United Way Of Tuscarawas County

What United Way Of Tuscarawas County does

United Way of Tuscarawas County, Inc. is a private nonprofit organization founded in 1942 and headquartered at 1458 Fifth Street NW, New Philadelphia, Ohio, serving the residents of Tuscarawas County, Ohio. The organization operates as a community convener and fundraiser, channeling individual, corporate, and event-based donations into 16 partner agencies that deliver programs across four focus areas: Healthy Community, Youth Opportunity, Financial Security, and Community Resiliency. Its core operating programs include the 211 Find Help 24/7 social-services helpline (operated in partnership with 211 Ohio), Dolly Parton's Imagination Library (a free monthly book-gifting program for children from birth to age five, administered locally since January 2020), an annual workplace giving campaign, the Day of Caring volunteer event, and a portfolio of fundraising events (TUFF Bags Gala, Brews & Bites, Power of the Purse, Casino Royale, Rock-N-Run 5K, Pickleball Open, Stuff the Bus). Performance-based grants are issued to 16 partner agencies including American Red Cross, Big Brothers Big Sisters, Salvation Army, Girl Scouts of North East Ohio, Harbor House, Harcatus, Mobile Meals, OhioGuidestone, Noah's Hope Child Advocacy Center, the Tuscarawas Clinic for the Working Uninsured, Society for Equal Access, and Tuscarawas County YMCA.

The organization's revenue model is donation-driven rather than transaction-based. The largest stream is the annual workplace giving campaign, which raised approximately $870K in the most recent reported year. Supplementary revenue comes from individual donations (processed via GiveLively), planned giving (bequests, IRA charitable rollovers, beneficiary designations, life insurance gifts), and special-event ticket sales. The organization coordinates more than 18,000 volunteer hours annually through volunteer matching and the Day of Caring. Operationally, it runs on a lightweight technology stack: a Squarespace-hosted website, the GiveLively donation platform, standard social media channels (Facebook, X, LinkedIn), and integration with the 211 Ohio helpline. There is no proprietary technology product, no AI/ML capability, and no data-driven product surface reported in the available data. The organization is governed by a local board of directors and led by a small staff; the only publicly named personnel in the input are John Maxwell (2025 Campaign Chair) and Hannah Hartman (Manager).

Name

United Way Of Tuscarawas County

Legal name

United Way of Tuscarawas County, Inc.

Website

https://tuscunitedway.org

Company type

Private

Founded year

1942

Operating status

Operating

Headcount range

1–10 employees

Short description

United Way of Tuscarawas County is a community nonprofit founded in 1942 that raises approximately $870K annually through workplace giving, individual donations, planned giving, and fundraising events to fund 16 partner agencies serving Tuscarawas County, Ohio residents across health, youth, financial security, and resiliency programs.

Ownership category

akta.pro rank

Product category

Community Social Services

NAICS

Social Assistance (624), Civic and Social Organizations (813410)

SIC

Services-Social Services (8300), Services-Membership Organizations (8600)

akta.pro primary industry

Community Centers & Neighborhood Support Services (BPAGAEAL)

akta.pro secondary industry

Community Health, Prevention & Health Education (BPAGACAC)

Keywords

• Community social services
• Workplace giving campaigns
• Volunteer engagement programs
• Early childhood literacy
• Nonprofit fundraising

Headquarters

HQ city

New Philadelphia

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Annual Campaign Donations: Primary revenue source through workplace giving campaigns with local businesses, corporate partners, and individual donors. Raises approximately $870K annually through these campaigns.
2. Individual Donations: Direct donations from community members supporting the organization's mission and community programs.
3. Planned Giving: Estate planning vehicles including bequests, beneficiary designations on retirement plans, IRA charitable rollovers for donors 73+, and life insurance policy gifts.
4. Special Events: Revenue from fundraising events including TUFF Bags Gala, Brews & Bites, Power of the Purse, Casino Royale, Day of Caring, and pickleball tournaments.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

United Way of Tuscarawas County is a community-based nonprofit organization that raises funds through workplace giving campaigns, individual donations, planned giving, special events, and foundation grants. It directs those resources to 16 partner agencies and operates direct programs including the 211 Find Help helpline and Dolly Parton's Imagination Library, addressing four focus areas: Healthy Community, Youth Opportunity, Financial Security, and Community Resiliency in Tuscarawas County, Ohio.

Product overview

United Way of Tuscarawas County operates as a community services nonprofit organization offering a portfolio of interconnected programs focused on health, youth opportunity, financial security, and community resiliency. The core offerings include the 211 Find Help helpline (a resource connection service), Dolly Parton's Imagination Library (early literacy program), annual fundraising campaigns with workplace giving tools, and volunteer programs including the Day of Caring. The organization funds 16 partner agencies through performance-based grants and hosts community events including Stuff the Bus, Power of the Purse, Brews & Bites, and TUFF Bags Gala. These programs work together to address community needs through direct services, financial support to partner agencies, and volunteer engagement.

