Shadcnblocks
Shadcnblocks is a bootstrapped, product-led marketplace of pre-built React components, blocks, and templates for the shadcn/ui ecosystem, serving individual developers, freelancers, agencies, and UI/UX designers through one-time lifetime licenses and CLI/IDE/MCP-based distribution.
- Company typePrivate
- Founded2024
- Headquarters—
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Shadcnblocks does
Shadcnblocks is a privately held, bootstrapped digital product business founded in 2024 that operates a premium component and block marketplace for the shadcn/ui ecosystem. The company distributes 1,665 pre-built blocks, 1,684 components, 16 templates, and 49 pre-built pages built with React, Tailwind CSS, and shadcn/ui, targeting individual developers, freelancers, agencies, and UI/UX designers who need to accelerate landing-page, dashboard, and marketing-site development. Distribution is entirely product-led and self-serve: customers discover and install blocks via the shadcnblocks.com website, the shadcn CLI, IDE extensions for VS Code, Cursor, and Windsurf, or an MCP server that surfaces blocks inside AI coding assistants.
The product portfolio has expanded from a pure block library into an integrated tooling suite, including the Shadcn Page Builder, Shadcn Figma Kit V2, Shadcn Admin Kit V2.2, and two CMS-integrated products (Sanityblocks for Sanity CMS and Payblocks for Payload CMS). The company operates with a 1-10 person team led by founder Rob Austin and is not officially affiliated with shadcn/ui, though it actively sponsors shadcn/ui on GitHub as its foundational dependency.
The business model is one-time lifetime licensing with three tiers: Pro at $149 (components and blocks), Premium at $299 (adds templates, Figma kit, Admin kit), and Elite at $399 (adds pre-built pages and Page Builder), supplemented by a 30% affiliate program. With 17,642 free users and 4,068 paying customers, Shadcnblocks has established the largest content library in the shadcn/ui ecosystem and is investing in distribution surfaces (IDE, MCP, CMS integrations) that position it as a layer across the broader React/Next.js content stack.
Shadcnblocks firmographics
Firmographics- Name
- Shadcnblocks
- Website
- https://shadcnblocks.com
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Shadcnblocks is a bootstrapped, product-led marketplace of pre-built React components, blocks, and templates for the shadcn/ui ecosystem, serving individual developers, freelancers, agencies, and UI/UX designers through one-time lifetime licenses and CLI/IDE/MCP-based distribution.
- Ownership category
- akta.pro rank
Shadcnblocks business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- One-time License - Pro Plan: Lifetime access to 1684+ Pro Components and 1506+ Pro Blocks for $149 one-time. Single user license with lifetime updates.
- One-time License - Premium Plan: Lifetime access including 16 Premium Templates, Figma Kit, and Admin Kit for $299 one-time. Single user license.
- One-time License - Elite Plan: Full access including 49+ Pre-built Pages and Page Builder for $399 one-time. Single user license.
- Affiliate Program: 30% affiliate commission for partners who refer customers to shadcnblocks.com.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Pro Plan - $149 lifetime access to components and blocks |
| One time/ perpetual license | Pay-as-you-go | Premium Plan - $299 lifetime access with templates and design kits |
| One time/ perpetual license | Pay-as-you-go | Elite Plan - $399 lifetime access with full page builder |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Shadcnblocks product offering
Product offeringCore offering
Shadcnblocks sells a premium library of 1,665 shadcn/ui blocks and 1,684 React/Tailwind components for building landing pages, marketing sites, dashboards, and admin interfaces. Customers browse the library, copy-paste code, or install via the Shadcn CLI; the company also ships 16 premium Next.js/Astro templates, a browser-based Page Builder, an IDE extension (VS Code, Cursor, Windsurf), a Figma Kit, an Admin Kit, and CMS-integrated products (Sanityblocks, Payblocks) under one-time lifetime license pricing.
