RLAH @properties
RLAH @properties is the DC Area (Maryland, Virginia, Washington D.C.) regional brand of @properties Christie's International Real Estate, a privately held residential and commercial real estate brokerage with thousands of agents across 15+ US metros, offering a proprietary pl@tform technology suite, mortgage, title, and relocation services.
- Company typePrivate
- Founded2000
- HeadquartersChicago, United States
- Headcount101–250
- GTM typeB2B and B2C
- OfferingServices
What RLAH @properties does
RLAH @properties is the DC Area regional brand (Washington D.C., Maryland, Virginia) of @properties Christie's International Real Estate, a privately held residential and commercial real estate brokerage founded in 2000 by Mike Golden and Thad Wong in Chicago. The legal entity, At World Properties, LLC, operates as an Illinois LLC with thousands of agents across more than 15 US metros including Chicago, Central/Northwest/Southern Indiana, multiple Michigan regions, multiple Wisconsin regions, Austin, Dallas/Fort Worth, and the DC Area. RLAH @properties specifically serves the DMV market under a regional brand that retains legacy identity post-integration.
The company's core offering is the proprietary pl@tform technology suite — internally developed over a decade — which includes CRM, Deal Management System (DMS), Digital CMA, Digital Listing Presentation, eCampaign, Zenlist, @agent App, Closing Milestones, Custom Market Reports, and MoveLogic™ (an AI-assisted CRM integration that predicts contact likelihood of moving). The platform integrates the full transaction lifecycle from listing to closing for agents and consumers. Beyond brokerage, the company operates integrated service lines: OriginPoint (mortgage lending, partnered with Rate), Proper Title (title insurance, ownership interest), @relocation (corporate and individual relocation services), @properties Commercial, Concierge (pre-market preparation), Private to Prominent™ (phased listing strategy), and @referrals (broker-to-broker referral network).
Revenue is generated primarily through residential and commercial real estate brokerage commissions as a percentage of transaction value, supplemented by professional services revenue from corporate relocation contracts, affiliate/referral fees from the @referrals network, and ancillary income from mortgage origination and title services. Distribution is direct-to-consumer via a field agent network in each regional market, plus a B2B channel through relocation management company partnerships and corporate HR relationships. Strategic differentiation rests on three pillars: multi-metro agent distribution, the proprietary pl@tform technology stack, and the Christie's International Real Estate affiliation providing global luxury network access spanning nearly 50 countries.
RLAH @properties firmographics
Firmographics- Name
- RLAH @properties
- Legal name
- At World Properties, LLC
- Website
- https://atproperties.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- RLAH @properties is the DC Area (Maryland, Virginia, Washington D.C.) regional brand of @properties Christie's International Real Estate, a privately held residential and commercial real estate brokerage with thousands of agents across 15+ US metros, offering a proprietary pl@tform technology suite, mortgage, title, and relocation services.
- Ownership category
- akta.pro rank
RLAH @properties industry classification
Industry- Product category
- Real Estate Brokerage
- NAICS
- Offices of Real Estate Agents and Brokers (5312)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Traditional Residential Brokerage (Existing Homes) (BPAJAAAA)
- akta.pro secondary industries
- Luxury & High-End Residential Brokerage (BPAJAAAC), Relocation & Corporate Housing Brokerage (BPAJAAAG), Tenant Representation & Corporate Services Brokerage (BPAJABAJ)
Keywords
Where RLAH @properties is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices11 records
Markets served
RLAH @properties business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Real Estate Brokerage Commissions: The company earns commissions on residential and commercial real estate transactions by connecting buyers and sellers through its network of agents. Commissions are typically a percentage of the transaction value.
- Relocation Services: Corporate relocation services including destination counseling, home marketing, group move coordination, and rental assistance for employees being relocated by employers.
- Referral Network: Broker-to-broker referral program (@referrals) allowing licensed agents to earn commissions by referring clients to other markets where @properties operates.
