ROSELLE PARK PUBLIC SCHOOLS DISTRICT

What ROSELLE PARK PUBLIC SCHOOLS DISTRICT does

Roselle Park Public Schools District is a public K-12 school district governed by an elected nine-member Board of Education and led by Superintendent Patricia Gois, operating entirely within Roselle Park, New Jersey in Union County. The district serves residents from Preschool through Grade 12 across six educational facilities: three elementary schools (Ernest J. Finizio-Aldene, Robert Gordon, Sherman), one middle school, one high school, and a standalone preschool program. Core academic offerings include standard K-12 curriculum, free full-day kindergarten for residents turning five on or before October 1, free preschool for ages 3-4 using the HighScope curriculum aligned with NJ Preschool Teaching and Learning Standards, AP coursework, a STEAM-focused engineering wing, and 25+ co-curricular clubs alongside fall, winter, and spring athletics.

The district's technology stack is built on industry-standard educational platforms rather than proprietary systems: Genesis serves as the student information system for registration, grading, and the parent portal; ParentSquare is the primary family communication and engagement platform supporting push notifications and two-way messaging; Google Workspace provides productivity tools; and a 1:1 Chromebook program is in place. Supplemental EdTech includes LinkIt for assessment analytics, Naviance for college and career planning, Atlas for curriculum planning, Vector Training for professional development, Clever for single sign-on, FamilyID for athletic registration, PaySchools Central for meal payments, and CampBrain for summer camp registration. Food service is outsourced to Pomptonian; before/after care is provided through partnerships with The Work-Family Connection and the Borough of Roselle Park Recreation Department.

The district operates as a government entity with no commercial revenue model. Funding flows from local property taxes, state aid, and federal grants, supplemented by modest fee-based ancillary revenue including per-meal charges (elementary breakfast $2.30 / lunch $3.80; MS/HS breakfast $2.45 / lunch $4.10), $25 sports physicals, fee-based summer camp, and optional Chromebook protection plan fees. The customer base is geographically constrained to Roselle Park residents, with enrollment driven by residence-based attendance zones and Pre-K lottery placement. The district is currently mid-process on a 2026-2031 community-informed strategic plan facilitated by Dr. Tracey Severns, and was recognized in 2026 as an Inclusion Honoree by All In for Inclusive Education and at the NJ Special Education Advisory Council 4th Annual Celebration.

Name

ROSELLE PARK PUBLIC SCHOOLS DISTRICT

Legal name

Roselle Park School District

Website

https://rpsd.org

Company type

Public

Operating status

Operating

Short description

Roselle Park Public Schools District is a New Jersey public K-12 school district operating 5 schools and a preschool, serving Roselle Park borough residents from Pre-K through Grade 12 with free education funded by property taxes and state aid.

Ownership category

akta.pro rank

Product category

K-12 Public Education

NAICS

Elementary and Secondary Schools (6111), Child Care Services (62441)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Public School Districts (K–12) (EDADABAA)

akta.pro secondary industries

General Preschools (Play-Based) (EDACABAA), Public Elementary Schools (EDAJAAAB), Public High Schools (EDAJAAAD)

Keywords

• Public K-12 education
• Preschool programs
• Special education services
• School athletics programs
• Student support services

Headquarters

HQ city

Roselle Park

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations

Revenue model

1. Public School Funding: Funded through state aid, local property taxes, and federal grants. Operates as a traditional public school district providing free appropriate public education (FAPE) to residents aged 5-20.
2. Activity and Athletic Fees: Sports physicals offered at discounted rate ($25). Athletic registration through FamilyID. Revenue from athletics programs.
3. Summer Camp Program: Fee-based summer camp program with online registration through CampBrain. Pricing and details in Summer Camp Handbook.
4. Food Service: Meal program managed by Pomptonian. Student meal prices: Elementary breakfast $2.30/lunch $3.80; MS/HS breakfast $2.45/lunch $4.10. Free/reduced lunch available based on eligibility.
5. Technology Fees: Technology fee schedule for device protection plan and related services. Optional fees for Chromebook protection.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Roselle Park Public Schools District operates a public Pre-K through Grade 12 education system consisting of three elementary schools, one middle school, one high school, and one preschool. The district delivers core academics, free preschool for ages 3-4, free full-day kindergarten, special education and ESL services, athletics across fall/winter/spring seasons, school counseling, mental health support, food services, and a fee-based summer camp program.

Product overview

Roselle Park Public Schools District operates a comprehensive K-12 public education system consisting of 6 schools: 3 elementary schools (Aldene, Robert Gordon, Sherman), 1 middle school, 1 high school, and 1 preschool. The district utilizes ParentSquare/SmartSites as its primary digital communication platform across all schools. Educational offerings include core academics, preschool programs (using HighScope curriculum), athletics (fall/winter/spring seasons), over 25 high school clubs, summer camp, and comprehensive special services. The district's digital ecosystem integrates Genesis SIS, LinkIt analytics, Naviance college planning, PaySchools Central for meals, and ParentSquare for communications.