Product overview
Shadcnblocks is a premium component library and block marketplace for the shadcn/ui ecosystem. The core offering consists of 1665 blocks and 1684 components built with React, Tailwind CSS, and shadcn/ui. These are available for copy/paste or CLI installation. The product portfolio includes 16 premium templates (Next.js/Astro) and 49 pre-built pages. Key add-on products include the Shadcn Page Builder (browser-based page composer), IDE Extension (VS Code/Cursor/Windsurf integration), Shadcn Figma Kit (V2 design system), and Shadcn Admin Kit (V2.2 dashboard starter). Two CMS integrations extend the platform: Sanityblocks (Sanity CMS integration with visual builder and live preview) and Payblocks (Payload CMS integration). Installation tools include the Shadcn CLI and Shadcn MCP server. Pricing is tiered with Pro ($149), Premium ($299), and Elite ($399) plans offering lifetime access.
Differentiator
Problem solved
Functional benefit
Products and services
- Shadcn UI Blocks Library Premium catalog of 1,665 full-width shadcn/ui section blocks (Dashboard, Hero, Feature, Pricing, Testimonial, Login, etc.) for React developers building landing pages and marketing sites, installable via Shadcn CLI or copy-paste.
- Shadcn UI Templates 16 premium shadcn/ui templates (Meridian, Kinto, Hatch, Echo, Hive, Metafi, Lumen, Zippay, etc.) built with Next.js and Astro, sold individually at $79 each for production-ready marketing sites.
- Shadcn UI Pages 49 pre-built shadcn/ui pages (landing, product, pricing, about, blog, changelog, contact, FAQ, integrations, feature) bundled with the Elite plan and Page Builder.
- Shadcn Page Builder Browser-based visual page composer for assembling full landing pages from 1,665+ shadcn/ui blocks with drag-and-drop, reordering, and live preview, included in the Elite plan.
- Shadcn IDE Extension IDE extension for VS Code, Cursor, and Windsurf that lets developers search 1,665+ blocks, preview source code, and install them with one click directly inside the editor.
- Shadcn Figma Kit V2 Premium Figma kit V2 with all shadcn/ui components and 484 block designs, including light/dark mode, multi-theme support, and direct links to code, sold as an add-on to the Premium plan.
- Shadcn Admin Kit V2.2 Admin dashboard starter kit V2.2 with dozens of prebuilt pages, data tables, charts, and filters, built on Next.js 16, React, shadcn/ui, and Tailwind, sold as an add-on to the Premium plan.
- Shadcn MCP Server Model Context Protocol server that lets AI coding assistants browse the Shadcnblocks catalog and install blocks into developer projects via natural language commands.
- Sanityblocks Sanity CMS-powered template built on Shadcnblocks, combining a Next.js frontend, Sanity Studio, visual page builder, live preview, and copy/paste block editing for editable marketing sites.
- Payblocks Payload CMS-powered template built on Shadcnblocks with page builder, theme customization, Google OAuth authentication, role-based access control, and custom block development support.
Quantifiable outcome
- ~6,000 block downloads per day
- +2 more outcomes
Companies that use Shadcnblocks
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Shadcnblocks technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature9 records
Shadcnblocks partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and major.
- shadcn/uicoreShadcnblocks is built directly on top of the shadcn/ui open-source component library. All 1,665 blocks and 1,684 components use shadcn/ui primitives. The company actively sponsors shadcn/ui on GitHub. The website explicitly states Shadcnblocks.com is not officially affiliated with shadcn/ui but depends on it as the foundational technology layer.
- Tailwind CSScoreAll blocks use Tailwind CSS utility classes for styling. Blocks require Tailwind configuration and the shadcn/ui globals.css file containing CSS variables for theming.
- Radix UI / Base UIcoreShadcn/ui components are built on top of Radix UI (for default/Radix style) or Base UI. The shadcn CLI automatically selects the correct primitive library based on the project's components.json style setting.
- Next.js (Vercel)majorPrimary supported framework. All templates (Meridian, Kinto, Hatch, Echo, Hive, Metafi, Lumen, Zippay) built with Next.js. Docs include detailed Next.js deployment guides for Vercel, Netlify, and Cloudflare Pages.
- AstromajorAll templates also available with Astro framework. Blocks work with any React-based framework including Astro's React islands.
- FigmamajorShadcn Figma Kit V2 provides premium Figma design files with all shadcn/ui components and 484 block designs with light/dark mode and multi-theme support. Some templates include Figma files.