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
RLAH @properties product offering
Product offeringCore offering
RLAH @properties operates as a full-service residential and commercial real estate brokerage serving the Washington D.C., Maryland, and Virginia markets, and as part of the broader @properties Christie's International Real Estate network across 15+ U.S. metros. The company delivers agent-led buying, selling, and leasing services supported by its proprietary pl@tform technology suite, complemented by affiliated mortgage (OriginPoint), title insurance (Proper Title), corporate relocation, and luxury real estate offerings.
Product overview
RLAH @properties is a regional real estate brokerage operating as part of the @properties Christie’s International Real Estate network, serving the DC Area (Maryland, Virginia, DC) and additional markets. The company offers a unified platform called pl@tform™ — a suite of proprietary technology tools including CRM, Deal Management System, Digital CMA, Digital Listing Presentation, marketing applications (@social, Content Hub, Cre@tive Studio), Agentsite, Closing Milestones, eCampaign, @agent App, @opens, @turf, @home Report, Zenlist, Custom Market Reports, and MoveLogic™ (AI-powered CRM integration). Beyond technology, the company provides real estate services (residential sales, commercial, rentals, land), affiliated services (OriginPoint mortgage, Proper Title insurance), Concierge preparation services, Private to Prominent™ listing strategy, Christie's International Real Estate luxury affiliation, @referrals holding company, relocation services, and @gives back charitable foundation.
Differentiator
Problem solved
Functional benefit
Brands
- OriginPoint: In-house mortgage lender offering competitive rates, variety of loan programs, and personalized service through dedicated mortgage professionals.
- Proper Title
- @referrals
- pl@tform
- @relocation
- RLAH Restoration
- Private to Prominent
- Concierge
Products and services
- Residential Real Estate Brokerage Full-service residential real estate brokerage providing representation for home buyers and sellers across 15+ U.S. metros, including Chicago, DC Area, Indianapolis, Michigan, Wisconsin, and Texas, leveraging local agent expertise and the proprietary pl@tform technology suite.
- Commercial Real Estate Brokerage
Quantifiable outcome
- #1 market share in Chicago
- +2 more outcomes
Companies that use RLAH @properties
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles4 records
RLAH @properties technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability1 record
Feature10 records
RLAH @properties partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor, core, flagship and moderate.
- Embrace Home LoansminorPreferred mortgage lender partner for RLAH @properties DC Area office, offering home loans to buyers in the Washington D.C., Maryland, and Virginia markets.
- First Home MortgageminorPreferred mortgage lender partner for RLAH @properties DC Area office, providing financing options to home buyers in the DMV region.
- OriginPointcoreIn-house mortgage lender offering competitive rates, variety of loan programs, and personalized service through partnership with Rate, one of the nation's largest retail mortgage originators. Available to @properties clients for home financing.
- Proper TitlecoreFull-service title insurance agency providing exceptional client support and best-in-class technology for closing services. @properties has an ownership interest in Proper Title, LLC.
- Christie's International Real Estateflagship@properties ownership of Christie's International Real Estate affiliation provides access to world's preeminent luxury real estate brand. Creates unique benefits including global network spanning nearly 50 countries, international marketing exposure, and association with Christie's art and luxury business. Home sellers receive exposure through invitation-only affiliate network.
- Leading Real Estate Companies of the WorldmoderateGlobal network of independent real estate brokerages providing referral opportunities and market presence.
- Luxury Portfolio InternationalmoderateLuxury real estate network providing marketing exposure for high-end listings through international network.
- Nation's finest relocation management companiesmoderatePartnership with relocation management companies to service corporate employee relocation needs, including destination counseling, home marketing, and group move coordination.
Scale indicators6 records
Recent moves6 records
Expansion highlights5 records
RLAH @properties competitors and assessment
Company assessmentDirect peers
- Compass: Tech-forward national residential brokerage that competes directly with @properties for agents and listings. Compass invests heavily in proprietary agent technology and operates in many of the same metros, including Chicago and DC.
