SALTO Consultores

Name

SALTO Consultores

Legal name

Daniel Díez Santo (SALTO Consultores)

Website

https://saltoconsultores.es

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

SALTO Consultores is a Spain-based tourism consulting and marketing firm providing strategic planning, SICTED quality certification, destination marketing, technical assistance, and training services to public administrations and tourism businesses via a freelance professional network.

Ownership category

akta.pro rank

Headquarters

HQ city

Sagunto

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Consulting and Professional Services: Project-based consulting engagements for tourism destinations and public administrations, including strategic tourism planning, SICTED quality certification management, technical assistance, training programs, and tourism marketing campaigns.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

SALTO Consultores is a sole proprietorship founded in 2021 by Daniel Díez Santo (NIF 73.995.117-T) based in Sagunto, Valencia, Spain. The firm delivers tourism consulting, technical assistance, tourism marketing, tourism quality certification (SICTED), and tourism training services. Its primary clients are public administrations (tourism departments and destination management organizations) and tourism businesses operating in Spain.

Product overview

SALTO Consultores is a tourism consulting and marketing firm that operates as a unified service portfolio rather than a software product platform. The core offerings include five main service lines: Consultoría Turística (tourism consulting and studies), Asistencias Técnicas (technical assistance for destination management), Marketing Turístico (marketing agency services), Calidad Turística (quality systems implementation including SICTED), and Formación Turística (training programs). These core services are supplemented by specialized planning services including Strategic Tourism Plans, Tourism Marketing Plans, Tourism Sustainability Plans (PSTD), and Tourism Dynamization and Governance Plans. The company also provides specific services such as SICTED implementation and management, tourism demand studies, tourism brand design, competitive tourism product development, and digital marketing campaigns. All services are delivered through a network of freelance professionals specializing in tourism development.

Differentiator

Problem solved

Functional benefit

Products and services

• Consultoría Turística
• Asistencias Técnicas Turísticas
• Marketing Turístico
• Implantación y Gestión SICTED
• Formación Turística
• Gerencia de Planes de Sostenibilidad Turística en Destino (PSTD)
• Planes Estratégicos de Turismo
• Planes de Marketing Turístico

Named customers8 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core.

• SEGITTUR (Secretaría de Estado de Turismo)coreStrategic or Co-development Partner · 1 January 2026Spain's State Secretariat for Tourism. Manages the SICTED quality certification system, which SALTO Consultores implements and manages for destinations. Also manages national sustainable tourism programs.
• Federación Española de Municipios y Provincias (FEMP)coreStrategic or Co-development Partner · 1 January 2026Spanish Federation of Municipalities and Provinces. Co-manages the SICTED quality system alongside SEGITTUR and regional governments.
• Turisme Comunitat ValencianacoreStrategic or Co-development Partner · 1 January 2022Regional tourism authority of the Valencian Community. SALTO Consultores provides coordination and management services for tourism development plans funded through collaboration agreements with the regional government.
• Diputación de ValenciacoreStrategic or Co-development Partner · 1 January 2022Provincial government of Valencia. Co-financing partner for tourism development plans and projects within the province.
• Diputación de CastellóncoreStrategic or Co-development Partner · 1 January 2022Provincial government of Castellón. Co-financing partner for tourism development plans and projects within the province.
• CONVEGAcoreImplementation/ SI/ Consulting Partner · 1 January 2022Conveyor for tourism development projects in the Vega Baja del Segura region. SALTO Consultores developed the Tourism Marketing Plan for this territory as part of their Dinamización y Gobernanza Turística plan.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• PwC Spain (Hospitality & Tourism): Big Four consulting practice active in Spanish tourism strategy, destination management, and public-sector transformation — competing for the same municipal and regional tourism planning mandates SALTO targets.
• EY Spain (Hospitality & Tourism consulting): Global consultancy with Spain tourism/hospitality capability, regularly engaged on EU-funded destination and sustainability programs — overlapping with SALTO's PSTD and strategic tourism plan offerings.
• KPMG Spain (Tourism sector): Big Four firm with a Spain-based tourism sector team advising destinations and administrations on strategy, sustainability, and PSTD-adjacent programs — direct overlap with SALTO's public-sector tourism engagements.
• Deloitte Spain (Tourism & Hospitality practice): Global professional services firm with a dedicated Spain tourism and hospitality practice competing for large municipal, regional, and EU-funded tourism strategy mandates that overlap with SALTO's addressable market.

Direct peers

• Territorio Creativo: Spanish consultancy combining destination marketing, branding, and tourism strategy for municipalities and regions — direct peer in service mix and target client base.
• Braintrust Consultores: Spain-based consultancy specialized in tourism destination strategy, marketing, and public-sector tourism projects — comparable boutique competitor with similar client profile to SALTO.
• THR Asesores (now part of Everilion): Long-standing Spanish tourism and hospitality consultancy offering destination planning, marketing, and quality services. Closest direct comparable in scope and public-sector client base to SALTO Consultores.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/saltoconsultor1
• Facebookfacebook.com/SALTOConsultoresTuristicos
• LinkedInlinkedin.com/company/salto-consultores

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SALTO Consultores