- Sanity (Sanityblocks)majorSanityblocks is a Sanity CMS-powered template built on Shadcnblocks. Includes Next.js frontend + Sanity Studio, visual page builder with drag-and-drop blocks, live preview/presentation mode, copy-paste block functionality, and comprehensive docs for deployment on Vercel.
- Payload CMS (Payblocks)majorPayblocks is a Payload CMS-powered template built on Shadcnblocks. Uses MongoDB database, Google OAuth authentication, role-based access control (Admin/Editor), Vercel Blob storage, and Resend for email. Comprehensive deployment docs.
- VS Code, Cursor, WindsurfmajorIDE Extension enables searching 1,665+ blocks, previewing source code, and installing with one click directly from VS Code, Cursor, Windsurf, and other supported editors.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
Shadcnblocks competitors and assessment
Company assessmentOthers
- Payload CMS: Headless CMS that Shadcnblocks integrates with via Payblocks. Adjacent ecosystem partner rather than a direct competitor, but competes for the same developer budget allocated to building content-driven sites.
- shadcn/ui: The open-source component library on which Shadcnblocks is built. Not a direct commercial competitor (free), but the foundational ecosystem that drives Shadcnblocks' distribution and value proposition.
Broad incumbents
- MUI (Material UI): Established React component library offering prebuilt components and templates under a broader Material Design framework. Competes for the same developer audience with a different design system but a similar monetization model (free core + paid templates).
- Chakra UI: Established open-source React component library with paid templates and Figma kits. Competes for the same React developer buyer with a comparable free-plus-paid structure.
- NextUI (HeroUI): React UI component library with prebuilt blocks and templates. Targets the same developer audience building marketing sites and dashboards, with overlapping shadcn/ui compatibility efforts.
- Ant Design: Large enterprise-oriented React component library with paid templates and design assets. Competes broadly for the same developer mindshare and template-purchase dollars.
Direct peers
- Tailwind UI: Official component and template marketplace from the makers of Tailwind CSS. Directly comparable product (paid UI blocks/components) targeting the same audience of Tailwind/shadcn/ui developers, with a similar tiered license model.
- Untitled UI: Premium Figma and React UI kit marketplace offering component libraries and templates. Competes for the same developer/designer buyer with tiered license pricing comparable to Shadcnblocks' Pro/Premium/Elite plans.
- Aceternity UI: Paid UI block library built on React, Tailwind, and Framer Motion, targeting a similar audience of developers building landing pages with copy-paste components. Same product category, overlapping customer base.
Emerging players
- Loops (shadcnblocks alternative): Smaller premium block libraries and UI kits in the shadcn/ui ecosystem. Competes for the same copy-paste/CLI install use case with narrower catalogs.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks3 records
Key highlights6 records
Customer concentration
Shadcnblocks social profiles
Digital presenceShadcnblocks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Shadcnblocks leadership team
Management profileNumber of profiles
Profiles1 record
Shadcnblocks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Shadcnblocks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Shadcnblocks
What does Shadcnblocks do?
Shadcnblocks sells a premium library of 1,665 shadcn/ui blocks and 1,684 React/Tailwind components for building landing pages, marketing sites, dashboards, and admin interfaces. Customers browse the library, copy-paste code, or install via the Shadcn CLI; the company also ships 16 premium Next.js/Astro templates, a browser-based Page Builder, an IDE extension (VS Code, Cursor, Windsurf), a Figma Kit, an Admin Kit, and CMS-integrated products (Sanityblocks, Payblocks) under one-time lifetime license pricing.
Is Shadcnblocks a public or private company?
Shadcnblocks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Shadcnblocks founded?
Shadcnblocks was founded in 2024. It employs 1 to 10 people.
How does Shadcnblocks make money?
Four revenue lines are on record. One-time License - Pro Plan is the primary driver. The others are one-time License - Premium Plan, one-time License - Elite Plan and affiliate Program.
Who are Shadcnblocks's main competitors?
Others on record are Payload CMS and shadcn/ui. Broad incumbents are MUI (Material UI), Chakra UI, NextUI (HeroUI) and Ant Design. Direct peers are Tailwind UI, Untitled UI and Aceternity UI. Loops (shadcnblocks alternative) is listed as an emerging player.
Does Shadcnblocks have an API?
No public API is recorded for Shadcnblocks.