Rated Sports Group

What Rated Sports Group does

Rated Sports Group (legal entity: Rated Sports Group LP) is a privately held, founder-operated event management company headquartered in Ventura, California, that organizes youth soccer tournaments and related events across the United States and Canada. Founded in 2006 (with the firmographics source citing 2002) and operating for 19+ years, the company runs a calendar of marquee tournaments including the Rated Cup, Phoenix Cup, California Cup, Texas Super Cup, NYC Cup, LA Cup, Tampa Cup, Scottsdale Cup, Desert Super Cup, and Vancouver Cup, executing more than 60 events per year across 31 venues. Its portfolio extends beyond tournament operations into adjacent services: Rated Travel (a group travel and hospitality booking sub-brand that monetizes hotel room nights during event windows), fan gear and official event merchandise, digital marketing and content services, and a sponsorship sales business that sells brand activation (logo placement, on-site signage, email blasts to 90,000 subscribers, and live-stream inter-promotion) to corporate sponsors.

The company's underlying technology consists of a standard event management platform integrating online registration via a GotSoccer partnership, live streaming across all events, an Event Hospitality Booking Engine that enables sponsor activation, and standard email/newsletter marketing infrastructure. There is no disclosed API, SDK, proprietary AI/ML capability, or technology partnership beyond the GotSoccer integration. The architecture is best characterized as an operational, services-led platform rather than a software product business.

Rated Sports Group's business model is event-driven and multi-stream: (1) registration and participation fees paid by youth teams and clubs, (2) sponsorship and brand partnership revenue from corporate buyers (its primary monetization layer), (3) commissions on hotel bookings via Rated Travel, (4) fan gear/merchandise sales, and (5) digital marketing services. Pricing is quote-based and not publicly disclosed; packages appear to be negotiated per event. The company sells through direct enterprise field sales for sponsorships and self-serve registration through GotSoccer for teams, targeting two primary customer segments — youth sports teams and clubs (individuals/SMBs) and corporate sponsors and brands (enterprise). The company claims a network of 150,000+ soccer decision-makers and an annual economic impact of $110M+, though this is a measure of broader ecosystem activity rather than company revenue. The headcount of 1-10 employees indicates a lean, asset-light operating model that relies on contracted or partner-executed event labor.

Name

Rated Sports Group

Legal name

Rated Sports Group LP

Website

https://ratedsports.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Rated Sports Group is a privately held youth sports event management company that organizes 60+ soccer tournaments and related events annually across the U.S. and Canada, selling tournament operations, sponsorships, hospitality services, and merchandise to youth clubs and corporate brand sponsors.

Ownership category

akta.pro rank

Product category

Youth Sports Event Management

NAICS

Promoters of Performing Arts, Sports, and Similar Events (7113), Spectator Sports (71121)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Championship & Cup Organizers (MPAKADAB)

akta.pro secondary industries

Event & Tournament Sponsorship (Title/Presenting Sponsors, Official Suppliers) (MPAKALAB), Sports Team, Tournament & Training Travel (THAKAGAI), Sponsorship Sales, Valuation & Analytics Services (Rights Sales, Measurement, Consulting) (MPAKALAK)

Keywords

• Youth soccer tournaments
• Sports event management
• Tournament organization
• Event sponsorship services
• Youth sports marketing

Headquarters

HQ city

Ventura

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Event Management Services: Full-service event management for youth sports tournaments including scheduling, logistics, venue management, and on-site operations
2. Sponsorship and Brand Partnerships: Acquisition of sponsorship deals with branding integration across events, merchandise, digital content, and live streams. Includes logo placement, giveaways, digital advertising, and activation opportunities
3. Team Travel Service (Rated Travel): Group travel solutions coordinating transportation, accommodations, and meal plans for event participants. Generates revenue based on hotel room bookings during event periods
4. Fan Gear and Merchandise: Official event store solutions including custom merchandise design, online store management, and on-site sales booth operations
5. Marketing and Branding Services: Creative and communication services targeting a network of 150,000+ soccer decision-makers, including digital marketing campaigns and production services

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Rated Sports Group organizes and manages youth soccer tournaments and related events across North America, delivering end-to-end event management including scheduling, logistics, venue operations, team registration, standings tracking, travel/hospitality coordination, merchandise, digital marketing, and sponsorship activation. The company runs a portfolio of branded tournaments (Rated Cup, Phoenix Cup, NYC Cup, LA Cup, Vancouver Cup, California Cup, Texas Super Cup, Tampa Cup, Scottsdale Cup, Desert Super Cup) and provides ancillary services like Rated Travel for group hotel bookings and an Event Hospitality Booking Engine for sponsor activations.

