United Way of Scotland County

What United Way of Scotland County does

United Way of Scotland County is a 501(c)(3) nonprofit organization founded in 1953 (originally as the United Way of Caring) and headquartered at 205-B Lauchwood Drive in Laurinburg, North Carolina. It serves as a community convener and fundraising intermediary for Scotland County, coordinating annual donation campaigns and distributing grants to approximately 20 vetted local partner agencies that deliver health, education, and financial stability programs. Its reported reach extends to two out of every three county residents annually, supported by an annual Day of Caring event that mobilizes 200+ volunteers contributing 600+ hours of service, plus programs including Safety Town (youth safety education), prescription savings cards through a SingleCare partnership, and the NC 2-1-1 statewide resource referral line.

The organization's operational model is highly lean: effectively one paid staff member (Executive Director) is supported by a Board of Directors and an extensive volunteer network. There is no proprietary technology platform; the organization operates a standard website and a CiviCRM-based online donation portal that accepts preset gifts ($10–$500) and recurring weekly, monthly, or yearly contributions, with options for donors to designate funds to specific partner agencies. No AI/ML capabilities, patents, or proprietary systems are disclosed. Its GTM motion is community-led and event-driven, relying on workplace giving, pledge cards, the Day of Caring, the Awards Program, and a campaign kickoff to drive engagement. Revenue is generated almost exclusively through donations and fundraising — there are no product sales or fee-for-service streams — and no parent company, institutional investors, or acquisition activity is associated with the entity.

Name

United Way of Scotland County

Legal name

United Way of Scotland County

Website

https://uwscotco.org

Company type

Private

Founded year

1953

Operating status

Operating

Headcount range

1–10 employees

Short description

United Way of Scotland County is a 501(c)(3) nonprofit in Laurinburg, NC that runs annual fundraising campaigns and distributes grants to ~20 local partner agencies addressing health, education, and financial stability for Scotland County residents.

Ownership category

akta.pro rank

Product category

Community Social Services

NAICS

Grantmaking and Giving Services (81321), Civic and Social Organizations (8134)

SIC

Services-Social Services (8300)

akta.pro primary industry

Capacity Building & Nonprofit Infrastructure Funders (BPAGAKAO)

akta.pro secondary industry

Community Centers & Neighborhood Support Services (BPAGAEAL)

Keywords

• Community fundraising
• Nonprofit social services
• Volunteer coordination
• Grant funding programs
• Health human services

Headquarters

HQ city

Laurinburg

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Annual Campaign Donations: The primary revenue stream is annual fundraising campaign contributions from individual donors, corporate partners, and workplace giving programs. Donors can designate specific partner agencies or give to the general fund.
2. NC 2-1-1 Resource Line Support: The organization supports NC 2-1-1, a health and human services information and referral service administered by United Way of North Carolina.
3. Prescription Drug Card Partnership: Partnership with SingleCare (formerly FamilyWize) to provide prescription savings cards to community members. This is a community benefit program rather than a revenue generator.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

United Way of Scotland County is a 501(c)(3) nonprofit that raises charitable funds through annual workplace campaigns, individual donations, and corporate giving, then distributes those funds as grants to a network of 19-20 vetted local partner agencies. It also runs and coordinates community programs directly, including the Day of Caring volunteer event, the Safety Town youth safety education program, NC 2-1-1 information and referral services, and the SingleCare prescription savings card initiative serving Scotland County, NC residents.

Product overview

United Way of Scotland County is a nonprofit organization operating as a unified community services platform rather than a technology product company. The organization offers a portfolio of community programs including the Day of Caring annual volunteer event, Safety Town youth education program, prescription drug savings cards via SingleCare partnership, NC 2-1-1 health and human services referral hotline, online donations portal, and a grant funding/application system for partner agencies. The organization manages a network of 19 community partner agencies and facilitates community-wide initiatives to address health, education, and financial stability needs in Scotland County.

Differentiator

Problem solved

Functional benefit

Products and services

• Day of Caring Annual community service day and volunteer program that brings 200+ volunteers together to complete service projects at local schools, churches, non-profits, and city parks in Scotland County, contributing 600+ hours of service annually.
• Safety Town One-week, four-hour-per-day youth safety education program for children ages 4-8 covering animals, strangers, traffic, fire, bicycles, water, and gun safety through games, songs, puzzles, stories, and art activities.
• NC 2-1-1 Resource Line 24/7/365 free, confidential, multilingual health and human services information and referral line connecting North Carolinians to programs for housing, utilities, childcare, healthcare, senior services, and transportation.
• Prescription Drug Card Savings Community benefit offering free SingleCare (formerly FamilyWize) prescription savings cards accepted at major pharmacy chains nationwide, with potential savings up to 80% on 10,000+ medications and no registration requirements.
• Donations Portal Online CiviCRM-based donation platform enabling individual donors to give preset amounts of $10, $25, $50, $75, $150, $250, $500 or a custom amount, with optional designation to a specific partner agency and weekly, monthly, or yearly recurring gift options.
• Annual Funding Process / Grant Program Annual grant funding cycle that distributes campaign-raised dollars to vetted Scotland County non-profit programs focused on basic needs and strengthening individuals and families.
• Community Partners Network Catalogue of 19 vetted partner non-profit agencies receiving United Way funding and support, including American Red Cross, Church & Community Services, Habitat for Humanity, and other Scotland County human-services organizations.
• Volunteer Opportunities Service connecting community members with volunteer opportunities at partner agencies and Day of Caring projects throughout Scotland County.

