Sealant and Waterproofing Association of Canada

What Sealant and Waterproofing Association of Canada does

The Sealant and Waterproofing Association of Canada (SWA) is a not-for-profit industry trade association headquartered at 70 Leek Crescent in Richmond Hill, Ontario. Originating as a contractor association and previously operating as the Sealant and Waterproofing Association of Ontario, SWA serves contractors, manufacturers, suppliers, design professionals, and allied firms active in sealant and waterproofing work across the Industrial, Institutional, Commercial (ICI), and multi-unit residential sectors for both new construction and existing buildings in Ontario and British Columbia.

The association's product surface centres on five member-facing offerings: (1) core membership providing access to SWA's Standard Warranty, a discounted Toronto Construction Association membership, and industry best-practice resources; (2) the bi-annual SWA Bulletin publication launched in 2022 that profiles member projects and events; (3) the biennial Product Expo delivering hands-on technical demonstrations of sealant and waterproofing systems by manufacturers; (4) the annual Trillium Award recognizing contractor-manufacturer-allied professional partnerships across existing building small project, new construction, and existing large project categories; and (5) the SWA Foundation scholarship program with founding-year 2017 partnerships to Fleming College (since 2018) and George Brown College (since 2022-23).

Revenue is generated through membership dues, Foundation donations and sponsorships (including a ten-company tier of Founding Member Platinum Sponsors), Product Expo exhibitor and attendee fees, and event registration income from recurring gatherings such as Golf Day, Trivia Night, Boat Cruise, Fishing Derby, Lunch Seminars, and the Annual General Meeting. Governance is member-driven via a board drawn from leading member firms, with no parent company, external investor, or public listing.

Name

Sealant and Waterproofing Association of Canada

Legal name

Sealant and Waterproofing Association of Canada

Website

https://swacanada.ca

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

11–50 employees

Short description

The Sealant and Waterproofing Association of Canada (SWA) is a not-for-profit trade association serving contractors, manufacturers, suppliers, and design professionals in Canada's sealant and waterproofing industry across Ontario and British Columbia, delivering membership benefits, the biennial Product Expo, the Trillium Award, the SWA Foundation scholarship program, and member networking events.

Ownership category

akta.pro rank

Product category

Industry Trade Association

NAICS

Environment, Conservation and Wildlife Organizations (813312)

SIC

Adhesives & Sealants (2891)

akta.pro primary industry

Concrete Repair, Sealing & Waterproofing (Coatings/Membranes) (IMAIAKAK)

akta.pro secondary industry

Roof Coating, Sealing & Waterproofing (HSAGAKAG)

Keywords

• Trade association services
• Industry membership programs
• Professional networking events
• Construction industry education
• Building envelope standards

Headquarters

HQ city

Richmond Hill

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Dues: Revenue generated from membership fees charged to contractors, manufacturers, suppliers, design professionals, and other industry participants.
2. Foundation Donations and Sponsorships: The SWA Foundation collects donations from founding members, platinum sponsors, and general members. These include Founding Member Platinum ($10 companies listed), Founding Member Sponsors, Members Platinum Sponsors, and Members Sponsors.
3. Product Expo Participation: Biennial hands-on exhibit by manufacturers generates revenue through exhibitor fees and attendee registration.
4. Event Registrations: Revenue from events including Golf Day, Trivia Night, Boat Cruise, Fishing Derby, Lunch Seminar, and Annual General Meeting registrations.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

The Sealant and Waterproofing Association of Canada is a not-for-profit trade association that provides membership-based services to contractors, manufacturers, suppliers, and design professionals in the Canadian sealant and waterproofing industry. It delivers education, leadership development, and networking opportunities, including access to SWA's Standard Warranty, discounted Toronto Construction Association membership, a bi-annual Bulletin publication, a biennial Product Expo, the annual Trillium Award, and the SWA Foundation scholarship program.

Product overview

The Sealant and Waterproofing Association of Canada is a not-for-profit industry association, not a technology product company. It offers a suite of membership services including professional development through its SWA Bulletin publication, biennial Product Expo demonstrations, the annual Trillium Award program recognizing industry excellence, the SWA Foundation Scholarship Program supporting construction students, and networking events such as golf tournaments, trivia nights, boat cruises, and annual general meetings. The association primarily serves contractors, manufacturers, suppliers, and design professionals in Canada's sealant and waterproofing sector.

Differentiator

Problem solved

Functional benefit

Products and services

• Membership Programs Membership-based association services for contractors, manufacturers, suppliers, and design professionals in the Canadian sealant and waterproofing industry, offering access to industry best practices, networking opportunities, SWA Standard Warranty, and discounted Toronto Construction Association membership.
• SWA Bulletin Bi-annual publication featuring industry news, SWA calendar updates, and Member In Action sections highlighting project collaborations in the sealant and waterproofing sector.
• SWA Product Expo Biennial hands-on exhibit by manufacturers providing technical overview of substrate preparation and live demonstrations of sealant and waterproofing materials used in building restoration projects.
• SWA Trillium Award Annual award program celebrating contractor, manufacturer, and allied professional member partnerships, with project categories including New Construction, Existing Building Small Project, and Existing Large Project.
• SWA Foundation Scholarship Program Educational initiative providing scholarships and bursaries to students in construction and building science programs at George Brown College and Fleming College, supporting future professionals in the sealant and waterproofing sector.
• Events and Networking Programs Association-organized networking and industry events including SWA Golf Day, Trivia Night, Boat Cruise, Fishing Derby, Vancouver Whitecaps outings, Lunch Seminars, and Annual General Meeting.

