Quago - Game intelligence

What Quago - Game intelligence does

Quago is a private Israeli software company, founded in 2022 and headquartered in Haifa with a secondary office in Tel Aviv, that provides sensor-based behavioral game analytics to gaming studios and publishers. Its platform ingests device-sensor signals — including touch metrics, accelerometers, gyroscopes, and device tilts — generated during gameplay, and applies proprietary AI models trained on more than 100 billion sessions to detect cheating, identify user-acquisition fraud, and predict player churn and lifetime value. The product is delivered through a lightweight SDK (~100KB, ~0.07% device-performance impact) that integrates into mobile, PC, and console titles and processes detection both in real time and via aggregated historical reporting; API access supports pull and push retrieval, alongside daily/weekly reports and a BI dashboard. The platform is marketed as privacy-compliant (GDPR and Apple's privacy manifest), requires no new user permissions, and collects no PII.

The platform is organized into three integrated modules — Cheat Detection & Management, User Acquisition Fraud Prevention, and Churn Prediction & LTV Optimization — sold as a B2B SaaS solution to AAA gaming studios and large mobile publishers. Quago pursues an enterprise field-sales motion targeting accounts with 100M+ DAU, generates revenue through subscription/SDK-based platform licensing, and supports customers with enterprise SLAs. Distribution is primarily direct, supplemented by thought-leadership content marketing, SEO, and industry-event presence (notably GDC 2025). A strategic technology partnership with Databricks underpins model training and real-time data pipelines, and the company is led by three co-founders — Alon Dayan (CEO), Dan Blechner (CPO), and Ran Arieli (CTO) — who are veterans of the online gaming industry.

Name

Quago - Game intelligence

Legal name

Quago Technologies LTD

Website

https://quago.io

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Quago is an Israeli B2B SaaS company whose sensor-based behavioral analytics SDK helps AAA gaming studios and mobile publishers detect cheating, prevent user-acquisition fraud, and predict player churn and lifetime value.

Ownership category

akta.pro rank

Product category

Game Analytics Software

NAICS

Security Systems Services (except Locksmiths) (561621)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Cybersecurity, Bot Mitigation & Platform Integrity (MPAEAKAL)

akta.pro secondary industries

Risk Management, Fraud & Anti-Collusion Analytics (MPAEAKAC), Data Platforms, BI/Reporting & Player Analytics (CDP/Attribution) (MPAEAKAI), Testing, Automation, Crash Reporting & Telemetry SDKs (MPAFAFAM)

Keywords

• Anti-cheat analytics
• Game fraud detection
• Player behavior analytics
• Churn prediction software
• UA fraud prevention

Headquarters

HQ city

Haifa

HQ country

Israel

HQ region

Middle East

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. SDK-based Analytics Platform: B2B SaaS platform providing sensor-based behavioral analytics to gaming studios. The company offers cheat detection, UA fraud prevention, and churn prediction solutions through SDK integration. Revenue is generated through platform licensing and analysis services.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Quago sells a sensor-based behavioral game analytics SDK and platform to gaming studios that delivers real-time cheat detection, user acquisition fraud prevention, and churn prediction with LTV optimization. The product is delivered through a lightweight ~100KB SDK that integrates into any online game on any platform and uses proprietary AI trained on 100B+ sessions to analyze device sensor signals (touch, accelerometer, gyroscope, tilt).

Product overview

Quago is a sensor-based behavioral game analytics platform offering a unified product with three integrated modules: Cheat Detection & Management, User Acquisition Fraud Prevention, and Churn Prediction & LTV Optimization. Built on proprietary sensor-based behavioral analytics technology, the platform analyzes device sensor data (touch metrics, accelerometers, gyroscopes) using AI models trained on over 100 billion sessions to provide real-time detection of cheating, fraud, and churn signals. The lightweight SDK integrates into any online game on any platform with virtually no performance impact.

Differentiator

Problem solved

Functional benefit

Products and services

• Cheat Detection & Management Sensor-based anti-cheat solution that detects in-game cheating in real time with a 0.000000016 false positive rate and 10x better recall than comparable alternatives, differentiating commercial cheating operations from individual cheaters and mapping connected accounts and devices for evidence-based enforcement.
• User Acquisition Fraud Prevention Real-time fraud detection module that identifies fake installs, click farms and incentivized abuse across gaming, offerwalls, ad networks and rewarded UA platforms to protect CPI and CPE metrics and maximize ROAS and pLTV.
• Churn Prediction & LTV Optimization Predictive analytics module that forecasts player churn within 24-48 hours of gameplay and predicts lifetime value across the player journey, enabling segmentation by churn probability, pLTV, skill level and frustration to support retention, cross-promotion targeting and matchmaking.

Quantifiable outcome

• 0.000000016 false positive rate - effectively eliminating false positives in cheat detection
• +5 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability4 records

Feature5 records

Partnerships

One partnership is on record.

• DatabrickscoreTechnology or IntegrationStrategic technology partnership for data research, machine learning pipeline management, and Apache Spark complexity. Partnership enables reducing training time for supervised and unsupervised models, detecting new patterns as player behavior evolves, and achieving unprecedented precision with 0.000000016 false positive rate. Uses Databricks for analyzing player behavior in real-time, swiftly identifying and mitigating cheating.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Riot Vanguard: Kernel-level anti-cheat from Riot Games used in Valorant and League of Legends. Represents a vertically integrated competitor with deep AAA-grade deployment experience.
• BattlEye: Established anti-cheat solution embedded in major online multiplayer games. Competes head-to-head with Quago for cheat detection mandates at AAA studios.
• GameAnalytics: Free-to-use game analytics platform tracking player behavior, retention, and revenue. Overlaps with Quago's churn prediction and player analytics modules for game studios.
• deltaDNA (Unity): Player engagement and predictive analytics platform for game publishers, including churn prediction and segmentation. Closely overlaps with Quago's Churn Prediction & LTV Optimization module.
• Arkose Labs: Bot management and fraud prevention vendor serving gaming, fintech, and consumer apps. Directly comparable to Quago's User Acquisition Fraud Prevention module in addressing fake installs and click farms.
• Easy Anti-Cheat (Epic Games): Widely deployed kernel- and user-mode anti-cheat platform used by hundreds of PC and console titles. Directly competes with Quago's Cheat Detection module for AAA studio anti-cheat integrations.

Others

• Datadog: Cloud observability and monitoring platform. Quago is a Databricks customer; Datadog plays an adjacent observability role in liveops environments where Quago's churn and fraud signals are operationalized.
• Databricks: Strategic technology partner of Quago for ML training pipelines and Apache Spark-based analytics. Functions as upstream enabling infrastructure for Quago's models rather than a direct anti-cheat competitor.

Emerging players

• Adjust: Mobile measurement and fraud prevention suite including click injection and install fraud detection. Overlaps with Quago's UA fraud prevention use case for mobile game publishers.

Broad incumbents

• Unity Analytics: Analytics offering embedded within the Unity engine ecosystem, serving hundreds of thousands of developers. Competes broadly with Quago's player analytics, though typically for Unity-native studios rather than AAA console/PC titles.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Quagoio
• LinkedInlinkedin.com/company/quagoio

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quago - Game intelligence