

Company type

Private

Founded year

2019

Operating status

Operating

Short description

BIMAL SUNCE d.o.o. is a Serbian edible oil refiner and bottler producing SUNCE-brand sunflower oil and bulk refined oils for retail, HoReCa, and industrial customers, operating as a wholly-owned subsidiary of BIMAL Group within STUDEN&CO Holding.

Ownership category

akta.pro rank

Headquarters

HQ city

Sombor

Offices6 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales

Revenue model

1. Edible Oil Production and Sales: BIMAL Group produces and sells edible oils from sunflower, soybean, and rapeseed seeds. The group is a leader in edible oil sales in the domestic market of Bosnia and Herzegovina, with 100% sunflower oil rich in polyunsaturated fatty acids and vitamin E available in retail.
2. Protein Meal and By-products: Sale of protein meal from sunflower, soybean and rapeseed seeds - valuable source of protein and raw fibers for proper animal breeding.
3. Lecithin Production: Production and sale of non-GMO lecithin from soybean and sunflower seeds for food and pharmaceutical industry.
4. Bulk Refined Oil Sales: Delivery of edible refined oils to industrial and other large customers in pallet containers, truck cisterns and flexi tanks.
5. Animal Feed (BEČEJKA): Production and sale of complete and supplementary mixtures for animal nutrition through BIMAL BEČEJKA, acquired in 2021.
6. Trading Operations: Trading of wheat, corn, soybean, sunflower, barley, soybean and sunflower meal, and other products in domestic and foreign markets through BIMAL BEČEJKA.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels5 records

Core offering

BIMAL SUNCE d.o.o. is an edible oil factory in Sombor, Serbia, producing 100% sunflower oil under the SUNCE brand and other branded refined vegetable oils. The factory has a production capacity of 130,000 tonnes and is part of the broader BIMAL Group oilseed processing operations serving retail consumers, HoReCa, and industrial bulk customers.

Product overview

BIMAL Group is a food manufacturing conglomerate producing edible oils and related agricultural products. The product portfolio consists of three main categories: (1) branded edible oils including BIMAL, BIMAL Omega, BIMAL FINO, SUNCE, SANI, ŠEF KUHINJE, and AGRAGOLD for retail and HoReCa sectors; (2) animal feed products under BEČEJKA brand including complete and supplementary mixtures; and (3) commodity products including seeds, crude oils, protein meals, lecithin, and bulk refined oils traded and sold to industrial customers. The Group operates production facilities in Brčko (Bosnia), Sombor (Serbia), and Bečej (Serbia).

Differentiator

Problem solved

Functional benefit

Brands

• SUNCE: 100% sunflower oil brand produced by BIMAL SUNCE d.o.o. in Sombor and distributed in the Serbian market and the region.

Products and services

• SUNCE

Quantifiable outcome

• 10x capacity increase from 26,000 tonnes to 120,000 tonnes of oilseed processing since 2002 privatization
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and minor.

• IRUP Brčko (Institute for Development and Advancement of Agriculture)coreStrategic or Co-development Partner · 5 March 2026Annual Oilseed Day event organized jointly with IRUP Brčko for 21 consecutive years, bringing together farmers, experts, ministry representatives and industry stakeholders to discuss sustainable oilseed production, guaranteed purchase prices, and agricultural development in BiH and the region.
• Donau Soja AssociationminorStrategic or Co-development PartnerBIMAL Group is a member of the Danube Soy Association, confirming commitment to non-GMO product production.

Scale indicators10 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Avril Group: French industrial oilseed processor and refined vegetable oil producer (Lesieur, Puget brands) operating a crushing-refining-packaging value chain similar to BIMAL's; direct competitor in branded edible oils across European retail channels.
• AAK AB: Sweden-based global specialty oils and fats company; directly comparable as a refiner/blender of vegetable oils (rapeseed, sunflower, soy) serving food manufacturers, HoReCa, and retail customers under certified, specialty positioning.
• MHP SE: Ukrainian vertically integrated agribusiness with oilseed processing alongside poultry and grain; comparable as a regional oilseed refiner producing branded and bulk edible oils in Eastern Europe, with similar multi-country footprint ambitions.
• Kernel Holding S.A. Ukraine's largest sunflower oil producer and exporter with integrated oilseed crushing, refining, and bottling; highly comparable on the sunflower-focused feedstock mix and bulk + branded edible oil business model, though with much larger export orientation.

Broad incumbents

• Bunge Limited: Global agribusiness and oilseed processor with large-scale crushing, refining, and bottling operations across Europe; comparable on core oilseed processing and refining technology, though operates at much greater scale and across multiple commodities.
• Wilmar International Limited: Asia's largest agribusiness with extensive oilseed crushing, refining, and branded edible oils; relevant as a broad incumbent competitor in the global vegetable oils category, including sunflower oil distribution into European markets.
• Sime Darby Plantation Berhad: Global, large-scale edible oil producer (primarily palm-based) with downstream refining and bottling; relevant as a broad incumbent in the global edible oils category, though with a different feedstock profile than BIMAL SUNCE.
• Archer Daniels Midland (ADM): Global food and ingredient processor with significant oilseed processing and refined vegetable oil output; comparable on oilseed crushing and refined oil product lines, with similar multi-feedstock exposure to sunflower, soy, and rapeseed.
• Cargill, Incorporated: One of the world's largest privately held agribusinesses, with oilseed crushing and refined edible oils businesses serving retail and industrial customers; comparable as a large-scale refiner of sunflower/rapeseed/soy oils, with broader portfolio scope.

Regional players

• Optimus (Agrokor/Concordia equivalent — Atlantic Grupa food oils): Croatian-headquartered branded food company with edible oils and other grocery categories in the Western Balkans; directly comparable as a regional packaged-foods competitor targeting the same BiH/Serbia retail shelves.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bimal-jsc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bimal Sunce Doo