Differentiator

Problem solved

Functional benefit

Products and services

• Roselle Park High School Public high school serving grades 9-12, offering academic programs including AP classes, a STEAM wing, athletics, more than 25 student clubs, college and career counseling, and dual enrollment with Union College of NJ.
• Roselle Park Middle School Public middle school serving grades 6-8, providing academic instruction, athletics, clubs, and comprehensive school counseling services. Recognized as 2026-2027 Inclusion Honoree.
• Ernest J. Finizio-Aldene Elementary School Public elementary school serving students in the Aldene area with K-5 education and enrichment programs.
• Robert Gordon Elementary School Public elementary school serving students in the Robert Gordon area with K-5 education and enrichment programs.
• Sherman Elementary School Public elementary school serving Sherman area students in grades K-5 with comprehensive academic and enrichment programs.
• The Roselle Park Preschool Free preschool program for residents ages 3 and 4, using HighScope curriculum aligned with NJ Preschool Teaching and Learning Standards.
• Roselle Park Summer Camp Fee-based summer enrichment camp program with registration managed through CampBrain portal, offering themed activities for Pre-K through elementary grades.
• Athletics Program Comprehensive interscholastic athletic program offering fall, winter, and spring sports at middle and high school levels including soccer, basketball, baseball, softball, tennis, volleyball, wrestling, bowling, football, and track.
• High School Clubs Program Over 25 student clubs including Anime Club, Art Club, Chorus, Dance, Debate, eSports, Garden Club, GSA, Marching Band, Robotics, STEM Girls, and Yearbook.
• Special Education Services Special education and related services for students with diverse learning needs, including the New Jersey Inclusion Project State Grant initiatives and SEPAG parent advisory group support.
• School Counseling and Mental Health Services Comprehensive school counseling program promoting academic, career, and personal/social development, along with mental health support, counseling services, and crisis intervention for district students.
• Food and Nutrition Services School meal program managed by Pomptonian, offering breakfast and lunch at all schools with free/reduced lunch eligibility.
• Before and After School Care Before and after school care program provided through partnerships with The Work-Family Connection and the Borough of Roselle Park Recreation Department, including enrichment programs and homework clubs.

Quantifiable outcome

• Free education available to all Roselle Park residents aged 5-20
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• PomptoniancoreOthersFood service management company operating district meal programs. Manages school lunch menus, food preparation, and distribution. Contact: Kerry Rivelli, Pomptonian food manager at [email protected].
• ParentSquarecoreTechnology or IntegrationPrimary family communication and engagement platform. Powers district announcements, newsletters, push notifications, and two-way messaging between schools and families.
• GenesiscoreTechnology or IntegrationStudent information system (SIS) used for registration, grading, attendance, parent portal, and student records management across all district schools.
• Frontline EducationcoreTechnology or IntegrationApplicant tracking and recruitment platform (AppliTrack) used for employment applications and job postings across all district positions.
• The Work-Family ConnectionminorOthersBefore and after school care program provider offering enrichment programs for district families.
• Anthony Signorello Youth CenterminorOthersAfter care and homework club program operated by Borough of Roselle Park Recreation Department for district students.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Kenilworth Public Schools: Small Union County, NJ public school district serving a single borough with K-12 programming, very similar in district size and governance structure to Roselle Park Public Schools.
• Mountainside Public Schools: Small Union County, NJ public school district serving a single small borough with a comparable K-12 footprint and similarly tight community-based enrollment model.
• Garwood Public Schools: Tiny Union County, NJ public K-8 district (with sending relationship for high school) serving a single small borough, comparable to RPSD in scale, funding model, and borough-wide catchment.
• Hillside Public Schools: Union County, NJ public school district serving a single township with a Pre-K-12 structure, comparable in governance and funding mix, and operating in the same regional education services ecosystem.
• Winfield Public School: Very small New Jersey public school district serving a single small municipality, illustrating the smallest comparable public-school governance and funding model in NJ.
• Cranford Public Schools: Union County, NJ public school district of slightly larger scale serving a single township; offers a directly comparable K-12 public school structure in the same regional labor and vendor market.
• Roselle Public Schools: Adjacent Union County, NJ public school district serving the neighboring borough of Roselle with a comparable Pre-K-through-12 footprint and similarly small district scale, making it the closest structural peer for RPSD.
• Springfield Public Schools (Union County, NJ): Union County, NJ public school district serving a single township with multiple schools across grade levels, comparable to RPSD in funding sources, governance, and EdTech adoption profile.

Regional players

• Elizabeth Public Schools: Large urban public school district in Union County, NJ operating many schools across Pre-K-12; operates in the same county and state funding system but is significantly larger and more urban than Roselle Park.
• Union Township Public Schools: Larger Union County, NJ public school district operating multiple schools across grade levels in a single township; serves the same regional market as RPSD but at materially greater scale.

Market position

Strengths1 record

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UC4aczcQ8SztDvFkjC1VCpyA/featured

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ROSELLE PARK PUBLIC SCHOOLS DISTRICT