Product overview

Rated Sports Group operates as a unified event management platform for youth sports, offering a comprehensive suite of services including event management, leagues and tournaments, travel and hospitality management (via Rated Travel), fan gear/merchandise, digital marketing, and sponsorship services. The company manages a portfolio of named tournament events including the Rated Cup, Phoenix Cup, California Cup, Texas Super Cup, NYC Cup, LA Cup, Tampa Cup, Scottsdale Cup, and Desert Super Cup. Their services integrate to provide end-to-end event orchestration, with Rated Travel handling hospitality revenue generation and an event hospitality booking engine supporting sponsorship activations.

Differentiator

Problem solved

Functional benefit

Brands

• Rated Cup: Annual premier youth sports tournament held in Phoenix, Arizona (January 16-18, 2026).
• Phoenix Cup
• California Cup
• Texas Super Cup
• NYC Cup
• LA Cup
• Tampa Cup
• Scottsdale Cup
• Desert Super Cup
• Vancouver Cup
• Rated Travel

Products and services

• Event Management Services Comprehensive management of youth sports tournaments covering scheduling, logistics, venue securing, team registration, on-site operations, and feedback collection for continuous improvement. Targeted at youth sports clubs and organizations seeking professional tournament execution.
• Leagues and Tournaments Operation of youth sports leagues, tournaments, and camps including team registration, scheduling, standings tracking, and coordination of coaching staff and facilities. For youth athletes, teams, and clubs seeking competitive play and exposure to college/professional scouts.
• Rated Travel Group travel and hospitality management service that coordinates transportation, accommodations, and meal plans for event participants, allowing organizers and the company to generate revenue from hotel room bookings during event periods. Targeted at teams traveling to Rated Sports Group events.
• Fan Gear (Official Event Store) Official event store solutions providing custom merchandise design, online store setup and management, and on-site sales booth operations. Targeted at event participants and attendees wanting branded tournament merchandise.
• Digital Marketing Services

Quantifiable outcome

• $110 million+ economic impact generated annually
• +3 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• US Club Soccer / National League: US Club Soccer's National League runs competitive youth soccer leagues and national championships across the U.S., directly overlapping with Rated Sports Group's tournament and championship organizer role.
• ECNL (Elite Clubs National League): ECNL organizes elite-level youth soccer league play and national showcase events in the U.S., competing with Rated Sports Group for elite youth teams, college-scout attention, and corporate sponsorships.
• GotSport (GotSoccer): GotSport powers youth soccer registration, scouting, and event listings; it is already a Rated Sports Group integration partner but also hosts competitor events, making it both a channel and a peer in the youth soccer tournament ecosystem.
• Disney Soccer Showcase / Dicken's Showcase: Targeted elite youth soccer showcases held at major venues that compete with Rated's tournaments for top team participation and college scout attendance.
• Soccer Tournaments / Score Sports: Score Sports runs large-scale youth soccer showcase tournaments across the U.S. (e.g., Score at the Shore, Jeff Cup), directly competing with Rated Sports Group's flagship events for teams, sponsors, and host venues.
• SincSports: SincSports provides tournament and league management software specifically for youth soccer events, serving many of the same organizer customers and tournament brands that compete with Rated Sports Group's events.

Broad incumbents

• SportsEngine (NBC Sports Next): SportsEngine is a dominant youth sports registration and tournament management platform used by clubs and organizers across the U.S., providing the technology layer that powers many of Rated Sports Group's peers and could compete end-to-end.
• AAU (Amateur Athletic Union): AAU is a long-standing amateur sports organization running national youth tournaments across multiple sports; while broader than soccer, it competes for the same youth athlete participation and sponsorship dollars.
• Disney Sports / ESPN Wide World of Sports: Disney's ESPN Wide World of Sports is a major multi-sport venue and event organizer that hosts large youth soccer invitationals, competing for elite teams and sponsors at a much larger scale than Rated Sports Group.

Others

• Marriott / Hotel Block Partners (event housing): Marriott's group-housing and event-block programs are adjacent participants in the youth sports travel ecosystem where Rated Travel monetizes hotel bookings during events.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ratedsports
• Facebookfacebook.com/ratedsportsgroup
• Instagraminstagram.com/ratedsports
• LinkedInlinkedin.com/company/rated-sports

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rated Sports Group