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

17 partnerships are on record, tiered founding member platinum, founding member sponsor, core and minor.

• Bothwell-Accuratefounding member platinumOthersFounding Member Platinum of the SWA Foundation, which oversees all fundraising activities of SWA and promotes the sealant and waterproofing sector within the construction industry.
• Bowie Contractingfounding member platinumOthersFounding Member Platinum of the SWA Foundation, supporting education and awareness of the sealant and waterproofing sector.
• DRE Industriesfounding member platinumOthersFounding Member Platinum of the SWA Foundation, contributing to industry education and scholarship programs.
• Duronfounding member platinumOthersFounding Member Platinum of the SWA Foundation, supporting the association's educational mission and scholarship program.
• Enco Caulkingfounding member platinumOthersFounding Member Platinum of the SWA Foundation.
• Maxim Groupfounding member platinumOthersFounding Member Platinum of the SWA Foundation. Maxim Group's President Amanda Porciello serves as SWA President.
• Multisealfounding member platinumOthersFounding Member Platinum of the SWA Foundation, supporting industry education and awareness.
• Restorers Groupfounding member platinumOthersFounding Member Platinum of the SWA Foundation.
• SST Groupfounding member platinumOthersFounding Member Platinum of the SWA Foundation. SST Group's Jason Gheda serves as SWA Director.
• WCAO (Wall Consultants/Associates Organization)founding member platinumOthersFounding Member Platinum of the SWA Foundation.
• Aon Risk Solutionsfounding member sponsorOthersFounding Member Sponsor of the SWA Foundation, providing risk solutions expertise to the association.
• Eagle Restorationfounding member sponsorOthersFounding Member Sponsor of the SWA Foundation.
• Edge Groupfounding member sponsorOthersFounding Member Sponsor of the SWA Foundation.
• Pinchin Ltd.founding member sponsorOthersFounding Member Sponsor of the SWA Foundation.
• George Brown CollegecoreStrategic or Co-development PartnerSWA has partnered with George Brown College since 2022-23 academic year to assist first and/or second-year students in trades programs. The bursary encourages young people to consider entering the industry. Recipients include students in Building Renovation Technology and Construction Management programs.
• Fleming CollegecoreStrategic or Co-development PartnerSWA has provided bursaries to Fleming College since 2018 to assist first and/or second-year students enrolled in trades programs. Recipients include students in Carpentry, Electrical Engineering, Construction Engineering programs.
• Toronto Construction AssociationminorOthersSWACanada provides discounted Toronto Construction Association membership to its members as a benefit of association membership.

Scale indicators1 record

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Canadian Construction Association (CCA): National umbrella body for the Canadian construction industry; complements SWA's specialty focus with broad policy, training, and standards activities across all trades.
• National Roofing Contractors Association (NRCA): Larger U.S. roofing-industry trade group with overlapping waterproofing/building-envelope scope; comparable in education, awards, and member services but broader than SWA's narrow sealant/waterproofing focus.

Emerging players

• International Concrete Repair Institute (ICRI): Specialty association focused on concrete repair, restoration, and protection; intersects with SWA's waterproofing/coating application space for building envelope work.
• RCI Inc. (now IIBEC): International association of building-envelope consultants and waterproofing/design professionals; member base and technical focus intersect strongly with SWA's design-professional segment.

Others

• American Society of Civil Engineers (ASCE): Large professional society whose members include structural and building-envelope consultants serving SWA's design-professional segment; not a direct peer but a natural parallel for continuing-education and standards work.

Regional players

• Ontario General Contractors Association (OGCA): Ontario-based general contractors association whose ICI contractor base overlaps with SWA's contractor members; comparable regional member-services model.
• Roofing Contractors Association of Canada (RCAC): Canadian roofing trade association serving an adjacent contractor base whose work overlaps with waterproofing; useful comparison for member-services model in the Canadian context.

Direct peers

• Building Envelope & Structure Rehabilitation Association (BESRA): Specialty trade association for building envelope and restoration contractors, suppliers, and engineers; overlaps with SWA's contractor/manufacturer/consultant membership profile and restoration focus.
• Sealant Waterproofing & Restoration Institute (SWRI): U.S. national trade association dedicated to the sealant, waterproofing and restoration industry; the closest international peer in mission and member composition to SWA.
• Toronto Construction Association (TCA): Regional Canadian construction trade association that directly partners with SWA by providing discounted membership to SWA members; both serve overlapping ICI contractor, supplier, and design-professional audiences in Ontario.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/sealant-and-waterproofing-association-of-ontario
• Instagraminstagram.com/swa.canada

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sealant and Waterproofing Association of Canada