- eXp Realty: Cloud-based, asset-light brokerage that has aggressively recruited agents from traditional firms. Competes with @properties on agent economics, technology access, and geographic reach.
- Sotheby's International Realty: Luxury-focused residential brokerage affiliated with the Sotheby's auction brand. Direct competitor for high-end listings, mirroring @properties' Christie's affiliation in the luxury segment.
- RE/MAX: Global franchised residential brokerage with deep penetration across the Midwest and East Coast. Comparable on agent-network model and metro coverage, particularly in Indiana, Michigan, and Wisconsin.
- Keller Williams Realty: Largest U.S. residential brokerage by agent count with an agent-centric, training-heavy model. Competes directly for agents and consumer mindshare in shared Midwest and East Coast metros.
- Coldwell Banker: Established national residential brokerage with strong regional presences and a global luxury affiliate network. Directly comparable on full-service agent model, technology offerings, and metro coverage.
- Berkshire Hathaway HomeServices: National residential brokerage franchise network with a luxury-adjacent brand. Competes for agents and listings across major U.S. metros and overlaps with @properties' geographic footprint.
- Howard Hanna Real Estate Services: Privately held, family-owned regional brokerage with strong Northeast and Midwest presence, mortgage and title affiliates, and a tech platform. Closely comparable in scale, structure, and integrated-service strategy.
Emerging players
- Redfin: Tech-enabled consumer-direct brokerage that pressures traditional agent-led brokerages on commission splits and lead conversion. Comparable in tech investment but differentiated by lower-touch agent model.
Broad incumbents
- HomeServices of America: Largest U.S. residential brokerage holding company (parent of Berkshire Hathaway HomeServices). Competes across multiple categories but as a broad incumbent rather than a regionally focused specialist.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
RLAH @properties social profiles
Digital presenceRLAH @properties financial estimates
Financial estimateRevenue estimate
Valuation estimate
RLAH @properties leadership team
Management profileNumber of profiles
Profiles2 records
RLAH @properties subsidiaries and ownership
Company hierarchySubsidiaries5 records
RLAH @properties funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RLAH @properties M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RLAH @properties
What does RLAH @properties do?
RLAH @properties operates as a full-service residential and commercial real estate brokerage serving the Washington D.C., Maryland, and Virginia markets, and as part of the broader @properties Christie's International Real Estate network across 15+ U.S. metros. The company delivers agent-led buying, selling, and leasing services supported by its proprietary pl@tform technology suite, complemented by affiliated mortgage (OriginPoint), title insurance (Proper Title), corporate relocation, and luxury real estate offerings.
Is RLAH @properties a public or private company?
RLAH @properties is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was RLAH @properties founded?
RLAH @properties was founded in 2000. It employs 101 to 250 people.
Where is RLAH @properties based?
RLAH @properties is headquartered in Chicago, United States, in the North America region.
How does RLAH @properties make money?
Three revenue lines are on record. Real Estate Brokerage Commissions are the primary driver. The others are relocation Services and referral Network.
Who are RLAH @properties's main competitors?
Direct peers on record are Compass, eXp Realty, Sotheby's International Realty, RE/MAX, Keller Williams Realty, Coldwell Banker, Berkshire Hathaway HomeServices and Howard Hanna Real Estate Services. Redfin is listed as an emerging player. HomeServices of America is listed as a broad incumbent.
Does RLAH @properties have an API?
No public API is recorded for RLAH @properties.
What industry is RLAH @properties in?
RLAH @properties's product category is Real Estate Brokerage. Its primary akta.pro industry code is BPAJAAAA, Traditional Residential Brokerage (Existing Homes), with a secondary code of BPAJAAAC, Luxury & High-End Residential Brokerage. Its NAICS code is 5312 and its SIC code is 6531.