Differentiator

Problem solved

Functional benefit

Brands

• Dolly Parton's Imagination Library: A program that provides free books monthly to children from birth to age five
• 211 Find Help

Products and services

• 211 Find Help

Quantifiable outcome

• 3,300+ children currently enrolled in Imagination Library receiving free monthly books
• +1 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

18 partnerships are on record, tiered core, supporting and minor.

• Ohio Governor's Office / Ohio First Lady Fran DeWinecoreStrategic or Co-development Partner · 1 January 2020Ohio First Lady Fran DeWine spearheaded efforts to expand Dolly Parton's Imagination Library to every Ohio county in 2019. United Way of Tuscarawas County joined as Local Program Partner in January 2020.
• American Red Cross - Heartland, Stark & Muskingum LakescoreOthersLocal Red Cross Chapter receives United Way funding for Disaster Preparedness & Response Program serving Tuscarawas County residents.
• Big Brothers Big Sisters of East Central OhiocoreOthersReceives United Way funding for Community-Based Mentoring and School-Based Mentoring programs supporting youth in the county.
• Girl Scouts of North East OhiocoreOthersReceives United Way funding for Tuscarawas County Girl Scouts programming serving local girls.
• Harbor HousecoreOthersReceives United Way funding for the Domestic Violence Shelter Program providing emergency shelter and support services.
• Harcatus C.A.O.coreOthersReceives United Way funding for Senior Nutrition and Retired & Senior Volunteer (RSVP) programs serving elderly residents.
• Mobile Meals of Dover-New PhiladelphiacoreOthersReceives United Way funding for Mobile Meals program delivering nutritious meals to homebound individuals.
• OhioGuidestonecoreOthersReceives United Way funding for Takin' It To The Schools and The Harbor House and River Haven Programs.
• Salvation ArmycoreOthersReceives United Way funding for Emergency Assistance Program providing rent, mortgage, and utility assistance to qualifying residents.
• Society for Equal Access, Independent Living CentercoreOthersReceives United Way funding for Tuscarawas County Accessibility Program including ramp construction for disabled residents.
• Tuscarawas Clinic for the Working UninsuredcoreOthersReceives United Way funding for Free Clinic and Prescription Assistance Programs serving uninsured working residents.
• Noah's Hope Child Advocacy CentercoreOthersReceives United Way funding for Child Advocacy Center program supporting abused and neglected children.
• Tuscarawas County Council for Church & Community (T4C)coreOthersReceives United Way funding for Healthy Choices for Youth and Gasoline Vouchers programs supporting employment-related transportation needs.
• Tuscarawas County YMCAcoreOthersReceives funding from United Way for scholarships enabling low-income families to access YMCA programs and services.
• Dolly Parton's Imagination LibrarycoreStrategic or Co-development PartnerNational early childhood literacy program administered locally by United Way of Tuscarawas County. Provides free age-appropriate books monthly to children from birth to age five.
• 211 Ohio / United Way 211coreStrategic or Co-development Partner24/7 helpline connecting Tuscarawas County residents to social, health, and government resources. United Way 211 solves problems, advocates for, and connects people to essential services.
• Kent State TuscarawassupportingGTM or Marketing PartnerVenue partner for Brews & Bites fundraising event and Casino Royale benefit.
• Kidney Foundation of OhiominorOthersAffiliated agency listed in Donor Choice Program. Does not receive performance-based funding but has been vetted for eligibility.

Scale indicators6 records

Recent moves2 records

Expansion highlights7 records

Emerging players

• American Red Cross - Heartland, Stark & Muskingum Lakes Chapter: Receives United Way funding for disaster preparedness but also independently fundraises for the same community. Operates as a hybrid partner/peer in the regional social services ecosystem.
• Harcatus Community Action Agency: Community action organization operating in the same Tuscarawas County region with overlapping programs in senior nutrition and emergency assistance. Functions both as United Way partner agency and as a partial service-area peer.

Broad incumbents

• United Way of Greater Cleveland: Major Ohio United Way affiliate with significantly larger fundraising scale, broader service footprint, and more developed impact measurement capabilities. Represents the upper-bound peer for benchmarking.
• United Way of Central Ohio: Larger Ohio-based United Way affiliate serving the Columbus metropolitan area. Operates the same brand and mission but at materially greater scale and with more sophisticated fundraising infrastructure.

Direct peers

• Tuscarawas County Community Foundation: Local community foundation operating in the same county with overlapping donor base and grantmaking focus. Shares donors and grant recipients with United Way, creating both collaboration and competition for philanthropic dollars.
• United Way of Greater Stark County: Neighboring Ohio United Way affiliate serving a similar mid-sized county (Stark) with comparable workplace campaign fundraising model and partner agency network structure. Closest comparable by mission, scale range, and operational approach.
• United Way of Muskingum County: Adjacent Ohio United Way affiliate operating in a similar small-to-mid-sized county in eastern Ohio with the same community convener role, partner agency funding model, and campaign-driven revenue mix.
• United Way of Guernsey County: Nearby eastern Ohio United Way chapter operating at similar scale and scope, providing fundraising campaigns and partner agency funding in a county of comparable population and economic profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/tuscunitedway
• Facebookfacebook.com/tuscunitedway
• LinkedInlinkedin.com/company/united-way-of-tuscarawas-county

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Way Of Tuscarawas County