Quantifiable outcome

• 32,018 weekend snack bags provided to children annually
• +4 more outcomes

Named customers12 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

20 partnerships are on record, tiered core and minor.

• SingleCare (formerly FamilyWize)coreStrategic or Co-development PartnerPartnership to provide community members with access to affordable prescription medications through the SingleCare prescription savings card program. Cards are free to use, have no registration requirements, and can save up to 80% on 10,000+ medications. Accepted at major pharmacy chains nationwide.
• United Way of North Carolina (NC 2-1-1)coreStrategic or Co-development PartnerAdministration of NC 2-1-1 health and human services information and referral line. Available 24/7/365, free, confidential, and multilingual. Connects North Carolinians to programs for housing, utilities, childcare, healthcare, senior services, and transportation.
• American Red Cross - Scotland CountyminorOthersPartner agency providing disaster relief and emergency assistance services in Scotland County
• Arts Council of Scotland CountyminorOthersPartner agency dedicated to preserving and enriching the performing and visual arts culture of Scotland County through education, performances, workshops, and professional development
• Cape Fear Council, Boy Scouts of AmericaminorOthersPartner agency fostering character development, citizenship training, and physical fitness of young people through outdoor activities
• Church & Community Services of Scotland CountyminorOthersPartner agency providing emergency assistance including food, clothing, help with utility bills, rent/mortgage payments, and prescription drugs. Organized in 1989.
• Habitat for Humanity of Scotland CountyminorOthersPartner agency building homes for families in need with no-interest loans, working to eliminate substandard housing in Scotland County
• Lumber River Development Corporation - Meals on WheelsminorOthersPartner agency providing meals on wheels services to homebound residents
• Project INASMUCHminorOthersPartner agency providing food bags to children who may not have food during weekends. Faith-based organization serving all of Scotland County.
• Scotland Community Health ClinicminorOthersPartner agency providing routine healthcare services to uninsured adults 18-64 in Scotland County at or below 200% federal poverty level
• Scotland Family Counseling CenterminorOthersPartner agency providing faith-integrated counseling services to individuals, families, couples, children and adolescents. Affiliate of Scotland Health Care System.
• Scotland County 4-HminorOthersPartner agency providing youth and volunteer development programs for ages 5-18 through clubs, special interest, school enrichment, and after-school programs
• Scotland County Humane SocietyminorOthersPartner agency providing stewardship of abandoned, lost, abused, and surrendered animals, working to place adoptable animals in loving homes
• Scotland County Literacy CouncilminorOthersPartner agency providing one-on-one tutoring and small group classes in literacy areas including reading, writing, math, ESL, GED, and homework assistance
• Scotland County Senior GamesminorOthersPartner agency providing athletic events and Silver Arts activities for residents age 55 and older
• Scotland County Special OlympicsminorOthersPartner agency providing sports programs for children and adults with intellectual disabilities, building confidence and self-esteem
• Scotland County Partnership for Children & FamiliesminorOthersPartner agency serving children and families in Scotland County
• Scots for YouthminorOthersPartner agency serving at-risk youth ages 6-18 with evidence-based programming including parent enrichment, substance abuse counseling, teen court, community service, and gang prevention
• Scotland Youth DevelopmentminorOthersPartner agency providing mentorship and programs for low-income and underserved middle-school students promoting academic success, cultural awareness, community leadership, and health
• Safety TownminorOthersPartner agency providing safety education program for children ages 4-8 teaching about animals, strangers, traffic, fire, bicycles, water, and guns

Scale indicators5 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• United Way of North Carolina: State-level United Way umbrella organization that administers programs (including NC 2-1-1) used by United Way of Scotland County. Directly comparable as the parent network entity and administrator of services Scotland County resells/supports.
• United Way Worldwide: National United Way federation that provides the brand, standards, and fundraising infrastructure leveraged by local affiliates like Scotland County. Operates in the same space at much greater scale.
• American Red Cross: National humanitarian organization; United Way of Scotland County funds the local American Red Cross affiliate as a partner agency. Comparable in disaster relief and human services scope, with Scotland County essentially functioning as a local convener/fund source.
• Habitat for Humanity International: National affordable housing nonprofit whose local Scotland County chapter is a funded partner agency of UW Scotland County. Comparable as a community-development grantee partner and indirect beneficiary of UW Scotland County's grantmaking.

Direct peers

• United Way of Robeson County: Neighboring rural North Carolina United Way affiliate serving a similarly small, low-income county. Most direct peer in terms of geography, target population, partner-agency model, and annual campaign structure.
• United Way of Richmond County: Adjacent North Carolina United Way affiliate serving another small rural county. Comparable in scale, organizational structure, and reliance on workplace giving campaigns.
• Community Foundation of Richmond County: Neighboring community foundation providing grantmaking and donor services in a similar rural NC geography. Comparable as a local grantmaking intermediary with endowment-based funding and partner-agency distribution.

Others

• NC 2-1-1: Statewide health and human services information and referral line that UW Scotland County helps promote and support. Comparable as an enabling infrastructure partner in the same social-services ecosystem.
• SingleCare: Prescription savings card partner enabling UW Scotland County's community health benefit program. Comparable as a downstream service provider extending UW Scotland County's reach without direct program delivery.

Regional players

• United Way of the Greater Triangle: Larger NC-based United Way affiliate operating in a more urban geography. Comparable mission and model but serves a significantly larger, more affluent donor base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/UWofScotlandCounty
• LinkedInlinkedin.com/company/united-way-of-scotland-county

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about United Way of Scotland County